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www.palmafontana.com Palma Fontana
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Palma FontanaInteraction Designer Italy, December 1986
© José Pacheco
Address
Prof. Kausstraat 392628JK, DelftThe Netherlands
Contacts
Bio
Experience
Mar 2012- Sep 2012
Interaction Design Internship
at Calendar42, web calendar design studio located in Delft.
Jan 2011- Jan 2012
Graduation Project
at Korean Advanced University of Science and Technology (KAIST)
2010-2012
Master in Design for Interaction
Joint master at TU Delft and KAIST, faculties of Industrial Design
Education
2005-2008
Bachelor in Industrial Design
with a specialization in Ergonomics
at Politecnico di Milano (PoliMi), faculty of Design
Email & phone
+31 (0) 51 91 05 92
website & blog
www.palmafontana.com
www.palmafontana.tumblr.com
2010-current
Freelance (graphic)
Major client: Associazione Thazamaski, Comune di San Pancrazio Salentino, Comune di Porto Cesareo.
High confidence in the whole design process phases with a focus on the research analysis and concept development.
Managing different user centered design methodologies (cultural probes, context mapping, personas, flowcharts)
Confident and creative in drawing and sketching from storyboards to wireframes.
Good abilities in working individually and even more eager and passionate to work in a team.
Loves to cook and kick some asses in a muay thai fight.
Skills
Languages
Italian: mother tongue
English: fluent, high level
Dutch: basic
French: basic
Spanish: basic, high level in listening
Technical
High level:Adobe Creative Suites, Solid Works, Rhinoceros
Basic level:HTML, CSS and Arduino
Major areas of interest
UX, UI, HCI, HRI, design methodology and web design
with a focus on Human factors, Usability testing, Cognitive Ergonomics and Data visualization
July 2011
‘The Effect of Robots Self-Disclosure on the Level of Intimacy in Human Robot Interaction’
Paper accepted to RSS 2011 Workshop on Human Robot Interaction
Jan 2012
Best Master’s Thesis 2012
at Korean Advanced Institute of Science and Technology (KAIST)
Awards and publications
Research InteractionTomatoes.
It is a commonplace thinking that any tomatoes will make a good tomato sauce. It is wrong. Tomatoes should be selected for their colour, shape and density. Tomato sauce is the core of a pasta dish; colouring and creaming the pasta. A successful tomatoes sauce make someone lick his chops and clean up the sauce on the bottom of the pasta bowl with a piece of bread.
ResearchOlive oil. Garlic and onion.
The combination of these simple ingredients gives the base for a proper and tasty tomato sauce pasta. However, there are several techniques to chop and varieties of ingredients that can be use. Moreover there are also variations such as preferring butter to oil, adding carrots and celery or even tiny chilli pepper; all depends on what fl avour you wish to give to the sauce.
Interaction
Product GraphicProductPasta.
The fi nal artefact that despite all the ingredients and time involved is the real protagonist. Different shapes of pasta should accurately be chosen based on the experience that the commensal should have. Different fl ours pasta should instead be preferred base on the type of people who re going to enjoy the dish.
GraphicBasil.
Taste and quality are unfortunately not enough most of the time. Also the eyes need to be pleased. This fresh spice makes the dish not only richer in fl avour but also gives it a colourful touch. A small green leaf on a red sea with a yellowish shore make the plate more appealing and engaging.
Competence:
User experience, Interface design, visual communication
Calendar42Better days Calendar42
Michel BoerrigterFounder | Directeur+31 (0) 6 45 76 46 [email protected]
Jasper HartongFounder | Directeur+31 (0) 6 38 50 23 [email protected]
Major clientsA savvy new way to plan our daily life. www.calendar42.com
2012
Internship
Visual branding # UX # UI # Product # Interaction # Calendar42
Calendar42 is a small start up design studio which is developing and web calendar platform dealing therefore with both the interactivity issue and its visual image to be lunched on the market. You can: open up your calendars & events for others to follow, subscribe and collaborate; accept invitations from other users and organisations to browse their events based on time & location; easily keep track of updates on events, and view their history. All in real-time & cross device.
