DCU Business School Undergraduate Brochure

8/9/2019 DCU Business School Undergraduate Brochure

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Bachelor of Business Studies

B.A. in Accounting and Finance

B.A. in International Business and Languages

B.A. in European Business

NEW: B.Sc. in Aviation Management / B.Sc. in Aviation Management with Pilot Studies

DUBLIN CITY UNIVERSITY BUSINESS SCHOOL

B.Sc. in Marketing, Innovation and Technology

Undergraduate Business

Programmes 2010/2011

Dublin City UniversityOllscoil Chathair Bhaile tha Cliath


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Ability is simply the starting point

At DCUBS, we pride ourselves on delivering achallenging mix of academic rigour, personaldevelopment, and real-world thinking underpinnedby a commitment to research and learning.

Our programmes are delivered in a flexible andsupportive learning environment using state-of-the-artfacilities. They are continuously reviewed and updatedto provide the best possible opportunities for ourgraduates.

Our approach to business education is based on theintegration of personal and professional development,the benefits of which are confirmed by frequent positivefeedback from our graduates and their employers.

With top quality teaching, social and sporting facilitiesand a truly international atmosphere, our studentsdevelop the insights and skills to succeed in thecontemporary business world.

Whats New for 2010?B.Sc. in Aviation Management/B.Sc. in Aviation Management with Pilot Studies (DC117)Aims to equip those wishing to become commercial pilots with a professional qualification and, for those whosee themselves as playing management roles in aviation, it provides the necessary expertise to maximise yourpotential in this dynamic industry.

B.A. in International Business and Languages (English with French or German or Spanish) (DC144)

Enables students for whom English is not a native language to pursue the popular B.A. in International Businessand Languages degree.


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A business degree is a smart choice. Not only will youstudy a fascinating and fast-moving field; you will enjoyunrivalled flexibility in terms of possible career paths.However, not all business degrees are the same.

Just as our graduates are leaders in the business world,DCU Business School leads the way when it comes toinnovative business education that will take you where

you want to go.

Just some of the benets we offer:n

Many of our programmes are unique or the firstof their kind in Ireland, making them the premierdegrees in their fields

n Our international linkage agreements mean thatyou can study or work abroad as an integral partof most degrees

n Close industry links enabled us to become Dublinsfirst university to offer work placements for most ofour courses

n Our practical industry focus means that ourgraduates enjoy unrivalled career prospects

n Our emphasis on creative thinking and newenterprise development make DCUBS a great choicefor the budding entrepreneur

The DCUBS record of firsts shows why were Irelandsmost innovative business school.

Make us your first choice!

Irelands most innovative business school

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Why choose Dublin City University Business School?

DCU is located about 4km from Dublin city centre andjust a few minutes from the M50 and M1 motorways.There are 2,500 students pursuing programmes in theBusiness School alone. We staff and students alike pride ourselves on our informality and friendliness.

Modern CampusWe have been building and improving our facilitiesfor several years now but with the completion of aswimming pool and sports centre, the Helix, studentcentre (The Hub), library and playing pitches, life on

campus has been enhanced significantly.

The Hub is the heart of student life in DCU, a brilliantlive music venue and a great place to relax and socialise.

The Mezz is a super new digital caf with over fiftywork and play stations, free international web phonesand the latest high tech equipment.

DCU Sports caters for the health and fitness needs ofstudents, staff, GAA stars, international athletes andOlympic medallists alike. We have 35 acres of playingpitches along with the new astro-turf pitches andpavilion. Our state-of-the-art gym houses a 25 metre

swimming pool with sauna and tepidarium.

Our award-winning library is just eight years old andwas built with modern technology and old fashionedbooks in mind.

The Helix, Irelands most exciting multi-venue

performance space, has hosted events including Lord of

the Dance, the DCU Fashion Show, Rentand, of course,

the Youre A StarTV talent show!

High-Tech Learning EnvironmentDCU Business School is housed in a bright modernbuilding which boasts excellent facilities.

The Business School is wireless enabled and classroomsare fitted with the latest audio-visual equipment.

Moodle, DCUs Virtual Learning Environment,

complements face-to-face teaching and provides flexible

access to courses, both on- and off-campus. Lecturers can

use the online system to direct you to resources such

as lecture notes, videoclips, podcasts, online journals,

practice quizzes and discussion forums, thereby making

learning more accessible, interactive and enjoyable.

A Little DifferentBEST is the new induction process for first year studentsand is designed to accelerate your transition to learningat third level. It currently runs in conjunction with allBusiness programmes.

Run in the week before the start of lectures, theBEST programme includes workshops, exercises andpresentations. The focus of these is on individualsand groups making decisions and learning aboutthe decision-making process. Students take part in abusiness game a computer-based simulation wherethey make decisions about running a virtual company.

This is a way of breaking the ice and making friends aswell as getting motors running for the year ahead.

Vibrant Social SceneStudents at DCU enjoy the vibrant campus life, withover 90 clubs and societies that range from Aikido andUltimate Frisbee, to Snowboarding and Home and Away.The Accounting and Finance Society and the EuropeanBusiness Society are among the largest societies oncampus.

The Uaneen Module is a scheme that formallyrecognises the work done and learning acquired by

students through extra-curricular activities, for example,with the Students Union, societies, community workand extra-curricular activity in general.

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International FocusDCU Business School has links with prestigiousuniversities throughout Europe and across the globe.Visitors frequently remark on the internationalatmosphere on campus. Walk through the groundfloor lobby of the Business School as students streamout from lectures and you can expect to hear French,German, Spanish, Japanese, Irish, Chinese these are alllanguages taught at the university.

In the Business School we have students from the USA,France, Belgium, Canada, Germany, Austria and Spainstudying for up to two years. We also have exchangestudents from all over the world.

Of course, the arrangement is reciprocal with a highproportion of Business School students travelling toEurope, Japan, China, the USA and a host of otherdestinations as part of their degree.

It is possible to take a language as part of most of ourdegree programmes.

Links to Business

We are justifiably proud of our links with business.Our graduates hold senior positions in public andprivate enterprise around the world and we continueto educate future leaders of Irish and internationalbusiness.

INTRA, our highly successful work placementprogramme, gives students the opportunity to join acompany as an employee for up to one year.

Diversity and DepthBusiness School staff come from a broad spectrumof backgrounds: accounting; economics; finance;human resource management; information systems;management; marketing; psychology and sociology.

