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Designing for the Web Warren Vick Europa Technologies Ltd.
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Page 1: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Designing for the Web

Warren VickEuropa Technologies Ltd.

Page 2: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

A practical session

• A hybrid of previous tips presentations• 10 practical tips, inc. web resources• Goal is to help you improve your online maps• Based on experience• A lot to cover in limited time...

Page 3: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Why map on the web?

• Simple broad deployment (Internet / Intranet)• Centrally managed (updates, etc.)• Intuitive user interface (thanks Google et al)• Reduce GIS software licence costs• Core services for multiple applications• Several areas for cost savings• Trend to data services

Page 4: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Tip 1 – Think aboutIntellectual & Visual Hierarchy

• The intent of a map should principally drive its design• IH is the relative importance of elements of a map.

Once established, VH reflects the IH• Remove waste (jpn: “muda”)• Element depth... figure & ground• Online base maps...

Page 5: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Base maps & overlay examples

esri.com City & County of SF

Page 6: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Base maps & overlay examples

Page 7: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Base maps & overlay examples

Improved with a “layer sandwich”

Page 8: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Tip 2 – Colour Vision Deficiency

• CVD affects 1 in 12 males, making it a disability to take very seriously

• Most affected by CVD have aTrichromacy Anomaly

• Is it necessary to designseparate maps for peoplewith CVD? No!

• Use other visual variables,simulators and test with colleagues

Ishihara test

Page 9: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Normal Vision

Page 10: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Protanomaly / Protanopia

!

Rare

Page 11: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Deuteranomaly / Deuteranopia

!

Most common

Page 12: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Tritanomaly / Tritanopia

!

Very rare

Page 13: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Resourceshttp://colororacle.org

Page 14: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

ResourcesDo you see what I see?A0/A3 PDF infographic

https://www.europa.uk.com/do-you-see-what-i-see/

Page 15: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Tip 3 – Compound Layer Styles

• Often, a sophisticated cartographic effect can be achieved by drawing a mapping layer more than once, using different styles

• Some GIS software has native support...• ... others need manual implementation• Two examples using the same base map...

Page 16: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Small scale map of Dubai, UAE

Page 17: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Example 1: Cased Roads

Page 18: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Example 2: Coastline Halo

Page 19: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Tip 4 – Make Relief Layers

• Existed since the earliest maps• Showing a 3rd dimension is a challenge on 2D map• Can add a more natural element to a map• Examples: Spots heights, contours, hachures and

hypsometric tinting• Focus: hill shading…

Page 20: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Hill ShadingSimulates shadows cast across a relief map

Eduard Imhof (1895-1986)Swiss Federal Institute ofTechnology Zurich

Page 21: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Hill ShadingSimulates shadows cast across a relief map

Eduard Imhof (1895-1986)Swiss Federal Institute ofTechnology Zurich

Canton Argau, 1945Drawn with pencil, ink & white paint!

With Digital Elevation Models (DEMs)things are a lot easier!

Try creating your own with GDAL

Page 22: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With
Page 23: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Tip 5 – Discard Cartographic Text

• While vector products have anominal scale, they can be usedacross a range of scales

• Smart feature filtering• Cartographic text is quite narrow

in usable scale range• Consider discarding and

generating labels dynamically,especially for the web

Contains Ordnance Survey data © Crown copyright and database right 2013

Page 24: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Tip 6 – Road Labelling

• Street data layers are often delivered segmented for routing purposes...but this can cause issues for labelling

• Solution is to create aderived layer, with roadsegments grouped byname, just for labellingpurposes...

mike.teczno.com

Page 25: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Result: nice long street segmentswith labels repeat as necessary

viaeuropa.uk.com

Page 26: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Tip 7 – Point Labelling

• Established best practice for the placement of text on periphery of point objects. e.g. Place names. However, other factors may prevail

• Your application or industrymay also dictate otherwise

• 2 & 3 are sometimesswapped

Page 27: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Tip 8 – Line Joins & Caps

• Caps are how lines are finished at their startand end-nodes

• Joins are how lines are rendered through a mid-nodes• Important when drawing thick lines – now common for

road centre lines

Butt

Round

Square

Page 28: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Example of line caps problem

OS Street View. Contains Ordnance Survey data © Crown copyright and database right 2013

Page 29: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Tip 8 – Line Joins & Caps

• No easy solution. Sometime lines caps need to be different at each end

• Square caps swap the “cracks” problem for a “protrusion” problem, and may bleed into other features

• Round joins seem most pleasing for road lines

Butt

Round

Square

Page 30: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Tip 9 – Fun with Fonts

• Fonts can dictate the formality of a map• Select with care, especially for web maps• Lots of great resources and tools...• Many are free!

https://www.google.com/get/noto/- Google Noto (“no tofu”) fontswww.fontsquirrel.com- Great selection of free fontswww.typebrewer.com- Font selection toolWhat the Font (Web/iOS/Android)- Useful font identifier

Page 31: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Tip 10 – Study & Be Inspired

• Study the techniques used by others. Credit!• Use the web and invest in a book occasionally

View series online for free at:www.esri.com/mapmuseumAvailable from BCS website

Page 32: Designing for the Web - cartography.org.uk · Eduard Imhof (1895-1986) Swiss Federal Institute of. Technology Zurich. Canton Argau, 1945. Drawn with pencil, ink & white paint! With

Thank youIf you create cartography with GIS software,

please consider joining the GIS SIG.

Warren [email protected]


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