Calendar42 # Interaction # Product # UI # UX # Visual branding
1-2 Designing and user testing on both the system and the website
3 Example of digital wireframe brochure designed for the website and mobile version
4 Sketches of wireframes and illustrations
5 Illustrations of the product features
2
2 3 4
5
Interface, usability & website
3 / 5
Wednesday, 6 May Thursday, 7 May day, month
Day Week John Doe
1.0 Toolbar (details)1.2 Navigation buttons1.2.3 Map toggle
Map toggle
Allows to visualize the map with all the events placed
on it. The map toggle can be activated and deactivated
regardless the grid view which is currently visualised.
E.g. If the user is visualising the week view and he/she wants
to see also the map, he/she will activate the map toggle.
Later the user decides to visualise the day view so he/she will
activate the day toggle. The map toggle will stay activated so
the map will also be visualised in the day view.
Map
Wednesday, 6 May Thursday, 7 May day, month
Day Week John Doe
Wednesday, 6 May Thursday, 7 May day, month
Day Week John Doe
Wednesday, 6 May Thursday, 7 May day, month
Day Week John Doe
1
2
3
Map
Map
Map
Monday, 4 May
DayToday Jump to ... Week John Doe
w16
All day
.... .... .... ....
Add a new event
....
Tuesday,5 May Thursday, 7 May Friday,8 May Sunday, 10 MaySaturday, 9 MayWednesday, 6 May
Map
.... .... .... ....
Add a new event
....
Monday, 4 May
DayToday Jump to ... Week John Doe
w16
All day
Tuesday,5 May Thursday, 7 May Friday,8 May Sunday, 10 MaySaturday, 9 MayWednesday, 6 May
Map Week view
The map will occupy 1/3 of the
length of the grid and it will
gradually animates vertically
(bottom-up).
The grid contents can be access by
scrolling.
Day view
The map will replace the space of
six columns (days) on grid and it
will gradually animates horizontally
(right-left). While the map is
animating inside the view, also
the selected day will slide next to
sidepane replacing the ‘Monday’
column.
If the selected day of the week is
Monday, the day-column will not
animate.
The map toggle can also be deactivated by simply click
on the closing button that will appear on the right upper
corner of the map.
closing button
Visual branding # UX # UI # Product # Interaction # Calendar42
6 Calendar42 desk at the Networking Event 2012 of YesDelft
7 T-shirts and business cards
8 Iterations of visual designs for creating the visual image of the company
6
Visual communication
7
8 9
10
BANNERS
TEAM T-SHIRTS
PERSONAL BUSINESS CARDS
MEMBERS PROFILE PICTURES
10
8 9
8
7
Impact of a Game-Type Icebreaker on the Design Idea-generation process
Graduation research for KAIST and TU Delft, developed during the second year of the Joint Master spent in Korea.
Research study investigating the role of icebreaker in the design process of multidisciplinary teamworks.
2011
Individual work
Teamwork # Design methodology # Research # Interaction # Impact of a Game -type Icebreaker
What kind of role and impact might an icebreaker have when the context is a design project and the strangers are the members of a newly formed multidiscipliary teamwork? Starting from this question, the one-year research project investigates the impact of a social game applied as icebreaker on the idea generation of a design process of multidisciplinary team-works.
© José Pacheco
Impact of a Game-type Icebreaker # Interaction # Research # Design methodology # Teamwork
1 The literature research leads to the design of design workshops involving the selected game icebreaker as starter of the design process.
Different conditions of workshops were set in order to identify outstanding elements.
5 6
Research&user testing
Graduation report
Teamwork # Design methodology # Research # Interaction # Impact of a Game -type Icebreaker
2 The dialogue, concepts and evaluations data obtained from the workshops was analysed by using statistical and qualitative analyses.
An extensive discussion and conclusion argue the positive impact of the game type icebreaker on the design process with its limitations and potential.
Data analysis&Discussion
7 10
Personal Contribution:
research background empirical user study
The Effect of Robots Self-Discolure on the Level of Intimacy in Human Robot Interaction
Research project for the course Design Project III at KAIST in collaboration with ETRI (Electronics and Telecommunications Research Institute)
Human Robot Interaction research study.
