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DESIGNBOOK LY

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    1Foundation Design

    Introduction

    What is design?

    That was the one question we were asked as new

    students within the design eld. Design is many things; it

    is creative, it is innovation--a process and a way of

    thining.

    There were many times where we came accross the

    contention between art and design. What maes themdifferent? Art is subjective and for its creator. Design, on

    the other hand, is for the users.

    This boo documents most of my projects and my

    process as a design student from the rst day I waled into

    Ashays studio. It also serves as the nal project. I would

    also lie to note that this is my rst time using InDesign to

    create any sort of boo. Ashay showed us how to do the

    basic formats for pages and margins but other than that

    everybody was pretty much on their own.

    I am proud and thanful, especially to Ashay and my peers

    for teaching me so much and showing me that the cognitive

    and design process is sometimes more important than what

    may result from it.

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    2 Foundation Design

    Table of Contents

    Projects

    Paper

    Color

    Clay

    Abstract Composition

    Platonic Solids

    Sewers & the X, Y, and Z Planes

    Interaction

    Poster Compositions

    Charcoal Setches

    Pen & Marer Setches

    Setching Shadows

    Team Setches

    Natural Pattern

    Collage

    Plaster

    Photography

    Screen Printing

    Page

    3

    7

    10

    13

    25

    27

    30

    35

    39

    45

    48

    54

    57

    60

    63

    67

    75

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    3Foundation Design

    PAPER

    Project I

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    4 Foundation Design

    Paper Study

    As we progressed through the study A-

    shay wanted us to learn different shad-

    ing techniques. In order to do so, we

    used acrylic paint and the primary colors.

    I tried different shading techniques lie

    cross-hatching and lightly brushing the

    paint on. I thin the red and blue are most

    successful as yellow was way too bright.

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    5Foundation Design

    Paper Study

    This study was assigned to us at the very beginning of the year. The as-

    signment was to tae a sheet of regular paper and explore its proper-

    ties. What I wanted to explore was the exibility of the paper and curves.

    Ashay also wanted us to setch what we made from a birds

    eye view with pencil and shading on an 8 x 8 bristol board.

    The most challenging part in the project was getting the dimensions of the

    object accurately onto the paper and getting the shading dar enough.

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    6 Foundation Design

    Paper Study

    After having more ex-

    perience in shading andcolor, Ashay wanted

    us to paint what we

    had sketched in three

    colors instead of one.

    I chose green and yellow

    on a magenta bacground

    because they contrast-

    ed each other nicely.

    Green and purple are

    complementary colors.

    For this second painting

    the study was to explore

    another aspect of the

    composition. I was inter-

    ested in seeing how the

    shadows would appear

    if they were inversed.

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    7Foundation Design

    Project II

    COLOR

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    8 Foundation Design

    Color

    A color cube seems more interesting to me than a regular color wheel.

    This particular project was to help us understand the harmony of color bet-

    ter. We were to recreate the color wheel with acrylics. This was per-

    haps one of the most challenging assignments because blending was very

    difcult. I had to redo much of the cube and even now it is not perfect.

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    9Foundation Design

    Color

    For these two, the assign-ment was to create a color

    illusion, using two contrast-

    ing colors and a mid-range

    color to create the false im-

    age that the mid-range color

    is two different colors, when

    in fact they are the same.

    I made two because I felt

    that the rst one was not

    clear enough because I

    made the mistae of add-

    ing a bacground of orange.That taes away from the or-

    ange within the red and yel-

    low. The second one I feel

    is more successful as the

    pins stand out more as two

    seemingly different colors.

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    10 Foundation Design

    Project III

    CLAY

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    1Foundation Design

    Clay

    I did not have much experience in woring with clay so this project really helped me under-

    stand the properties of clay. It too some time for me to get used to the texture of clay. I new

    that it was important to wor with the qualities of the material, so what I wanted to explore

    was movement and uidity as it seemed to be a natural tendency of clay to curve and bend.

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    12 Foundation Design

    Clay

    Above is a poster we did re-garding the idea behind our

    tile. Mine was movement

    so waves portrayed it well.

    Below is a second clay

    object where the fo-

    cus was on simplicity.

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    1Foundation Design

    Project IV

    ABSTRACT COMPOSITION

    The following are photographs I too of a clay mod-

    el I made. The purpose of these photographs is to

    demonstrate a woring nowledge of abstract pho-tography within natural or manmade settings. Most

    of the photographs were taen in common settings.

