Digital City Vienna

MYDIGITALCITYVIENNA

byNEA KOSIR

VIENNA - MY DIGITAL CITY

TABLE OF CONTENT

1. INTRO 3

2. THE DIGITAL CITY FROM THE LOCAL GOVERNMENT PERSPECTIVE 4

3. MORE THAN JUST A PLAN – 5 STRATEGIC AREAS 5 3.1 Vienna within Europe and the region 6 3.2 Perspectivesfortheeconomyandthelabourmarket 9 3.3 Promotionofscience,educationandculture 12 3.4 Preservingandimprovingnaturalandurbanspaces 15 3.5 Developingthequalityoflifeandtheenvironment 18

4. THE USAGE OF BROADBAND INFRASTRUCTURE 22

5. E- GOVERNMENT AND EXISTING ONLINE SERVICES 23 5.1 e-GovernmentinVienna 23 5.2 OnlineServicesprovidedbye-Government 24 5.3 FutureTrendsandChallenges 25

6. TRAFFIC, ENVIROMENTAL AND SECURITY CONTROL USING ITC TECHNOLOGY 27 6.1 TrafficManagement 27 6.2 e-Health 29 6.3 Publicsafety,Enviromentalprotection&Others 30

7. THE EXISTANCE OF PUBLIC OR PRIVATE- PUBLIC INITIATIVES FOR PROMOTNG 33 HI-TECH CLUSTERS 7.1 StartUps–NewDynamics 33 7.2 PublicinitiativesforpromotingHI-techClusters 33 7.3 HI-TechClustersinVienna 35

8. THE PROGRESS 37 8.1 Vienna=GrowingCity 37 8.2 Vienna=IntelligentMobility 38 8.3 Vienna=TARGETAREASofurbandevelopment 41 8.4 Summaryoftheindicators 42 8.5 Mydigitalcityprogress 43 9. BIBLIOGRAPHY 43

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1. INTRO

ViennaisthecapitaloftheRepublicofAustria.Itisthecountry’sbiggestcityandseatofmanyinternationalorganisationsasUNandOECDheadquarters.1.73millioninhabitantsliveinaspaceof414squarekilometerswhichisequaltoround20%ofAustriantotalpopulation.Thecityisstructuredin23districtandpresentsto-getherwiththehighdensesoundingareaincludingBratislavaa3millionmetropolitanregionknownalsoasastrongeconomic,culturalandspiritualcenterofthecentralEurope.AlthoughViennaisahistoriccitywithimperialgrandeur,ithasanexceedinglymoderninfrastructureandaconstantlygrowingindustryandranksamongthetopthreecitiesworldwideintermsofqualityoflifeandpublicsafety.AccordingtotheworldwidecityrankingofMERCERSURVERYin2012,Viennahastheworld’shighestqualityoflife!

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VIENNA


2. THE DIGITAL CITY FROM THE LOCAL GOVERNMENT PERSPECTIVE

ViennahasaspecialpositioninAustriaasitisbothacityandafederalprovince.ThemayorofViennaisalsothegovernorof theprovince,while theCityCouncilalsoactsasprovincialgovernment.TheCityCouncilconsistsof100membersandconstitutestheCity’shighestofficialbody.TheCity’spoliciesaregeared, inprinciple,towardssustainability,regionalrelations,gendermainstreaming,activelocationpolicies,aswellaspublicrelationsandparticipation.ViennahousesallinstitutionsofAustria’sfederalgovernment.AustrianprovincesareautonomousentitieswithinamultilevelRTDgovernancesystem.Themainlevelsare:

•Europeanlevel(verticalrelationship) •Federallevel(verticalrelationship) •Regional/provinciallevel(otherregions/provincesaspartners,horizontalrelationship)

Eachoftheprovinceshasitsowngovernmentanditsownconstitution.Theinterplaybetweenthenationalandtheprovincial level isorganizedbythefederalistprinciple. IrrespectiveoftheprovincialautonomyinAustria,Research&TechnologyDevelopment(RTD)policyisstronglyinfluencedbythefederallevel,forthefollowingtworeasons:

•First,thefederationdominatestheacademiclifeinAustriaonbasisoflegislation.Universitiesare underfullfederalresponsibility,supervisedbytheMinistryofEducation,ScienceandCulture.The provincesdonothaveuniversitycompetences.Alsothepolytechnicsaresupervisedbythefederal MinistryofEducation,ScienceandCulture.

•AndSecond,thestrongfederalRTDpolicypresenceinAustriaisnotonlycausedbythelaw concerninghighereducation,butalsobytheamountofpublicmoney,administratedbythetwobig nationalfunds.OneofitistheindustryorientedFFG“AustrianResearchPromotionAgency”which incorporates(since2004)theformerFFF“AustrianIndustrialResearchPromotionFund”.Theother istheFWF“AustrianScienceFund”,Austria’scentralbodyforthepromotionofbasicresearch. VenneseresearchentitiesaresuccessfulingettingmoneyfromFFFandFWF.Forexample,25%of thewholebudgetoftheFFFand57%ofthewholebudgetoftheFWFflowstoVienna31.Alltogether, thefederalgovernmentisfinancingaboutonethirdoftheVienneseR&Dexpenditures,wherebythe provincialgovernmentfinancesaboutthreepercent.AlthoughVienneseresearchentitiesarehighly successfulinattractingfederalgrants,themainpartoffederalmoneyconsistsoftheregularfinancial endowmentoftheuniversities.

AndAustriaconsistentlyscoresamongthetopcountriesinEuropeane-governmentrankings,anaccomplish-mentwhichhasalottodowiththeeffortsundertakenbythecityofViennaitself.Forexample,therearethenumerousactivitiesofthecity’spublicfundingbodies,theViennaBusinessAgency(VBA)anditsCenterforTechnologyandInnovation(ZIT); itsplatformsforICTandthecreativeindustries,VITEanddeparture,respectively;andalsotheViennaScienceandTechnologyFund(WWTF).

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3. MORE THAN JUST A PLAN – 5 STRATEGIC AREAS

TheStrategyPlanforViennaisamodernplanningtooldesignedbytheViennacitygovernmenttocreateanattractivevisionguidanceforfuturedevelopments.Inthefaceofnewchallengesandopportunities,thepri-marygoaloftheplanistoformulateobjectivesforanidealoveralldevelopmentofVienna.Itsmainfunctionistoestablishlinksbetweentheprogrammes,conceptsandmeasuresofmanydifferentareas,whileatthesametimetakingaccountofsocio-politicalvisionsandglobalchallenges.Thisrequiresacontinuedproactiveplanningefforttakingeconomic,socialandecologicalqualitiesequallyintoaccount,allofwhichcontributetomakeacityattractive.Socialjusticeandco-responsibility,viableeconomicsystemsforthefutureandre-sponsiblemanagementofthenaturalenvironmentconstitutethemainpillarsofthestrategyforVienna.Thisapproachemergedasaresultofaninteractivedialoguebetweencommunityrepresentatives,whichcreatedthebasisfromwhichtheStrategyPlanevolved.

FiveStrategyAreasdefinethemedium-andlongtermpolicytargetsforthefurtherdevelopmentofViennaandcreateabinding,butflexibleframeworkforurbanpolicymaking.Itsimplementationisprimarilybasedon strategicprojects.Theseprojects includeambitiousand innovative large-scalepropositionsaswell asshort-termcommitments.TheStrategyPlanaimsatsafeguardingandenhancingVienna’srichandmanifoldqualities inallareasofurban life, thecity’seconomy, labourmarket,sciences,cultureandeducation, itsnaturalenvironmentandurbanlandscape.ItformulatesVienna’senergyfutureasalong-termSmartEnergyVision2050,Roadmap2020andActionPlan2012-2015.Theenergyefficiencyandclimateprotectiongoalsareformulatedwithacloseconnectionwiththeurbandevelopmentplanbyintegrationofuserswhenim-plementingnewtechnologies.

TheFiveStrategyAreas:

•ViennawithinEuropeandtheregion •Perspectivesfortheeconomyandthelabourmarket •Promotionofscience,educationandculture •Preservingandimprovingnaturalandurbanspaces •Developingthequalityoflifeandtheenvironment

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3.1 Vienna within Europe and the region

Regional Partnerships

Viennaisfacinganumberofchallengesrelatingtoco-operationwithitsenvironsandthefederalprovincesofLowerAustriaandBurgenland.Apriorityissueconsistsinimprovingco-ordinationinthefieldsofsettlementandtransportpolicy.OneofthegoalsistodivertthepressureexertedbythecurrentgrowthanddevelopmentpushawayfromVienna’simmediateenvironsandtowardstheregion’slong-establishedtowns,andthustotransformtheurbansprawlintoqualitydevelopmentpatternsandpreventthedespoilmentofthelandscapeinthesurroundingsofVienna.IntheViennaRegion,therecommendedapproachistolinktheagriculturallandandforestareasofthecitydistrictsandthesurroundingmunicipalitiesandthuscreateasupra-regionalgreenandforestbeltthatservesasanecologicalreserveandarecreationareaforthepopulation.Vienna,LowerAustriaandBurgenlandshouldlinktheirnationalparks(LakeNeusiedlarea,Danube,ThayaandMarcawetlands,Natura2000projects)tocreateanunbrokennaturepreserve.Thejointpromotionoflow-impacttourismwouldadditionallyhelptoenhanceandstrengthenthenationalparkareaasawhole.