The cross-fertilisation of these disciplines is evidentin the richness of our degree structures. Studentsare encouraged to think both independently andstrategically; educated to see the bigger picture.

With leading-edge research feeding into our degreeprogrammes, you can be confident that you will be atthe forefront of developments in your discipline.

Our reputation as a business school is based, above allelse, on the quality of our graduates. Our goal is thatDCUBS graduates be professional, rounded individualswho are confident in their ability to make a significantcontribution both in the workplace and in societygenerally.

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A truly global outlook

From the outset, DCUBS has recognised the importanceof taking a global view on business.

DCU Business School has links with prestigiousuniversities throughout Europe and across theglobe. The School is also a partner institution of theInternational Partnership of Business Schools (IPBS),a consortium of leading international business schools.

Students at DCU come from 102 countries andinternational students make up 22 per cent of theDCU campus community. This generates a stronginternational, multi-cultural aspect to life at DCU.

Our academic staff also bring a wealth of internationalexperience as more than two thirds of lecturers haveworked internationally.

Study Abroad OpportunitiesOur international links mean that we facilitate a highproportion of Business School students travelling toEurope, Japan, Mexico, China, the USA and a host ofother destinations as an integral part of their degree.

By becoming immersed in the language and cultureof your overseas host college, you will benefit fromvaluable academic, cultural and life experiences.

An International CareerPerhaps because of their language skills and experienceliving abroad, or maybe due to the strong internationalperspective to education at DCU, many DCUBSgraduates opt to work overseas after finishing theirstudies. Our graduates work in countries as far afieldas the USA, Australia, Thailand, United Arab Emiratesand Japan.

The Study Abroad ExperienceMy two years of study at the ESB Reutlingen in

Germany was the most fantastic experience. I had the

opportunity to make many lifelong friends from all

over the world. Everyone was very helpful and it really

was so much fun.

My German improved unbelievably and I have become

a lot more independent. I got to go on ski trips, visit lots

of other German cities and even compete on the ESB

cheerleading team in international competitions. There

are also so many big companies here, like BMW and

LOreal, where you can do your internship.

I had the most amazing two years and am so glad

I made the decision to go. I am looking forward to

starting a Masters in International Fashion Marketing

in Edinburgh shortly, which will hopefully lead me to

find my dream job in the fashion industry.

Aoife CaffreyEuropean Business and German, Class of 2008

Aoife Caffrey

I had the opportunity to

make many lifelong friends

from all over the world.

If you are an applicant from overseas, you can obtaininformation on studying at DCUBS atwww.dcu.ie/international

If the prospect of living, studying, travelling or working abroad excitesyou, with DCU you really can go anywhere from here!

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The INTRA work placement advantage

At DCU we are committed to delivering courses that arerelevant to todays global business world. This is why

you will get to experience this world for yourself beforeyou leave DCUBS.

INTRA is DCUs co-op/internship programme, whichoffers you the chance to undertake relevant work

experience for up to one year as part of most ofour degree programmes. Each year hundreds of topcompanies in Ireland and abroad hire DCU students onwork placement.

INTRA provides many benefits for DCUBS students:

n Gain relevant work experience before you graduate,so you are one step ahead of graduates from otheruniversities when applying for your first job

n Try out specific areas within your study discipline,which will help you identify areas in which you maywish to specialise within your degree

n Develop valuable contacts in your chosen career areathat will be of benefit to you in the future

n Demonstrate your skills and abilities to a potentialemployer. In fact, many DCUBS students return totheir INTRA employer after graduation.

My INTRA Experience

My 11-month INTRA placement at Anglo Irish Bank

has been a hugely positive experience. I held a position

in Lending, which is an area that I was interested in

but I didnt have a huge amount of knowledge as to

what actually happened day-to-day in this business.

Anglo were very good in giving me responsibility once

I had shown that I was willing to do the work myself.

If you work hard on your placement, you will

constantly be provided with interesting and freshchallenges.

In my opinion the biggest indication that my

placement was a success is the fact that it has helped

me choose my subjects for next year. Following my

placement, which was quite a numerical job, I now

have no doubt that the financial specialism is the

best option for me.

To summarise, I think that the INTRA programme is

a hugely beneficial one. It has given me some real

world experience to reference in my final year and

the experience will make me a much more desirableprospect to potential employers.

Daniel Kenny,Bachelor of Business Studies

INTRA Role: Lending Services Team, Anglo Irish Bank

Daniel Kenny

The experience will makeme a much more desirable

prospect to potential

employers.

Your INTRA placement will give you a competitive edge and help you tostand out in the graduate employment market!

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Your Career

Given our close industry links and INTRA workplacement, it is not surprising that DCUBS graduatesare amongst the most employable in the market. Acomprehensive review of employers attitudes to andexperiences with DCUBS students has indicated thatemployers hold our students in high regard, ratingthem highly on initiative, quality of work, technicalknowledge, efficiency and overall performance.

Time and again we meet employers who express apreference for DCU graduates. This is reflected in ourimpressive graduate employment statistics.

Flexible Career ProspectsA degree from DCUBS gives you unrivalled flexibility interms of possible career paths. Our graduates work in allsectors of business, government and society. Their variedroles include finance, accountancy, human resourcemanagement, marketing, management consultancy, e-business, and teaching.

Companies with which recent DCU Business Schoolgraduates work include:

AccentureAdidasBMW GroupDavy StockbrokersDiageoEircomErnst & YoungGrant ThorntonFidelity Investments

IBECIntelJP Morgan Chase BankKPMGMcKinsey and CompanyNestlProcter and GamblePwCVodafone

Options for Further StudyA degree from DCUBS gives you the ideal launch padfrom which to pursue postgraduate study, either withinour outside the field of business.

Our most recent graduate statistics show that one infour DCUBS graduates opted for further study aftergraduation. Many other graduates undertake advancedstudies further into their careers. Among the diversefields they study are teaching, accounting, finance,management, marketing, advertising, law, sports and

tourism, European studies, globalisation, internationalsecurity, and languages.

Students present their creative business ideas at an annual showcase

Our reputation as a business school is based, above all else,on the quality of our graduates.


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Be Your Own BossIf you fancy the idea of conceiving, developing andowning your own company, DCU is a great placeto start. There is a strong entrepreneurial focus toeducation at DCUBS, where students are encouraged todevelop their creativity in a supportive environment.

