Marco Hofmann, SAP SE

Director Business Development, Real Estate

Digitale Transformation durch neue TechnologienIntelligently connecting People, Buildings and Businesses

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Immobilienmanagement im Wandel

Gebäude

…werden sich selbst

steuern, vorbeugende

Maßnahmen

beauftragen sowie

aktives Element einer

Smart City sein.

Nutzer

…werden digital mit

dem Gebäude und den

Services interagieren.

Smarte Services

erhöhen Komfort und

Sicherheit.

Arbeitsplätze

…bieten

aufgabenspezifische

Umgebungen. Co-

Working und Sharing

Modelle unterstützen

Bedarf an Flexibilität.

Technologie

…wird der zu einem

entscheidenden Faktor

und beeinflusst

Attraktivität und

Vermarktbarkeit.

3PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ

4PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ

Bei der Digitalen Transformation

geht es nicht nur um Technologie

sondern um eine neue Denkweise

Intelligently connecting People, Buildings and Businesses

Big Data

Machine

Learning

Blockchain

Data Intelligence

Virtual Reality

“Intelligence is the ability to learn from

experience, solve problems and use

knowledge to adapt to new situations.”

David G. Myers

Psychology. 12. Edition. Worth, 2018

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Intelligent Buildings

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Intelligent Workspaces

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Intelligent Operations

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Intelligently connecting People, Buildings and Businesses

Integration

Connectivity

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Verteilte Gebäudedaten

1

2

Facility Management

Service Provider

Auditor

Utility Company

Insurance Company

Owner Tenant

Engineer

Planner

Property Manager

Asset Manager

13PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ

Digital Twin – Digitales Abbild der Realität

13

Utility Company

Insurance Company

Owner Tenant

Engineer

Planner

Property Manager

Asset ManagerFacility Management Service

Provider

Auditor

THE DIGITAL TWIN

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SAP Strategy – Deliver the Intelligent Enterprise

THE INTELLIGENT ENTERPRISE

features 3 KEY COMPONENTS:

Intelligently connecting People, Buildings and Businesses

Collaboration

New Working

Environments

Mobile

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Digitalization is not about Technology – It is about the Customer

CustomerNeeds

Convenient Digital Apps and Platforms

(Airbnb, Uber, …)

Sales

Dynamic and flexible offerings

(WeWork, Thermomix, …)

Products

Predictable and smart operations

(Tesla, Hilti, …)

Services

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Digitalisierung und neue Geschäftsmodelle

Quelle: BFW, Umfrage Digitalsierung Mittelstand, Aug. 2018

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Driving innovation is about identifying the

right use cases.

The Design Thinking approach helps to identify

use cases, ideas and concepts which are

addressing the real (unmeet) customer needs.

Involvement of customers, end users and real-

life stakeholders brings in new perspectives.

Design Thinking to identify the right use cases

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Customer Experience

Intelligently connecting People, Buildings and Businesses

IoT

Digital

TwinBIM

Predictive

Operations

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Building Operations – Better Insights, better Performance

Exceptional

Vibration

Pattern

!

Today: Energy

adjusted to predicted

building usage

85%

Sustainability

Index

93

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Advanced Analytics for Real Estate

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SAP Inscribe – most natural way to work

Intelligently connecting People, Buildings and Businesses

Compliance

Business Processes

Business Model

Innovation

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New Working Environments – Better Insights, better Productivity

Flex Desk

Utilization

65%

Dedicated Desk

Utilization

53%

Meeting

Room

Utilization

85%

Employee

Satisfaction

Index

93

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Pilot Installation Smart Workplace Management

Desk Sensors

Wifi Network

Sensors

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It´s time to change perspectives

Data-driven facility management is the

use of data and data analysis as the basis

for decision making in the operation of

facilities.

Source: The Facilty Manager´s Guide to Information Technology,

GEFMA/IFMA

tactical strategic

historical predictive

gut decisions data based decisions

data insights

29PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ

Sometimes you win

sometimes you learnJohn C. Maxwell

Marco Hofmann

Director Business Development

LoB Real Estate, Innovation Center

SAP SE, Dietmar-Hopp-Allee 16, 69190, Walldorf

T +49 6227 7-65318, M +49 160-3603043,

marco.hofmann@sap.com

linkedin.com/in/marco-hofmann-633b63b3

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