Department of Professional Studies
Syllabus
MSc Strategic Management
2018-19
Christ University, Bangalore
Karnataka, India
www.christuniversity.in
Syllabus- MSc Strategic Management
2015-16
Syllabus MSc – Strategic Management 2015-16 prepared by the Department of Professional
Studies and approved by the Academic Council, Christ University, Bangalore, India.
Published by the Centre for Publications, Christ University, Hosur Road, Bangalore 560 029,
India. [email protected]
Syllabus- MSc Strategic Management
2015-16
Index
Sl. No. Contents Page. No.
1. Department Overview 4
2. Vision and Mission 4
3. Introduction to the Programme 4
4. Programme Objectives 5
5. Programme Structure 6
6. Trimester wise Courses
I Trimester
II Trimester
III Trimester
IV Trimester
V Trimester
VI Trimester
Syllabus- MSc Strategic Management
2015-16
Department of Professional Studies
Department of Professional Studies (DPS) offers some of the most unique and inter-disciplinary
courses in the field of commerce and management. It was established in the year 2002 as Centre
for Career Advancement (CCA), and later upgraded to Department of Professional Studies in
2007. The department aims at professional training for wider career opportunities. This is
achieved through value enhancement programmes (Add-on courses and programmes) along
with the academic degrees to equip the students to meet the challenges and prospects of
contemporary academia and the corporate sector. All courses of the department are conducted
by academicians and highly qualified practicing professionals
Soft Skills and Activity Sessions (SSA) are a compulsory component of every programme of the
department and is assigned to make the students excel in soft skills, team work,
communication, public speaking, debates, general knowledge etc. By the end of third year of
UG and second year of PG, each student is expected to conduct at least two training sessions as
a professional trainer in the other departments of the university or in other institutions.
Vision- To develop into a centre of excellence in education, training and research in the field of
commerce and management
Mission- To impart holistic education through state-of-the-art technology with the aim of
producing professionals in the field of commerce and management, and also to launch new
programmes to bridge the gap between academia and the corporate sector by meeting
stakeholder requirements.
Aim and Purpose:
To develop professionals with a global perspective towards becoming a senior professional.
Syllabus- MSc Strategic Management
2015-16
About the Programme
The Department of Professional Studies offers a two-year MSc Strategic Management with an
objective of developing a detailed overview of business strategy, its analysis, formulation and
implementation, and in becoming a senior organizational leader. The programme follows
interdisciplinary approach so that it's flexible to suit your interests.
Programme Overview:
Moving up the management scale in any organization requires candidates to become more
strategic in outlook, and to have an awareness of the wider issues at play. The MSc Strategic
Management degree is an excellent alternative to an MBA to help you develop your strategic,
analytical and management skills.
The programme is designed to develop business leadership and managerial skills, ensuring a
critical appreciation of various theories, tools and techniques of contemporary business and
management practices. The programme would enable one to lead more effectively and initiate
dynamic changes in organizations, utilizing effectively the resources through strategic decision
making.
The students will also be trained in key transferable skills, such as design-thinking, strategic
decision-making, Negotiation and Persuasion capabilities, Numeracy and Quantitative skills,
Teamwork, Leadership, personal efficacy and effective use of ICT.
Eligibility
Any undergraduate degree with 50% aggregate marks and preferably, a work experience of 1
year.
Selection Process
Selection of the candidates would be based on a personal interview and statement of purpose.
Course Duration and Structure
This is a six trimester inter-disciplinary post-graduate degree programme
Syllabus- MSc Strategic Management
2015-16
COURSE STRUCTURE & SYLLABUS – 2015-16
MSc Strategic Management
Course Code
Name of the Course Type Hr/ wk
Credits CIA ESE Total
Trimester 1
MSM131 Core 1 Accounting for Decision Making
Core 4 4 70 30 100
MSM132 Core 2 Quantitative Techniques for Managers
Core 4 4 70 30 100
MSM133 Core 3 Strategic Management
Core 4 4 70 30 100
Trimester 2
MSM231 Core 4 Financial Management
Core 4 4 70 30 100
MSM232 Core 5 MIS and Business Analytics
Core 4 4 70 30 100
MSM243 Elective 1 Organizational Behaviour
Elective 4 4 70 30 100
Trimester 3
MSM331 Core 6 Managerial Economics
Core 4 4 70 30 100
MSM332 Core 7 International Business Management
Core 4 4 70 30 100
MSM343 Elective 2 Ethics, Corporate Governance and Strategic Leadership
Elective 4 4 70 30 100
Trimester 4
MSM431 Core 8 Corporate Valuation, Mergers & Acquisitions
Core 4 4 70 30 100
Syllabus- MSc Strategic Management
2015-16
MSM432 Core 9 Human Resource Management
Core 4 4 70 30 100
MSM443 Elective 3 Organizational Development and Change Management
Elective 4 4 70 30 100
Trimester 5
MSM531 Core 10 Research and Strategic Communication Tools
Core 4 4 70 30 100
MSM532 Core 11 Marketing Management
Core 4 4 70 30 100
MSM543 Elective 4 Leadership and Strategic Management
Elective 4 4 70 30 100
Trimester 6
MSM631 Core 12 (Dissertation/ project) Core 4 4 70 30 100
MSM632 Elective 5 Business and Corporate Law
Core 4 4 70 30 100
MSM641 Elective 6 Entrepreneurship and Venture Creation
Elective 4 4 70 30 100
Programme Pedagogy:
Regular classroom lectures shall be accompanied by any other method instructors find suitable
to deliver better learning. Some suggested methods are;
Case Studies
Seminars and Presentations
Simulation Exercises
Current Affairs Sessions relevant to the topic etc.
Evaluation Methods:
Trimester Exam
Continued Internal Assessment
Field study reports
Syllabus- MSc Strategic Management
2015-16
Periodic Tests
Assessment of Class Participation in case studies and discussions
Any other appropriate method identified by the instructor that would ensure
objective assessment of the student performance.
Syllabus- MSc Strategic Management
2015-16
MSM 131 Accounting for Decision Making
Course Description:
This course captures the fundamental aspects of financial statements, its analysis and interpretation and techniques for managing cost. Upon completion, the students should have developed a basic understanding of what financial statements contain and how to use them to assess a company’s profitability and financial position.