New Enterprise DevelopmentModuleDCUBS programmes feature a module on New

Enterprise Development, which helps students tounderstand the process of starting and developing anew business and gives you the skills required for sucha venture.

During the module students develop their businessideas from concept and market research stages, throughto production of a business plan and funding proposal.The teams then showcase their ideas at a poster display.Recent proposals range from bathroom sanitizers andnew concepts in lingerie and footwear retailing, tostorm-proof umbrellas and novel mobile text services.

Three groups of DCUBS students recently had theopportunity to collaborate on international ventureswith counterparts from Arizona State University(ASU) in the USA. The students use web technologies,

including email and Skype, to interact during thedevelopment of their business plans.

Our focus on creative thinking and new enterprise development makesDCUBS a great choice for the budding entrepreneur.


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Bachelor of Business StudiesDC1113 or 4 years duration

A first-class all-round business degree with excitingoptions. The essential toolkit for the world of business.

OverviewThis course offers you a thorough grounding in thefundamentals of business and aims to foster creativethinking. It also offers a full years work placement in acompany. In final year you can choose between a rangeof specialisms, depending on the direction you wouldlike your career to take, so for those of you who are notsure yet, you have time to find out which area appeals

to you most. You can even take a language option for allor part of your course.

First and Second YearFor the first two years of the Bachelor of BusinessStudies you will study a wide range of subjectsspanning the various business disciplines: economics,accounting, management (including businesssimulation), marketing, human resource managementas well as law and psychology and interesting optionssuch as politics, communications and language.

Work Placement (INTRA)Towards the end of second year you choose whetherto move directly to your final year or take the twelve-month work placement as part of your degree. Thisenables you to put into practice the theoreticalknowledge which you have gained over the previoustwo years. It introduces you to the commercial world not as an observer but as an active participant, withall of the responsibilities and privileges which thatentails. It will also deepen the learning experience of

your final year as you apply your practical experienceto your academic work. And, of course, it is an enviable

addition to your C.V.

Final YearYou choose from one of five specialist areas: Finance,Human Resource Management, Marketing, eBusinessManagement, or Law. Half of your subjects will bedrawn from your specialism. The other half will beextended to modules in:

Strategic Management: to help integrate the variousstrands of business which you have studied andexperienced and to help you think strategically.

New Enterprise Development: this gives you theopportunity to participate with students from othercourses (engineering, sports science, etc.) and other

countries to design and plan a new business idea.The best business plans are entered into the EnterpriseIreland Annual Student Enterprise Awards. DCUstudents are regular national prize winners.

You will also have a choice from a range of subjectoptions.

On GraduationOn graduating you will be ready to make a genuineand lasting contribution to any workforce which you

join. As a graduate of the Bachelor of Business Studiesprogramme, your employment prospects will be secondto none.

Remember, depending on your final year specialism,you can qualify for significant exemptions from theexaminations of professional bodies in Marketing,Finance and Accounting. All exemptions awarded tograduates are subject to annual review and revision bythe various professional bodies.

This course is also suitable for those who ultimatelywish to pursue a career in teaching as it is recognisedby the Teaching Council for the purposes of teaching

Accounting, Business and Economics.

I achieved a broad perspective of the business world

practical learning, which can be applied to the everyday

business environmentthe practicality of subjects such

as economics, accounting and business maths are very

evident in my chosen careerthe degree has given me

the basis from which I can progress in my career.

Karen Nulty,National Irish Bank Foreign Exchange Dealer


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What You Study

YEAR 1 YEAR 2 INTRA YEAR FINAL YEAR

CoreEconomics, Accounting,Maths, Marketing,Management/BusinessGame, InformationSystems (Foundation),Psychology inOrganisations,Law

OptionsChoose from:

Communications,Creation and Discovery,Skills for Success

or

French, German or Spanish

CoreCommercial Law,Productionand OperationsManagement, HumanResource Management,Business Statistics,Information Systems(Advanced), IndustrialRelations, Applied MarketResearch, FinancialManagement, IndustrialEconomics, OrganisationTheory & Practice

OptionsChoose from: BusinessEthics, International Trade,US Business & Society

or


(For those opting for a

4-year degree)

12-month Work Placement

Strategic Management,New EnterpriseDevelopment, Language& other options

Final year students

specialise in one of the

following areas:

Marketing

Human ResourceManagement

Law

eBusiness Management

Finance

The essential toolkit for the world of business

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B.A. in Accounting and FinanceDC1153 years duration

Interested in business and like problem solving?

B.A. in Accounting and FinanceThis is an extremely popular degree, the first of its kindin the Republic of Ireland and highly regarded withinthe accounting and financial services professions. If youwant to be an accountant or financial manager or workin a similar area, then this is the programme for you. If

you havent studied accounting or business before, dontworry, you can still do this course. Introductory classesare provided to give you the basics you will need.

OverviewThe course will provide you not just with in-depthknowledge of accounting and finance as you wouldexpect but also with a thorough introduction to keybusiness subjects to add breadth to your education.

What You StudyThe four main areas of study covered are: accounting,

finance, business, and languages. In accounting you study

financial and management accounting from an Irish

and international perspective. In finance you can study

economics, financial management, risk management,

financial markets and international finance.

Many of these subjects are designed to span two oreven all three years, thus ensuring you gain in-depthknowledge of fundamental areas.

In business you receive a thorough grounding in areassuch as taxation, law and auditing as well as in subjectslike marketing, management, communication andinformation technology, which are fundamental toanyone involved in the business world. You can alsostudy a language for all or part of your course.

(Note: The study of a language is optional).

Sponsored Awards and PrizesOver the course of the degree students who excelin examinations and other activities are awardedsubstantial cash prizes by a number of prestigiousfirms such as:

PricewaterhouseCoopers, KPMG, Mazars, Grant Thorntonand Duignan Carthy ONeill.

On Graduation

There is constant demand for accountants, financialmanagers, tax and management consultants inprofessional accountancy practices, industry, financialservices and the public service both in Ireland andthroughout the world. As you would expect from adegree of this calibre, career prospects are excellent.

Remember, significant exemptions are granted tograduates from the exams of the following professionalaccountancy bodies:

Institute of Chartered Accountants in Ireland (ICAI),Association of Chartered Certified Accountants (ACCA),Chartered Institute of Management Accountants(CIMA), Institute of Certified Public Accountants inIreland (ICPAI).

This gives you a significant advantage if you wish topursue a career as an accountant.