2011
3 members-teamwork
Paper accepted to RSS 2011 WORKSHOP ON HUMAN ROBOT INTERACTION
RSS 2011 website
Online paper
UX # HRI # Research # Interaction # The Effect of Robots Self-disclosure
How many times have you gotten rid of still working products just because you no longer liked them? For affection and satisfaction of products, this study investigates how types of disclosure affect intimacy which plays an important role in the interaction between humans and robots. The impact of the disclosures on the level of intimacy and sub sequential product affection for the robot is evaluated in an empirical study with a robotic vacuum cleaner.
It wasn’t me!mmm...whom should I get rid of?
Personal Contribution:
Concept ideation, Visual Interface, Graphic Identity
AtreyuInteractive project for the ID StudioLab of TU Delft, developed during the course of Interactive Technology Design at TU Delft.
Modular interactive toolkit for interactive prototypes.
2010
5 members-teamwork
UX # UI # Product # Research # Interaction # Atreyu
When designing interactions of complexity due to technological limits. This research project bridges the gap providing designers with a toolkit that allows them to combine physical programming and prototyping with interactive technologies. ATREYU is a skin to create interactive 3D prototypes in an open platform from a physical and coding point of view.
Atreyu # Interaction # Research # Product # UI # UX
1 Concept definition
2 Exploration of shapes and materials
3 Exploration of logics and connections
4 Final prototypation
5 Sketching interaction storyboard
6 Inner structure and connections
1
5 6
2 3 4
Designing by prototyping
UX # UI # Product # Research # Interaction # Atreyu
7 Final working prototype
8 Informative brochures
9 User testing
10 Exhibition
User testing by exhibiting
7
8 9
10
MASTERMega Arduino
POWER
CORE UNITSNano Arduino
Input/output
CONSTRUCTIVE UNITS
Extendable
CONNECTIONSPlug & Play
Foldable3D shapes
WIREDefining
interactionsVideo explanation and usage
Video evolution of the concept
Personal Contribution:
Usability test,Redesign concept ideation, Concept and Visual interface.
Home Theatre SystemConcept project for PHILIPS company, developed during the course of Usability Test and Redesign at TU Delft.
Redesign proposal of a seamless interface for the PHILIPS Home Theatre System.
2010
6 members-teamwork
Redesign # UI # Product # Interaction # Home Theatre System
The six-months project was carried out as inspirational external research for the re-design of the Philips Home Theatre System. After performing a usability test of the old model device, usability problems and new needs were found guiding the next steps for a re-design proposal towards the concept of ‘smart home’. The re-design proposal was restricted to the elements of television and remote control. A working interface prototype was developed and tasted.
Home Theatre System # Interaction # Product # UI # Redesign
1 Problems defi nition after the fi rst user-test study of the old HTS device
2 Concept development of the remote control and the interface
3 Usability test of the fi nal design
4 A tablet was simulating the designed remote functions
5 Mockups were used to test different ergonomic shape of the remote
6 Mockups were used to test the mapping of the remote trackpad
Usability tests
35:4911 22 33 44 55CHAPTER
DVD Settings
DVD menu
Audio settings
Video settings
Subtitles
Language
Bonus features
Trailer
FAST FORWARD
HOME MENU
DISK PLAYBACK
@@
DISC PLAYBACK
FAST FORWARD
@@@@device device
Software Hardware RemoteGraphic interfaceMenus coherenceSystem integration
Visual aestheticFunctions visibility
Mapping1
2 3
5
6
4
Redesign # UI # Product # Interaction # Home Theatre System
7 Characteristics of the final design of the remote control
8-9 Screenshots of the designed interface (television content, sides and bottom menus)
10 Prototype of the designed remote control
Final redesign
ON/OFF Button
TRACKPADMapping the TV interface
CONFIRMATIONSqueezing gesture
SURFACE TREATMENT
Tactual feedback
SHAPE
7
9
8
10Working Interface Prototype
RabbitsInRdamConcept developed for the course of Exploring Interaction at TU Delft.
A new social&city spots network to re-discover Rotterdam city.