Learning Outcomes: On completing the course students will be able to:
● Financial statements – concepts, conventions and standards that influence preparation of financial statements.
● Identifying problem areas in business through various techniques of financial statement analysis.
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Introduction to Accountancy Introduction, Meaning and scope of accounting, Basic terminologies in Accounting, Accounting concepts, Accounting Principles, Conventions and Standards, Basic framework of Accounting, objectives and purpose of Accounting information, users of Accounting information, Branches of Accounting, Fraud and Ethical Issues in accounting.
05 Hours
Unit 2 Accounting Process
Documents and Books of accounts, Preparation of Profit and Loss Account and Balance-Sheet. Accounting in Computerized Environment.
15 Hours
Unit 3 Accounting Standards Assets, Liabilities and its classification. Measuring and reporting Assets, Liabilities and Equity, Current Assets, Inventory valuation, Accounting Standards – 1, 2,4,5,6,9,10,26 and 29.
15 Hours
Unit 4 Analysis and Interpretation of Financial Statements Financial Statement Analysis - Meaning and Types of Financial Statement, Objectives of financial statements analysis, sources of information, Income statement, Balance sheet and notes to accounts – terms and jargons in financial statements, Accounting concepts and conventions, Techniques of
15 Hours
Syllabus- MSc Strategic Management
2015-16
Financial Statement Analysis, Comparative Financial Statement analysis, Comparative balance-sheet analysis, Comparative profit and loss account analysis, Trend analysis, Funds Flow Statement, Cash Flow Statement, Difference between funds flow and cash flow statement. Ratio Analysis - Liquidity ratio, Activity ratio, Solvency ratio, Profitability ratio. IFRS and GAAP. Case study approach Quality of earnings, window dressing, Beating window dressing, Techniques of financial statement analysis, Analyzing financial statements using Ratio Analysis and Du-Pont Model and Cash flow statement, understanding annual reports and earnings releases.
Unit 5 Recent Developments in Accounting
IFRS, Value Added Statements, Human Resource Accounting, Forensic
Accounting, Environmental Reporting, Corporate Social Reporting, Board's
Report and Disclosures- Contents and Annexure to Board's Report,
Directors' Responsibility Statement-Preparation and Disclosures,
Compliance Certificate - Need and Objective; Issue and Signing by
Practicing Company Secretary and Corporate Governance Report.
10 Hours
Essential Reading ● Accounting for Management, S N Maheshwari, Suneel K.Maheshwari, Sharad K.
Maheshwari ● Accounting for Managers, Jelsy Joseph K, Phi Learning Ltd ● Managerial Accounting, Jawahar Lal, Himalaya Publishing House Recommended Reading ● Finance for Non-Finance Executives, Prasanna Chandra, Tata McGraw Hill. ● How to read Annual Reports and Balance Sheets, Raghu Palat, JAICO Publishing House ● Managerial Accounting, Garrison, Noreen, Brewer ● Websites of professional accounting bodies – ICAI, ACCA, CPA
Syllabus- MSc Strategic Management
2015-16
MSM 132 Quantitative Techniques for Managers
Course Description:
The objective of this course is to understand business decision making using statistical methodology to make better decisions. The students will learn to make sense of data along with the basics of statistical inference and hands-on implementation. Students will develop critical and integrative thinking in order to communicate the results of the analysis clearly in the context of business research.
Learning Outcomes: On completing the course students will be able to:
● At the end of this course, students will achieve statistical literacy and will be able to find ways to use statistics in business decision-making.
● Enable students to pursue Business Research.
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Basic Statistical Concepts
Importance of Statistics in modern business organizations. Scope and Applications of Statistics Marketing Management, Human Resource Management and Finance, Statistical Software – Microsoft Excel and SPSS.
05 Hours
Unit 2 Statistical Survey and Data Collection
Statistical Survey: Introduction, Definition of Statistical Survey, Planning of a Statistical Survey- Execution of Statistical Survey, Basic terms used in Statistical Survey - Units or Individuals - Population or Universe –Sample -Quantitative -Characteristic - Qualitative Characteristic – Variable, Collection of Data- Primary Data - Secondary Data - Pilot survey , Scrutiny and Editing of Data.
11 Hours
Unit 3 Presentation of Data
Introduction, Functions of Classification - Requisites of a good classification
- Types of classification - Methods of classification , Guiding principles of
classifications, Meaning and definition of Tabulation - Basic difference
between classification and tabulation - Parts of a table -Types of table,
Frequency and Frequency Distribution - Construction of frequency
distribution, Diagrammatic representation of data - one dimensional
diagram, two-dimensional diagram using MS Excel.
07Hours
Syllabus- MSc Strategic Management
2015-16
Unit 4 Measures of Central Tendency and Dispersion
Introduction, Objectives of statistical average, Requisites of a Good Average, Statistical Averages - Appropriate Situations for the use of various Averages, Dispersion – Range - Quartile deviations, Mean deviation ,Standard Deviation -Properties of standard deviation Coefficient of Variance.
11 Hours
Unit 5 Basic Probability
Concept of probability and its uses in business decision-making; Addition and multiplication theorems; Bayes' Theorem and its applications. Probability Theoritical Distributions: Concept and application of Binomial; Poisson and Normal distributions.
06 Hours
Unit 6 Co-relation, Regression and Testing of Hypothesis
Introduction – co-relation, regression, Testing Hypothesis - Null and alternate hypothesis - Interpreting the level of significance - Hypotheses are accepted and not proved , Selecting a Significance Level - Preference of type I error - Preference of type II error - Determine appropriate distribution, Two – Tailed Tests and One – Tailed Tests - Two – tailed tests - Case study on two –tailed and one-tailed tests, Classification of Test Statistics - Statistics used for testing of hypothesis - Test procedure - How to identify the right statistics for the test , Testing of Hypothesis in Case of Small Samples - Introduction – small samples, ‘t’ Distribution , Uses of ‘t’ test.
10 Hours
Unit 7 Business Forecasting Forecasting procedures - Regression methods- moving average methods - time series analysis.
