Happy to welcome you

For this creative task of designing

What is a design ?

• A plan or drawing produced to show the appearance and working of something before it is made. it is the plan intended for a purpose………our intend here is to design handloom textile products.

Elements of design

• Lines

• forms and shapes

• colours

• textures

lines

• Gives direction, communication, the imaginary limits or outline of a product and form the shapes

• Lines are 4 types,

• 1. vertical lines

• 2. horizontal lines

• 3. diagonal lines

• 4. curved lines

Forms and shapes

• The outward form of something as produced by their outlines are perceived as its shape.

• it may be natural forms

• abstract forms

• geometrical forms

• conventional forms

colours

• An objects property of producing different sensations in brain through the eyes of observers as a result of the way it reflects light.

• Colour has its ……hue, value and tones.

textures

• The feel , appearance , consistency, and surface nature of the designed products is termed as texture.

• It is by using different fibres, counts, quality, density, and interlacements.

For designing you require

• A theme• a storyboard• design concept• trend research• initial sketching• final sketches • repeats and patterning• product rendering

Theme

• A subject on which a person speaks, writes, or thinks and

• is expressed as an idea that is often repeated in a work of art.

Story board

• It is the collection of pictures , images, photos, events, objects, words and phrases related with theme selected.

Design concepts

• Is a word or phrase which symbolizes the inspired phenomenon, sense impression, empirical relationship and helps to communicate the design.

Trend research

• It is the method of deciding consumer for the product by forecasting their colour preferences, textures, technology, etc: with reference to different occasions and lifestyles.

Initial sketching

• Taking inspiration from design concepts and by utilising consumer preferences a design is drafted in paper to express the ideas hitherto in mind of designer.

Final sketching

• By considering the loom and technology to be adopted for the production and principles of designs the draft design is modified to suit our requirement.

Principles of designs

• Principles are concepts used to arrange the structural elements of design. when it is applied, it effects the expressive content or the message of the work.

• It gives dynamism, life, and, aesthetics to designs.

Principles of designs

• There are six principles generally followed by successful designers.

• 1.balance

• 2.proportion

• 3.rhythm

• 4.emphasis

• 5.unity

• 6.contrast.

Variety through contrasting

balance• Balance is the concept of visual

equilibrium and relates to our physical sense of balance.

• Balancing are achieved in two ways:

• 1. symmetrically- it is called as formal balancing by arranging elements equally around a central point or fulcrum.

• 2. asymmetrically- it is also called as informal balance.it involves placement of objects in a way that will allow objects of varying visual weight to balance one another around a fulcrum point.

balancing

proportion

• This refers to the relative size and scale of the various elements in a design.

• The issue is the relationship between objects or parts of a whole.

• Use appropriate scale in surface design.

proportion

rhythm

• Rhythm can be described as timely movement through space, an easy connected path along with the eye follows a regular arrangement of motifs.

• The presence of rhythm creates predictability and order in a composition.

• Repetation, alternation, gradation is employed to motifs to achieve rhythm.

Rhythmic designs

emphasis

• Emphasis refers as point of focus or interruption.

• It marks the locations in a composition which most strongly draw the viewers attention.

• Repetition, contrasting in colour or texture or shape, placement of motifs in strategic positions etc: brings emphasis.

emphasis

emphasis

unity

• Unity is the underlying principle that summarizes all of the principles and elements of design.

• It refers to coherence of the whole or harmony of all the parts.

• Patterning, consistency in forms and colour, use of variety in elements etc: can achieve unity.

Good design

Repeats and patterning

• The paper design is translated into the language of loom , and other production systems , technologies to adopt for converting into actual products by employing unit repeating techniques and movements in rhythm of machineries, tools and equipments .

Product rendering

• This is the actual production process. the dream of designer becomes reality through dyeing, winding, warping, weaving, and finishing operations.