Vienna within Europe & Cross-border co-operation

Ataninternationallevel,commongoalscreatealinkconnectingViennawiththecitiesintheneighboringCentralandEasternEuropeancountries.TheStrategyPlanprovidesareferenceframeworkwithinwhichVi-enna,asacosmopolitancentre,canmakefulluseofitsintellectualpotentialandgeopoliticallocation.Astheglobalisationprocesscontinues,thetimehascometoresolvetherivalrybetweenregionsinordertocreateabasisforcopingjointlywithsuperregionalissuesandforholdingcommongroundintoday’scompetitiveinternationalenvironment.Asacentralcitywithitsneighboringmunicipalitiesandsurroundingregions,asanationalcapitalwiththeotherfederalprovincesandasametropoliswithotherEuropeanandinternationalcentres,Viennaboastslong-standingandmultifacetedrelationswithitscloserandfurthersurroundings.Cross-borderregionalpolicyconceptsareasuitablemeansofstiflinginthebudpossiblyruinouscompetitionbetweenneighboringcitiesandbenefiteveryoneinvolved.ViennaisapartoftheCentralEuropeanRegionproject-CENTROPE.Thepolycentriccooperationof13regionsinfourneighboringcountries(CzechRepublic,Slovakia,HungaryandAustria)representsalong-lastingframeworkofcross-borderco-operationfordistrictauthorities,enterprisesandsocialbodies.Theprogramtendtothetransformationoftheculturalandeco-nomicallydiverseregionwithapproximatelysixmillioninhabitantsintoastrong,uniqueandattractiveareaprovidingamoreeffectivelyworkflowintheaspectofthecrossborderissues.Integrationandcollaborationstandforadynamicandsustainabledevelopmentoftheregion.AsaresultoftheincreasingcompetitionbetweenEuropeanregions,providingahigh-qualityspatialdatainfrastructureandefficienttoolsforspatialanalysiswithnewinformationandcommunicationtechnologieshavebecomefundamentaltothesupportofpoliticalandeconomicdecisions.

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Vienna Region TEN Junction

Althoughitis2,000kmfromtheBlackSeaand1,500kmfromtheNorthSea,thetrimodalportofViennahastheadvantageofofferingdirectlinkstothethreemainmeansoftransport,namelywater,railandroad.Europe’sfurthereconomicdevelopmentdependsstronglyonthesuccessfuldevelopmentoftheTrans-Euro-peanNetworks(TEN)andtheirextensionintoCentralandEasternEuropeanaccessioncountries.Forthisrea-son,thisissuehasbecomeoneofthepriorityareasofEUtransportandcommunicationpolicy.TheViennaareawillnecessarilyassumeacentralrolewithinthisnetworkaloneonaccountofitsgeographicallocation.

Inordertocreatethisenvironment,ViennamustbelinkeduptothemainCentralandEasternEuropeantransportroutes,whileatthesametimeimprovingtheurbanandregional infrastructure.Inthiscontext,developmenteffortsmustfocusonecologicallysustainabletransportsystems,i.e.aboveallrailandwatertransport.However,TENconceptisnotrestrictedtotraditionalmeansoftransport,butalsoaimsatpromot-ingtheinterconnectionandinteroperabilityoffuturetelecommunicationnetworks,whichwillincreasinglyconstituteanalternativetomaterialgoodstransport.TheVienneseportisalsoofincreasingeconomicimportance,anditsbusinessontheDanubeisbooming.ThePortofViennaGroupwasabletosignificantlyincreaseitsturnoverandprofitsinrecentyears.Comparedtolastyear,turnoverwentupby6.7percentto50.8millioneuros.ThelogisticscentreofthePortofViennahandlesnolessthantwelvemilliontonnesofcargoperyear.Daily,1,800containersarehandledinthecon-tainerterminalalone.Althoughelevenmillioneuroswerere-investedinthecompany,profitsstillamountedtoeightmillioneuros.

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VIENNA - MY DIGITAL CITY8

The hub between East and West

Vienna’sgreatestadvantageasabusinesssite is itsgeographicalpositionat theheartofEasternCentralEurope.OneofthemajorfactorsforthepositivedevelopmentinthepastdecadesliesinVienna’sfunctionasahubfortheemergingandfuturemarkets.AfterthefalloftheIronCurtainin1989Viennesecompaniesrecognizedandusedtheopportunitiestoestablishtheconnectionbetweentheeastandthewestmarket.Byanaverageof40%percentoftheirrevenuesinEasternandCentral,Viennabasedcompaniesenjoythelead-ingpositionintheseregions.ThekeytothesuccessinbusinessisaconsequenceofthestrongconnectiontiebetweenthelocalandEastEuropeancountriespresentednexttothegeographicalproximityalsointhehistoricalrelationshipandadeepunderstandingoftheEasternandCentralEuropeanculturalandtraditions.The“CentreofLegalCompetence”,alegalservicesagencyforbusinessesinCentralandEasternEurope,isafirststeptowardsestablishingViennaasaninternationalservicecentreofferingveryhighinformationdensi-tyonmarketopportunitiesandinstitutionalframeworkconditionsinthetransitioncountries.Thestrongeconomictiesofthelocalbusinesseswiththese,accordingtoexperts,futuremarketsmakeVi-ennalessvulnerableforinternationalcrisis.Therelativelysmallimpactofthe2009crisisconfirmsthis.Asacentreofcompetenceinthefieldofurbanandenvironmentaltechnologies,Vienna’sUrbanTechnologyNetworkoffersEasternEuropeanpartnercitiescomprehensiveknow-howandexpertise.


3.2 The economy and the labour market

Vienna’seconomicperformanceisoverallsatisfactory.(CITAT:Mayerhofer,P.(2003)ZweiterBerichtzurinternationalenWettbewerbsfähigkeitWiens.Wien:ÖsterreichischesInstitutfürWirtschaftsforschung.(SecondReportontheinternationalcompetitivenessofVienna).Vienna’sdiverseamenitiesmakethecityattractivetolivein,howeveritseconomicinfrastructureinparticularranksitamongstEurope’stopper-formers.ItpresentsoneofthemostinfluentialandinnovativeeconomiccentersinEuropeandhasahugeimpactonthesoundingarea.Onlyamodernandforward-lookingmarketeconomywillbeabletosafeguardjobsinthelongrun,while,inturn,afunctioninglabourmarketwithanadequatesupplyofqualifiedandcreativeprofessionalstaffisaprerequisiteforacompetitivebusinesslocation.TheViennacityauthoritieshavebeenendeavouringtotargetpromotionmeasuresinawaythattheybenefitboththelocalandregionaleconomyandtheurbanlabourmarket.ThisapproachisessentialtoensurethatViennacontinuestofeatureamongtheEuropeancitieswiththehighestemploymentrates.

Vienna’seconomyconsistsofawiderangeofindustrial,tradeandservicecompanies,whichareabletosatisfythemajorpartofregionaldemand.Arichmultitudeofdifferentlinesofbusinessconcentratedinasinglelocationiswhatcharacterisestheeconomicstructureofafunctioningmetropolis.Onaninterna-tionallevel,however,Viennacompeteswithurbanregionsinotherhighlyindustrialisedcountries,whileintheglobalmarketplacelargeglobalplayersareincreasinglytakingtheleadinthedifferentindustries.Inordertoprevailintheemergingglobaleconomy,itisthereforeanurgentandessentialpriorityforViennatospecialiseinspecificeconomicsectors.Ontheonehand,thisrequiresfindinganddevelopingbusinessnichesthathavenotyetbeenclaimedbyanumberofEuropeancompetitors.Ontheotherhand,anysuchspecialisationmustbebasedontheexistingregionalpotentialandthespecificadvantagesofthebusinesslocationVienna.Viennaalreadyboastsinnovativeresearchanddevelopmentinstitutionsandsuccessfulcompaniesinareaswithahighfuturepotentialsuchasmedicaltechnology,biotechnologyandpharmacol-ogy,environmentalandtransporttechnologyaswellastelecommunications.PromotingtheseareasandmakingViennaattractivetobothforeignanddomesticplayersintheseindustrysegmentsisaprimetargetofurbanpolicy.Nexttothismaingoalbasedofinternationalspecializationofthebusinessmarket,Viennawillalsotrytoimprovetheservicesinthefollowingsectors:

•Publicsectorservices •Modernbusinesslocationmanagement •Thesocialvalueofemployment •Activelabourmarketpolicyforwomen •Socialresponsibility

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TheICTSector

Austriaisasmallbutsmartmarket,andVienna’shigh-techindustryisclearlyorientedtotheglobalmarket.Thecityrepresentanattractivebusinesslocation,ahubbetweenEastandWest,iscurrentlyahosttooneofthethreeinternationalUNheadquarters,andoneofEurope’shottestspotsintermsofcreativeindustriesanddigitaltechnologies.Viennahassuccessfullycompletedthetransformationtowardsaknowledgeandservice-basedeconomy.Morethan80percentofvalueiscreatedinthetertiary,servicebasedorientedsec-tor. 8%ofallenterprisesinViennaareICTcompanies.TheICTindustryisoneofthepillarsofthecity’seconom-ics.Accordingtoastudy,thevalueofVienna’sICTindustryis6.5timeshigherthanthatofVienna’straditionalmainstay,thetourismindustry.Thesectoraccountsforapproximately10%ofVienna’sgrossregionalincome.In2007Vienna’sICTindustrypostedearningsof€24.3billion(grossrevenuesincludingexportsandforeignsubsidiaries),400ofover8,000registeredcompanieswitharevenuesexceeding€1millionin2007.MostoftheICTmultinationalsareprimarilycooperatemainlywiththeneighboringcountriesinCentralEurope,GermanyandSwitzerlandhowever, itsactivitiesandinfluencerangefarbeyondEurope.ThemainexportmarketsareCentralandEasternEurope(58%),EU(24%),Asia-PacificandAustralia(8%),NorthAmerica(6%),andSouthAmerica(4%).

