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Digital trends and insights - Chris Snell

Date post:15-Jan-2015
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Chris talks about some key trends & innovations in the digital industry, and what Google is doing to respond. He shows some free tools, that can be used to gain additional insight, and will give an overview of how to get the most out of your YouTube and video strategy.
Transcript:
  • 1. Digital trends and insights Chris Snell - Industry Manager

2. Google Confidential and Proprietary 20 Minutes... The growth of mobile Free technology from Google Custom Google Maps New trends and insights - Google Glass, Google Now. 3. Google Confidential and Proprietary - Eric Schmidt If you dont have a mobile strategy. You dont have a strategy 4. Google Confidential and Proprietary 86% of mobile time is spent in apps 5. Google Confidential and Proprietary 80% of same day booking with Hotels.com are on mobile 6. Google Confidential and Proprietary 7. Google Confidential and Proprietary Google plus is a social network - But it is also a social layer across the whole of Google 8. Google Confidential and Proprietary Google tools are built for mobile 9. Google Confidential and Proprietary Free technology from Google 10. Google Confidential and Proprietary Free technology from Google - Google Trends 11. Google Confidential and Proprietary Short lived Google trends 12. Google Confidential and Proprietary Free technology from Google - Google Docs - Shared working - Work on a document together - Log in and work from anywhere - Exportable to .PDG - Can work on Mobile and Desktop - No cost 13. Google Confidential and Proprietary Free technology from Google - Blogger 14. Google Confidential and Proprietary Google+ in search allows you to deliver messages right on the search page 15. Experian took user questions across social media platforms and the Hangouts Q&A app Added 4,000 new followers over 14 days Experian Financial Literacy Hangouts On Air Credit experts answer user questions 16. Google Confidential and ProprietaryGoogle Confidential and ProprietaryGoogle Confidential and Proprietary YouTube - Keeping an audience engaged 17. Google Confidential and Proprietary Custom Google Maps 18. Google Confidential and Proprietary New trends and insights 19. Google Confidential and ProprietaryGoogle Confidential and Proprietary 20. Google Confidential and Proprietary This social layer will become even more important, as we become more and more mobile

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