Design ALL the THINGS

Christina Wodtke

@cwodtke

A FOOLISH CONSISTENCY IS THE HOBGOBLIN OF

LITTLE MINDS…

…TO BE GREAT IS TO BE MISUNDERSTOOD.

DISTRIBUTED

COGNITION

Photo: woodleywonderworks

DESIGNERS

THINK WITH…

PROTOTYPES

POST-ITS

WALLS

EXPERTISE

THINKING

CHEF

THINKING?

WORLD

MODELING

MENTAL MODEL

TEST

REFINECONCEPT MODEL

MESSAGE

Credit: http://danielikim.com/

WICKED

PROBLEMS

Art by Allie Brosh

HUBRIS

Art by Allie Brosh

DESIGN TEAMS

HIRE

List Desired

* Knowledge

* Soft Skills

* Hard Skills

FEEDBACK

SET EXPECTATIONS, MEET

EXPECTATIONS

Set expectations, Meet Expectations

FIRE

Feedback

Find (hire)

Fire

DESIGN

BUSINESS

MARKETS

LIFE?

GOODBYE RATRACE

WWRSWD?

Hypothesis

ExperimentMeasure

STUDENTS

LEARN WITH…

PROTOTYPES

POST-ITS

WALLS

DESIGN A

WORLD

TEL AVIV

ORLANDO

HUBRIS

COURAGE

OUR ACTS OUR ANGELS ARE

Thank

You

@cwodtke | me@cwodtke.com www.cwodtke.com

CHRISTINA WODTKE