Date post: | 17-Aug-2015 |
Category: |
Marketing |
Upload: | ruchika-sandolkar |
View: | 28 times |
Download: | 2 times |
WHY IS DIGITAL MARKETING?
• Supports an integrated approach.
• This is very useful to expands reach to prospective customer base.
• Provide complete tracking and reporting transparency.
• Enables targeting and Segmentation.
AGENDA:
Identification of main digital marketing channels.
• Social Media
• Social Bookmarking
• Own Brand Properties (Mobile Apps, Webpage Blogs)
SOCIAL MEDIA:
• FACEBOOK:
Facebook page link:- https://www.facebook.com/RSandolkarPhotography
• How it works?
ID
HUMAN FACE
PAGE
LOGO
LINKEDIN:
• LEADER AMONGST PROFESSIONAL NETWORKING SITES.
• 300 MILLION FOR PROFESSIONALS.
ID
HUMAN FACE
PAGE
LOGO
GROUP
FORUM
SOCIAL BOOKMARKING:
• A social bookmarking service is a centralized online service which enables users to add, annotate, edit, and share book marks of web documents.
• Google+
• Tumblr
OWN BRANDING PROPERTIES:
• Mobile Apps
Apps are usually available through application distribution platform. Thousands of photographers are using custom mobile apps to build their client base and increase profits.
WEB BLOG:
• These days, it's almost as important for photographers to have a blog as it is for them to have a web site. blog about the importance of regularly updating content on your website, and this is not just about keeping customers coming back.