Date post: | 15-Jan-2016 |
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Design Presentation Planning
Product Design Sketching
Getting Started
The WHAT of the presentation is something you can control in advance, it depends on things you cannot control, which are
WHO – AudienceWHY – The goal you want to achieveHOW – Format of presentationWHEN – Date, time and durationWHERE – Room layout, lighting,
equipment, etc.
Types of Presentation
Student design projectsCompetition projectsJob interviewsInternal project reviewsPitchingDesign delivery
General Purposes of Presentation
Inform the audiences of Hard facts e.g. size and shape, construction,
operation, materials, etc. Soft facts e.g. style, mood, targeted market
segment, etc.
Persuade and convince the audiences to Make decision on options to take Accept the project deliverables Appreciate the quality of service
Types of Product Design Presentation
Key Attributes of Presentation
Instruments PowerPoint Boards and flipbooks Catalogue and fryers
Mode Interactive Sequential Static
Layout Lecture Board Show
PowerPoint Assisted Oral Presentation
Rich multi-media experience, good for large group
Sequential, the flow rigidly defined
Difficult to initiate response Can obscure reasoning,
therefore more difficult for audiences to spot errors and ‘bugs’
Difficult for audiences to make decisions on options, last option gain from recency effect
Board Assisted Oral Presentation
Good for small party and in-house meeting
Sequential, easy for presenter and audiences to back-track
Audiences is free to browse
Easy for audiences to fairly compare and make decision on options
Any errors and bugs are under scrutiny of all audiences at all time
Meetings
Pitch to small group of key persons
Flip-books and fryers frequently used
Discussion is as important as presentation
Hands-on appreciation of prototypes and materials
Any errors and bugs are under scrutiny of all audiences at all time
Board Presentation
Space is usually limited Viewer can start or stop
at any point in any time Reading path governed
mainly by Gestalt rules Text is crucial as
narration is not available
Preparation Process
1. List the specific aim you want to achieve2. Nail your aim
At the beginning and the end of your PowerPoint show At the most likely entry point of reading path of your
board
3. Predict what supporting information the audience may ask for
4. Fill the most important information into the presentation
5. Keep the supplemental information handy