05 Hours
Unit 8 Management Research
Definition, Nature and role of Management Research, Types of Research, Research concepts, Features of a good Research Study, Research Process, and Ethics in Research. Research Design, Research Report Writing.
05 Hours
Syllabus- MSc Strategic Management
2015-16
MSM 133 Strategic Management – Concepts, Principles & Models
Essential Reading ● Fundamentals of Mathematical Statistics, S.C.Gupta and V.K.Kapoor ● A text book of Computer Oriented Numerical Methods and Linear Programming,
G.K.Ranganath, and B.Sooryanarayan. Recommended Reading ● Textbook of Statistics, Raj Mohan, volume 1 and 2 ● Microsoft Excel 2013: Data Analysis and Business Modeling, by Winston Wayne ● SPSS in Simple Steps, Kiran Pandya and Smruti Bulsari, Dreamtech Press
● Management Research Methodology : Integration of Principles, Methods and Techniques, Krishnaswamy et al, Prentice-Hall.
● Research Methodology Concepts And Cases, Deepak Chawla and Neena Sondhi, Vikas Publishing House Pvt Ltd
Course Description:
The objective of this course is to understand business decision making using strategic tools and techniques to make better decisions.
Learning Outcomes: On completing the course students will be able to:
Develop skills in identifying key business issues and problems. Learn how to develop and improve firm’s competitive advantage. Sharpen ability to make quality, reasoned strategic business decisions. .
Level of Knowledge: Conceptual and Working knowledge
Syllabus- MSc Strategic Management
2015-16
Unit 1
Introduction to Business Management Introduction, Management and Organizations, Management History, Henry Fayol’s 14 principles of management, Management functions, Problem solving and Decision Making. .
08 Hours
Unit 2 The Concept of Strategy Introduction and objectives, Mission, Vision, Objectives, The role of strategy in success, Basic Framework for Strategic Analysis, History of Business Strategy, Strategic Management today, Types of Strategy – Corporate, Business, Functional, Role of analysis in Strategy Formulation, Steps in strategy formulation, Strategy Execution, Balance Scorecard.
12 Hours
Unit 3 Business and Industry Environmental Analysis Environmental analysis, Industry analysis, SWOT, PESTEL, Michael Porter’s Five force analysis, Applying Industry Analysis, Analyzing resources and capabilities, role of resources and capabilities in strategy formulation. Developing resources and capabilities, designing Knowledge Management system.
8 Hours
Unit 4 Nature and Sources of Competitive Advantage Concept of Competitive Advantage, Industry Life Cycle, Competitive advantage in different market settings, Sustaining Competitive Advantage, Sources of Competitive Advantage, Types of Competitive Advantage: Cost and Differentiation. Value Chain analysis, Vertical and Horizontal Integration.
12 Hours
Unit 5 Managing the Multi-Business Organization Managing the corporate portfolio, Managing Individual businesses, Managing Linkages between businesses, Diversification Strategy
12 Hours
Unit 6 Current Trends in Strategic Management Managing in an Economic Crisis, New Directions in Strategic Thinking, Organizational Culture, Building High Performance Teams, Business Ethics and Social responsibility.
08 Hours
Syllabus- MSc Strategic Management
2015-16
MSM231 Financial Management
Essential Reading
1. Contemporary Strategic Management, 6th Edition, Publisher: Wiley India India Pvt Ltd
2. Contemporary Strategic Management Case Studies, Publisher: Wiley India Pvt Ltd
Recommended Reading
1. Marketing Management, Philip Koter, Kevin Lane Keller, Abraham Koshy and
Mithileshwar Jha, Pearson Education
Course Description:
Financial Management involves planning, organizing, directing and controlling the financial activities of funds of the enterprise. The course is designed to develop the financial skills and logical thought processes necessary to understand and discuss financial policy decisions in an organization.
Learning Outcomes: On completing the course students will be able to:
By the end of the course, students will gain the skills required to navigate through the
complexities of dealing financial management.
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Introduction to Financial Management: Meaning and Definition, Scope of Financial Management, Objectives of Financial Management, Growing Importance of Financial Management. Functions of Financial Management - (a) Long term and short-term Investment Decision making, (b) Financing Decisions and (c) Dividend Decision. Working Capital Management – Conceptual framework - Cash Management, Inventory Management, Debtor Management, Short-term financing.
15 Hours
Unit 2 Long term and short-term Investment Decision Making Capital Budgeting - Selection of an asset or Investment Proposal, analysis of risk and un-certainty, Methods of Evaluating Capital Budgeting Decisions - Net present value (NPV), Internal rate of return (IRR), Payback period
15 Hours
Syllabus- MSc Strategic Management
2015-16
method (PBP), Accounting rate of return (ARR). Time value of money - importance, time value of money and capital budgeting terminologies.
Unit 3 Financing Decision Making Meaning, Definition and types of Capital Structure, Introduction, Long-term financial requirements or Fixed capital requirement. Short-term financial requirements or Working capital requirements. Debt Equity Ratio - Meaning and Significance, Computation of Debit-Equity Ratio. Operating Leverage, Financial Leverage, Determination of capital composition and choice of source of funds - shares, debentures, loans from financial institutions and public deposits. Cost of Capital Equity Shares , Preference, Debentures, Loan financing, Special Financing - Lease Financing, Venture Capital, Factoring, FDI
15 Hours
Unit 4 Financial Derivatives Introduction of Derivatives: a) Forward and Futures: Features-Trading Mechanics-Hedging Strategies-Short Hedges-Long Hedges-Hedge Ratio. b) Options: Options Payoffs -Valuation of Options-Black Scholes Options Pricing Model- Hedging Strategies using Options c) Swaps: Types of Swaps-Currency Swaps-Interest Rate Swaps- Valuation of Swaps
15 Hours
Essential Reading
Financial Management and Principle and Practice by G. Sudarsana Reddy
Investment Analysis and Portfolio Management, Prasanna Chandra
Derivatives: Futures and Options, John C Hull and Shakarshan Basu
Recommended Reading
Financial Management using Excel spreadsheet, Bodhanwala, J.Ruzbeh, Taxmann Allied
Services Pvt Ltd
Financial Markets and Institutions, Bhalla V.K. S.Chand and Co
SEBI.gov.in
Syllabus- MSc Strategic Management
2015-16
MSM232 Management Information System & Business Analytics
Course Description: The course is designed to develop understanding of Information Technology in a business organization. Students are expected to develop IT skills which they can apply in the workplace.
