Date post: | 13-Jan-2015 |
Category: |
Documents |
Upload: | californiadeca |
View: | 1,148 times |
Download: | 4 times |
Increasing Student Success
2010 National Career Clusters InstituteDenver, Colorado
Increasing Student SuccessPresenters:
Michelle Walker, Ph.D. Director of Education
Shane Thomas Director of Competitive Events
Session Topics
• DECA Overview
• Supports Student Achievement
• Aligns with Program of Study
DECA Overview
• 200,000 members in United States, Canada, Germany, Mexico, Korea, Puerto Rico, Guam
• High School and Collegiate Divisions
• More than $300,000 in scholarships awarded
DECA Member Profile
• Serves students grades 9-12• Serves students in postsecondary • College and career preparation
– Marketing– Finance– Hospitality and Tourism– Business Management and Administration
• Co-curricular
Business Career OrientedFuture Major/Career Path DECA NationalAccounting/Finance 10.1% 2.9%
Advertising/Public Relations 11.3% 0.7%
Business Administration 21.8% 6.3%
Business (International) 12.6% 1.4%
Business Owner/Entrepreneur 20.0% 3.7%
Fashion Merchandising 4.9% 2.4%
Hotel/Resort Management 2.2% 0.4%
Sales/Marketing 9.3% 0.8%
Travel/Tourism 1.2% 0.6%
Undecided/Other 5.1% 16.8%
Academically Focused
Student Achievement Support
• Small learning communities
• Experiential learning activities
• Rigor and relevance
• Diverse activities
• Strong business partnerships
• Advisor professional development
DECA’s Comprehensive Learning Program
• Aligned with clusters and pathways
• Enhances teaching and learning– Competitive Events Learning Program– Conferences– Online Activities– Resources– School-based Enterprises
Competitive Events Framework
• Align competitive events with appropriate courses
• Target competitive events to the students experiences
• Build on the students previous classroom experiences
• Closely align with end of course and end of program assessments
Career Clusters and Pathways
Programs of Study and DECAMarketing Cluster Example
• 9th Grade | Introduction to Business and Marketing Course– Principles of Marketing Event
• 10th Grade | Marketing 1 Course– Buying and Merchandising Team Decision Making Event
• 11th Grade | Advanced Marketing Course– Marketing Management Series Event
• 12th Grade | Marketing Communications Course– Advertising Campaign Event
• Postsecondary | Professional Sales Major– Sales Management Event (Collegiate DECA)– Integrated Marketing Communications Academy (Collegiate DECA)
Programs of Study and DECABusiness Management and Administration Cluster Example
• 9th Grade | Introduction to Business and Marketing Course– Principles of Business Management and Administration Event
• 10th Grade | Business Law Course– Business Law and Ethics Team Decision Making Event
• 11th Grade | Business Management Course– Business Services Operations Research Event
• 12th Grade | Entrepreneurship Course– Entrepreneurship Written Event
• Postsecondary | Human Resources Management Major – Human Resource Management Event (Collegiate DECA)– Business, Management & Administration Academy (Collegiate DECA)– Entrepreneurship Challenge (Collegiate DECA)
Programs of Study and DECAFinance Cluster Example
• 9th Grade | Introduction to Business and Marketing Course– Principles of Finance Event
• 10th Grade | Introduction to Finance Course– Financial Services Team Decision Making Event
• 11th Grade | Accounting 1 Course– Accounting Applications Series Event
• 12th Grade | Accounting 2 Course– Finance Operations Research Event
• Postsecondary | Business Finance Major– Financial Statement Analysis Event (Collegiate DECA)– Financial Services Event (Collegiate DECA)
Programs of Study and DECAHospitality and Tourism Cluster Example
• 9th Grade | Introduction to Business and Marketing Course– Principles of Hospitality and Tourism Event
• 10th Grade | Introduction to Hospitality Course– Hospitality Services Team Decision Making Event
• 11th Grade | Lodging Management Course– Hotel and Lodging Management Series Event
• 12th Grade | Travel and Tourism Course– Hospitality and Tourism Operations Research Event
• Postsecondary | Travel and Tourism Major– Travel and Tourism Event (Collegiate DECA)– Hospitality, Travel & Tourism Academy (Collegiate DECA)
Technical Skills Assessments
• Competitive event exams are linked to national curriculum standards– Exam items and performance indicators– DECA Analysis Transcript
Professional Development
• Advisor Professional Development Plan– Train-the-Trainer Certification– Chapter Advisor Summer Institutes
• Training Components– Developing performance objectives– Integrating activities into instruction– Developing strategies for implementing
Performance Indicators into the program of study
DECA Supports Programs of Study
• Spans secondary and postsecondary
• Strong partnerships
• Accountability and Evaluation System
• Professional Development
For additional information contact:
Michelle Walker at [email protected]
Shane Thomas at [email protected]