This course is also suitable for those who ultimatelywish to pursue a career in teaching as it is recognisedby the Teaching Council for the purposes of teachingAccounting, Business and Economics.

For me the supportive learning environment within

Accounting and Finance meant I graduated not only

with a leading business degree but also with the

fundamental skills required to excel in todays business

environment. Accounting and Finance prepared me for

dealing with situations offering challenge and diversity,

and the strong academic background I gained was a

great cornerstone for pursuing further professional

qualifications.

Michelle SalleyTax Manager, KPMG

So much more than mundane number-crunching!

Even in the current economic climate, graduates of

this programme are getting numerous job offers

from many of the worlds biggest accounting firms.

The teaching staff in DCU Business School are warm,

welcoming and their infectious enthusiasm makes

learning that bit easier. Are there any downsides to

doing this course? Not that I can think of!

Shane MurphyInternational Tax Trainee, Deloitte & Touche

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What You Study

YEAR 1 YEAR 2 YEAR 3

Core

Financial Accounting, ManagementAccounting, Management,Accounting Mathematics, Law,Information Systems, Introductionto Microeconomics andMacroeconomics

OptionsChoose from:

Psychology in Organisations,Communications in Accountancy

or


Core

Financial Accounting, ManagementAccounting, Quantitative Methods,Corporate Finance and Investments,Information Systems, Company Law

OptionsChoose from:

Marketing, Skills for Success,Mathematics of Finance,Audit Principles and Procedures

or


Core

Strategic Management, Taxation,Management Accounting,Macroeconomic Policy

OptionsA wide range of options is available

including specialism or part-

specialism in one of the following

areas:

Accounting, Finance, Marketing,Human Resource Management, Law,eBusiness Management or French,

German or Spanish

Irelands first and premier accounting and financial services degree

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B.A. in European BusinessFrench: DC112, German: DC113, Spanish: DC114, Transatlantic Studies: DC114 years duration

B.A. in European BusinessQualified in business, fluent in a second language, twodegrees from two colleges in Ireland and Europe or theUSA, experience of two work placements in differentcountries, and operating in a multicultural academicenvironment from day one all this in just four years.

Years 1 and 2 at DCUThis truly is a unique degree programme. You spendtwo years in DCU studying a wide range of businessdisciplines and honing your language skills in French,

German or Spanish. Then, to introduce you to whatthe world of business is really like, you participate in awork placement (INTRA) in an international company inIreland or abroad.

No sooner have you said goodbye to your workcolleagues than you are off to your new college inFrance, Germany, Spain or the USA.

n Reims Management School, France (DC112):www.reims-ms.fr

n ESB-Reutlingen, Germany (DC113):www.esb-reutlingen.de

n ICADE, Madrid, Spain (DC114): www.upcomillas.es

n Northeastern University, Boston, USA (DC11):www.northeastern.edu

Years 3 and 4 AbroadSay you choose to go to France then youll spend two

years in the prestigious Reims Management Schoolalong with the French and Irish students who were yourclassmates in first and second year in DCU.

During third year youll study your business subjects

through French and do another work placement in aninternational company in France or abroad. Your finalyear will consolidate all of your learning experiences academic, cultural and commercial and focus onthe international aspects of business. There is also anopportunity to specialise in an area of business thatinterests you.

You will graduate with:

n B.A. in European Business from DCU AND one of thefollowing:

Diplme dtudes Suprieures Europenes de

Management (DESEM), Reims ManagementSchool;

Diplom Betriebswirt (FH), ESB-Reutlingen;

B.Sc. in International Management from theEuropean School of Business, Reutlingen;

Graduado Superior en Ciencias EmpresarialesInternacionales from the Universidad PontificaComillas, Madrid.

You may choose at the end of third year to return toDCU to do your final year here. Those who choose thisoption will graduate with a single degree the B.A. inEuropean Business from DCU.

On GraduationThis degree is designed to develop graduates who willbe future leaders in an increasingly international anddiverse business environment. Graduates are workingfrom Brussels to Buenos Aires and beyond, usingtheir international business, cultural and social skillsto specialise in areas including finance, marketing,accounting, and human resource management.

Among the companies for which recent graduates workare Adidas, BMW, Bord Bia, Deutsche Bank, Ernst &Young, Goldman Sachs, LOreal, McKinsey & Company,The Boston Consulting Group and Vodafone.

Probably one of the best business courses you could

do, blending Irish-American college experiences,

work experiences and above all some of the best life

experiences you will probably ever have. Both DCU

and Northeastern are amazing, providing world class

levels of education. Would I recommend this course?

Definitely.

Paul OConnellEuropean Business Graduate

The EB course in DCU gave me a unique opportunity

to live and work in a different country and become

fluent in another language. The subjects offered are

diverse and provide you with a broad base from which

you can go into any number of different business

sectors. The work experience I gained in Paris helped

consolidate this theoretical knowledge and the

ability to work in a different culture with different

nationalities is looked upon very favourably by todays

employers.

Alice FlahertyGroup Internal Auditor, Fyffes

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What You Study

YEAR 1 YEAR 2 YEAR 3 AND YEAR 4

BusinessEconomics, Law, Maths, Accounting,Marketing, European Studies,Management/Business Game

LanguageFrench: Language & Culture

or

German: Language & Culture

or

Spanish: Language & Culture

or

Transatlantic Studies: AmericanPolitical System, Emergence of

Modern America, French/German/Spanish Language (optional)

BusinessPsychology in Organisations,Macroeconomic Policy, Finance,Financial Management &Accounting, Business Statistics,Market Research, ManagementAccounting,INTRA Work Placement

LanguageFrench: Language and Culture

or

German: Language and Culture

or

Spanish: Language and Culture

or

Transatlantic Studies: US Business& Society, US and the Wider World,French/German/Spanish Language(optional)

Students spend years 3 & 4 inFrance, Germany, Spain or the USA

You will have the opportunity tospecialise in a variety of business

areas

Two business degrees! Two different countries! Two work placements!

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B.Sc. in Aviation Management / B.Sc. in Aviation Management with Pilot StudiesDC114 years duration

This ground-breaking new programme offers a distinctchoice for those wishing to train as commercial pilotsor to pursue fast-paced management careers in thedynamic world of aviation.

OverviewFor those who plan to enter the world of aviation

whether as a commercial pilot or as a manager a

sound foundation in business management principles as

they affect the aviation industry are key to success in this

rapidly changing and challenging industry.