Learning Outcomes: On completing the course students will be able to: By the end of the course, students will gain the skills required to navigate through in an IT environment.
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Managing the IT organization Introduction : Concept of Data and Information, Information Systems, Types of systems – Operational Level systems, Knowledge level systems, Management- level systems, Strategic Level systems, Systems from Functional perspective – Sales & Marketing Information system, Manufacturing & Production Information system, Service Operations Management system, Finance & Accounting Information system, Human Resource Information System, E-Customer Relationship Management, Collaborative Electronic Commerce system - Supply Chain Management system, E-procurement systems - Reverse Auction. Case Study Approach.
05 Hours
Unit 2 Managing Information Systems Infrastructure. Introduction, Building IT infrastructure, Captive and Outsourcing models, vendor management, Managing Hardware, Network security, Internet and telecommunications infrastructure.
05 Hours
Unit 3 Electronic Commerce Business strategies and technologies used for electronic commerce. Strategic, operational, and technical issues associated with electronic commerce. Serving customers electronically. Handling electronic transactions. Business model innovations in e-commerce.
15 Hours
Syllabus- MSc Strategic Management
2015-16
Unit 4 Business Analytics Introduction to Business Analytics, Importance of Business Analytics, Strategic issues in Business Analytics, Practical insights for planning and implementing business analytics in organizations. Introduction to Big Data Analytics.
15 Hours
Unit 5 Business Application Software Training (add on certificate course) Certificate End-user training in SAP/ Big Data Analytics and MS Excel.
20 Hours
Essential Reading
Information Technology for Management: Improving Strategic and Operational Performance, Efraim Turban and Linda Volonino, Wiley Publishers.
Introduction to Information Technology, ITL Education Solutions Limited, Pearson India
Recommended Reading
Microsoft Excel 2013: Data Analysis and Business Modeling, Winston Wayne L.
Microsoft Excel 2010 (Straight to the Point), Dinesh Maidasani.
Marketing Analytics: Data-Driven Techniques with Microsoft Excel, Wayne L. Winston
Syllabus- MSc Strategic Management
2015-16
Elective Paper 1 – MSM 243 Organizational Behavior
Course Description: . The field of organizational behavior (OB) is about understanding how people and groups in organizations behave, react, and interpret events. Because an organization’s people are responsible for gaining and keeping a competitive advantage, understanding how to mobilize and motivate employees is critical to organizational performance.
Learning Outcomes: On completing the course students will be able to:
To understand some of the main theories of Organizational Behavior To apply theories to practical problems in organizations
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Introduction: Meaning of Organizational Behaviour, Importance of Organizational Behavior, Understanding Individual Differences, Models of Organizational Behaviour.
15 Hours
Unit 2 Foundations of Individual Behaviour Individual Behaviour, Managing Individuals, Individual Attitudes and Behaviour, Job Satisfaction, Personality and values, Perception, Perceptual Errors, Attribution, Why individuals work, Theories of Motivation.
15 Hours
Unit 3 Foundations of Group Behaviour Introduction, Informal and Formal Groups, Organizational context for Work Teams, , Diversity Management, Interpersonal Communication in creating High Performance Teams, Conflict and Negotiation, Approaches to Leadership, Styles of Leadership.
15 Hours
Unit 4 Cross-Cultural Organizational Behaviour Organizational behaviour across cultures, Managing Change and Innovation in global organization, Managing International Workforce, Cross-cultural communication.
15 Hours
Syllabus- MSc Strategic Management
2015-16
MSM 331 Managerial Economics
Essential Reading
Stephen P. Robins, Organizational Behavior, PHI Learning / Pearson Education
Fred Luthans, Organisational Behavior, McGraw Hill
Recommended Reading
Mc Shane & Von Glinov, Organisational Behaviour, Tata Mc Graw Hill
Nelson, Quick, Khandelwal. ORGB – An innovative approach to learning and teaching.
Cengage Learning.
Ivancevich, Konopaske & Maheson, Oranisational Behaviour & Management, Tata
McGraw Hill
Udai Pareek, Understanding Organisational Behaviour, Oxford Higher Education.
Jerald Greenberg, Behaviour in Organization, PHI Learning.
Course Description: This course is designed to impart knowledge of the concepts and principles of Managerial
Economics, which govern the functioning of a firm/organization under different market
conditions. It further aims at enhancing the understanding capabilities of students about macro–
economic principles and decision making by business and government.
Learning Outcomes: On completing the course students will be able to:
Recognize key issues in micro and macroeconomic aspects, in particular, how macroeconomic shocks affect business strategy;
Develop a perspective that is supported with relevant information and integrative thinking.
Level of Knowledge: Conceptual and Working knowledge
Syllabus- MSc Strategic Management
2015-16
Unit 1
Managerial Economics
Meaning, nature and scope - Managerial Economics and business decision
making – Business Cycles - Fundamental concepts of Managerial
Economics- Demand Analysis - meaning, determinants and types of
demand - Elasticity of demand.
06 Hours
Unit 2 Profit Planning
Profit Theories - Profit Planning – Profit Policies – Break Even Analysis –
Meaning – Assumption & Uses. Determination of BEP in terms of Physical
units and monetary term – BEP Chart.
15 Hours
Unit 3 Market Pricing Structure
Price determination under different markets – Perfect Competition –
Monopoly – Price – Price discrimination – dumping - Monopolistic &
Oligopoly, Competition Analysis,
12 Hours
Unit 4 Supply and Cost Analysis
Meaning – Law of Supply, Elasticity of Supply, Short Run & Long run cost
and cost curves, Fixed Cost, Variables cost, Marginal cost & Average cost,
Opportunity cost and Economics of scale – Types of Internal and external
economics, Total Cost - Total Fixed Cost - Total Variable Cost - Average
Cost Average Variable Cost – Short run - Long Run Average Cost -
Opportunity Cost - Money Cost - Real Cost.
