Delhi Session, 16. 18.01. Jan. 2013

Valerie Bahr

Steinbeis-Europa-Zentrum, Germany

The Network as a Brand

Delhi Session, 16. 18.01. Jan. 2013

2. Common Rules of Understanding - the Code of Conduct

Valerie Bahr, Steinbeis-Europa-Zentrum, Germany

Title of the presentation | Date |3Code of Conduct V.Bahr

Why a Code of Conduct?

• Around 70% of failed international business agreements is due to cultural issues!

• In order to reduce this figure, the Network itself needs to be capable to work as an international Network

• Standard practices help to define a common denominators in order to reduce misunderstandings and achieve more and better results for Network clients

Title of the presentation | Date |4Code of Conduct V.Bahr

What is the Code of Conduct?

= set of rules • governing the behaviour in the Enterprise Europe

Network, • regulating the relationships at all levels, in particular the

ones between:• Network partners to Clients,• Network partners to other partners within the Network,• Enterprise Europe Network to other EU business related

Networks

Title of the presentation | Date |5Code of Conduct V.Bahr

Relationship with clients

Title of the presentation | Date |6Code of Conduct V.Bahr

Relationships with clients• Clients’ interests first

• Be open and transparent

• Be responsive

• Uphold clients’ confidentiality

• Ensure a proper follow-up

Title of the presentation | Date |7Code of Conduct V.Bahr

Relationship with the overall Network

Title of the presentation | Date |8Code of Conduct V.Bahr

Relationships with the overall Network

•Be responsive and responsible in correspondence

•Behave professionally

•Contribute to the spirit of the Network

Title of the presentation | Date |9Code of Conduct V.Bahr

Relationship within the consortium

Title of the presentation | Date |10Code of Conduct V.Bahr

Relationships within the consortium• Create a common consortium

identity

• Be aware of colleagues’ expertise

• Keep in regular contact

• Share important information

Title of the presentation | Date |11Code of Conduct V.BahrRelationship with other EU business related networks

Title of the presentation | Date |12Code of Conduct V.Bahr

Relationships with other EU business-relatednetworks

• Be knowledgeable about services of other EU business-related networks

• Be proactive

• Be cooperative

• Signpost clients

Title of the presentation | Date |13Code of Conduct V.Bahr

1. Charter2. Code of Conduct3. Practical Guidance paper

Title of the presentation | Date |14Code of Conduct V.Bahr

Core values• Professionalism

• Adding-value

• Relationships

• Trust

• Networking

• Encouragement

• Responsiveness

Title of the presentation | Date |15Code of Conduct V.Bahr

Title of the presentation | Date |16Code of Conduct V.Bahr

Title of the presentation | Date |17Code of Conduct V.Bahr

Title of the presentation | Date |18Code of Conduct V.Bahr

… and the relationship with the EACI?

•Agreed Working Practices paper

•Work in progress

One follow-up action:•Operational Manual of the Enterprise Europe Network

Thank youValerie Bahr