Dell Boomi Cloud MDM Overview

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Dell Boomi’s Multi-Purpose PaaS

Enables CIOs to effectively manage data in a

“Virtual Suite” ERP comprised of best-of-breed

cloud and on-premises applications

Boomi as the Multi-Purpose PaaS for enterprise data management

• Move: AtomSphere Integration

• Manage: Master Data Management (MDM)

• Govern: API Management MoveManage

Govern

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Dell Boomi uniquely meets the hybrid IT need

Dell BoomiPlatform

AtomSphere®Integration

API Management

MDMMaster Data Management

Social networks

PaaSapps

SaaSapps

Cloud services

On-premises applications

• Providing cloud and on-premises data integration and management…

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Integration

Advanced Integration

Data Quality

Data Governance

Master Data Management

Clo

ud

Ma

turi

ty L

ev

el

Cloud Data Management Maturity Curve

Business Value

Reduce Cost Increase AgilityRemediate

IssuesIncrease

EfficiencyOptimize

Business Value

Movement and Transformation

of Data as Needed

Management of Data Quality

on a project basis

Cleanse and Validate Data

Proactive Management

of Data Across the

Organization

Standardized Processes

Standardized Rules and Definitions

Quantitative Management of

Data

Standardization of Core Enterprise Information of

Strategic Importance

Continuous Synchronization of

Data Across Organization

API Management

Messaging (guaranteed delivery) B2B/EDI (managing relationships with

customers/suppliers)

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What makes Dell Boomi MDM different?

• Single vendor solution– Better together: Seamless navigation between products– Consistent look & feel: Reduces training and support time

• 100% cloud based– Low upfront cost and TCO– Short implementation time-to-value

• Significant support for Next Generation MDM including:– Multi-domain support, Real-time synchronization, Bi-directional data flow– Focus on data enrichment, not just validation

• Crowd-Sourced Domain Modeling– Harness the power of the community when modeling domains– Continuous feedback on how your models align with others in your space

• Open Data Quality Service Implementation– Strategy accommodates customer choice– Branded DQS pre-packaged by Boomi– SDK for public DQS for specific domain or vertical– Flexibility to invoke company-private DQS assets

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Boomi MDM simplifies and governs integration

• Complexity increases with the # of endpoints

• Dell Boomi MDM is a centralized data hub– Reduces cost of integrating new systems

– Turns an exponential problem into a linear one

– Central “copy” of data allows for removal of the “data bounce” effect

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AtomSphere®Integration Platform

Dell Boomi in your enterprise

128-bitencryption(metadata

only)

EXTERNAL FIREWALL

Cloud apps

On-Premise

Boomi

Data QualityService (DQS)

MDMMaster Data Management WEB SERVICE CALL

DATA DATA

DQS

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How Boomi MDM WorksC

lou

d a

pp

s

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Synchronize 3

Steward 4

Define 1

Deploy 2

How Boomi MDM Works

Rapidly model master data domains through a visual experience with no coding necessary to define validation, enrichment and matching policies.

Deploy your models into the MDM repository and identify which source systems will interact with them.

Leverage AtomSphere to control data synchronization. Design processes that enable data to flow between MDM and the integrated source systems.

Steward your data as it flows into the MDM system. Resolve duplicates, fix data entry issues, identify and correct erroneous data.

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Define 1

How Boomi MDM Works

Rapidly model master data domains through a visual experience with no coding necessary to define validation, enrichment and matching policies.

Business Goal

• Reduce poor quality data and resolution time

Technical Objectives

• Design Model fields and cross-model references

• Add Data Quality steps to validate and enrich domain information

• Build Match Rules to detect duplicates and merge data from Sources

• Define Tags to classify field conditions for search and delivery rules

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System Record to MDM Data Flow

Dell Boomi MDM

Validation

Entity Request XML Structural Validation

Field Metadata (schema) Validation

Enrichment

Business Rule Validation (Field conditions)

Data Quality Service Enrichment

Incorporation

Data Matching against Master Database

Automatic Merging or Duplicate Detection

Creates & Updates

Quarantine

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Demo Define

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Deploy 2

How Boomi MDM Works

Deploy your models into the MDM repository and identify which source systems will interact with them.

Business Goal

• Ensure data model integrity with policies and versioning for centralized control of repositories

Technical Objectives

• Deploy models and attach source/target applications

• Implement survivorship rules per data model and application

• Configure outbound delivery rules and restrictions

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Golden Record 360 Degree View

• Boomi MDM Golden Records maintain update history and metadata for all records contributed per attached source system

MDM

• Attribute 1

• Attribute 2

• Attribute 3

• Attribute 4

Salesforce

• Attribute 1

• Attribute 2

• Attribute 3

…

NetSuite

• Attribute 1

• Attribute 2

• Attribute 3

…

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Demo Deploy

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Synchronize 3

How Boomi MDM Works

Leverage AtomSphere to control data synchronization. Design processes that enable data to flow between MDM and the integrated source systems.

Business Goal

• Faster master data flows using AtomSphere connectors (REST APIs)

Technical Objectives

• Build and test simple integration flows to and from the MDM hub

• Deploy event-driven processes to automate record updates

• Manage executions to track performance and connectivity issues

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How Boomi MDM Works

Dell Boomi MDM

ABC Corp.

B456A123 C789

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Demo Synchronize

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Steward 4

How Boomi MDM Works

Steward your data as it flows into the MDM system. Resolve duplicates, fix data entry issues, identify and correct erroneous data.

Business Goal

• Streamline data visibility and user-required cleanup actions

Technical Objectives

• Define MDM user security and notifications

• Train Data Steward team to resolve quarantined records

• Enable business team to review MDM program health

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Pro-active

Duplicate Prevention

• Utilize the Boomi MDM API to query an MDM repository

• Determine if the record already exists in system prior to duplicating

• Import data from MDM for faster, higher quality data entry

web service call to query accounts

results from query

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Match Detection

• New Source records that meet the domain’s Match Rules are automatically merged with the Golden Record if no other records are linked to that Source.

Dell Boomi MDM

Automatic Merging

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Demo Steward

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Q&A

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