The aviation industry spans the airlines, airports andancillary activities directly connected to the airline

business as well as other sectors such as tourism,

logistics and areas dependent on international trade.

To date, few pilots have possessed a sound business

understanding of the industry they work in, nor have

business professionals in the aviation industry had

access to a course of study that directly targeted those

areas of business which are of central importance to the

success of this industry.

This exciting new course addresses gaps in the education

of those entering the aviation industry: for those who

wish to become airline pilots, it offers a route to aprofessional qualification as a commercial pilot combined

with a strong background in business education; for those

who see themselves playing other roles in the industry,

it provides the necessary expertise to maximise your

potential in this ever-changing industry.

First and Second YearThe aviation management course is structured togive you an introduction to all aspects of the aviationbusiness, both technical and managerial. The first two

years of the course provide a general introduction to

business analysis, the aviation sector and technicalaspects of piloting, and they offer an opportunity toacquire a Private Pilots Licence (PPL).

Third YearThe third year of the course begins with a substantialperiod of industrial placement within the aviationindustry with the second half of the year comprisingspecialist business modules.

Final YearIn the fourth year, the programme divides into two

streams: some students will opt to pursue training atan approved Flight Training Organisation with a viewto qualifying as a commercial pilot (Airline TransportPilot Licence - ATPL)*; others will choose to follow morespecialist studies in aviation management here in DCU.

On GraduationTargeted aviation management skills are needed byboth aviation management professionals and airlinepilots, and the career options within the industry arediverse.

Airline pilots have responsibility for the safety ofaircraft, passengers and crew. They must study flightplans, communicate with crew members, calculate fuelrequirements, conduct checks on aircraft controls andinstruments, and liaise with air traffic control. A degreein aviation management educates an airline pilot to

view the airline in its entirety and to recognise businessopportunities that might arise. It also offers flexibility interms of alternative career paths within the industry.

Aviation also requires effective management in theareas of business operations, marketing, logistics, flightoperations, finance, public relations, and employeerelations. Managers in the aviation industry may also beresponsible for planning and supervising maintenanceand safety programmes, enforcing airline or airportrules and regulations, setting budgets, and promotingincreased use of an airports or airlines facilities. Thus acareer in aviation management offers a diverse range ofunique management opportunities.

Aviation in Ireland has grown at a fast pace in the past

decade. The industry needs, and will create opportunities

for, well-educated and skilled professionals. The

integration of focused business education, pilot training

and placement with the industry is the best formula for

preparing the next generation of leaders.

Peadar ConroyAdministration Director, Aer Arann

The DAA is delighted to support DCUs innovative

approach to aviation education. We need more, better

trained graduates, who are passionate about aviation

and by offering students this opportunity, DAA will be

able to attract more high quality people into careers in

the aviation industry. DAA is dependent on recruiting

bright talented people, ideally with some aviation

experience. By adapting the business curriculum to

focus on relevant aviation business issues and trends,

the student is introduced to some real issues and can

more quickly add value upon joining the DAA team.

Jack McGowanCommercial Director, Dublin Airport Authority (DAA)

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What You Study

YEAR 1 YEAR 2 YEAR 3 YEAR 4

Business Mathematics

IT Skills and Software Toolsfor Engineers

Basic Sciences forEngineering

PPL Theoretical Knowledge

Accounting for Business

Introduction to Economics

Introduction to Marketing

Psychology inOrganisations

Summer Period OptionalPrivate Pilots Licence (PPL)ight training

Business Statistics

Applied Market Research

Introduction to Law

Business Law

Introduction to HumanResource Management

Financial Management

The Airline Industry:Structure, Standards and

StrategiesProduction and OperationsManagement

Business Communications

Information SystemsAdvanced

Aviation BusinessManagement

Work Placement (AviationIndustry) and IndustrialReport

Organisation Theory andPractice

Organisational Psychology

Supply ChainManagement

Business Ethics

Airport OperationsModelling and Simulation

Aviation SafetyManagement

Pilot Studies specialism(B.Sc. in Aviation Managementwith Pilot Studies):

Flight Training Organisation(FTO) Ground School - Theory

Flight Training Organisation(FTO) Frozen ATPL

Reective Learning

Aviation Studies specialism

(B.Sc. in Aviation Management):Strategic Management

Aviation Industry Project

Contingency Management

E-commerce

Information SystemsManagement

Aspects of Employment Law

Business to Business Marketing

Services Marketing

* Those who wish to qualify as a commercial pilot should be aware that there are considerable costs involved inpursuing this option. Current estimates are that the cost of such training is of the order of100,000. DCU hasarranged a number of partial scholarships to the Integrated ATPL course component. Even for the students onthe programme who do not manage to secure a scholarship, the evaluation of their likelihood of success in theIntegrated ATPL course during the first three years spent in DCU should provide a basis for suitable financialarrangements to be put in place to pay for the flight training.

Education for the dynamic world of aviation

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B.A. in International Business and LanguagesEnglish with French or German or Spanish: DC144French and/or German and/or Spanish: DC145Japanese: DC149 Chinese: DC150 4 years duration

Joint honours! You want to study business and youregood at languages too. Why not study both? You gainknowledge of a comprehensive range of businesssubjects and fluency in two European languages orChinese or Japanese. You study in France, Belgium,Germany, Austria, Spain, Mexico, China or Japan in third

year and so immerse yourself in the language andculture of the host country and pursue your businessstudies in that language.

First and Second Year

For the first two years of your studies you lay thefoundations of your expertise in the various businessdisciplines, including economics, management, lawetc. and you also build your language and culturalproficiency.

Year AbroadDuring second year you make your big decision whichlanguage will you major in? In which country will youlive and study for a year? For some its a tough choicebut its a privileged position to be in. Think of yourselfon that journey abroad, excited yes, nervous a

little, but certainly confident and well prepared by thethorough grounding you have received in DCU.

For that year you are immersed in the academic andsocial life of your chosen university and the culturallife of your host country. Now proficiency turns to realfluency and we dont just mean in language but in yourbusiness studies as well.

Final YearWhen you return to DCU for your final year you areready to draw together the various strands of yourlearning and experience. You will further enhance

your language and cultural studies (you can keep yoursecond language as a minor choice, if you wish). Wenow expect you to think strategically about businessand you have the opportunity to focus on an area ofbusiness which particularly interests you: Finance,Human Resource Management, Marketing, eBusinessManagement, or Law.

