SEO Off Page Optimization

SEO Off Page Optimization

What is off page optimization?Offpage optimization refers to all the measures that can be taken outside of the actual website in order to improve its position in search rankings. These are measures that help create as many high-quality backlinks (incoming links) as possible.

Top Off-page SEO Techniques Social Bookmarking Sites Directory Submission Forum Submission Article Submission Press Release Blog Commenting Video Submission Image Submission Document Sharing Sites Question and Answer Infographics Submission Sites Web 2.0 Submissions

SEO Off Page Optimization

What is Domain Authority?Domain Authority is a score (on a 100-point scale) developed by Moz that predicts how well a website will rank on search engines. Use Domain Authority when comparing one site to another or tracking the “strength” of your website over time. We calculate this metric by combining all of our other link metrics—linking root domains, number of total links, MozRank, MozTrust, etc.—into a single score.

Over 40 signals are included in this calculation. This means your website's Domain Authority score will often fluctuate. For this reason, it's best to use Domain Authority as a competitive metric against other sites as opposed to a historic measure of your internal SEO efforts.

We score Domain Authority on a 100-point, logarithmic scale. Thus, it's easier to grow your score from 20 to 30 than it would be to grow from 70 to 80.

Please click on below link to know more about domain authority:

https://moz.com/learn/seo/domain-authority

MozRank: MozRank represents a link popularity score. It reflects the importance of any given web page on the Internet. Pages earn MozRank by the number and quality of other pages that link to them. The higher the quality of the incoming links, the higher the MozRank.

SEO Off Page Optimization

What is MozTrust?MozTrust is Moz's global link trust score. It is similar to MozRank, but rather than measuring link popularity, it measures link trust. Receiving links from sources with inherent trust—such as the homepages of major university websites or certain government web pages—is a strong trust endorsement.

What is Page Authority?Page Authority is a score (on a 100-point scale) developed by Moz that predicts how well a specific page will rank on search engines. It is based off data from the Mozscape web index and includes link counts, MozRank, MozTrust, and dozens of other factors.

How is Page Authority Scored?We score Page Authority on a 100-point, logarithmic scale. Thus, it's easier to grow your score from 20 to 30 than it would be to grow from 70 to 80. We constantly update the algorithm used to calculate Page Authority, so you may see your score fluctuate from time to time.

Page Authority vs. Domain AuthorityWhereas Page Authority measures the predictive ranking strength of a single page, Domain Authority measures the strength of entire domains or subdomains. The same is true for metrics such as MozRank and MozTrust.

SEO Off Page Optimization

Social Bookmarking SiteSocial bookmarking sites are one of the best platforms to promote your website. When you bookmark your webpage or blog post on popular social bookmarking websites, you gain high traffic to your webpage or blog.

SEO Off Page Optimization

Directory SubmissionsDirectory Submission is constantly working to build quality back links. Choose an effective directory and select a proper category. It takes quite some time to deliver good results, but these results stand out over a longer time period.

SEO Off Page Optimization

Article SubmissionSubmit your articles in a high PR article submission directory. You can also give links to your website. Make sure your content is unique and of high quality. Low quality content and content that has more keyword stuffing might get rejected. Choose the correct category and give a good title to your content

Video SubmissionIf you want to make your videos popular, head to popular video submission sites. Give a proper title, description, tags and reference links. It is one of the more popular ways to get quality back links because all video submission websites have high PR.

Image SubmissionShare your photos on popular image submission websites. Before submitting your images please optimize them with the correct URL and title tag. Before submitting your images, check if they have a proper title, description and tags.

Press Release SubmissionOnline press releases are a key element of your SEO strategy. As well as boosting your search engine optimization, online PR helps by creating awareness about your company. Every business has news and stories to tell.

SEO Off Page Optimization

That news can help promote your company and increase your online visibility. You might want to promote an event, launch a new product, or have recently appointed a new member of staff. Whatever your news, our press release submission service will handle all the PR distribution needed to help build your online reputation.

Document SharingCreate attractive documents relating to your business or blog. The documents should have unique content and should be in either pdf or ppt formats. Submit these documents in the document sharing websites.

SEO Off Page Optimization

Infographics SubmissionMake creative infographics. These days, infographics are getting popular on the internet. Submit your infographics on infographics submission websites and give reference links to your webpage or blog. The image sizes differ with different websites.

SEO Off Page Optimization

Question and AnswerOne of the best ways you can get high traffic is from question and answer websites. Join high PR question and answer sites and search for questions related to your business, blog or website and give clear answers to these questions. Give a link to your website which will help in bringing you more visibility.

SEO Off Page Optimization

Forum SubmissionParticipate in search forums which are related to your website and business and make a connection with that community. Reply to threads, answer people’s questions and give your suggestions and advice. Make use of “Do-Follow” forums.

Blog CommentingBlog commenting is one of the easiest ways to get backlinks to a new or old website. In fact, an effective blog commenting strategy will make sure your backlink graph remains constant or go up with time.

Web 2.0 Submissions

Web 2.0 submission is the way or technique to share your content through web 2.0 websites like wordpress, Blogger.

SEO Off Page Optimization

IMake creative infographics. These days, infographics are getting popular on the internet. Submit your infographics on infographics submission websites and give reference links to your webpage or blog. The image sizes differ with different websites.