Diagramas e CamadasRepresentação e Linguagem em ArquiteturaARQ1342 Tópicos Especiais em Arquitetura XXVIIProf. Gabriel Duarte
AULA 12Layout e Diagramação
Fundamentos da Programação VisualTutorial H (parte 2 de 3)
DIAGRAMAR
“Dispor graficamente todos os elementos de um material para impressão ou visualização, geralmente com base em critérios estéticos e funcionais.”
dicionário Aurélio
DIAGRAMARDIAGRAMAR
“Dispor graficamente todos os elementos de um material para impressão ou visualização, geralmente com base em critérios estéticos e funcionais.”
dicionário Aurélio
Revista National Geographic, 1981Jornal The New York Times, 1969
DiagramaçãoAplicação na Mídia Impressa
livros obras de arte
revistas websites
DiagramaçãoDiferentes Mídias / Definição de Critérios
livros obras de arte
revistas websites
DiagramaçãoDiferentes Mídias / Definição de Critérios
IndesignAbertura do Documento / Definição de Critérios
IndesignAbertura do Documento / Definição de Critérios
IndesignPropriedades do Documento / Tamanho da Página
IndesignPropriedades do Documento / Tamanho da Página
#1 sempre use um grid
a definição de uma malha regular ajuda a orientar a disposição lógica dos elementos a serem inseridos
IndesignDefinição de Margens, Colunas e Linhas
o número de colunas, linhas e os espaçamentos variam de acordo com a demanda de cada documento
IndesignDefinição de Margens, Colunas e Linhas
DiagramaçãoGrid e Variações
Willi Kunz, 1985
DiagramaçãoGrid e Variações
Willi Kunz, 1991
DiagramaçãoGrid e Variações
Willi Kunz, 2001
#2 caixas de texto menos extensas tornam a leitura mais agradável
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975 together with Elia and Zoe Zenghelis and Madelon Vriesendorp. He graduated from the Architectural Association in London and in 1978 published Delirious New York: A Retroactive Manifesto for Manhattan. In 1995, his book S,M,L,XL summarized the work of OMA in "a novel about architecture". He heads the work of both OMA and AMO, the research branch of OMA, operating in areas beyond the realm of architecture such as media, politics, renewable energy and fashion. Koolhaas is a professor at Harvard University where he conducts the Project on the City. In 2014, he was the director of the 14th International Architecture Exhibition of the Venice Biennale, entitled "Fundamentals".
DiagramaçãoProporções e Legibilidade
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975 together with Elia and Zoe Zenghelis and Madelon Vriesendorp. He graduated from the Architectural Association in London and in 1978 published Delirious New York: A Retroactive Manifesto for Manhattan. In 1995, his book S,M,L,XL summarized the work of OMA in "a novel about architecture". He heads the work of both OMA and AMO, the research branch of OMA, operating in areas beyond the realm of architecture such as media, politics, renewable energy and fashion. Koolhaas is a professor at Harvard University where he conducts the Project on the City. In 2014, he was the director of the 14th International Architecture Exhibition of the Venice Biennale, entitled "Fundamentals".
DiagramaçãoProporções e Legibilidade
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975 together with Elia and Zoe Zenghelis and Madelon Vriesendorp. He graduated from the Architectural Association in London and in 1978 published Delirious New York: A Retroactive Manifesto for Manhattan. In 1995, his book S,M,L,XL summarized the work of OMA in "a novel about architecture". He heads the work of both OMA and AMO, the research branch of OMA, operating in areas beyond the realm of architecture such as media, politics, renewable energy and fashion. Koolhaas is a professor at Harvard University where he conducts the Project on the City. In 2014, he was the director of the 14th International Architecture Exhibition of the Venice Biennale, entitled "Fundamentals".
DiagramaçãoProporções e Legibilidade
#3 alinhamento
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975
together with Elia and Zoe Zenghelis and Madelon Vriesendorp.
He graduated from the Architectural Association in London and
in 1978 published Delirious New York: A Retroactive Manifesto
for Manhattan. In 1995, his book S,M,L,XL summarized the
work of OMA in "a novel about architecture". He heads the
work of both OMA and AMO, the research branch of OMA,
operating in areas beyond the realm of architecture such
as media, politics, renewable energy and fashion. Koolhaas
is a professor at Harvard University where he conducts the
Project on the City. In 2014, he was the director of the 14th
International Architecture Exhibition of the Venice Biennale,
entitled "Fundamentals".
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975
together with Elia and Zoe Zenghelis and Madelon Vriesendorp.