On GraduationYour impressive competence in languages, business andcultural awareness is a combination that is particularlyattractive to employers. Graduates of this courseenjoy exciting careers in areas including internationalmarketing, international relations, accounting,diplomacy, management and international finance.

Employers of our graduates include Accenture, CentralBank of Ireland, Diageo, Department of Foreign Affairs,Food Safety Authority, Enterprise Ireland, German-IrishChamber of Commerce, Kepak, Mitsubishi MotorsEurope and The Financial Times.

The course is also suitable for those who ultimatelywish to pursue a career in teaching as it is recognisedby the Teaching Council for the purposes of teachingAccounting, Business and Economics.

IBL allowed me to develop my business acumen, my

language skills and my cultural awareness. From my timestudying IBL at DCU, I was able to benefit from a holistic

approach to student development, not only academically,

but also personally, professionally and on an extra-

curricular basisI am currently working for the French bank

Socit Gnrale (Corporate and Investment Banking) in

the Debt Leveraged Department in the Frankfurt office.

Further rotations will take me to Paris and London. I have

so many fond memories of the time I spent at DCUthe

academic staff and all my fellow classmates helped to

make my college years the best of my life.

Shane Michael Kelly,Debt Leveraged Finance Department,Socit Gnrale Bank

I thoroughly enjoyed my time in IBL and it has given me

a qualification that I feel will attract many employers.

I couldnt recommend the course and the staff more

and I feel the blend of a solid base in business, a high

proficiency in foreign languages and a specialism in one

business area is a combination that will really set me

apart from others competing for the same positions.

Neil BrutonInternational Business and Languages Graduate, 200

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What You Study

YEAR 1 YEAR 2 YEAR ABROAD FINAL YEAR

BusinessEconomics, Maths,Psychologyin Organisations,Marketing, MarketResearch Statistics

LanguagesFrench & German:Language & Culture

or

French & Spanish:Language & Culture

or

German & Spanish:Language & Culture

or

Japanese or Chinese:Language, Reading &Writing, CommunicationSkills, Culture & Society

English and French orGerman or Spanish:Language, Reading &Writing, CommunicationSkills, Culture & Society

BusinessApplied Market Research,Management/Business Game,Human Resource Management,Accounting, Law, FinancialManagement

LanguagesFrench & German: Language,Literature, French & Germanfor Academic Purposes

orFrench & Spanish: Language,Literature, French & Spanishfor Academic Purposes

or

German & Spanish: Language,Literature, German & Spanishfor Academic Purposes

or

Japanese or Chinese: Language,

Culture & Society, TranslationEnglish and French or Germanor Spanish: Language, Literature,French or German or Spanish forAcademic Purposes

Studying in France,Belgium, Germany,Austria, Spain,Mexico or China

or

Work/Study in Japan

BusinessStrategic Management,Year 3 Cultural ProjectContribution

Final year studentspart-specialise in one ofthe following areas:

Marketing, HumanResource Management,Law, eBusinessManagement, Finance

LanguagesFrench or German orSpanish: AcademicPurposes, Oral Skills,Business & Society,Advanced Written Skills

Japanese or ChineseLanguage, AdvancedTranslation

Language Options

A wide and diverse rangeof language and culturaloptions is available

Your gateway to a thriving international business career

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B.Sc. in Marketing, Innovation and TechnologyDC2404 years duration

This is an exciting new programme that will appeal toyou if you are interested in business and have a genuinecuriosity about the technologies that are changing ourworld.

OverviewThis course involves input from all four DCU faculties,meaning that you will benefit from the knowledge andexperience of lecturers from diverse disciplines to get acomplete view of the high tech business world.

The high technology sector is a fast changing and highlycompetitive environment. Successful marketing of newtechnologies has to evolve and adapt at the same pace.You will learn to anticipate and respond to consumer needs,and have sufficient knowledge of innovation, science andtechnology to work in teams with innovators, scientists andtechnologists. Together you could discover the nextbig thing.

You will learn through lectures, case studies, researchprojects and from the vast knowledge of visitingpractitioners. In some projects you will work inmultidisciplinary teams, alongside engineers, scientists andbiotechnology students, reflecting real life scenarios.

First and Second YearIn years 1 and 2 you will study traditional business subjectssuch as economics, marketing, accounting, pricing andmarketing finance. At the same time you will be introducedto biotechnology, modern technology and communicationstechnology. In terms of innovation, you will undertake anew enterprise development module and study marketfeasibility research.

Work Placement (INTRA)

Year 3 will be your INTRA placement. This year gives you aunique and valuable opportunity to apply your knowledgein a corporate environment and gain practical experience.Whats more, you will make invaluable industry contactsand have the opportunity to impress a possible futureemployer.

Final YearHaving worked in the high technology industry, you will bein a good position to appreciate the relevance of your studyto the real business world. You will continue to specialisein business and marketing while also advancing your

knowledge of design, information technology and newproduct development.

On GraduationAs an innovative marketing specialist in the emergingtechnologies sector, you will help to design, research andmarket new products and services.

One third of the high tech organisations surveyedfor the Economist Intelligence Unit White Paper: CEOBriefing 2005 listed failure to innovative in their topthree business risks. These survey results bode well forthe employment prospects of graduates qualified in theinnovation and marketing of high tech products.

Through their knowledge of new media, graduates of thiscourse will also have a much-coveted understanding ofhow best to utilise technology and integrate it into theirmarketing strategies, whatever the industry sector.

There is a demand for tech savvy marketers across the

medium to high tech sectors from Information and

Communications Technology (ICT) to the emerging life-

sciences and biotech sector.

Declan HughesScience, Technology and Innovation Group, Forfs

I was drawn to this innovative degree as it allows me

to use my creative side freely and also challenges me

academically. From mixing with final years for Business

modules, to being taken alone for Biotechnology and

Physics modules, you never get bored! My degree adds an

edge to how I look at products and situations. Ultimately,

MInT opens up a niche in the employment market, as

we are the first graduates of such a programme Im

confident Ill be employed when I finish!

Megan O RiordanThird Year Student, B.Sc. in Marketing, Innovation and

Technology (MInT)

As a MInT student in DCU I have the pleasure of studying

a marketing degree which allows me to gain a great

variety of knowledge of extremely different markets.

This includes the finer details of the technological,

pharmaceutical and traditional corporate business

markets. I am currently out working on placement at

Janssen-Cilag and feel incredibly prepared heading into

a pharmaceutical company, knowing that DCU has

equipped me for the real situations that I will face in the

marketing world.