15 Hours
Unit 5 Introduction to Macro Economics
Macro-economic concepts, GDP, Price Index, Bank Rate, Inflation, Deflation,
Stagflation. International Economic Environment - Petrodollar Economy,
Financial Meltdown, South-East Asian Crisis, Sovereign crisis in European
Union, Bitcoin.
12 Hours
Syllabus- MSc Strategic Management
2015-16
MSM332 International Business Management
Essential Reading
Managerial Economics, Dwivedi, D.N. Vikas Publication
Micro Economics, Pindy C K Rubinfeld and Mehta, Pearson
Recommended Reading
Managerial Economics, Damodaran Suma, Oxford University Press
Managerial Economics, Geethika, Ghosh and Choudary, McGraw Hill
Course Description: It covers the various functional areas of International Business such as trade, finance, law, management, and marketing.
Learning Outcomes: On completing the course students will be able to:
Gain an understanding of the international dimensions of business functions. An understanding of how the acquired theoretical knowledge can be put into practice.
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Introduction Introduction to International Business: Importance nature and scope of International business; modes of entry into International Business, Internationalization process. Analyze international business environments of each market - North America, European Union, Japan, ASEAN, China, Middle East, Latin America.
15 Hours
Unit 2 International Business Strategies Introduction, scanning international markets, mode of entering into potential markets, Global Marketing Strategies, Branding for International Markets, Human Resource Management Strategy, International Financial Management, Production Strategy, International Logistics and Global Supply Chain Management.
15 Hours
Syllabus- MSc Strategic Management
2015-16
Unit 3 International Trade Trading among nations with emphasis on resources, foreign exchange, balance of payments, investments, tariffs, import quotas, export controls, nationalism, free trade, protectionism, and the institutions aiding in world trade.
15 Hours
Unit 4 International Trade Procedures and Documentation: Introduction, understanding payment mechanism, Role of ICC in development of INCOTERMS, meaning, nature, objectives and legal characteristics of INCOTERMS, Export and Import Documentation in International Trade, Financing Techniques, Export Promotion Schemes, Export and Import Finance, Exchange Risk Management. Case study
15 Hours
Essential Reading
International Business: Text and Cases, Francis Cherunilam, PHI Learning Pvt Ltd
Export Import Management, Justin Paul, Rajiv Aserkar, Oxford University Press
Recommended Reading
International Chamber of Commerce, http://www.iccwbo.org/
World Trade Organization, https://www.wto.org/
Syllabus- MSc Strategic Management
2015-16
Elective Paper 2 – MSM 343 Ethics, Corporate Governance and Strategic Leadership
Course Description: Leaders who lead ethically are role models, communicating the importance of ethical standards, holding their employees accountable to those standards. Ethical leadership is leadership that is directed by respect for ethical beliefs and values and for the dignity and rights of others.
Learning Outcomes: On completing the course students will be able to:
Build Leadership traits that hinges on Ethical Leadership.
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Introduction to Business Ethics Meaning and Need for business ethics, Types of Ethics, Workplace Ethics – HR, Marketing and Finance, Regulatory framework, Arguments for and against Business ethics, Ethics and laws, Establishing strategy for ethical responsibility, Approaches to managerial ethics, Ethics and Business decisions, World's most Ethical Companies, Whistleblowing, , Frame work for ethical decision making, Legislation related to Business Ethics.
20 Hours
Unit 2 Corporate Governance Introduction, Corporate Governance – key milestones, New SEBI norms on Corporate Governance. Regulatory Framework .
20 Hours
Unit 3 Ethical leadership Ethical Leadership model, Principles of Ethical Leadership, Ethical Decision Making, recent case study developments. Case study
20 Hours
Essential Reading
Ethics in Business and Corporate Governance, Mandal S.K, Tata McGraw Hill
Perspectives in Business Ethics, Hartman, Laura P, McGraw Hill
Recommended Reading
Harvard Business Review
Relevant Harvard case studies
Syllabus- MSc Strategic Management
2015-16
MSM431 Corporate Valuation, Mergers & Acquisitions
Course Description:
It covers the various aspects of Valuation and Mergers & Acquisitions
Learning Outcomes: On completing the course students will be able to:
Build analytical and decision making skills in the area of valuation and M&A
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Valuation: Meaning, Objective & Scope of Valuation • Principles of Valuation • Preliminary Work relating to Valuation • Valuation Standards and Valuation Analysis. Historical Earnings Valuation • Asset Based Valuation • Market Based Valuation Legal & Regulatory aspects related to Valuation such as SEBI Regulations/ RBI Regulations • Income Tax Implications
20 Hours
Unit 2 Corporate Restructuring Meaning of Corporate Restructuring • Need, Scope and Modes of Restructuring • Historical Background • Emerging Trends • Planning, Formulation and Execution of Various Corporate Restructuring Strategies - Mergers, Acquisitions, Takeovers, Disinvestments and Strategic Alliances, Demerger and Hiving off
20 Hours
Unit 3 Mergers and Acquisitions Introduction • Legal, Procedural, Economic, Accounting, Taxation and Financial Aspects of Mergers and Amalgamations including Stamp Duty and Allied Matters • Interest of Small Investors • Merger Aspects under Competition Law • Jurisdiction of Courts; Filing of Various Forms • Amalgamation of Banking Companies and Government Companies • Cross Border Acquisition and Merger
20 Hours
Syllabus- MSc Strategic Management
2015-16
MSM 432 Human Resource Management
Essential Reading
Ramaiya : Guide to Companies Act, LexisNexis Butterworths, Wadhwa, Nagpur
M.C. Bhandari : Guide to Company Law Procedures, LexisNexis Butterworths Wadhwa Nagpur ICSI : Handbook on Mergers Amalgamations and takeovers.
Recommended Reading
K. R. Sampath : Mergers/Amalgamations, Takeovers, Joint Ventures, LLPs and Corporate Restructure, Snow White Publications
S. Ramanujam : Mergers et al, LexisNexis Butterworths Wadhwa Nagpur
Ray : Mergers and Acquisitions Strategy, Valuation and Integration, PHI
Course Description:
The people factor in Business and Management is the most important aspect. Human resources are viewed by most experts as the most important asset of any organization. Managing an organization’s people is often the most challenging and complex task required of a manager.