2010
Individual work
Service design # Product # Interaction # RabbitsInRotterdam
Rabbits In Rdam is a social network system among the outdoor city environment.The concept is developed around two aspects: catching the attention and personal involvement. Infl atable origami rabbits, made of waterproof paper, are used as sings to mark spots in the city by hanging them outside the chosen place. A colour code identifi ed a category to which a marked place belongs.
RabbitsInRotterdam # Interaction # Product # UX # Service design
1 Investigation of the characteristics and hidden need of Rotterdam’s workers (target group)
2-4 Concept explorations
5-12 Storyboard interactions
Explorations & storyboard
1 5
11
3 6 7
102
4
9
Service design # UX# Product # Interaction # RabbitsInRotterdam
13-14 Front and back of the guerrilla fl yer/poster
15 Colour scheme of the city spots categories
16 Origami infl atable rabbit
17-18 Screenshots of the blog used to test the fi nal design
Final product
Mockup blog for testing
Are you bored to go out always in the same places, eat in the same restaurants and meet the same people?
Rotterdam is a big city! You can imagine how many possibilities it offers to you. RabbitsInRdam is a community that provides you a new
and original way to discover new locations in the city.
BLOW IT
HANG IT ON YOUR FAVOURITE PLACE
12
HOW DOES IT WORK?
Join the community! Find new friends and discover the city!
ART&CULTURE ENTERTAINMENT SPORT FOOD
13
15
14 17
18
16ORIGAMIWaterproof paper
Personal Contribution:
User studyConcept ideation Prototyping
The Voice of Objects‘Design for happiness’ concept for Kaap Belvedere, developed during the course of Design for Emotion and Subjective Well-Being at TU Delft.
An interactive installation for happiness targeted to ‘Alexandra Gaba’
2010
2 members-teamwork
UX# Emotion design # Product # Interaction # The Voice of Objects
The project focuses on the character of Alexandra Gaba and aim to arouse her happiness. Objects gain the central role and represent the storytellers as if they were alive creatures. The installation, set in Kaap Belvedere, exposes hanged objects brought by the visitor regarding a topic, chosen by Alexandra. A central device allows to recognise the objects, listen a recorded story from the owner and also record additional comments by the person who is interacting with it.
The Voice of Objects # Interaction # Product # Emotion design # UX
1 Kaap Belvedere association in Rotterdam, exhibition venue
2 Alexandra Gaba, target-user
3-5 Extract from the moodboard booklet for target-user emotional exploration
1
4
5 2
3
5
Exploration analysis
UX# Emotion design # Product # Interaction # The Voice of Objects
6 Representation and storyboard of the interactive installation
7 -9 Pictures of the installation during the exhibition
Final concept& exhibition
7
8 9
10
CHOOSINGby Alexandra
COLLECTINGby Keep
Belvedere
RECORDINGby Keep
Belvedere
LISTENING&RECORDING
by visitors
I
III
II
IV
Thazamaski # Graphic # Brand image # Logotype
freelance work
Thazamaski
Associazione Culturale ThazamaskiGraphic identity for the Italian archeological association ‘Thazamaski’ (IT), March 2011
1 Portfolio preview
2 Logo design
3 Printed brochure
4 Printed business cards
5 Pins for students workshop
ASSOC
IAZ
IO
NE
Il Parco Archeologico Li castieḍḍi, a circa 1.5 km dal centro abitato di San Pancrazio Salentino, inserito nel paesaggio rurale coltivato a vigneti e per molti tratti ancora inalterato, sorge intorno ai resti di un importante insediamento messapico che occupò, dall’VIII sec. a.C. fino al I sec. d.C., una superficie di circa 45 ettari, estendendosi in posizione dominante rispetto al territorio circostante.
Il progetto del Parco Archeologico, realizzato per iniziativa dell’Amministrazione Comunale di San Pancrazio, in due fasi, rispettivamente nel 2007 (Salvaguardia, recupero e riqualificazione dell’area archeologica Li Castelli) e nel 2009 (Realizzazione di spazi attrezzati e servizi di accoglienza e ristoro per la fruizione e valorizzazione del Parco archeologico Li Castelli), nasce dall’esigenza di salvaguardare parte dell’insediamento dagli insistenti e distruttivi lavori agricoli e al fine di valorizzare e divulgare i risultati scientifici conseguiti con gli scavi.