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OneinfivedependentlyemployedpersonsinViennaworksinthetechnologicalfield.TheICTsectoremployaround10%ofVienna’sworkforcewhatisequaltoaround70.000employers.Eighty-ninepercentoftheICTcompaniesinViennaemploy1-9persons,9%have10-49employees,and3%employ50ormore.Ninety-ninepercentofalltheICTcompaniesinVienna

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3.3 Promotion of science, education and culture

Inmoderneconomies,knowledgeisbecominganincreasinglyimportantinputbesidestheclassicalproduc-tionfactorsofcapital, labourand land.Moreover,knowledgealsodeterminesthedevelopmentofurbansocietyasawhole:Infact,theknowledgefactorisnotonlyadeterminantofurbancultureandintellectualclimatebutalsoofthequalityofacity’slabourforceandthepopulation’swillingnesstoacceptsocial in-tegrationandanopensociety.Theknowledgereferredto ismorethanmerelyscientificor technologicalknow-how,italsocoverscommunicative,creativeandsocialcompetencies.Artandcultureenrichacity’sintellectuallife.

The Education and Research system

ViennahasalwaysbeenacityofscienceandresearchandisoneoftheoldestuniversitycitiesinEurope.3,440peoplegraduatedfromtheuniversitiesofappliedsciencesin2010/11wherebusiness,technologyandengineeringareamongthemostpopularfields.Lookingatthepercentageoftheemployeesinvolvedinre-search,ViennaranksfourthamongallEuropeancitiesbehindHelsinki,MunichandStockholm.Theresearchlandscapeisaclusterofnineuniversities,fivetechnicalcollegesandroundpublicandprivate1.000researchinstitutions.Since1997theAustriancapitalhasinvestedapproximatelyEUR400millionintoresearchandtechnologyprojectspredominantlyfocusedonthekeyareasofcompetence,includinglifescience,creativeindustries,informationandcommunicationtechnologiesandtransport/logistics.ThecityofViennapartic-ipated inEU6thresearchframeworkprogramsandaccountedfor51.3%ofthetotalAustrianco-fundingvolumeinthepastyears.ThefundingforresearchandinnovationworkofVITE(ViennaITEnterprises)areprovidedbythecurrent7thframeworkprogram(starin2007),theCentreforInnovationandTechnology(ZIT)andtheWWTFProgram.Furthermore,WWTFhaslaunchedtheViennaResearchGroupforYoungIn-vestigatorstopromoteyoungresearchersworkinginthemostimportantfieldsofresearchinVienna.ZIT,initsturn,isresponsibleforpromotingcompanyresearchandinnovationinViennaandforrelevantmarketingandPRactivities(suchastheContentAward).Fundingfocusesonstrongsectorssuchaslifesciences,thecreativeindustries,informationandcommunicationtechnology,andtransportandlogistics.

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VIENNA - MY DIGITAL CITY 13


The Main Library–a new symbol for Vienna’s educational policy

TheCityofVienna’snewMainLibraryislocatedonthe‘Gürtel’inarepresentativeandspectacularbuildingthatisaprominentsymboloftheimportanceoflifelonglearning.ThiscentralinstitutionofVienna’snetworkofmunicipal librariesrepresentthestate-of-the-artof libraryscienceandwork,andmeetalltherequire-mentsofthemultimediaage.Offeringconsumer-friendlyextendedopeninghoursandpremisesforexhibi-tionsandworkshops,thelibraryservesasaneducationalandtrainingcentreforindividuals.Moreover,thenewMainLibraryisalsoanenhancementofthelocalcom-munityduetoitsembedmentinthelocalurbanstructure,itsfunctionalityandculturalofferings.Theprojectcostabout360millionandwascompletedbytheendof2001.

Tradition and everyday-life culture

Vienna’srichhistoricalandculturalheritageimpliesaspecialresponsibilityforpolicymakersandadministra-tiveauthorities.TheCityofViennaencouragesaproactiveandcontemporaryapproachtothepastinordertomakethisvaluablelegacyaccessibleforpresentandfuturegenerations,whathoweverrequirespeople’sawarenessoftheirhistoricalheritage.Moderninformationanddisseminationsystemsinthecitythatmakeuseofthetechnicaloptionsavailable,andacreativeapproachtocommunicationaredesignedtoenhancethisawareness.Thetargetgroupsad-dressedarenotonlytourists,butespeciallytheinhabitantsofVienna.Thecityadministrationprovidesfinan-cialaidfordecentralisedculturalactivitiesinthecity’sdistrictsandsupportslocalculturalactivitycentresasimportantfactorstoshapeurbanlife.Locallibraries,schoolsofmusic,theatres,cinemasandconcertsensurethatculturaleventlocationscanbereachedsafelyandeasily(especiallyintheeveningsandatnight)byallcitizens,includingpeoplewithlimitedmobility.Inaddition,localurbancultureofferspossibilitiesofactiveparticipationandpersonalinvolvementandthusstrengthenshumanrelationsinthelocaldistricts.Newfacilitiesforrecreationalactivitieswillpref-erablybebuiltinresidentialareas.Local,decentralizedlocationswillbenefitnotonlypeoplewithlimitedmobilityorpeople requiringparticularprotectionor supervision.TheCityofViennawants tobeable toinfluencethecontentanddesignofanysuchlarge-scaleprojectstomakesurethatVienna’srecreationinfra-structurepreservesitsuniquefeaturesanddoesnotenterintounnecessarycompetitionwithotherregionalandinternationallocations.

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3.4 Preserving and improving natural and urban spaces

Thecityismorethanacentreofbusinessactivity,atransporthuboradwellingplace–aboveall,itisaspaceinwhichpeopleliveandwork.Viennaisthereforecommittedtoasensitivetreatmentofnaturalspacesandenhancementofurbanquality.Toachieveasustainabledevelopmentofthecity’snaturalspac-es,ecologicalneedsmustbegiventhesamepriorityaseconomicandsocialaspectsinallfuturedevelop-mentpolicydecisionsandplanningprocesses.

The principle of sustainability

TogetherwithotherEuropeancities,Viennahascommitteditselftotheprincipleofsustainabledevel-opment.Thisimpliesthatequalvaluehastobeattributedtoeconomic,ecologicalandsocialaspects.Inlinewiththisprinciple,theStrategyPlanforViennagivesprioritytogoodstewardshipofthecity’snatu-ralresourcesandthefurtherenhancementofthecity’shighenvironmentalstandards.Theeconomicallyandecologicallyefficientuseofland,water,airandallsourcesofenergymustbecomeabasicprincipleofallpoliticalandadministrativeaction,inbusinessandinprivatelife.Anissueofequallycentralimportistoenhancesocialjustice.Thisobjectiveistobeachievedbymainstreamingequalopportunitiesandthetargetedpromotionofspecificgroupsofthepopulationandminorities.Besidesanadequatelegalframe-work,resolvingtheproblemsofdisadvantagedgroupssuchaswomenandmigrantsrequirespromotinganopen-mindedattitudeamongthepopulationingeneral.OneofthecentralobjectivesoftheStrategyPlanwastodefinewaysofcreatingequalaccesstoeducation,work,andhousingaswellasahighqualityoflifeandpoliticalinvolvementofallpopulationgroups.Thelocalregionalcentresalreadyboasthighqualityserviceandsocialinfrastructure,aswellasaccesstothehigh-capacitypublictransportnetwork,whichcouldbeusedmoreefficientlyorfurtherexpanded.Withaviewtosavingpublicfundsandprotectingnatureandtheenvironment,amorerestrictivepolicyneedstobeadoptedtocheckthesettlementtrendsinperipheralregionsthatarenotlinkedtothepublictransportsystem.Co-operationisamust,aboveallinimplementinglarge-scaleprojects(e.g.shoppingcentresorentertainmentresorts)whoseimpactsgofarbeyondthecityprecinctsandevenprovincialborders.

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Long-term policy for green areas

Vienna’sespeciallysensitiveandstructurallyimportantgreenlandscapesmustbepreservedandprotectedagainstdamage.Intheperipheryofthecity,anunbroken“greenbelt”mustbemaintainedandexpandedintotheterritoryofthesurroundingcommunities.Toprovidethenecessaryfinanceforthepurchaseanddesignofopenspaces,funds,sponsorsandpublic-privatepartnershipsshouldplayanincreasingroletosup-plementpublicfunds.Financialassistanceandconsultingserviceshavetobeprovidedtofarmersinthiszonetoensurethecontinuedexistenceoffarms,whichmakeanindispensablecontributiontothemaintenanceofculturallandscapes,inadditiontoprovidingthecitywithfreshproduceatshortdistances.TheDepartmentofEnvironmentalProtection’sstaff(MA22),includingexpertsonenvironmentallaw,noisecontrol,natureprotection,airpollutioncontroletc.,isconcernedwiththelegalandtechnicalaspectsofenvironmentalpro-tection.Themainconcernoftheexpertsistopositionpresent-dayViennainsuchawaythatin50or100yearsitwillofferequallygood,ifnotbetter,livingandenvironmentalconditions.