Elaine CaffreyThird Year Student, B.Sc. in Marketing, Innovation and

Technology (MInT)

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What You Study

YEAR 1 YEAR 2 YEAR 3 YEAR 4

Introduction to Marketing,Marketing of High TechProducts and Innovation,Creativity and Discovery,Marketing FeasibilityResearch, Economics,Services Marketing,Media Technology,Modern Technology(energy, transport andelectric power), ModernTechnology (electronicsand communications)

Consumer Behaviour,Distribution and ChannelManagement, CommercialBiotechnology, Accounting,Introduction toBiotechnology, ProfessionalSelling, Systems of theKnowledge-Based Society,International Marketing,B2B Marketing, NewProduct Development,Strategic CostManagement and Pricing,E-Marketing

INTRA (12-month WorkPlacement)

Marketing Managementand Planning, InformationTechnology in Society, NewEnterprise Development,Project Management,Innovation, Marketingand New Technology,Foresights, InformationAccess and Web Design,High TechnologyEntrepreneurship, StrategicManagement

Interested in designing and marketing the technologies that are changing our world?

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For more information visit www.dcu.ie/dcubs

CourseBachelor of

Business Studies

B.A. inAccounting& Finance


CAO Code DC111 DC115FrenchDC112

GermanDC113

SpanishDC114

Trans-AtlanticStudiesDC11

MinimumEntryReqs*

OC3 or HD3 Maths OC3 or HD3 Maths

OC3 orHD3 Maths

+ HC3French

OC3 orHD3 Maths

+ HC3German

OC3 orHD3 Maths

+ HC3Spanish

OC3 orHD3 Maths

CAO points2009 (200)

425 (425) 435 (435) 430 (420) 30 (35) 400 (405) 500 (500)

Duration 3 or 4 years 3 years 4 years 4 years 4 years 4 years

Numberof Places

15 110 15 15 10 10

WorkPlacement

Yes, for 4-year degreeNo. Many accounting companiesprovide substantial cash prizes

based on annual results

Yes, 4 months in Ireland & months abroad

StudyAbroad

Some opportunities awarded on a competitive

basisNot Applicable

Yes,2 Years

Yes,2 Years

Yes,2 Years

Yes,2 Years

ProfessionalExemptions

Yes. Depending on 4thyear specialism, ICAI, ACCA,

MII, IIMR. Recognisedby Secondary Teachers

Registration Council

Generous exemptions from: ICAI,ACCA, CIMA, ICPAI. Recognised bySecondary Teachers Registration

Council

Postgraduate opportunities available

SpecialFeatures

4-year option includes12-month work placement

Provides in-depth knowledge oftheoretical & practical aspects ofAccounting & Finance, Business,

Law, Taxation

2 degrees are awarded, 1 from DCU + 1 from partnerinstitution. 2 years study in DCU & 2 years in: France

(Reims), Germany (Reutlingen), Spain (Madrid),USA (Boston)

Options

Final year specialismsin: Finance, HRM, Law,

eBusiness Management,Marketing. Range of options

including Language

Language Option. Broad rangeof final year options including

specialism or part specialism inFinance, HRM, Law, eBusiness

Management, Marketing

Final year specialisms vary by partner institution

CareerPaths

Management, Marketing,Business Law, E-Commerce,

Financial Services, HRM

Professional Accounting, FinancialServices, Tax and Management

Consultancy

International Marketing, Banking & Finance, EuropeanLaw & Regulation, European Affairs

*Universitys General Entry Requirements: Grade C3 in two Higher Level subjects and Grade D3 in four Ordinary or Higher Level subjects

including Maths AND English or Irish

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For more information visit www.dcu.ie/dcubs

B.Sc. in AviationManagement/B.Sc. inAviation Management

with Pilot Studies

B.A. in InternationalBusiness & Languages

B.Sc. inMarketing, Innovation &

Technology

DC11French/SpanishDC145

French/German

DC145

German/SpanishDC145

JapaneseDC149

ChineseDC150

Englishwith

French/German/SpanishDC144**

DC240

OC3 or HD3 Maths

OC3 orHD3

Maths+ HC3

French

OC3 orHD3

Maths+ HC3

French

OC3 orHD3

Maths+ HC3

German

orSpanish

OC3 orHD3

Maths+ HC3in any

languageotherthan

Englishor Irish

OB3 orHD3 Maths

+ HC3in any

languageother than

Englishor Irish

HC3French or

German orSpanish (or

equivalent)

OC3 or HD3 Maths

N/A 30 (30) 350 (335) 350 (345) 395 (355) 30 (N/A) N/A 400 (400)

4 years 4 years 4 years 4 years 4 years 4 years 4 years 4 years

40 20 14 10 10 10 35

Yes, approx. months No No NoYes, inJapan

No No Yes, 12 months

Not ApplicableYes,

1 YearYes,

1 YearYes,

1 YearYes,

1 YearYes,

1 YearYes,

1 YearNot Applicable

Not ApplicableBusiness element only is recognised by

Secondary Teachers Registration Council.Postgraduate opportunities available

Postgraduateopportunities available

Graduate Membership of IrishComputer Society

Unique programme, thataddresses skills gaps in

those entering the aviationindustry

1 year study in one of over 20 universities in France, Belgium, Spain, Germany,Austria, Japan, Mexico, China

Unique degree covers Business& Marketing, IT, Design,

New Product Development,Biotechnology

Final year specialism inPilot Studies or Aviation

Management

Final year part-specialisms in: Finance, HRM, Law, eBusiness Management,Marketing. Broad range of language and intercultural options available

Not Applicable

Commercial Pilot, AviationManagement including

Business Operations,Marketing, PR, Finance,

Logistics, Flight Operations

International Business careers in General Management, Finance, HumanResource Management, Law or Marketing

Marketing Specialist inhigh-tech sector, e.g.

pharmaceuticals, telecoms,software

**Candidates who do not hold Grade D3 or above in Ordinary Level English in the Irish Leaving Certificate (or approved international

equivalent) must hold a score of 6.5 above in IELTS or Grade B3 or above in Cambridge advanced Exam; or Grade C1 in ETAPP.

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DCU Business School ProgrammesDCU Business School offers a wide range of undergraduate and postgraduate programmes, delivering expertisefrom an innovative and professional academic team.