Learning Outcomes: On completing the course students will be able to:
By the end of the course, students will gain the skills required for recruiting, evaluating
performance, structuring teams, coaching and mentoring people.
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Introduction to Human Resource Management Nature of HRM, Scope, functions and importance of HRM, Evolution of HRM, Role of HRM - the People Factor in Business and Management, Difference with HRD, Contemporary issues and practices in HRM, Employee Lifecycle. International HRM.
05 Hours
Unit 2 Human Resource Planning, Staffing and Training Human Resource Planning, Nature of job Analysis, job design, Job evaluation, Human resource planning, Demand forecasting, HR supply forecasting, Need for and factors influencing HRP, Career planning, Promotion, transfer, demotion and separation; Employee hiring- Nature of
12 Hours
Syllabus- MSc Strategic Management
2015-16
Recruitment, Sources of recruitment-internal and external, Recruitment Life cycle, Employee selection, process of employee selection, New recruitment practices Job portals, employee reference, campus recruitment etc.
Unit 3 Employee Training and Development Nature and importance of Training, Methods of training, TNA, Nature of HRD program, Methods of management development and Executive development programs, Development beyond training.
08 Hours
Unit 4 Compensation, Benefits and Reward Management Compensation Administration, ESI, PF, Super Annuation, ESOPS, Incentives and Employee benefits, Managing Performance, Nature and Importance of performance appraisal and PMS, Methods and models, Design and Implementation, Difference with Performance Appraisal, Future of performance management system.
12 Hours
Unit 5 Employee Welfare and Industrial Relations Employee Welfare, ESI, Workman Compensation, New Pension Scheme, Health, Safety, Social Security, Employee Grievances and Discipline. Introduction – Industrial Disputes Act, 1947. Industrial dispute prevention and resolution mechanism in India
12 Hours
Unit 6 Strategic HRM Introduction, characteristics and scope of SHRM, SHRM Vs Conventional HRM, Barriers to strategic HRM, Linking HR strategy with business strategy, SHRM and business performance. Human Capital Management, HR Accounting, HRIS
11 Hours
Essential Reading
Human Resource Management, Gary Dessler and Biju Varkkey, Pearson Publication
Human Resource Management, Biswajeet Pattanayak (2014), PHI Publications
Recommended Reading
Harvard Business Review
Harvard case studies
Syllabus- MSc Strategic Management
2015-16
Elective Paper MSM 443 - Organizational Development and Change Management
Course Description:
This course defines sequential process, role and dynamics to organizational change. It further highlights ways of dealing with it. It focuses on need, phases and conditions for successful organizational development. Different organizational development interventions are also incorporated.
Learning Outcome:
By the end of the course, students will gain the skills required for managing growth and change.
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Introduction to organizational Change Systematic Organizational change, Areas and parties involved, Lewin’s Models of Change, Planned and Unplanned Change.
06 Hours
Unit 2 Introduction to Organizational Development Concept, Values, Process and assumptions, Characteristics, Traditional and Modern OD Techniques, Six-Box Model.
12 Hours
Unit 3 Organizational Problems and their Diagnosis Symptoms & Sources of Organizational Problem and their Diagnosis, Diagnostic models, Collecting and Analyzing diagnostic information
08 Hours
Unit 4 OD Interventions Individual, Interpersonal, Group, Team Intervention , Third Party & Structural intervention. Role Analysis Technique (RAT), Interdependency, Role Negotiation Technique (RNT), Principled Negotiations.
12 Hours
Unit 5 Factors influencing OD Concept and Role of Power, Politics and Culture. Power and Influence Tactics, Key Capabilities of Constructive Politics, Impact and Functions of Culture and Manifestations of Organizational culture.
12 Hours
Syllabus- MSc Strategic Management
2015-16
MSM 531 Research and Strategic Communication Tools
Unit 6 Organization Transformation Cultural Intervention, Strategic Changes, Learning Organization, High Performance Work Systems.
10 Hours
Essential Reading
Organizational Change and Development, Kavita Singh, Excel Books.
Organizational Change-Themes & Issues, Jim Grieves, Oxford. Recommended Reading
Essentials of Organizational Development, Dr. Mrs. Anjali Ghanekar, Everest Publishing
Organizational Development, Joan V. Gallos, Jossey Bass, Wiley Imprint
Course Description: To equip the students with the ‐ basic understanding of the research methodology and to provide an insight into the application of modern analytical tools and techniques for the purpose of management decision making, and to develop communication skills, discover what business communication is all about and use effective strategic communication tools.
Learning Outcomes: By the end of the course, students will gain the skills required for conducting business research and organizational communication.
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Introduction Objective, Types, Methods & Process. Research Problem - Selection, Need & Techniques for defining a Problem, Concepts of Inductive & Deductive Logic, Development of Hypothesis.
06 Hours
Unit 2 Qualitative and Quantitative Research Concept & Measurement, Causality, Generalization, Replication, Merging Qualitative and Quantitative Research Methods.
12 Hours
Syllabus- MSc Strategic Management
2015-16
Unit 3 Collection, Processing and Analysis of Data Primary and Secondary data, Tools of data collection, Questionnaire and Schedule distinction , Selection of appropriate method of Data Collection Processing Operations, Problem in Processing, Types of Analysis.
08 Hours
Unit 4 Nature of Communication Define Communication, Process of Communication, Types of Communication (verbal & Non Verbal), Importance of Communication, Different forms of Communication.
12 Hours
Unit 5 Barriers to Communication Causes, Linguistic Barriers, Psychological Barriers, Interpersonal Barriers, Cultural Barriers, Physical Barriers, Organizational Barriers. Transactional Analysis in Communication.
12 Hours
Unit 6 Strategic Communication Introduction, the concept of Organization, the concept of communication, Organizational Communication structure – formal and informal, Inter-cultural Organizational Communication, Communication Network of the Organization; Process of Communication, Leadership Communication, Decision Making & Decision Communication, Presentation techniques, Crisis Communication.