TreeMapintheareaofVienna

35.4%ofVienna’stotalareafallsintooneofseveralcategoriesofprotection.Therearenationalparks,naturepreserves,landscapeprotectionareas,protectedpartsoflandscapes,ecologicaldevelopmentareasandpro-tectedbiotopesaswellas429naturalmonuments.

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Popularrecreationalareas,suchastheWiener-bergandLaaerBergareasinthesouth,thePraterzoneneartheDanube,theDanubeIsland,ortheparkofSchönbrunnCastle,mustbemaintainedandimproved,inaddi-tiontoimprovingaccessbypublictransport.So-called“greenwedges”aretobeestablished,linkingVienna’smajorgreenareastothedenselybuilt-updistricts,andtheseinturnwillbeconnectedtosocialinstitutions,suchasschools,kindergartens,seniorcitizens’homesandsportsfacilitiesviafootpathsandbicyclepaths.Sufficientrecreationalopportunitieswithinthecitymustbeensuredthroughdiversegreenandopenspac-es.Theseinclude:visibleandusablesurfacebodiesofwater,attractivewalkingandcyclingroutes,car-freesquares,streetswithtraffic-calmingregimes,sportsfacilities,smallparksandgreenbackyards.Inaddition,limitedaccessshallinfuturebeprovidedtoanumberofnon-publicgardensandparks,whichhavehithertobeenclosedtothepublic.

PublicgardeninSchönbrunn

GreenGürtelinthecitycentre

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Innovation way of residential building planning

Newconstructionshouldinprincipletakeplacenexttothebuilt-upareasofthecity,oronunusedinnercitylandreserves.Innercityprojectscanasarulecountonexistingtechnicalinfrastructureandsocialinstitu-tionsintheirvicinity,aswellasanetworkofretailandservicebusinesses.Newprojectsontheperipheryofthecityshould,whereverpossible,beplannedalongexistingdevelopmentaxes,i.e.,alongmajorpublictransport lines, toensurecost-efficiency,compatibilitywithurban lifequalityandenvironmentally sounddevelopment.

Asexperimentalformsofresidentialbuildingandurbanplanningcanopenupnewwaysofenhancingthequalityoflifeinthecity,particularattentionhastobepaidtothepromotionorfurtherdevelopmentofsuchproactiveprojects.Theseincludemodelresidentialsettlementswithsocialobjectives,suchas“inter-culturalhousing”or“integratedhousing forseniorcitizens”,aswellasenvironmental initiativessuchas“car-freehousing”or“low-energybuilding”. Inprinciple,theCityofViennasupportsallprojectswhicharecharac-terisedbyahighdegreeofparticipationandself-determinationandwhichhelptostrengthenmixedurbanstructures.Inadditiontoarchitecturalquality,agoodlocalsupplyofgoodsandservicesandthenecessarytransportinfrastructure,theimmediateenvironmentofpeople’sdwellings,theirqualityandappealareofparticularimportance.Forexample,improvedgreenspacesandrecreationalareasincloseproximitytores-identialquarterscanhelptocutdownweekendtrafficandcurbthetrendtowardssecondhomesoutsidethecity.

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3.5 Developing the quality of life and the environment

Qualityoflifeisthesumtotalofallfactorsinvolvedinurbandevelopmentandisdefinedbyeconomic,eco-logicalandsocialstandards.Citygovernmentshavetoensurethatallinhabitantsalikeenjoysuchstandards.Toenhancethequalityoflifeandtheenvironmentofdisadvantagedgroups,moreopportunitieshavetobecreatedforsocialintegration.

Development through integration

Onesignificantqualitycriterionistheurbansociety’sleveloftolerance.Viennaseekstopromoteconditionsinwhichdifferentcultures,religionsandlifestylesflourishside-by-sideinpeaceandequality.Theintegrationofmigrantshasalwaysbeenamajorfactorcontributingtothecity’sprosperity.Immigrationstrengthensacity’sinnovativepow-erandcreativepotential.InviewofdecliningbirthratesincitieslikeVienna,immigra-tionalsocontributessignificantlytosocialandeconomicstability.

Intelligent mobility

Thetransportconceptof1994adoptedbyVienna’sCityCouncilaimstomeetthemobilityneedsofallgroupsofthepopulationinanenvironmentallyfriendly,safeandeconomicallyreasonablemannerbypromotingthechangeovertosustainablemeansoftransport.Themeasuresinvolvedincludetrafficavoidanceasalong-termobjectiveaswellasanincreasedshiftofurbanpassengertrafficfrommotorcarstocycling,walkingandecologically-friendlypublictransport.

•Morethan85%ofallpassengersarenowusingenvironmentallyfriendlyrailvehicles(tramsand undergroundconnections)

•Aswitchtopublictransportmeanssavingperyearupto1,500kgofCO2properson.

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IntheTransportMasterPlan2003,thefollowingobjectivesforthetransportdivisionofthepeopleofViennaaresetfortheyear2020:

•Reductionofmotorizedtrafficto25%ofalltrips •Increaseofcyclingasquicklyaspossibleto8% •Improvementofpublictransportfrom34%to40% •Increaseincitylimitsbordertraffic •Changeinmodalsplitbetweenpublictransportandmotorizedindividualtransportfrom35%-65% percentto45%-55%

Thereductionofmotortrafficresultsnotonlyinloweremissionlevelsandthusinbenefitsforpublichealthandtheclimate,buthasotherpositiveeffectsonthecityandthequalityofurbanlife:lessnoise,moresafe-ty,particularlyforchildrenandelderlypeople,thereclamationofstreetsandsquaresasspacesforliving,aboosttoneighbourhoodretailersandcitycommerce,increasedattractivenessofurbanliving,etc.AllurbandevelopmentplanningforViennahastobebroughtinlinewithVienna’sbasicprinciplesoftrans-portpolicy.Tocreateacompact“cityofshortdistances”,urbanrenewalandurbandevelopmentmustbegiv-enpriorityoverperipheralexpansion.Newdevelopmentsonthecityfringeshouldbelocatedalongtheaxesrunningthroughtheouterdistrictsand,wherepossible,withinwalkingdistanceofefficientpublictransport.Asaforward-lookingmeasure,urbanplannersalsohavetoactearlytosecurethelandneededforapossiblefutureextensionofmajorpublictransportlines.

Majorprojectsandfacilitiesattractinglargenumbersofpeople(shoppingcentres,leisureandentertainmentcentres,publicinstitutions)shouldbeerectedonlyatpublictransportnodes.Businessesthatfitintoaresi-dentialenvironmentshouldbeencouragedtosettleinasmanypartsofthecityaspossibleinordertoavoidtheneedforlongtripstowork.

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Theaimisnotthecompleteeliminationofcarsfromthecitybuttheirintelligentandenvironmentallyfriendlyuse.Vienna,forexample,promoteselectriccarsandsupportsalternativeefficientcaruses,includ-ingcar-pooling,shared-ridetaxisavailableoncall,andcarsharing.

Waste management

In2010Viennawasawardedthetitle“WorldCityclosesttosustainableWastemanagement”.(CITAT:ADDDOW:WTERT(Waste-to-EnergyResearchandTechnologyCouncil)andSUR(CouncilforSustainableUseofResources).Awardcriteriaincludeddataonwasteproduction,recycling,compostingandotherwaste-to-energyprocessessuchasthermaltreatment,fermentationandpowergenerationfromlandfillgases. • roughlyamilliontonsayearwaste• Annualincreaseof0.6–3.5%.• Whenrelatedtopopulationfiguresthat’saper-capitaamountofca.625kgofwasteperyear.

Inordertocopeaswellaspossiblewiththisamountofwaste,VienneseWastemanagementisbasedonthreepillars:• Avoidance• Separation• Recycling

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Atthesametime,separatewastecollection(usedpaper,usedglass,metalsandcans,plasticpackagingandbio-waste)hasincreasedbyalmost3%.Ofcoursethebestpathtowardssustainablewastemanagementisnottoproduceanywasteatall.Thus,toreducewastequantitiesandtobringdowndangerouswasteistheultimategoal.In2009morethan100,000tonsofbiogenicwastewerecollectedwiththehelpofbio-wastecontainers,amongotherthings.Compostingproducesover45,000tonsoffinishedcompostperyear,whichisusedmainlyinorganicfarming.Wastethatcanneitherbeavoidednorseparatedisdisposedofinanen-vironmentallyfriendlywayandusedforpowergenerationintheSpittelau,Flötzersteig,SimmeringerHaideandPfaffenauwasteincinerationplants.Thermalrecyclingatthesefourincinerationplantsalreadycovers36%ofthedistrictheatingmarketinVienna.AnewwastelogisticscentrerightnexttothePfaffenauinciner-ationplantwillbeputintoserviceinspring2013.Wastesupplytootherincinerationplantsisalsopossibleincaseofshortages.Fornon-compostablebiogenicwastetheBiogasViennaplantwasputintoserviceinSep-tember2007.Thisfermentationplantgeneratesdistrictheatingfor600Viennesehouseholdsfromkitchenwaste(primarilyfromcanteenkitchensandinner-citybio-wastecontainers)andwastefrommarkets.

