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Developments in the fuel cell industry and value chain

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Strategy | Energy | Sustainability Developments in the fuel cell industry and value chain David Hart 25 February 2020 8 th FC International Meeting by FCDIC and FCS
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Page 1: Developments in the fuel cell industry and value chain

Strategy | Energy | Sustainability

Developments in the fuel cell industry and value chain

David Hart

25 February 2020

8th FC International Meeting by FCDIC and FCS

Page 2: Developments in the fuel cell industry and value chain

Content

• E4tech

• The global fuel cell market

• The fuel cell value chain

• What could 2020 bring?

2

Page 3: Developments in the fuel cell industry and value chain

Strategy | Energy | Sustainability

E4tech

Page 4: Developments in the fuel cell industry and value chain

E4tech perspective: Strategy | Energy | Sustainability

• International consulting firm, offices in UK and Switzerland

• Focus on sustainable energy, transport and systems

• 22 years old this year, always independent

• Deep expertise in technology, business and strategy, market assessment, techno-economic modelling, policy support…

• A spectrum of clients from start-ups to global corporations

E4tech’s annual Fuel Cell Industry Review

www.FuelCellIndustryReview.com

4

Page 5: Developments in the fuel cell industry and value chain

Strategy | Energy | Sustainability

The global Fuel Cell market

Page 6: Developments in the fuel cell industry and value chain

E4tech has published an annual Industry Review since 2014, showing trends from original data

6

• The FCIR is free. It is intended to inform the industryabout itself as well as others about the industry

• We have strong relationships in and around the industry

• We have been fuel cell sector specialists for 20+ years

• All fuel cell technologies, sectors and regions

• We contact many more than one hundred companiesdirectly; our database also includes the supply chain

• Shipment data are aggregated and anonymised

• Our insights inform our consulting – but we never release the raw numbers

• The industry is maturing. Tracking it takes more time. Policies on data sharing evolve as companies mature or ownership changes

• The numbers remain dominated by a small number of companies

www.FuelCellIndustryReview.com

Page 7: Developments in the fuel cell industry and value chain

Progress has been steady in MW shipped, and is accelerating. Emphasis has shifted for unit shipments

7

• Portable fuel cell shipments have dropped as small batteries have got better

• Stationary unit numbers remain dominated by Ene-farm

• Transport has become by far the largest contributor to MW shipments

Page 8: Developments in the fuel cell industry and value chain

Asia, always strong, is increasing its lead over N America. Europe lags in deployment

8

• Japan dominates unit shipments through Ene-Farm

• Asia has only just overtaken N America on annual MW deployed

• Europe has never yet supported large-scale roll-out

Mainly Ene-farm

Impact of- federal tax credit hiatus- difficult period for FCEnergy

Cars, mainly Mirai then NEXO

Page 9: Developments in the fuel cell industry and value chain

The split by fuel cell type remains mixed. PEM and SOFC are establishing themselves, but others will remain

9

• PEM dominates – this is likely to continue

• Doosan and Korean policy are almost totally behind PAFC’s strength

• More SOFC units are being sold in Japan for Ene-farm

• Other chemistries remain niche

Bloom, and increasingly Ene-farm

Page 10: Developments in the fuel cell industry and value chain

Massive changes in hydrogen policy (partially) affect fuel cells and definitely affect businesses

- Industrial policy

- GhG reduction- Energy imports

- Air quality- GhG reduction

- Industrial policy

- Energy exports

- Air quality- GhG reduction- Energy imports- Industrial

policy- GhG reduction- Renewables use- Industrial policy

- Industrial policy?

- Industrial policy

- Low C heat- Air quality?- Industrial policy?

- Energy security- GhG reduction?- Air quality- Industrial policy

- Industrial policy- GhG reduction- Energy exports

- Industrial policy

- Energy exports

• Japan’s commitment is large, across government and industry

• Korea has followed a scaled-up version of Japan’s path

• China has moved from solar and wind, through batteries, to fuel cells and hydrogen support

• Europe has less deployment but strong supply chain players

10

Page 11: Developments in the fuel cell industry and value chain

The industry is becoming noticeably more dynamic, with some major companies investing in options

11

• Cummins bought most of Hydrogenics and invested in Loop… and have an MoU with Hyundai, who have put money into Rimac

• Toyota is supplying to Higer, FAW, Beiqi Foton, SinoHytecand CaetanoBus (with Re-Fire as an integrator)

• Sinopec invested in Shanghai Re-Fire

• Michelin has a JV with Faurecia – Symbio to make stacks

• Iveco (Case New Holland) has invested in Nikola and will also support scale-up

• Miura unveiled a commercial FC CHP using Ceres technology

• Doosan (also working with Ceres) split off itsfuel cell business – into several units

• And even venture capital is back – AP Ventures announcedinvestments from Mitsubishi Corporation and Plastic Omnium