10 Hours
Essential Reading
1. Business Research Methods, Cooper & Schindler, Tata McGraw Hill. 2. Research Methods for Business Students, Saunders, Pearson Education 3. Business Research, Collis J and Hussey R, Palgrave publication 4. Communication Skills, Sanjay Kumar &PushpLata, Oxford University Press 5. Business Communication Today,Courtland L. Bovee, John. V. Thill, 6. Business Communication, Raymond V Lesikar, Marie, E, Flatley, Kathryn Re ntz,
NeerjaPande. Mcgraw Hill Recommended Reading
Business Correspondence & Report Writing,R.C.Sharma, Krishna Mohan.Mcgraw Hill
Research Methods in Business & Social Sciences, Kothari C.R., Macmillan.
Syllabus- MSc Strategic Management
2015-16
MSM532 Marketing Management
Course Description:
This course is aimed at making students understand segmentation, target marketing, positioning and strategies in developing a marketing mix - product, promotion, pricing, place, people, process and physical evidence..
Learning Outcomes: On completing the course students will be able to:.
Identify and analyze marketing problems; develop creative solutions to address them and
articulate reasons for choosing various alternatives
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Introduction:
Concept, nature, scope and importance of marketing; Marketing concept and its evolution; Marketing mix; Strategic marketing planning – an overview.
12 Hours
Unit 2 Market Analysis and Selection: Marketing environment – macro and micro components and their impact on marketing decisions; STP - Market Segementation, Target Market and positioning; Buyer behavior; consumer versus organizational buyers; Consumer decision making process.
12 Hours
Unit 3 Product and Pricing Decisions
Product Decisions: Concept of a product; Classification of products; Major product decisions; Product line and product mix; Branding; Packaging and labeling; Product life cycle – strategic implications; New product development and consumer adoption process. BCG, Ansoff Matrix.
Pricing Decisions: Factors affecting price determination; Pricing policies and strategies; Discounts and rebates.
12 Hours
Syllabus- MSc Strategic Management
2015-16
Unit 4 Distribution Channels and Physical Distribution Decisions:
Nature, functions, and types of distribution channels; Distribution channel intermediaries; Channel management decisions; Retailing and wholesaling. Distribution challenges faced by online portals.
Promotion Decisions: Communication Process; Promotion mix – advertising, personal selling, sales promotion, publicity and public relations; Determining advertising budget; Copy designing and testing; Media selection; Advertising effectiveness; Sales promotion – tools and techniques, Digital promotional Strategy.
12 Hours
Unit 5 Market Research & MIS
Marketing Research: Meaning and scope of marketing research; Marketing research process, steps involved in marketing research- areas of marketing research. Big Data - Marketing Information System (MIS): Need, Importance - Elements of good MIS - components of MIS
Experiential Marketing, Post modern Marketing, Big data Analytics and it’s use in Marketing process , Marketing sustainability and ethics.
12 Hours
Essential Reading
Marketing Management, Philip Koter, Kevin Lane Keller, Abraham Koshy and
Mithileshwar Jha, Pearson Education, Latest Edition
Philip Kotler, Gary Armstrong, Prafulla Y. Agnihotri, Ehsan ul Haque (2011). Principles of Marketing (Latest ed.). Delhi: Pearson /Prentice Hall.
Recommended Reading:
Harvard Business Review
Harvard Business case studies
Syllabus- MSc Strategic Management
2015-16
Elective MSM543 Leadership and Strategic Management
Course Description:
This course introduces the key concepts, tools, and principles of strategy leadership, strategy formulation and execution.
Learning Outcomes: On completing the course students will be able to:
Analyze the main structural features of an industry and develop strategies that position the firm most favorably in relation to competition and influence industry structure to enhance industry attractiveness.
Recognize the different stages of industry evolution and recommend strategies appropriate to each stage.
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Introduction to Strategic Management
Strategic Management - An Introduction - Concept of strategic management - Characteristics of strategic management - Defining strategy, The Importance of Strategic Management, Schools of thought in Strategic Management, Strategy formulation - Stakeholders in business - Vision, mission and purpose - Business definition, objectives and goals.
12 Hours
Unit 2 Strategic Analysis Types of strategies - Guidelines for crafting successful business strategies, Environmental Threat and Opportunity Profile(ETOP) - Organizational Capability Profile - Strategic Advantage Profile – Corporate Portfolio Analysis - SWOT Analysis - Synergy and Dysergy - GAP Analysis - Porter's Five Forces Model of competition - Mc Kinsey's 7s Framework - GE 9 Cell Model - Distinctive competitiveness - Selection of matrix Tailoring strategy to fit specific industry, Strategic management in large multi-product, mid-size, small organizations, nonprofit organizations and large multi product and multiple market organizations.
12 Hours
Unit 3 Corporate Strategy The Motive for Diversification, Related and Unrelated Diversification, Business Portfolio Analysis – case study. Mergers and acquisitions: The popularity of Merger and Acquisition Strategies. Difference between Merger, Acquisition and Takeover, Reasons for Acquisition. Problems in having a successful acquisition. Attributes of successful acquisition.
12 Hours
Syllabus- MSc Strategic Management
2015-16
Scenario mapping –managing new ventures: Strategic Mapping, Scenario Planning. Issues in Managing a New Venture for Success.
Unit 4 Strategy Planning and evaluation
Competitive cost dynamics - experience curve -BCG approach - cash flow implication. IA - BS matrix - A.D Littles Life -cycle approach to strategic planning - Business portfolio balancing - Assessment of economic contribution of strategy - Strategic funds programming.
12 Hours
Unit 5 Strategy Implementation & Control: Various approach to implementation of strategy - Matching organization structure with strategy - 7Smodel - Strategic control process - Du Pont’s control model and other Quantitative and Qualitative tools - Balanced score card - M.Porter’s approach for Globalization - Future of Strategic Management. Project implementation – Procedural implementation - Resource Allocation - Budgets - Organization Structure - Matching structure and strategy - Behavioural issues - Leadership style - Corporate culture - Values - Power - Social responsibilities – Ethics.