BiogasViennaplan

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4. THE USAGE OF BROADBAND INFRASTRUCTURE

Austriahasaremarkablehistoryofpioneeringdevelopmentsbutalsoofrapidlyadoptingnewtechnolo-gies.ItwasthefirstcountryinEuropetohaveanindependent,interbankautomatictellermachinesystemavailablearoundtheclock;oneofthefirstcountriestointroducetheelectronicwallet,mobilepayment,andcommercialUMTS;ittestedthefirstVoiceoverIPapplications;andhasintroducedENUM.Mostofthesebreak-throughdevelopmentshappenedfirstinVienna,normallywithintheframeworkofjointproj-ectsbetweenuniversitiesandcompaniessuchasAlcatel,Siemens,EricssonorKapsch.ViennawaswherethemusiccassetteandtheVHSsystem,theCDandmorerecently,NearFieldCommunicationgottheirstart.

Today,theVienneseusecellphonesforbookingtramandtraintickets,payingparkingfeesortaxifares,buyingdrinksanddiscovertheirwayaroundusingtheadvantageandsupportofnavigationsystems.More-over,thecellphoneapplicationsareusedforhomecontrolfeaturesforheatingorsurveillancetooptimizetheenergyconsume.CompaniesandresearchorganizationasTheViennaUniversityofTechnology,thetelecomresearchcenterFTWandAustrianResearchCentersARCSaretradingintheirfixedlineswitch-boardsformobilealternativesandareusingmobileVoiceoverIPsolutionsforcommunicationwiththeirofficesabroad.NearFieldCommunication(NFC)hasintroducedadditionaloptions,includingagrowingrangeofindustriallogisticsapplicationsaswellasmobilee-healthdiagnostics.MostofVienna’shomecareorganizationshaveswitchedfromhandwrittendocumentationtosmartphonesolutions,acombinationoffieldserviceapplicationswithmobilee-healthcare.AndeversincetheEuropeanSoccerChampionshipstookplaceinAustriaandSwitzerlandinJune2008,mobileTVhasbeenavailable.

NearFieldCommunicationServices-NFC

InSeptember2007MobilkomAustria,TelekomAustriaGroup’smobilesubsidiary,launchedtheworld’slargestandmostcomprehensivecommercialpackageofNearFieldCommunication(NFC)servicesinAustriaincooperationwithitspartnersNXPSemiconductors,Nokia,AustrianFederalRailways(ÖBB)andWienerLinien,Vienna’smainpublictransportationoperator.NFC,developedinAustriabyNXP(formerlyPhilipsSemiconductors)andSony,facilitatesshort-rangecommunicationbetweenelectronicdevicesviaafastandeasywirelessconnection.

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5. E- GOVERNMENT AND EXISTING ONLINE SERVICES

TheStrategyPlanrequirestheinterdisciplinarycommitmentofpolicy-makersandadministrativeauthorities.Inordertomeettheserequirements,theCityofViennahasinitiatedacomprehensivemodernisationpro-grammeencompassingallofthecity’sadministrativedepartmentsandinstitutions.Likeallstrategicprojects,theimplementationprogressiscloselymonitored.Moreover,theStrategyPlanisintendedasaninvitationtotheeconomicagents,scientificinstitutions,publicagenciesandprivateindividualstoco-operateinpub-lic-privatepartnershipstoattainaconcertedandcoordinateddevelopmentofthecity.Thus,theStrategyPlanforViennaisafurtherstepclosertocitizens’involvementanddemocratisationinurbanpolicymaking.TheAustrianFederalComputingCenter,calledBRZ(inGerman)istheleadingsourceforintra-administra-tionale-governmentsolutions.HeadquarteredinViennaandemployingastaffofaround1,200,itsupportsover30,000civilservantsinthefederaladministrationandothergovernmentalofficesandhostsanoveralldatavolumeofaround500terabyte.ThelistofcompaniesinViennasupplyingtechnologyforfederalandmunicipalapplicationsislongandincludesinternationalcorporationssuchasIBM,Microsoft,HewlettPack-ard,CiscoandUnisysaswellasmanyinnovativelocaldeveloperssuchasFabasoft,Austria’smostsuccessfulsolutionproviderfore-government,andITsolution,thecompanywhichlicensestheire-signaturesoftwaretotheAustriangovernment.

5..1 e-Government in Vienna

In1995,theCityofViennalauncheditsonlineappearancewithapressreview.Thiswassoonfollowedbythe“DigitalCity“whichconsistedofafictitiousundergroundmapwithlinesandstationsdirectinguserstothecity’sInternetservices.In1996,interactivecitymapsearchwasintroducedwhichcontinuestobethecity’smostpopularonlineservice.Inthefollowingyearsthedesignwaschangedseveraltimesandadaptedtouserneeds.In1998,theprojectWELCOM“WienerElectronicCommerce”wasintroducedwiththeobjectiveofmakingtheCityofViennafitforeCommerce.In2001,theCityembarkeduponthe“e-Vienna”projecttoex-panditse-Governmentservicesatanew,easilymemorizedaddresswww.wien.at.Thousandsofinformationpageswereofferedalongwithinteractiveservicessavingcustomersvisitstotheauthorities,enablingthemtopayonlineandevenbooksomeoftheCity’sresourcesviatheInternet.The“VirtualOffice”wasborn.Since2005,themaintenanceandfurtherdevelopmentofInternetserviceshavebeencarriedoutthroughanopensource“ContentManagementSystem“.TheViennae-Governmentapproachissummarizedthroughitschoiceofslogan:“MakingDataMove–MakingTimeforPeople”.

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TheCityofVienna’sMunicipalDepartment14–AutomatedElectronicDataProcessing,InformationandCommunicationsrunsoneofEurope’slargestnetworks,providingtheICTinfrastructureforover35,000employeesandallelectronicservicesfortheViennesepopulation.TheCityvision(e-vision)isthatbymeansofICTtheobjectiveistocontinuouslyexpandandoptimiseitscomprehensiverangeofhigh-qual-ityadministrativeservicesforcitizensandthebusinesscommunity.Thus,thetargetistofurtherenhancequalityoflifeforpeopleandkeepViennaattractiveasabusinesslocation.Instrategicterms,theCityofViennahasdefinedcorporateobjectivesintermsofperformanceandoutcome,customers,economyandmanagement,whichserveassignpostsontheroadtowardsanup-to-dateserviceenterprisewithsocialresponsibility.InformationandCommunicationTechnologies(ICT)asaninnovationmotorplayakeyroleinthisdevelop-mentprocess.ICTstrategyisgearedtotheenterprisestrategyoftheCityofViennaandaimsatoptimisingtheaddedvalueofICTservicesandproductsfortheimplementationoftheoverallstrategy.Inparticular,ICTsupportsthetwocornerstonesofadministrativemodernisation,i.e.customer-orientationandeffective-ness.Moreparticularly,thetargetedstrategicobjectivesarebaseduponsignificantlyincreasingtheutili-sationandintensityofe-Governmentapplications,thefurtherexpansionofe-GovernmentVirtualOfficeservices(wien.at)andtheautomationofprocesses.

5.2 Online Services provided by e-Government

The Virtual Office

TheVirtualOfficecoversalle-GovernmentservicesofferedbytheCityofVienna.StandardquestionsarenolongerhandledbyofficialsbutviatheInternet,thusallowingofficialsmoretimetodealwithmorecomplexrequests.Whenusingthelifecyclesituationaccessthesystempermitsaccesstopersonaldocuments,societyandsocialmatters,health-relatedissues,leisuretimeandsports,environment,businessandecono-my,financialmatters,construction&housingandtrafficandtransport.Theadministrativeassistancepageswerecreatedtoassistusersindealingwiththeauthoritiesandprovideinformationonservicesofferedbythecityadministration.Structuredandcoherentelementswerechosentoexplainandfacilitatetheadmin-istrativestepsinvolvedandeliminatethemwherepossible.Dependingontheservicesrequiredadministra-tiveassistancepagesincludeinformation,downloadformsandonlineforms,aswellasfacilitiesformakingappointmentsandpaymentsonline.

Vienna Citizenship Information System

TheViennaCitizenshipInformationSystemwascreatedtohelpindividualswishingtotakeonAustrianciti-zenshipfindoutwhetherornottheymeetthenecessaryrequirements.Applicantsarealsosavedunneces-saryvisitstotheauthorities’officeswhilemembersofstaffattheauthoritiescanconcentrateondefactocitizenshipcases.TheAustriancitizen’scardwasconceivedwithtwofunctionsinmind:clearidentificationofthecitizenandhigh-qualityauthenticationthroughsafeelectronicsignature.Theelectronicsignatureisusedinsteadofthepersonalsignature.tiesforseverallanguages.

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Official Electronic Signature

Thefirst-everofficialelectronicgiveninAustriawasissuedinViennaon10May,2005inthecourseofan“e-Governmentrunner”,thelandacquisitionforforeigners,onanapprovaltosellafreeholdflattoanon-EUcitizen,anditwassignedelectronicallyinaccordancewiththelaw.Relevantfeeswerealsopaidelectroni-cally.

Electronic registration of business and trade

TheInternetserviceforregistrationsofbusinessandtraderosefrom1,121(8%)in2002to8,383(34%)in2005.Theuseofthisserviceallowsforsavingatleastonehourforeachapplicantandatleasthalfanhourfortheauthorityconcerned.Thesee-Governmentservicesarealsosupportedbyenablingtranslationfacilitiesforseverallanguages.

e-Payment at the Vienna City Administration

Theobjectiveofe-Governmentistosupportapplicationsforadministrativeproceduresandtheirprocessingviatheinternet.TheCity’sInternetplatformandelectronicpaymentoptionsareavailableroundtheclock.Customerswhoavailthemselvesofthisserviceenjoytheaddedcomfortofno-papertransactionswithIn-ternet-bankingremittanceforms.TheprojecthassuccessfullyinstalledaninfrastructurereadilyavailablefordepartmentsoftheCityAdministrationandauthoritiesoutside.