He graduated from the Architectural Association in London and
in 1978 published Delirious New York: A Retroactive Manifesto
for Manhattan. In 1995, his book S,M,L,XL summarized the work
of OMA in "a novel about architecture". He heads the work of
both OMA and AMO, the research branch of OMA, operating in
areas beyond the realm of architecture such as media, politics,
renewable energy and fashion. Koolhaas is a professor at Harvard
University where he conducts the Project on the City. In 2014, he
was the director of the 14th International Architecture Exhibition
of the Venice Biennale, entitled "Fundamentals".
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975
together with Elia and Zoe Zenghelis and Madelon Vriesendorp.
He graduated from the Architectural Association in London and
in 1978 published Delirious New York: A Retroactive Manifesto
for Manhattan. In 1995, his book S,M,L,XL summarized the
work of OMA in "a novel about architecture". He heads the
work of both OMA and AMO, the research branch of OMA,
operating in areas beyond the realm of architecture such
as media, politics, renewable energy and fashion. Koolhaas
is a professor at Harvard University where he conducts the
Project on the City. In 2014, he was the director of the 14th
International Architecture Exhibition of the Venice Biennale,
entitled "Fundamentals".
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975
together with Elia and Zoe Zenghelis and Madelon Vriesendorp.
He graduated from the Architectural Association in London and
in 1978 published Delirious New York: A Retroactive Manifesto
for Manhattan. In 1995, his book S,M,L,XL summarized the
work of OMA in "a novel about architecture". He heads the
work of both OMA and AMO, the research branch of OMA,
operating in areas beyond the realm of architecture such
as media, politics, renewable energy and fashion. Koolhaas
is a professor at Harvard University where he conducts the
Project on the City. In 2014, he was the director of the 14th
International Architecture Exhibition of the Venice Biennale,
entitled "Fundamentals".
texto alinhado à esquerda
texto centralizado
texto alinhado à direita
texto justificado à esquerda
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975
together with Elia and Zoe Zenghelis and Madelon Vriesendorp.
He graduated from the Architectural Association in London and
in 1978 published Delirious New York: A Retroactive Manifesto
for Manhattan. In 1995, his book S,M,L,XL summarized the
work of OMA in "a novel about architecture". He heads the
work of both OMA and AMO, the research branch of OMA,
operating in areas beyond the realm of architecture such
as media, politics, renewable energy and fashion. Koolhaas
is a professor at Harvard University where he conducts the
Project on the City. In 2014, he was the director of the 14th
International Architecture Exhibition of the Venice Biennale,
entitled "Fundamentals".
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975
together with Elia and Zoe Zenghelis and Madelon Vriesendorp.
He graduated from the Architectural Association in London and
in 1978 published Delirious New York: A Retroactive Manifesto
for Manhattan. In 1995, his book S,M,L,XL summarized the work
of OMA in "a novel about architecture". He heads the work of
both OMA and AMO, the research branch of OMA, operating in
areas beyond the realm of architecture such as media, politics,
renewable energy and fashion. Koolhaas is a professor at Harvard
University where he conducts the Project on the City. In 2014, he
was the director of the 14th International Architecture Exhibition
of the Venice Biennale, entitled "Fundamentals".
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975
together with Elia and Zoe Zenghelis and Madelon Vriesendorp.
He graduated from the Architectural Association in London and
in 1978 published Delirious New York: A Retroactive Manifesto
for Manhattan. In 1995, his book S,M,L,XL summarized the
work of OMA in "a novel about architecture". He heads the
work of both OMA and AMO, the research branch of OMA,
operating in areas beyond the realm of architecture such
as media, politics, renewable energy and fashion. Koolhaas
is a professor at Harvard University where he conducts the
Project on the City. In 2014, he was the director of the 14th
International Architecture Exhibition of the Venice Biennale,
entitled "Fundamentals".
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975
together with Elia and Zoe Zenghelis and Madelon Vriesendorp.
He graduated from the Architectural Association in London and
in 1978 published Delirious New York: A Retroactive Manifesto
for Manhattan. In 1995, his book S,M,L,XL summarized the
work of OMA in "a novel about architecture". He heads the
work of both OMA and AMO, the research branch of OMA,
operating in areas beyond the realm of architecture such
as media, politics, renewable energy and fashion. Koolhaas
is a professor at Harvard University where he conducts the
Project on the City. In 2014, he was the director of the 14th
International Architecture Exhibition of the Venice Biennale,
entitled "Fundamentals".