Sources: Toyota, Miura

Page 12: Developments in the fuel cell industry and value chain

Strategy | Energy | Sustainability

The Fuel Cell value chain

Page 13: Developments in the fuel cell industry and value chain

E4tech led analysis of FCH value chains in Europe

13

Supply chain maps

Global and EU deployment

scenarios

Cost projections

Industry scenarios Value analysisSocio-economic

impacts

Criticalcomponents

13 applications

8 down-selected applications

NB: Analysis only covers FCH-specific elements of applications

Socio-economic value analysis draws on multiple inputs. The FULL study is available from the FCHJU website: https://www.fch.europa.eu/page/FCH-value-chain

E4tech led a study for the FCHJU to examine the value of HFC technologies

Page 14: Developments in the fuel cell industry and value chain

Supply chain diagrams show European actors. A map of actors shows their geographic distribution

14

• BMW• Daimler• Ducati • GreenGT• MicroCab• NuCellSys• PSA/Opel• Renault Tech• Riversimple• StreetScooter• VW/Audi

• Ajusa• ElringKlinger• Faurecia• Hymove• Intelligent Energy• NuCellSys

(Daimler)• PowerCell• ProtonMotor• Schunk Group• Serenergy/FES

(methanol range extenders)

• Swiss Hydrogen/ Plastic Omnium

• Symbio

PEMFC stack

Power electronics / inverters

Membrane electrode assemblies

Seal

Compression hardware/ endplates

Membrane

Supported catalyst

Gas diffusion layer

Bipolar plates

Ionomer

Carbon fibre

Coated plate materialsThermal & fluid management

Thermostat

Heat Exchangers

Liquid pumps

Air handling / recirculation

Air flow meter

Hydrogen tank

System controls

BoP sub-componentsFilters

Valves

H2 flow meter

H2 sensor

Vehicle integration(up to 3.5t)

PEMFC system

Humidifier

Membrane support

Fuel cell integration Specialised materials Subsystem Sub-componentVehicle integration

Selected critical componentLegend:

Non-critical component

Critical component

System level actors by application

• Hexagon / Xperion• Rehau• Magna• Mahytec• Raigi• Plastic Omnium

• Ceimig• Johnson Matthey

Fuel Cells• Umicore

• Freudenberg• SGL Group

• Fumatech• Solvay • EWII

• Greenerity• Heraeus• Johnson Matthey

Fuel Cells

• Ajusa• ElringKlinger• Michelin• Nedstack• PowerCell• ProtonMotor• Schunk Group• Swiss Hydrogen/

Plastic Omnium

PEMFC stack

Power electronics / inverters

Membrane electrode assemblies

Seal

Compression hardware/ endplates

Membrane

Supported catalyst

Gas diffusion layer

Bipolar plates

Ionomer

Carbon fibre

Coated plate materials

Thermal & fluid management

Thermostat

Heat Exchangers

Liquid pumps

Air handling / recirculation

Air flow meter

Hydrogen tank

System controls

BoP sub-components Filters

Valves

H2 flow meter

H2 sensor

Vehicle integration PEMFC system

Humidifier

Membrane support

Fuel cell integration Specialised materials Subsystem Sub-componentVehicle integration

Selected critical componentLegend:

Non-critical component

Critical component

Component level actors by chemistry

Page 15: Developments in the fuel cell industry and value chain

Different industry scenarios investigate and broadly characterise measures and impacts

15

€ 0

€ 5,000

€ 10,000

€ 15,000

€ 20,000

€ 25,000

€ 30,000

€ 35,000

€ 40,000

€ 45,000

2024 -Scenario A

2024 -Scenario B

2024 -Scenario C

2030 -Scenario A

2030 -Scenario B

2030 -Scenario C

Glo

bal s

ys

tem

pro

ducti

on

valu

e

Millio

ns

FCEV FCEB HGVs Trains Comm-CHP mCHP Electrolysers HRS

European value added for the selected applications by

industry scenario (2024 and 2030)

Global system production value for the selected

applications by industry scenario (2024 and 2030)

Production value is only for selected parts of the chain; value added is only the difference between inputs and outputs

Page 16: Developments in the fuel cell industry and value chain

Strategy | Energy | Sustainability

What could 2020 bring?

Page 17: Developments in the fuel cell industry and value chain

2020 should see more deployment, lower costs, and the start of a virtuous cycle

17

• FC car deployments should continue to increase

• The supply chain will improve, costs reduce, investors engage

• Heavy duty will remain a hot topic:

• FC buses will continue to prove the technology to the public

• The first mid-scale ferries should go in the water

• More rail and truck products will emerge

• Tokyo’s Olympic showcase will keep up the HFC profile

• Stationary will grow slowly:

• Existing markets will continue

• Commercial-scale CHP could start to get traction

• More entrepreneurs will find opportunities using FC

• China remains uncertain

• But we can envisage 2GW+ deployed, if all goes wellSource: creative commons

Page 18: Developments in the fuel cell industry and value chain

If you have questions, or wish to discuss any aspects of fuel cells or hydrogen, please get in touch

18

[email protected]

www.e4tech.com

E4tech (UK) Ltd

83, Victoria StreetLondon SW1H 0HW

United Kingdom

+44 (0)20 3008 6140

E4tech Sàrl

Av. Juste-Olivier 21006 Lausanne

Switzerland

+41 (0)21 331 15 70

E4tech’s annual Fuel Cell Industry Review

www.FuelCellIndustryReview.com

Thank you!


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