Dublin City University Business School Programmes 2010-2011

Research Programmes

Full-Time

Postgraduate Programmes

Masters Full-Time/Part-Time

Ph.D. Full-Time/Part-Time

Professional Doctoral Programme

For information on our undergraduate and full-time postgraduate programmes contact the School Officeon 01 00 525 or email [email protected]

For information on our part-time postgraduate programmes contact the Centre for Executive Programmeson 01 00 29 or email [email protected]

For information on our research programmes contact Rachel Keegan on 01 00 534 or email [email protected]

www.dcu.ie/dcubs

Undergraduate Programmes

Professional Diploma in AccountingM.B.S. in Accounting

M.Sc. in Finance and Capital MarketsM.B.S. in Marketing

M.Sc. in Electronic CommerceM.B.S. in Human Resource Management

M.Sc. in Business ManagementM.Sc. in International Management

M.B.A. Executive

M.B.A. Corporate

M.Sc. in Investment, Treasury and Banking

M.B.S. in Human Resource Strategies

M.Sc. in Work and Organisational Psychology/Behaviour

M.B.S. in Strategic Procurement

M.B.S. in Safety and Health at Work

Graduate Certificate in Corporate Treasury

M.Sc. in Emergency Management

Part-Time

Bachelor of Business Studies

B.A. in Accounting and Finance

B.A. in International Business and Languages


B.Sc. in Aviation Management / B.Sc. in Aviation Management with Pilot Studies

B.Sc. in Marketing, Innovation and Technology

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DCU is located in the northern suburbs of Dublin on an 5-acre campus. It is just a short distance from Dublincity centre, Dublin Airport, and the M50 and M1 motorways. The campus is bordered by Ballymun Road and CollinsAvenue.

Public Transport

DCU is serviced by the following buses which stop outside the University at the Ballymun Road and Collins Aveentrances; or near to the University with stops on the Swords Road and Glasnevin Avenue.

Routes servicing DCU include:

3, 4, 4A, 11, 11A, 11B, 13, 13A, 1, 1A, 1A, 19A, 33, 41, 41B, 41C, 4X, 104, 105, 109A, 100X and 101

Key to Bus Numbers1 Numbers 4, 4A, 11, 11A, 11B, 13, 13A and 19A to and

from city centre 46X comes from Dun Laoghaire(.30am) via Donnybrook, Leeson Street,Drumcondra and Ballymun Road

2 Number 17A from Kilbarrack to Finglas via

Glasnevin Ave3 Number 3 to and from city centre

4 Terminus of route 16 - to and from city centre

5 Number 104 from Clontarf Bus Depot viaVernon Ave, Donnycarney, Castletimon, Swords Road,Collins Ave to Finglas

Number 33 to and from Balbriggan via Swords RoadNumbers 41/41B/41C to and from Swords viaSwords RoadNumber 16A from Lower Rathfarnham to

Dublin Airport via Swords Road

Drumcondra Train StationMaynooth Station to Drumcondra Station via Leixlip,Castleknock, Coolmine and Ashtown areasFrom Drumcondra train station, you can take thefollowing buses to DCU:3, 11, 11A, 11B, 1, 1A, 33, 41, 41B, 41C and 4X

A number of the above buses also operate via the city centre with a stop on OConnell Street:3, 4, 4A, 11, 11A, 11B, 13, 13A, 1, 1A, 19A and 4X

Bus ireann

Number 101 Drogheda, Balbriggan, Dublin via the Swords Road

Number 109A Navan, Dunshaughlin, Ratoath, Airport, DCU

DARTThe terminus of the 1A bus is at Howth Junction Dart Station.

By Car/CoachDCU is just a short drive from Dublin City Centre and is easily reached from any part of the city or surrounding areasfrom the M50.

For further links about transport links to DCU, visit

www.dcu.ie/info/get_to.shtml

Information about buses and trains is correct at time of going to print.

DCU Location and Transport Links

7

3

4

5

6

1

2

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Got a question?

At DCU Business School we are dedicated to lettingstudents know about the opportunities availableto them and to equipping you with the necessaryinformation to help you make informed choicesregarding your career planning.

What do we offer?

Career Fairs/ExhibitionsThere are many careers fairs/exhibitions around thecountry, arranged by schools and local organisations,

and we try to attend as many of these as possible.

School VisitsWe work closely with career guidance counsellorsnationwide, organising visits at a time convenient to

your school.

We can tailor the talk, depending on your requirements,to include information on our courses and careerprospects for business graduates. We can also give tipson choosing the most appropriate degree course andhow to prepare for university life.

Open DaysDCU Open Days are a great chance to find out aboutcourses, scholarships and employment prospects, meetacademic staff, and explore our outstanding campusfacilities.

You can talk to current students about study, sports,clubs and societies, so youll get a real taste for DCU life.

We will also be holding general talks on university lifewhich will benefit you wherever you decide to study.

We encourage schools, students, parents, guidancecounsellors and teachers to attend the Open Daysbecause it gives you the chance to experience DCU andget a feel for the campus.

For further information, visit www.dcu.ie/openday

Campus ToursOf course if you cant make the Open Days, we would

be delighted to welcome you to campus to give you aguided tour and to answer your questions regardingcourse specifics. Simply contact us in advance toarrange a convenient time.

DCU Websitewww.dcu.ie is an excellent online resource forinformation on courses, services and facilities herein DCU. The website also has useful information onstudent life and current developments at the University.

On the Business Schools website www.dcu.ie/dcubsyou can view detailed course information and graduate

employment statistics, and download course factsheets.

For enquiries relating to DCU Business School courses,or to organise a visit to your school or to arrange a DCUcampus tour, contact:

DCU Business SchoolTel: +353 (0)1 00525Email: [email protected]

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Contact informationAll admissions enquiries to:

RegistryDCU, Dublin 9, Ireland

Telephone: +353 (0) 1 00 533Fax: +353 (0) 1 00 5504Email: [email protected]: www.dcu.ie

Dublin City University Business SchoolScoil Gn Ollscoil Chathair Bhaile tha Cliath

Telephone: +353 (0) 1 00 525Fax: +353 (0) 1 00 544Email: [email protected]: www.business.dcu.ie

The information given in this publication is intended as a guide to persons seeking admission to Dublin City University

and shall not be deemed to constitute a contract or the terms thereof between the University and an applicant or any

third party, or representations concerning same.

Dublin City University is not responsible and shall not be bound by errors in or omissions from this publication;

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DCU Business School Undergraduate Brochure

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