texto alinhado à esquerda
texto centralizado
texto alinhado à direita
texto justificado à esquerda
Alinhamentotexto e demais elementos centralizados
Alinhamentotexto e demais elementos centralizados
Alinhamentotextos alinhados à esquerda, à direita e às laterais do papel
Alinhamentotextos alinhados à esquerda, à direita e às laterais do papel
Alinhamentotextos alinhados à esquerda ou à direita
Alinhamentotextos alinhados à esquerda ou à direita
elemento central do documento é utilizado como referência
#4 utilize espaçamentos corretos entre letras e linhas
letras muito juntas
espaçamento correto
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975 together with Elia and Zoe Zenghelis
and Madelon Vriesendorp. He graduated from the Architectural Association in London and in
1978 published Delirious New York: A Retroactive Manifesto for Manhattan. In 1995, his book
S,M,L,XL summarized the work of OMA in "a novel about architecture". He heads the work
of both OMA and AMO, the research branch of OMA, operating in areas beyond the realm of
architecture such as media, politics, renewable energy and fashion. Koolhaas is a professor at
Harvard University where he conducts the Project on the City. In 2014, he was the director of the 14th International Architecture Exhibition of the
Venice Biennale, entitled "Fundamentals".
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975 together with Elia and Zoe Zenghelis
and Madelon Vriesendorp. He graduated from the Architectural Association in London and in
1978 published Delirious New York: A Retroactive Manifesto for Manhattan. In 1995, his book
S,M,L,XL summarized the work of OMA in "a novel about architecture". He heads the work
of both OMA and AMO, the research branch of OMA, operating in areas beyond the realm of
architecture such as media, politics, renewable energy and fashion. Koolhaas is a professor at
Harvard University where he conducts the Project on the City. In 2014, he was the director of the 14th International Architecture Exhibition of the
Venice Biennale, entitled "Fundamentals".
Rem Koolhaas (Rotterdam, 1944) founded OMA
in 1975 together with Elia and Zoe Zenghelis
and Madelon Vriesendorp. He graduated from
the Architectural Association in London and in
1978 published Delirious New York: A Retroactive
Manifesto for Manhattan. In 1995, his book
S,M,L,XL summarized the work of OMA in "a
novel about architecture". He heads the work
of both OMA and AMO, the research branch of
OMA, operating in areas beyond the realm of
architecture such as media, politics, renewable
energy and fashion. Koolhaas is a professor at
Harvard University where he conducts the Project
on the City. In 2014, he was the director of the
14th International Architecture Exhibition of the
Venice Biennale, entitled "Fundamentals".
linhas muito próximasparágrafo normallinhas muito afastadas
#6 contraste
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975 together with Elia and Zoe Zenghelis
and Madelon Vriesendorp. He graduated from the Architectural Association in London and in
1978 published Delirious New York: A Retroactive Manifesto for Manhattan. In 1995, his book
S,M,L,XL summarized the work of OMA in "a novel about architecture". He heads the work
of both OMA and AMO, the research branch of OMA, operating in areas beyond the realm of
architecture such as media, politics, renewable energy and fashion. Koolhaas is a professor at
Harvard University where he conducts the Project on the City. In 2014, he was the director of the 14th International Architecture Exhibition of the
Venice Biennale, entitled "Fundamentals".
Rem Koolhaas (Rotterdam, 1944) founded OMA in 1975 together with Elia and Zoe Zenghelis
and Madelon Vriesendorp. He graduated from the Architectural Association in London and in
1978 published Delirious New York: A Retroactive Manifesto for Manhattan. In 1995, his book
S,M,L,XL summarized the work of OMA in "a novel about architecture". He heads the work
of both OMA and AMO, the research branch of OMA, operating in areas beyond the realm of
architecture such as media, politics, renewable energy and fashion. Koolhaas is a professor at
Harvard University where he conducts the Project on the City. In 2014, he was the director of the 14th International Architecture Exhibition of the
Venice Biennale, entitled "Fundamentals".
ContrasteTexto x Fundo
#7 hierarquia
Hierarquiadiferentes dimensões e espessuras de fonte realçam informações
!
!
!
Hierarquiadiferentes dimensões e espessuras de fonte realçam informações
(...)
!
!
Hierarquiadiferentes dimensões e espessuras de fonte realçam informações
Hierarquiadiferentes dimensões e espessuras de fonte realçam informações
#8 espaço em branco x espaço vazio
Branco x Vazio
#9 mantenha uma unidade visual
Coerência e Unidade Visual
Coerência e Unidade Visual
Coerência e Unidade Visual
#10 a diagramação pode aludir diretamente a um tema ou ideia
Diagramação x Ilustração de Temas e Ideias
Diagramação x Ilustração de Temas e Ideias
Diagramação x Ilustração de Temas e Ideias
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