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    Foundation Design

    Abstract Composition

    14

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    Foundation Design 1

    Abstract Composition

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    Foundation Design16

    Abstract Composition

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    Foundation Design 1

    Abstract Composition

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    Foundation Design18

    Abstract Composition

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    Foundation Design20

    Abstract Composition

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    Foundation Design 2

    Abstract Composition

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    Foundation Design 2

    Abstract Composition

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    Foundation Design24

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    2Foundation Design

    Project V

    PLATONIC SOLIDS

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    26 Foundation Design

    Platonic Solids

    We started learning about the platonic

    solids which form the foundation for all

    shapes. Our assignment was to create the

    solids from chipboard. Each edge had to be

    2. This was difcult because we had to ac-

    count for the thicness of the chipboard.

    Our abstract cube assignment was to force us

    to thin of structure and space differently.

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    2Foundation Design

    Project VI

    SkEWERS

    &

    THE X, Y & Z PLANES

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    28 Foundation Design

    Sewers

    For this project we had to explore the different dimensions

    of space, such as the x, y and z planes. We were given bam-

    boo sewers and no glue was allowed. I placed my origin in

    the center because i felt that would give it the most balance.

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    2Foundation Design

    Sewers

    After maing my object I made an interpretive setch of it.

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    3Foundation Design

    Interactive Toy

    After exploring the x, y and z planes our next project was to create an inter-

    active toy that consisted of those planes. I struggled with an idea for days,

    and after coming up with unsuccessful ideas I decided to go bac on previ-

    ous wors for inspiration. After much thought I discovered that the octahedron,

    if rearranged, can form two tetrahedrons. This became the basis for my object.

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    32 Foundation Design

    Interactive Toy

    The completed octahedron made from wood

    and metal rods held together by nuts and bolts.

    Each side is 6 long with eye screws holding the rods in place.

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    3Foundation Design

    Interactive Toy

    Besides breaing into two tetrahedrons the octahedron can form many other shapes.

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    34 Foundation Design

    Interactive Toy

    Setches of the toy

    Computer models created using Setch Up

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    3Foundation Design

    POSTER COMPOSITION OF

    INTERACTION

    Project VIII

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    Foundation Design36

    Composition

    For this project our assignment was to mae a poster representation of our in-

    teractive toy. The poster composition had to show interaction and had to por-

    tray the idea behind the toy. It could not be a literal translation. What I noticed

    about my object was how the planes interacted. I wanted to portray that so I

    drew two planes crossing each on a axis, which on my toy represented an edge.

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    3Foundation Design

    Composition

    I was unsure of how I wanted to color it soby recommendation I made some tests rsts.

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    Foundation Design38

    Composition

    This was a second interpretation of my toy. I wanted to portray move-

    ment in this one. The bars going down represent that movement.

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    Foundation Design 3

    Project IX

    SkETCHING:

    CHARCOAL

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    40 Foundation Design

    Charcoal

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    4Foundation Design

    Charcoal

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    42 Foundation Design

    Charcoal

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    4Foundation Design

    Charcoal

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    44 Foundation Design

    Charcoal

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    4Foundation Design

    Project X

    SkETCHING:

    PEN & MARkER

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    46 Foundation Design

    Pen & Marer

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    4Foundation Design

    Pen & Marer

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    48 Foundation Design

    Project XI

    SHADOW SkETCHING

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    4Foundation Design

    Shadows

    For this excercise we learned about shadows and creating them porportion-

    ally to the object rather than just simply coloring in a random dar spot.

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    50 Foundation Design

    Shadows

    We were taught how to draw thehorizon lines and our light source to

    accurately measure the shadows.

    Ashay also mention that

    adding a dark background

    to the lighter shades mae

    them stand out more.

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    5Foundation Design

    Shadows

    We also drew shadows for different objects such

    as this cylinder. This was more difcult as the el-

    lipses were more challenging than simple squares.

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    52 Foundation Design

    Shadows

    In addition with cylinders, we wored with

    cones. I did not nd these as challengiing

    as the cylinders. I also learned that there

    is a slight reection along the edge of

    the cone because it has a curved surface.

    We were also encouraged to

    explore other shapes. I de-

    cided to combine a cone

    with a sphere to see if I can

    shade a more complex shape.

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    5Foundation Design

    Shadows

    At the beginning of this excercise I did not now how to nd the shad-

    ow of a sphere but this excercise has taught me how to calculate it.

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    54 Foundation Design

    Project XII

    TEAM SkETCHES

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    5Foundation Design

    Setches

    For this assignment we were to wor as a class to mae a large composition of a light shin-ing down on an object. Each person got a different cube on the grid and we had to all

    wor together to gure out the same dimensions to use. It was hard because many peo-

    ple had differing ideas and this project showed us how important team wor can be.