Le ricognizioni sistematiche e gli scavi archeologici condotti nel sito sin dal 1991 sotto la direzione scientifica del prof. J.-G. Burgers della Libera Università di Amsterdam, hanno messo in luce un’ampia area periferica del vasto abitato messapico di età ellenistica.
Le strutture rinvenute (la strada, la porta monumentale, gli edifici con annesse opere di canalizzazione, etc.) unitamente alla posizione strategica del luogo, di passaggio obbligato tra il mare e l’entroterra e al centro di numerosi altri importanti siti messapici (Manduria, Oria, Muro Tenente, Valesio, Porto Cesareo, etc.), consentono di ipotizzare un ruolo di grande importanza nell’organizzazione della civiltà messapica del Salento.
L’area messa in luce è interessata dalla presenza di un lungo asse viario sul quale si affacciano, su entrambi i lati, ambienti a pianta quadrata e rettangolare a carattere abitativo, con copertura di coppi e pavimenti in tufina pressata. E’ stato riconosciuto un edificio ad «U» aperto su un cortile centrale e dotato di magazzini per la conserva di derrate.
Nell’area retrostante gli ambienti sono state rinvenute due tombe a fossa terragna con inumato adulto in posizione rannicchiata e due fosse rivestite di lastroni con inumati infantili in posizione supina.
Pesi da telaio
Frammento di metopa
Matrice di testina in terracotta
Disco in terracotta
Base di loutherion
Parco Archelogico« Li Castieḍḍi »Comune di San Pancrazio Salentino
«Non voglio rassegnarmi a considerare conclusa e travalicata quella civiltà nella quale il pensiero storicamente era il criterio più alto del comportamento umano, perché in un prevalere del mondo che avesse per modello la tecnica io vedo un enorme pericolo per la libertà razionale dell’umano pensare e dell’umano agire».
R. Bianchi Bandinelli, Introduzione all’archeologia, Bari 1975.
Il Parco Archeologico Li castieḍḍi nasce con l’obiettivo di rendere fruibile al grande pubblico il patrimonio archeologico, coniugando ricerca scientifica e divulgazione dei risultati.
La visita al Parco prevede una parte introduttiva nella quale i visitatori potranno avvicinarsi, con l’ausilio di pannelli didattici, alla storia dell’antico abitato messapico.
Per le scuole, di ogni ordine e grado, saranno attivati laboratori su vari temi inerenti le attività artigianali al tempo dei Messapi e sul mestiere dell’archeologo..
Via Castello 216 - 72026 San Pancrazio Salentino (BR)
phone: +39 334 14 60 059e-mail: [email protected]
www.thazamaski.it
L’Associazione Thazamaski è impegnata in:
itinerari archeologici, naturalistici ed artistici;laboratori didattici;organizzazione di eventi culturali.
Corredo funerario
ASSOCIAZIONE CULTURALETHAZAMASKI
Torre S. Susanna
Manduria
Guagnano
San Donaci
SAN PAPAP NCRAZIO SALENTINO
LI CASTIEḌḌI
Mesagne
Torre Lapillo
TH
AZAMAΣXI
ASSOC
IAZ
IO
NE
Parco Archelogico« Li Castieḍḍi »Comune di San Pancrazio Salentino
«Non voglio rassegnarmi a considerare conclusa e travalicata quella civiltà nella quale il pensiero storicamente era il criterio più alto del comportamento umano, perché in un prevalere del mondo che avesse per modello la tecnica io vedo un enorme pericolo per la libertà razionale dell’umano pensare e dell’umano agire».
R. Bianchi Bandinelli, Introduzione all’archeologia, Bari 1975.
Il Parco Archeologico Li castieḍḍi nasce con l’obiettivo di rendere fruibile al grande pubblico il patrimonio archeologico, coniugando ricerca scientifica e divulgazione dei risultati.