Online Voting Ticket Application

CitizenswishingtoavailthemselvesoftheirrighttovotebutareawayfromtheirhomedistrictontheElec-tionDaycannowordervotingcardsonlinewithorwithoutcitizen’scard.

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5.3 Future Trends and Challenges

Firsttargetwasthefacilitationofcontactbetweencitizensandtheadministrationbyspeedingupcommuni-cationbetweenindividualadministrativeoffices.Inordertoaddressthisobjective,someimprovementsweredulyidentified.Amongthem,theneedforcommontechnicalstandardsforelectronicaccounting(wheretheadministrationshallcooperatewiththebusinesscommunity),theneedtoimprovespeedyelectronicpay-menttransactionsbetweencitizensandtheadministration(e.g.bycreditcardande-payment),theneedtoextend,toallareasoftheadministration,theelectronicdeliveryofofficialdocumentstocitizensandmem-bersofthebusinesscommunity,theneedtomaketheelectronicformsheetspublic-friendlyonthebasisofthestandardspreparedbylocalauthorities(e-Governmentstyleguide).

Thesecondtargetwas tospeedupadministrativeproceduresbyplacing theemphasison increasing theutilisationofelectronicregisters(e.g.centralregisterofresidents,commercialregister,landregister,centraltraderegister)bysimplifyinginterfacesandimprovingharmonizationofregisters,indevelopingadditionalregisters,especially intransaction-intensivemattersofpersonalstatusandcitizenship;andin intensifyingelectronicnetworkingbetweenlocalauthorities.Thethirdtargetwastocatertotheneedtotrainofficialsintheadministrationtoactasmultipliersandtoprovidethepublicwithrelevantinformation.

Finally,theneedtoadaptandreviserelevantlegislationwasenvisagedinordertospeedupandsimplifytheimplementationofe-Governmentforspecializedprocedures.

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6. TRAFFIC, ENVIROMENTAL AND SECURITY CONTROL USING ITC TECHNOLOGY

6.1 Traffic Management

Austriahasmadequiteanameforitselfinthefieldsoftraffictelematicsandroadpricing,especiallyafterVienna-basedKapschTrafficComAGwonseveralnationalandinternationaltendersforroadpricingprojects–fromIrelandtoAustralia.Kapschalsodevelopsinnovativetunnelsurveillancesystems,investsinvehicledetectionandclassification,highwaycontrolanddigitalrailwaycommunication.

SiemensAustriahasgainedextensiveexperienceinadvancedtraffictelematicsandequipscitieswithtrafficcontrolsystems,asitdidforexampleinPraguein2008.SiemensITSolutionsandServicesandMobilkomAustriahavedevelopedoneofEurope’sfirstmobileparkingsystemsforVienna.Driversbookandpaytheirparkingslotsviamobilephone.ThesystemhasnowbeenimplementedineightcitiesacrossAustria.

Austria’shighwaymonitoringandcontrolcenterrunbyASFINAG(headquarterinVienna)isoneofthemostadvancedinEurope.ATTC,theAustrianTrafficTelematicsCluster,isaprojectplatformforlargerenterprisesincludingFrequentis,worldmarketleaderinairtrafficcontrolbutalsothemakerofcommunicationandin-formationsystemsforpublictransportandmaritimecommunication.

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TheCityofViennapublishes its trafficmanagement informationon the cityhomepage including the re-al-timepublictransportinformationsystemRBL,whichdisplaysarrivaltimesforVienna’sfiveundergroundlines,31tramlinesand80buslines.

TheParksauappoffersinformationaboutparkinginshorttermparkingzonesandshoppingareas.Further-more,SMSparkingticketscanbeboughtandextended.Themandatoryto-be-paidparkinghourscanbedisplayedonamap.OurownpositionisfoundbyGPSandcaniftheGPSisnotpreciseenoughtobeadjustedmanually.

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6.2 e-Health

Inacountrywherehealthservicesarebasicallypublicservices,e-healthisapublicissueaswell.Likethecloselyaffiliatede-governmentsector,e-healthwastakenupearlyinVienna.ThecityishometoaroundafifthofAustria’stotalpopulationandthushasalargenumberofclinicsandhospitalsandthehighestdensityofmedicalpractitionersandspecialistsinthecountry.Althoughallimaginablekindsofhealthservicesareofferedhere,Viennaisattheforeinthetreatmentofcancerandheartdiseasebutalsoprovidescut-ting-edgetechnologiesintheareasofdigitalradiologyandbrain-computerinterfacesolutions.

AustriawasthefirstcountryinEuropetointroduceapersonalizeddigitalIDcardforallcitizens:theso-callede-Cardcanbeequippedwithvaccination recordsandupgraded to fulle-signaturecard functionalities. Itreplacesthetraditionalpaper-basedexchangeofinformationbetweenpatients,practitionersandhospitals.Thecardand its implemental infrastructurewasdevelopedbyVienna-basedSVCandsupportedby IBM,Siemens,TelekomAustriaandothercompanies.ArelatedprojectisELGA,anelectronichealthfilingsystemthatwillcombineallpaperbasedrecordsofapatientthathavepreviouslycirculatedamonggeneralpracti-tioners,clinicsandauthoritiessuchashealthinsuranceorganizations.Itwillevenreclaimrecordswhichwerethoughttohavebeenlost.

E-healthrelatedtechnologiesdevelopedinViennaincludecomprehensivedigitalhospitalprojects:forex-ampleAMEInternational,boastsanimpressivelistofreferenceprojects.HardwaresolutionsareofferedbyPhilipsMedicalandSiemensMedicalSolutions,digitalx-raystoragebyAgfaHealthcare’sViennadevelop-mentlabs,whichhavecontributedtoAgfa’sworldwideleadershipinPACS(PictureArchivingandCommuni-cationSystems)applications.In2007,OttoBockHealthcareViennapresentedasaworldpremierethefirst“mind-controlled”armpros-thesis. Theprojectwas carriedout in close collaborationwithVienna’sGeneralHospital (AKH), a facilitywhichisinternationally-renownedintheareasofneuromuscularreconstruction.

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6.3 Public safety, Enviromental protection & Others

Safetyisanessentialcriterionfortheusabilityofpublicspace.Measureswhichhelptoincreaseobjectivesafetyaswellasthesubjectivefeelingofsafetymustbecomeastandardcriterionofarchitecturaldesignandurbanplanning.Moreopenvistasandorientationaids,improvedoverviewandbetterlightingwillcon-tributetosafetyandalsoincreasethesubjectivefeelingofsafety,especiallyofwomen.

Mobilecommunicationhasalsobecomecrucialforpublicsafety:startingin2004,AlcatelLucentAustriaandMotorolahavebeensuccessivelyimplementingaunifiednationaltrunkedradionetworkforallpublicsafetyandemergencyorganizationscalledDigitalfunkBOS-Austria.Thesystemismanagedbyajointven-tureofthetwocompaniescalledTetron.ItisbasedontheTETRAstandardandisthemostadvanceddigitalemergencynetworkinEurope.ItsmostchallengingtasksofarinvolvedtheEuropeanSoccerChampion-shipsinJune2008.

AttheAustrianPilotSitesSWARCOFUTURITtechnologymanagestoimplementadaptiveLED-basedadap-tivestreetlighting.The“luminouspath”conceptconsistsofthedynamicadaptationofstreetlightluminos-ityaccordingtotrafficlevels:lightinglevelsareincreasedwhenvehiclesarepresent,andatnight-timeandinlowtrafficconditions,vehiclesmaybedivertedtoapriorityroutetoallowenergysavingonalternativeminorroads.IntheViennaarea,roadconstructionareasonthemotorwayaremadesaferinthenightwithprogressivelighting.

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The“solarpotentialland”showsforeachbuildinginViennathattheaveragesolarradiationintensitywouldbesuitableforapossibleuseofsolarenergy.Aswellroofsapplytoatleastfivesquarefeetofcontiguousspaceandatheoreticalcapacityofmorethan1100kWhpersquaremeterperyear.

The“solarpotentialcadaster”showsforeachbuildinginViennaiftheaveragesolarradiationintensitywouldbesuitableforapossibleuseofsolarenergy.Assuitableforfuturesolarpanelinstallationsapplyroofswhichleastatleastfivesquarefeetofcontiguousspaceandareachatheoreticalcapacityofmorethan1100kWhpersquaremeterperyear.

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SmartguideshowsyouthewaytotheheartofVienna:fromSt.Stephen`sCathedraltonumerousothersightsintheinnercity.Decideforyourselfhowmuchtimeyouwanttospendandhowmuchofinformationyouwanttoabsorb.ExperienceafascinatingjourneythroughtimeandthehistoryofViennaanddiveintofactsandstories,photos,videosandlegendsaswellassongsfromwell-knowncomposers.

TheEasyHomeControlStarterAppisyourentryintoasmarthomeautomationandallowsyouacomfortableandenergy-efficientfuture.WiththisfromWienEnergydevelopedapplication,youcancontrolyourroomtemperature,lightsandelectricalequipmentsimplyviaInternetorsmartphone.Thepossibilitytooptimizeanytimeandfromanywheretheenergylevelinyourhousehelptheuserstosavetheconsumptionenergycosts.