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    56 Foundation Design

    Each person was given three strips of a piece of a photograph and we were to enlarge

    them porportionally. At the end of the project we put all of our images together to

    form a huge projection of the original photo. It was interesting to see how each per-

    son interpreted their strips differently and how each person shaded things differently.

    Setches

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    5Foundation Design

    Project XIII

    NATURAL PATTERN

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    58 Foundation Design

    Natural Pattern

    Our assignment over the brea was to analyze how our thining has changed

    and any examples of that. In my letter to Ashay I wrote that I noticed how

    my thining is different since I began paying more attention to structures on

    buildings and more detail to buildings at home that I had never noticed beforethis year. It really surprised me at rst but I am glad that I see things differ-

    ently. In particular, when I was waling past a patio table on a rainy day in an

    outside plaza, I stopped. What I saw on the table captured my attention. The

    rain had formed water puddles and droplets on the table that was quite inter-

    esting in pattern. I pointed it out to my friend who was with me and she did

    not thin the same, and at that point I realized that my thining has changed.

    For this composition I derived two words from my experience over winter brea:

    natural pattern. At rst my instinct was to go with plant leaves or something

    off of that, but then the assignment was not suppose to be a literal translation.

    I began woring with curves and organic shapes and I came up with a topo-

    graphic-lie composition. The gradation of color also gives it a tunnel-lie loo.

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    5Foundation Design

    Natural Pattern

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    60 Foundation Design

    COLLAGE

    Project XIV

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    6Foundation Design

    Collage

    For this collage, I wanted to portray depth and perspective, so I used pictures

    that had lines so that they can converge and create a focal point. I also want-

    ed to give the collage a scenic feel, lie something youd see in a landscape por-

    trait, so I went for trees and mountains. I lie how the people in the picture provide

    a sense of direction for the collage, leading the viewers eye towards the focal point.

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    62 Foundation Design

    Collage

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    6Foundation Design

    PLASTER

    Project XV

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    64 Foundation Design

    Plaster

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    6Foundation Design

    Plaster

    This was one of my rst experiences with plaster.

    It was very difcult at rst to get the consistency

    of the mix right and wor quic enought so that

    it doesnt harden on you too quicly. Another lim-

    it I had was that there was no turning back once

    the plaster thicened, and that adding water did

    nothing to stop it. I thought this was interesting

    as it forced me to actually wor within the time

    limits and push myself. Plaster cannot form a

    shape and structure on its own; it taes on what-

    ever quality of the material you are using it with.

    For this particular piece of plaster, I used burlap

    and a triangular piece of cardboard. I wanted to

    see if I could get the plaster and burlap to hold

    the piece of cardboard upright. It was difcult

    to get the shape to stand when it was wet, but

    once dried, the object held its shape very well.

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    66 Foundation Design

    Plaster

    For this next piece, I was exploringstrength and dexterity of plaster

    forms. Again, I used burlap. This

    time, I wanted to create some-

    thing that had volume, similar to

    that of a tunnel. I wrapped the

    burlap dipped in plaster around it-

    self but found that it was difcult

    to get it to stay in a cylindrical

    shape, so I propped up the ends

    with two cardboard toilet papers

    rolls. It held the burlap up, creat-

    ing a space between the two endsand an organic curvature shape,

    which I thought was interesting.

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    6Foundation Design

    PHOTOGRAPHY

    Project XVI

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    68 Foundation Design

    Photography

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    6Foundation Design

    Photography

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    Photography

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    7Foundation Design

    Photography

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    Photography

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    7Foundation Design

    Photography

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    Photography

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    7Foundation Design

    SCREEN PRINTING

    Project XVII

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    76 Foundation Design

    Screen Printing

    I had never wored with screen printing before, so I was very excit-

    ed. At the same time, I new nothing about the screen printing pro-

    cess, and all I new about scren printing was that they use it to mae shirts.

    The rst part of this group project was to gure out a design. kyle cam

    up with the slogan and I decided that the words should loo lie squirts of

    glue to t with the theme. Ash did the cut out part, and I did the trac-

    ing. It was nice to be able to wor as a group and come together with our ideas.

    The most challenging aspect was getting the hang of screen printing, espe-

    cially lining up all the words and pictures so that the match. There were manysteps and it was not something that we could rush on. Adding the paint was by

    far the most nerve racing experience because if we mess up there was no

    turning bac. Screen printing also taught me that little mistaes are oay,

    and as long as you play it off lie it was intentional, people wont notice.

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