La visita al Parco prevede una parte introduttiva nella quale i visitatori potranno avvicinarsi, con l’ausilio di pannelli didattici, alla storia dell’antico abitato messapico.
Per le scuole, di ogni ordine e grado, saranno attivati laboratori su vari temi inerenti le attività artigianali al tempo dei Messapi e sul mestiere dell’archeologo..
Via Castello 216 - 72026 San Pancrazio Salentino (BR)
phone: +39 334 14 60 059e-mail: [email protected]
www.thazamaski.it
L’Associazione Thazamaski è impegnata in:
itinerari archeologici, naturalistici ed artistici;laboratori didattici;organizzazione di eventi culturali.
Corredo funerario
ASSOCIAZIONE CULTURALETHAZAMASKI
LI CASTIEḌḌI
TH
AZAMAΣXI
ASSOC
IAZ
IO
NE
Via Castello 216 - 72026 San Pancrazio Salentino (BR)
phone: +39 334 14 60 [email protected]
www.thazamaski.itP. IVA 02295160747T
HA
ZAMAΣXI
ASSOC
IAZ
IO
NE
ASSOCIAZIONE CULTURALETHAZAMASKI
Via Castello 216 - 72026 San Pancrazio Salentino (BR)
phone: +39 334 14 60 [email protected]
www.thazamaski.itP. IVA 02295160747T
HA
ZAMAΣXI
SSOC
IAZ
IO
NE
ASSOCIAZIONE CULTURALETHAZAMASKI
Via Castello 216 - 72026 San Pancrazio Salentino (BR)
phone: +39 334 14 60 [email protected]
www.thazamaski.itP. IVA 02295160747T
HA
ZAMAΣXI
ASSOC
IAZ
IO
NE
ASSOCIAZIONE CULTURALETHAZAMASKI
Via Castello 216 - 72026 San Pancrazio Salentino (BR)
phone: +39 334 14 60 [email protected]
www.thazamaski.itP. IVA 02295160747T
HA
ZAMAΣXI
ASSOC
IAZ
IO
NE
ASSOCIAZIONE CULTURALETHAZAMASKI
1
3
4
5
Company visual guide
Website
freelance work
Laboratiorio DonnaLaboratiorio DonnaLogotype for the Italian women association of San Pancrazio Salentino (IT), April 2012
1 Logo design
2 Letterhead
3 Printed shopping bags
2
1 3
Cell. 331.1264298San Pancrazio Salentino (Br)C.F. 91060610747
Associazione Laboratorio Donna
Logotype # Brand image # Graphic # Thazamaski
# Graphic # Illustrations # Photography # Typogrphy
freelance work
Typography&photography1 Pari opportunità: dalle parole ai fatti
Pubic speeches and open debate regarding the equal opportunities between men and women in the Ialian politics Comune di San Pancrazio Salentino (IT), July 2012
2 L’essenzaile è invisibile agli occhi
Photography exhibition about the hidden meaning of being a woman.Comune di San Pancrazio Salentino (IT), August 2011
1
2
Typogrphy # Photography # Illustrations # Graphic #
freelance work
MANIFESTAZIONE IPPICA
1 OTTOBRE 2011 ore 15.00presso il Parco archeologico Li castieddi
A LI CASTIEDDI
Associazione Sport Equestri
Associazione Ippica Sanpancraziese La Staffa in collaborazione
con
organizza
con il patrocino del Comune di San Pnacrazio Salentino
che illustrerà i benefici dell’ippoterapia e Pet therapy.Francesco Gravili
Nel corso della manifestazione interverrà lo psicologo
15 CAVALIERI SI CONFRONTERANNO IN UNA GIOSTRA EQUESTRE PIENA DI PROVE DI ABILITA.
ASSOCIAZIONE THAZAMASKI
TH
AZAMAΣXI
ASSOC
IAZ
IO
NE
PLM
Illustrations&typography3 E il naufragar m’è dolce in questo mare
Photography exhibition poster about Italian fi shermen. Comune di Porto Cesareo (IT), August 2011
4 Manifestazione ippica a Li Castieddi
Equestrian show at the archeological natural park of Li castieddi. Comune di San Pancrazio Salentino (IT), October 2011
3
4
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