ThisappshowsthecitybikestationsinViennaonthemap.Theaddressesandotherinformationaredis-playedbytappingonthecorrespondingmarkonthemap.Thedatacomesdata.wien.gv.atandcannotbeinfluencedbyproducer.

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7. THE EXISTANCE OF PUBLIC OR PRIVATE- PUBLIC INITIATIVES FOR PROMOTNG HI-TECH CLUSTERS

Another important factor for thesuccessful foundationandestablishmentofbusinesses is thequalityofpublicadministration.OneoftheViennacityauthorities’priorityobjectivesistoraisetheefficiencyofad-ministrativeproceduresand to reinforce the service characterofpublic sectoragenciesby creatingone-stop-shopsensuringefficienthandlingofbureaucratic requirementsarising forentrepreneurs.Moreover,municipalandprivatecounsellingprogrammesneedtobecoordinatedandmademoreflexible,forinstancebyofferingconcertedfinancialandlegalinformation.Ifaninnovativeentrepreneurialspiritistobefostered,subsidies,taxes,standardsandregulationsmustbeadaptedaccordingly.Last,butnotleast,specialisinginnewlinesofbusinessattheEuropeanlevelalsorequiresfinancialsupportandbacking.Forthisreason,theCityofViennaalsoprovidesassistanceintheformofstart-upcapital.

7.1 Start Ups – new dynamics

InnovativecompaniesbasedinViennaprofitfromanextensivepublicfundingsystemforstartups,researchanddevelopmentandawiderangeofothersupportmeasures.Alargenumberofbusinessstart-upsreflectthedynamiccityspirit.About7,700newcompaniesarefoundedinViennaeachyearandalmostahalfofthegroundersareViennese.Additionallytothismanyinternalrestructuringsinalreadyexistingcompaniescanbelocalized.

7.2 Public initiatives for promoting HI-tech Poles or Clusters

Cluster Support Programme

Ashortageofqualifiedstaffisafrequentproblemoftheso-calledgrowthsectors.Inaddition,thequalifica-tionsrequiredofemployeeschangesoquicklyinsomefieldsthatspecifictrainingprogrammesaredoomedtolagbehind.WithitsClusterSupportProgramme,Viennalabourmarketpolicyprovidessupportforenter-prisesreadytofilltheirvacancieswithunemployedpersons,trainthemonthejobandthusmakeupfortheshortagebytrainingtheirownexpertstaff.Therapidlygrowinginformationandcommunicationstechnologysectorisoneexamplewherethisconceptoftrainingpeopleonthejobaccordingtodemandhasalreadybeensuccessfullyemployed.

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The Vienna Business Agency (VBA)

TheViennaBusinessAgencyorVBAistheCityofVienna’sprimarybusinesspromotionvehicle.ItsmissionistoboostthecompetitivenessoftheViennabusinesscommunity,drivinginnovationandcontinuallyupgrad-ingthecity’sstatusasastate-of-the-artbusinessdestination.TheVBAoffersprofessionalconsultingservicesforentrepreneurs,startupsandinvestorsincludingsupportinobtainingfinancialassistanceandhelpintheselection,developmentandacquisitionofappropriatesites.TheVBAassistsandinvestsintheconstructionandoperationofadvancedtechnologyandstart-upcenters.ItsupportsnetworkingandtheorganizationofcooperativeventuresthroughoutAustriaandtheEU.Finally,theVBAoverseesthemarketingofViennaasaworld-classbusinesslocationonaninternationallevel.TheViennaBusinessAgencyispubliclyfinancedinlargepartbytheCityofVienna.Atthesametime,witharound3.5millionsquaremetersinholdings,theVBAranksamongtheCity’slargestpropertyowners.

The Center for Innovation and Technology (ZIT)

TheZIT(fromtheGerman“ZentrumfürInnovationundTechnologie”)isasubsidiaryoftheViennaBusinessAgency(VBA)andservesasthetechnologyagencyoftheCityofVienna.ZITactivitiesincludeprovidingdi-rectfinancialassistance(i.e.grants)tocompanies,makingtechnology-specificinfrastructureavailable,andimplementingabroadrangeofaccompanyingmeasuresinallphasesoftheinnovationprocess.Centerem-ployeesevaluatethetechnologysectorwithrespecttotrends,developmentsandfunctionality.Onthisbasis,theydesignmeasurestosupporttechnology-orientedcompanies.ZIT,initsturn,isresponsibleforpromotingcompanyresearchandinnovationinViennaandforrelevantmarketingandPRactivities(suchastheContentAward).The2011focusisongreeninnovation,lifesciences,and“FromSciencetoProduct”.

Active labour market policy for women

Targetedpromotionofemploymentoptionsforwomenremainsanimportantpriorityissue.TheCityofVi-ennaprovidesincentivesforindividualcompaniesorgroupsofenterprisestoofferwomenre-enteringthelabourmarketthemeanstogainadditionalqualificationsandtoprovidechildcarefacilitiesclosetotheplaceofwork.Acentralissueisstrongervocationalsupportoffemaleimmigrantstofacilitatetheirsocialintegra-tionthroughthelabourmarket.Especiallywithaviewtomeetingtheneedsofyoungpeople,labourmarketpolicymustbegearedatpro-vidingaccesstonewcareeroptionsandinnovativequalifications.Suchanapproachhelpstoincreasetheemploymentperspectivesofyoungpeopleandmayevenmotivatethemtostartindependentbusinesses.The traditionaldistinctionbetweenmaleand femaleprofessionsmustbeovercome,as this concept stilllimitsin-dividualcareeroptionsbothonthelevelofapprenticeshiptrainingandprofessionalcollegeanduniversityeducation.

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Local Events

ChildreninViennavisittheChildren’sUniversitytofindoutwhetherNemoisabletospeak,andlearntoenjoymathematicsinmath.space.TheViennaLecturesprovideaforumwherescientistsandcitizensmeet.Around550,000peopleattendedmorethan1,200eventswithatotalof5,000speakerssincethestartoftheprogrammein1987.TheUniversityMeetsPublicprogramofVienna’sadulteducationcentersofferscitizenstheopportunity toattend lecturesbyuniversityprofessorsanddiscussscientifictheorieswithrenownedscientists.Anotherlow-thresholdprojectinthefieldistheForschungsfestwhereVienna’suniversities,pri-vateresearchinstitutionsandcompaniesofferedvisitorsahands-onexperienceofinnovationsatthe2011“ForschungsfestonTour”.

7.3 HI-Tech Clusters in Vienna

Vienna’spositionhasfurtherbeenstrengthenedbythecreationofnewhigh-technologycentressuchasTechGateVienna,Vienna’sfirstscienceandtechnologyparknorthoftheDanubenexttoViennaInternationalCentre,theTECHBASEBusinessandSciencePark,theBusinessandResearchCentreonHöchstädtplatz,theCampusViennaBiocenterandtheMediaQuarterMarx.

Technology Park Vienna Tech Gate

Thedevelopmentandeconomicallyefficient implementationofmoderntechnologies inViennarequireacentralpointofintermediationwhereresearchinstitutionsandeconomicagentscanexchangeresearchre-sultsandentrepreneurialknow-howonanongoingbasis.Tothisend,thetechnologypark“TechGate”withitsfocusontelecommunicationsisbeingsetupatahighlyattractivebusinesslocation,Vienna’s“Danube-City”.Anumberofenterprises,technicaluniversityinstitutesandresearchinstitutionsalreadysettlingthere.FundedbytheCityofVienna,federalagenciesandprivateinvestors,thefirstphaseofthetechnologyparkwillbecameoperativein2001.

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Media Quarter Marx

ThereareotherexcitingdevelopmentsinViennaindigitalTV,virtualrealityandvariousWeb2.0applica-tions.TheCityofViennahasembracedthesedevelopmentsinitssupportinabrandnewcenterforthecreativeindustries.JustaroundthecornerisT-Mobile’sspectacular“T-Center”building.By2010,over30,000m2officespaceandstudiofacilitiesbecameavailableforusebyfilm,TV,multimediaandotherhigh-techoperations.TheaimistoestablishthecenterasahubforcreativeEast-Westcollaboration.Intotal,thereareover170,000m2availableonsiteforfurtherdevelopment.

Vienna Biocenter

TheViennaBiocenterinthecity’s3rddistrictthatexhibitsareassuringdevelopmenttowardsabiotech-nologyresearchandbusinesslocation.Businessinitiativesgoingbeyondresearchhavealreadybeentakenupespeciallyinthefieldofbiomedicine.TheViennaBiocenterwillbeextended.Ontheonehand,morecompaniesneedtobelocatedthereinordertoraisetheimportanceofthelocationasacentreofbusiness,whileadditionalresearchco-operationsarerequired.Onesuchcooperationwasformedwithintheframe-workofanAustrianAcademyofSciencesprojectsubsidisedbytheCityofViennaandfederalagencies.ThesuccessfulfurtherdevelopmentofthebiotechnologycentreViennaconstitutesacontributionofgreatimportforthepromotionofViennaasastate-of-the-artcentreofeconomicactivity.

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BRCBusinessandResearchCentreonHöchstädtplatz

Theultra-moderntechnologyandbusinesscenterisconvenientlylocatedonHöchstädtplatzandstartedtooperatein2005.AsasymbolofViennesetechnicalknow-howeconomy,theBSCpresentalsothenewhubintheITcapitalofVienna.Itprovidestenantsflexiblyconfigurableandaccessibleofficespace,meetingrooms,ameetingroomforupto60peopleaswellasahigh-qualitytelecommunicationsinfrastructure.Thetotalinvestmentcostwerecloseto7millioneuros,ofwhichthecityofViennahascontributed1.6million.

