Mental Health Awareness Campaign

By David McGill

DES509 – Final Year Projecthttp://des509dmg.wordpress.com/

Presentation ContentsBackground on the projectGantt chartResearch areasExamples of campaigns/postersExamples of logos / typographyBlog useProgress so farSummary

Background on the projectUniversity based campaign on Mental HealthPrimary target audience

18 – 35Main focus on ‘Stress’Primarily 2D photographic/illustrationHelps create awarenessCan be researched extensively

Gantt Chart

Research AreasMental Health

Campaigns / Posters Logos /Photographs Advertisements / Online Videos Music Songs / Films

General logos/brands Good Bad

Typography Fonts Posters Incorporated into design/s

Examples of campaigns

http://www.time-to-change.org.uk/

Examples of campaigns

http://www.seemescotland.org.uk/

Examples of campaigns

http://www.aboutourkids.org/

Examples of posters

Examples of posters

Examples of posters

Examples of logos

Examples of logos

Examples of logos

Examples of typography

Examples of typography

Examples of typography

Blog Usehttp://des509dmg.wordpress.com/Primarily used for online videos

AdvertisementsCampaignsMusic VideosFilm TrailersLogo/Branding DesignTypography

Progress so farInitial project proposal refined Research has been carried outBlog has been populatedSome sketches/ideas/concepts createdContact made with ‘Student Support’Campaign build around fictional company

SummaryBackground on ProjectGantt ChartResearch areasExamples of campaigns/postersExamples of logos / typographyBlog UseProgress so far