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Digital Transformation Meetup: St. Louis
Digital Transformation Meetup: St. Louis
Digital Transformation: Time To Think Ahead David Mennie Sr. Director, Product Marketing Presented in partnership with:
Digital Has Changed !EVERYTHING
Technology is innovating !faster & faster !every day.
Think Ahead.
Acquia is The Digital Experience Company → 141% 4 year CAGR → 3800+ customers → 500+ employees → Over $118.6M raised led by New
Enterprise Associates (NEA), North Bridge Venture Partners, Sigma Partners, Tenaya Capital, and Amazon.com
→ Global: § Boston, Portland OR, Washington
DC, Toronto, UK, France, Benelux, Germany, Australia
Partners
Customers
Awards
43.0%
14.5%
-‐33.9% -‐40.0%
-‐20.0%
0.0%
20.0%
40.0%
60.0%
Stock Performance (2007-‐2012)
Source: Forrester Research and Wartermark Consulting
Customer Experience Laggards
S&P 500 Index Customer Experience
Leaders
Transformation is not optional The age of the customer is here → Organizations who focus
on customer experience are thriving.
→ Companies with poor customer experience are dying.
Digital Experience is Becoming the Brand
Digital Experience Not Always So Sexy
Embrace all things digital to drive a great customer experience"
“How can you keep up with empowered customers? Be more digital. Your customers, your channels, and your competitors are digital. "The future of your business is digital.”
- Forrester Research
Turn big data into business insights"
Embrace the mobile mind shift"
Accelerate your digital
business"
Transform the customer
experience"1 2
3 4
Four Market Imperatives
in the Age of the
Customer
What will it take to succeed?
20M!Pages of content
2M!locations
1B!Page requests/week at peak
MASSIVE SCALE!
What does transformation look like?
$4.7M!Projected 5-year savings
MASSIVE COST SAVINGS!
55!State agency sites
What does transformation look like?
500%!Increase in number of shares
50%!Reduced time-to-publish
MOBILE!DOMINANCE!
Mobile traffic overtook desktop 1 week after responsive site launch
FASTER! TIME-TO-MARKET!
SOCIAL !STRENGTH!
1 WEEK!
What does transformation look like?
300+!Warner Music Group artist websites, 3
templates, total creative freedom
118+!Interscope Records managed
artist sites, one platform
ONE PLATFORM THAT DELIVERS HUNDREDS OF UNIQUE EXPERIENCES!What does transformation look like?
60%!Reduced total cost
30%!Faster time-to-market
THOUSANDS OF SITES – ONE PLATFORM!
What does transformation look like?
Are you ready to
transform?
The shift you need to be ready for Traditional Information Technology"
Siloed teams with different solutions delivering disjointed experiences!
Disciplined (slow) processes for building and deploying digital experiences!
Proprietary solutions whose technology evolves too slow!
On-premise infrastructure with rigid & costly capital expenses!
New Business Technology "
Integrated teams with a shared solution delivering unified experiences!
Agile (fast) process for building and deploying digital experiences!
Open Source solutions that evolve at the speed of the web!
Cloud-based infrastructure with flexible and lower cost operational expenses!
How we help companies transformAcquia helps organizations unite their business and technical teams as they transform to digital-first.
The Acquia Platform provides the software necessary to build and deliver extraordinary digital experiences faster.
The Acquia Platform" The Acquia Experience"
The Acquia Experience is the intersection of the Acquia Platform and our commitment to Customer Success.
We offer education, professional services, and ongoing support.
Come for the platform, stay for the experience.
Digital transformation is real → Organizations are reinventing
business models, putting digital at the center of their business.
→ Organizations are seeking new technology that supports this transformative vision.
→ Acquia is the platform to support digital transformation both today and in the future.
Thank You@[email protected]