8. THE PROGRESS

ThecitygovernmentplantocontinuethehardworktoretainViennastoppositionalsointhefutureglobalframework–inparticularwithregardtothegrowthofthecity.Themainaimforthefutureisthereforetoprovideahighqualityoflivingforall–irrespectiveofage,income,gender,religionandbackground.Theur-banandtransportpoliciesoftheCityofViennaparticularlyfocusonsocialjustice.Thesepoliciesprovidetheframeworktoguaranteewealth,safetyandsecurityforall.

8.1 Vienna = growing city

•Morethan10,000peoplemovetoViennaeveryyear(until2020) •Peopletendtoliveinbiggerflats(>m2livingspace/person)Withthefollowingmeasures,wepro videtheframeworkforthisdevelopmentingoodtime •Providingasufficientamountofspaceforhousingprojects(7,000newsubsidisedflatsperyearand 1,500newprivateflats) •Expansionofsocialandtechnicalinfrastructure(e.g.5newschoolcampuslocations,construction ofanewhospitalinthenorthofViennaandupgradingofhospitalsinthesouthandeastofVienna, 6newhomesfortheelderly) •Expansionofpublictransport •Expansionofhigh-priorityroadnetwork •Maintainingthehighshareofgreenandopenspaces(50%ofVienna’surbanareaaregreenspaces andbodiesofwater).

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8.2 Vienna = Intelligent Mobility

PrivatemotorisedtransporthasbeendecreasinginViennaforyearswhilethenumbersofpublictransportusers,cyclistsandpedestrianshavebeenincreasing,whichprovesthatthemeasurestakenbytheCityofViennahavebeensuccessful.Twomaingoalsare: •Increasingtheshareofpublictransportto40%by2020

•Increasingtheshareofbicyclesto10%by2015

Toachievethis,thecityinfrastructuremustbeexpanded: •ExtensionofundergroundlineU2toVienna’surbanlakesidedevelopmentarea“SeestadtAspern” andlinktothe“Arsenal”neighbourhoodinthesouth,extensionofundergroundlineU1to“Rothne\ usiedl”inthesouthofVienna,fasttramwaylinesinthenortheastofVienna,etc.

•TheurgentlynecessarymodernisationofViennasmaintrainstations ThenewViennaCentralStationenteredintopartialoperationtogetherwiththenewÖBBtimeta bleatthebeginningofDecember2012.Fourplatformsandonethroughtrackhavebeeninusesince theopening.ThelocaltrainsoftheOstbahnnowstopattheCentralStation,andthetemporary Ostbahnhofhasbeenclosed.Completionoftheredesignedstationisplannedfortheendof2014. The“bahnorama”,agiantwoodentowernexttotheconstructionsite,housesanexhibitiononthe mega-projectandaffordsvisitorsaglimpseofbuildingprogress.

Factsandfigures •StartedinDecember2012 •Internationalrailwayhub •Throughstationinsteadofterminal •109ha,ofwhich59haforanewurbanquarter(incl.8haofgreenspaces) •5,000flatsfor13,000people •20,000jobs •Schoolcampus •Excellentpublictransportconnections(undergroundlineU1,11rapidtransitlines,tramwaylines0 and18,severallocalandregionalbuslines) •Investmentvolume:approx.EUR4billion •Improvingtherapidtransitlinesandtheirintegrationintothepublictransportnetworkin Vienna.Improvingpublictransporttoprotecttheenvironmentwithoutneglectingtheroadnetwork: Thedevelopmentofnewurbanareasandthedemandfortrafficcalminginthecitynecessitatesthe upgradingofhigh-priorityroadinfrastructure(suchastheconstructionofunderpassesalongthe A23motorway,andthenortheastbypassontheS1expressroad).Publictransportnetworksareone ofthemostimportantfactorsinthelocationdecisionsofbusinessenterprises,inparticularofthose oftheserviceindustry.Viennahasseenaverydynamicdevelopmentinthevicinityofhigh-priority publictransportnodessuchasinthe“VIERTELZWEI”neighbourhoodalongundergroundlineU2.

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8.3 Vienna = TARGET AREAS of urban development

DanubeCanal •17kmlongnaturallandscapearea •Leisureandrecreationareainthecity •FrameworkforfurtherdevelopmentoutlinedinaMasterPlan •Higharchitecturalquality,e.g.buildingsbyHadid,Nouvel,Hollein...

Waterfront–cityonthewater

•Developmentarea-northtrainstation

OneofthemostimportantdevelopmentareasinthecityApprox.10,000flatsfor22,000peopleoBednarParklargestnewlyconstructedparkinViennaoInnovativehousingprojectssuchas“BikeCity”,“Bike&SwimCity”.

•DonauCity

Completionwithnewhigh-risebuildingsbyD.Perrault:-DCTower1:hotelandofficebuildings,comple-tioninlate2012,highestbuildinginAustriawithabout220metres,inaccordancewiththegreenbuildingstandardsoftheEUCommission;DCTower2,160m,startofconstruction:approx.2013

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AspernDieSeestadtWiens–Vienna’sUrbanLakeside

•OneofthemostimportanturbandevelopmentmeasuresinViennaandoneofthelargestproj ects ofitskindinEurope •Theplanningareacomprises240ha–i.e.thesizeof340soccerpitchesortheareaofboththe7th and8thdistrictsinViennatogether •LocatedinthevicinityoftheViennacitycentreandinthedirectionofthetwincityBratislava •Attheheartofthearea:anapprox.90,000m2largecentralparkwitha50,000m2largelake •Developmentinseveralconstructionphasesandovertheperiodofatleasttwodecades •Including8,500dwellingsfor20,000people •20,000jobs:15,000officeandservicejobsand5,000productionandtradejobsareplanned •Locationforresearch,developmentandeducationinVienna •LeisureandrecreationareasinthevicinitysuchastheDanubeFloodplain

NationalPark,theDanubeIslandandalargewalkingandcyclingnetwork

•Step-by-stepconnectiontotheundergroundandrapidtransitnetworks,therailwaylinebetween ViennaandBratislavaoftheAustrianFederalRailways,andthemotorway.Newtramwayandbus lines. •Newdesignqualityofurbanspace(“compositionforpublicspace”)

8.4 Vienna = Education Network

InordertogiveallofVienna’schildrenandyoungpeopletheopportunitytoaccesscomputersandmod-erncommunicationstechnologieswithoutbarriers,all400compulsoryschoolsinViennawillbeequippedwithabout10,000computersandlinkedtogetherinahigh-performancenetwork.200additionallocationssuchasyouthcentres,librariesandcommunityadultschoolswillbelinkedwiththeeducationalnetworkinthenearfuturetopromoteextra-curricularactivities.TheselinkswillalsobeofferedtopublicandprivateschoolsinVienna.Aninvestmentvolumeofabout250millioneuroforthepubliccompulsoryschoolsalonemakesthisoneofthemostambitiouseducationalprojectsinEurope.

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8.4 Summary of the indicators

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Innovative spirit 3

Entrepreneurship 2 Economic image & trademarks 3

Productivity 2

Flexibility of labour market 1

International embeddedness 1

12SMART ECONOMY

-3 +3

Level of qualification 3

Affinity to life long learning 2

Social and ethnic plurality 2

Flexibility -1 Creativity 1

Cosmopolitanism/Open-mindednessParticipation in public life 2

9SMART PEOPLE-3 +3

Participation in decision-making 3

Public and social services 2

Transparent governance 3

8SMART GOVERNANCE

-3 +3

Attractivity of natural conditions 1

Pollution 2

Environmental protection 3

Sustainable resource management 3

9SMART ENVIROMENT-3 +3

Local accessibility 3

(inter-)national accessibility 2

Availability of ICT-infrastructure 2

Sustain., Innov. And safe transport sys. 1

8-3 +3

SMART MOBILITY

Cultural facilities 3

Health conditions 2

Individual safety 1

Housing quality 1 Education facilities 2

Touristic attractivity 3

Social cohesion 2

14SMART LIVING-3 +3

SMART Economy 14

SMART People 9

SMART Governance 8

SMART Enviroment 9

SMART Mobility 8

SMART Living 14

SMART SUMMARY+3 +6 +9 +12 +15


8.5. My digital city progress

10. BIBLIOGRAPHY

http://www.wien.gv.athttp://www.wieninternational.at/dehttp://www.mercer.com/homehttp://www.wienerlinien.athttp://www.wienenergie.athttp://www.data.gv.at/http://www.techgate.at/de/home

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E-TURISM

HI TECH POLESOR CLUSTERS

ONLINE PUBLIC SERVICESUNIVERSITIES

INCUBATORS

CITY MANAGEMENT

TRAFIC CONTROL

ENVIROMENTMONITORING & CONTROL

SAFETY ANDSECURITY CONTROL

PUBLIC TRANSPORTATION CONTROL

CULTURALHERITAGE

E-DEMOCRATY

DIGITAL HOMESe-BUILDINGS

DIGITALCITIZENS

DIGITAL ENTERPRISES

VIDEOCONFERENCETELEWORKINGe-COMMERCE

SOCIAL NETWORKS & COMMUNITIES

DIGITAL SCHOOLES e-LEARNING

DIGITAL HOSPITALS e-HEALTH

TELLEASSISTANCE

0 Progress1% - 30%31% - 60%61% - 100%

MY DIGITAL CITY


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