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DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

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(C) Xcelux Design, Inc. Xcelux::AudioAsYouLike project Founder & CEO, Xcelux Design, Inc. email: [email protected] http://www.facebook.com/XceluxDesign Koji Oyama February 12 th , 2017 @Developers Week Hackathon
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Page 1: DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

(C) Xcelux Design, Inc.

Xcelux::AudioAsYouLike project

Founder & CEO, Xcelux Design, Inc.

email: [email protected]

http://www.facebook.com/XceluxDesign

Koji Oyama

February 12th , 2017

@Developers Week Hackathon

Page 2: DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

(C) Xcelux Design, Inc.

Objective: Xcelux::AudioAsYouLike

► Current Issues: Uncontrollable Ambient Sound

Need to ware and remove headset several time a day

Sony “N” improves almost cases – Hole-Opened Earphones

But need more environmental adaptive control to ware it a whole day

Need to configure a Headset every time when change connected

equipment, places, and/or situations

Commute by a Car, Drink a Coffee, Play Drums, Listen to Music

No Way ! -- Should listen to BGMs at restaurants/shops/malls

We have Individual Taste in Audio and Music

► Approach: Let Individual Audio and Music be More Free

Environmental Adaptive Automatic Control

N controls on/off, volume, contents automatically by detecting near

location and equipment

Target Location: Even in a house, equipment by equipment

the location where GPS never recognize

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Yesterday morning @Starbucks

Page 3: DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

(C) Xcelux Design, Inc.

Hard Rock MusicTV Audio

FM Radio / News

Ground Design: Detect Near Location and Make Environmental Adoptive

► Put WiFi/BT Active Tags (Any APs, Detect SSIDs and signal strength) in the places or equipment you

want make “N” recognized. You can use the existed WiFi hotspots

► Install the mobile app / library which Xcelux will provide you “Xcelux::AudioAsYouLike library”

► Configure your Dairy functions on the Web (Cloud App) Xcelux will provide you

► Run with your “N”

Will Automatically Change the behavior of your “N” according to your situations

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SSID:Koji-Bed SSID:Koji-Car SSID:Koji-TV SSID:Koji-Drums

Healing Music

SSID:Starbucks

Play Drums / Guiar

Pre-defined Actions:

SSID Time Action

Koji-Bed 5-6am On Healing

Koji-Car 6-8am On Hard Rock

Koji-Office 8-5pm Off

Starbucks* 1-5pm On FM Radio

Koji-Pcdesk * On DELL-PC

Koji-Main-TV * On

Koji-Drums 5-9pm On Drum

All day long

Page 4: DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

(C) Xcelux Design, Inc.

Hackathon Progress in 2 days:

► Study Sony “N” specification and its capability

► Create the ground design how to achieve my idea w/discussed with Sony engineers

► Done to build the sample demo program and download it to the Xperia Android phone

There were several issues by which I should took a long time

► Just start to program my own code

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Page 5: DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

(C) Xcelux Design, Inc.

Future Plan:

► Make a demo for PoC

► Find collaborators and/or advocators to make the community

► Approach to the specific high-end hobby market where users often use headphone/headset

Ham Radio : Hamvention @OH in May

Music Instruments : SxSW @TX in March

► Make a Business Plan

► Call Funding for production

► Organize development team

► Organize promotion and marketing team

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Page 6: DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

(C) Xcelux Design, Inc.

Technology is the only way

to make things simpler

Thank you

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Page 7: DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

(C) Xcelux Design, Inc.

APPENDIX: XCELUX DESIGN COMPANY PROFILE

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Page 8: DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

(C) Xcelux Design, Inc.

Company Profile

► Company Name: Xcelux Design, Inc. (K.K. Xcelux)https://www.facebook.com/XceluxDesign/

► Location: Setagaya, Tokyo

► Established: October 6th, 2016

► Business Launch: January 1st, 2017

► Founder & CEO: Koji Oyama

► Capital: JPY 1.0 M

► Business Activities:

Business Consulting in Electronics Arena by supporting Japanese companies

To promote their products and/or technologies to US/other counties

To integrate the products and/or technologies from companies in US/other countries

To develop new business with companies in US/other countries

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Page 9: DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

(C) Xcelux Design, Inc.

Corporate Identity: What’s our value ?

Expanding

US Entrepreneurialism

with

Japanese excellent user experiences

in

Electronics Embedded System Arena (focused on B2B)

Exciting Electronic User Experiences to all of you ⇒Xcelux TM

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Page 10: DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

(C) Xcelux Design, Inc.

Our Business Model

Target Market

• Electronics

• Embedded Systems

• B to B

JPN CompanyUS CompanyUS CompanyUS Company

Phase1Promote Products,

Technologies, Services

Xcelux US Rep

Phase2JPN Company

Promote Products, Technologies, Services

US Partner

Import Products,Technologies, ServicesJPN Customers

JPN CustomersJPN Customers

Xcelux US Rep

Phase3JPN Company

Corporate with technology/service promotion

US PartnerNew Product

/Service

Seles / Promotion

JPNUS

Xcelux US Rep

Other Country

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Page 11: DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

(C) Xcelux Design, Inc.

Service Menu @Xcelus Design, Inc.

► Sales Marketing Support

Introduce Japanese sales leads and opportunities

Sales and promote the products, service, and/or technologies to Japanese

Support Bridge to US companies

► Survey technology trends and sales intelligence

► Support to import US technology

Technical training

License agreement

► Support new business development

US technology + JPN technology New product and service

► Provide project management skill

Over 20 yrs experience for electronics hardware and software development management

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Page 12: DevelopersWeek 2017 Hackathon Sony FLP Short Pitch

(C) Xcelux Design, Inc.

Our Project Summary

1. [Music]: Hardware Music Sound Box

Easy-to-use GUI by which every musicians can customize

2. [Music]: Remote Band/Orchestra Connecting System

Hardware Real-time RTP parameter monitor and control sub-system

3. [Healthcare]: Elderly Care Communication Robot

A dancing/gaming/training robot program to improve/deter dementia

4. [Healthcare]: Medical Wireless Sensing Modules

To remove/improve patients’ pain

5. [Hi-Tech]: PCB PI/SI-oriented design service

Free review service to find root cause of PCB issues

6. Others … (totally approx. 10 project seeds)

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