12 Hours
Essential Reading
Thompson A and Strickland AJ and Gamble; Crafting and Executing Strategy, The quest for competitive advantage, Concepts and Cases, Current Edition, McGraw Hill
Wheelan TL and Hunger J D; Strategic Management and Business Policy, Current Edition, Prentice Hall
Johnson G and Scholes K; Exploring Corporate Strategy: Text and Cases, Current Edition, Prentice Hall
Recommended Reading
Gallagher G; Corporate Strategy for Irish Companies, Current Edition, Gill and Macmillian Haberberg A and Rieple A; The Strategic Management of Organisations, Current Edition,Prentice Hall
Barney J, Patricia Gorman Clifford; What I didn’t learn in Business School. How Strategy works in the real world. Current Edition, Harvard Business Press
Hill C and Jones G; Theory of Strategic Management with cases, Current Edition, South Western Cengage Learning USA
Syllabus- MSc Strategic Management
2015-16
MSM631 – Dissertation Project
Elective 5 MSM632- Business and Corporate Law
Course Description:
This course introduces the key legal concepts in business.
Learning Outcomes: On completing the course students will be able to:
Recognize the different legal provisions in running a business enterprise.
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Indian Contract Act, 1872 Contract—Definition; Types of Contracts; Essential elements of a Valid Contract- Offer and Acceptance, Parties to the contract, Consideration, Capacity of the parties to the contract, lawful object and consideration, Free Consent –coercion, undue influence, Fraud, misrepresentation and mistake Classification of Contracts; Contracts specifically declared void; Discharge of contracts—Performance of contracts, Breach of Contracts-Remedies for breach of contracts; Wagering and Contingent Contracts, Quasi Contracts, Quantum Merit; Special Contracts: Indemnity and Guarantee—Distinction between Indemnity and Gurantees—Essential Features of Guarantees—Types of Guarantees—Duties and Rights of parties to the Gaurantee; Bailment and Pledge—Distinction between Bailment and Pledge—Duties and Rights of parties to the contract of bailment and pledge; Law of Agency---Types of Agency—Classification of Agents--Duties and Rights of the Principal and Agent—Termination of the contract of Agency.
15 hours
Unit 2 Sale of Goods Act, 1930 Definitions.: Buyer and Seller, Goods / Existing Goods / Future Goods / Specific Goods, Document of Title to goods, Mercantile Agent. Contract of Sale and Essentials of Contract of Sale; Sale and Agreement to Sell; Price and mode of fixing of Price; Conditions and Warranties Essentials of Conditions and Warranties; Caveat Emptor and Exceptions to the Rule of Caveat Emptor; Transfer of Ownership and Rules regarding Passing of Property; Sale by Non – Owners; Unpaid Seller and Rights of Unpaid Seller; Rights of a buyer. Contracts of hire purchase and installment sales; Specific Terminologies—Lien, Right of Set-off; Lease, Pledge, Hypothecation, Mortgage, Assignment.
15 Hours
Syllabus- MSc Strategic Management
2015-16
Elective 6 Entrepreneurship and Venture Creation
Unit 3 The Competition Act 2002 Object of the Act:-Definitions: Acquisition, Agreement, Cartel, Commission, Consumer, Enterprise, Price, Relevant, market Trade ,Turnover’ Prohibition of certain agreements, abuse of dominant position and regulation of combinations; Establishments of Competition Commission; Duties Powers and Functions of Commission.
15 Hours
Unit 4 Contemporary Legislations & Regulations: Information Technology Act, 2000 including the amendments (particular emphasis to Cyber law); Law relating to Intellectual Property Rights--(Copyrights, Patents, Geographical Indications); Right to Information Act--Basic awareness; Law relating to Sexual harassment at workplaces; Prevention of Money Laundering Act; Consumer Protection Act 1986; SEBI Act; SARFAESI Act; The Negotiable Instruments Act with special focus on Electronic cheques and criminal liability in case of dishonor of cheques; The industrial employment (standing orders) Act 1946 and amendments; Shops and Establishments Act, Health, Safety & Sanitation; Employee Compensation Act 2012; Equal Remuneration Act.
15 Hours
Essential Reading
Mercantile Law - Avatar Singh
Elements of Mercantile Law – N.D.Kapoor
Industrial Law -P.L. Malik
Relevant Bare Acts. Recommended Reading
Legal Aspects of Business: Akhileshwar Pathak--Mc Graw Hill Education Pvt Ltd;
Economic and Commercial Laws:( CS exe program)
Sangeet Kedia, Pooja Law Publishing House
Syllabus- MSc Strategic Management
2015-16
Course Description:
This course introduces entrepreneurship and venture creation.
Learning Outcomes: On completing the course students will be able to:
Writing a business plan.
Level of Knowledge: Conceptual and Working knowledge
Unit 1
Introduction Entrepreneurship, Qualities, nature, types, traits, culture, Entrepreneur and Intrapreneur.
05 Hours
Unit 2 Opportunity recognition and Entry strategies: Choosing a Direction, New product, Franchising, Partial Momentum, Sponsorship and Acquisition The Strategic Window of Opportunity: Scanning, Positioning and Analysing, Intellectual Property: Creation and Protection.
15 Hours
Unit 3 Setting up the Venture Steps for starting a small business / industry – case study approach, selection of types of organization - International entrepreneurship opportunities.
15 Hours
Unit 4 Business Planning Process The business plan as an entrepreneurial tool Elements of Business Plan, Objectives, Market Analysis, Development of product / idea, Marketing, Finance, Organisation & Management, Ownership, Critical risk contingencies of the proposal, Scheduling and milestones. Financial Projections: how to do them the right way, Debt, Venture Capital and other forms of Financing, Sources of External Support.
15 Hours
Unit 5 Managing and growing the venture
Preparing for the new venture launch -early management decisions Managing early growth of the new venture- new venture expansion strategies and issues - Going public
10 Hours
Syllabus- MSc Strategic Management
2015-16
Essential Reading
Harold L Taylor, Project Management for Entrepreneurs
Making Things Happen: Mastering Project Management by Scott Berkun
Recommended Reading:
A Guide to the Project Management Body of Knowledge by Project Management Institute