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DIRECTIONS OF ORGANIZATIONAL COMMUNICATION - UPWARD AND DOWNWARD

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DIRECTIONS OF ORGANIZATIONAL COMMUNICATION

DIRECTIONS OFORGANIZATIONAL COMMUNICATIONKRISHNARAJ N SMBA ABMCCBM KAUmynameiskrishnaraj@gmail.com

WHAT

IS

COMMUNICATION ??

COMMUNICATION The Act Of Transferring Information From One Place To Another

Process Of Sending, Receiving, Sharing Ideas Attitudes, Values, Opinions And Facts

Verbal Or Non Verbal

Formal Or Informal

What IsOrganizational Communication ??

Organizational CommunicationCommunication Among People Within A Specific Context For The Purpose Of Achieving Common Goals Through Cooperative Effort

The Consideration, Analysis, And Criticism Of The Role Of Communication In Organizational Contexts

ProcessBy WhichActivitiesOf A Society Are Collected And Coordinated To ReachTheGoalsOf BothIndividualsAnd The CollectiveGroup

DIRECTIONS OF ORGANIZATIONAL COMMUNICATION

Upward Communication

Flow Of Information From Lower To Higher Levels Of An Organization

From Employees To Management

From Subordinates To Superiors

Upward Communication Often Comes In Response To Downwardly Communicated Requests For Information, Opinions, Or Actions.

The Channel Used To Share Upward Communication (Example: Face-to-face, Over The Telephone, Writing) Can Influence ItsEffectiveness

Upward Communication Can Be An Important Source Of Information That InformsManagements Decision-Making.

Some Channels: Employee Surveys, Suggestion Boxes, Proposing Ideas , Voice Complaints Types Of Messages: Performance On Job, Job Related Problems, Fellow Employees And Their Problems, Subordinate Perceptions Of Organizational Policies And Practices ,Task And Procedures

ADVANTAGES OF UPWARD COMMUNICATION

DISADVANTAGES OF UPWARD COMMUNICATION

Downward CommunicationFlow Of Information From Higher To Lower Levels Of An Organization

From Management To Employees

From Superiors To Subordinates

To Give Instructions

Assign Goals

To Provide Information About Policies And Procedures

To Give Feedback About Performance

For Indoctrinating Or Motivation

EffectiveDownward Communication Is Crucial To An Organization's Success

Creating Concise Communications And Maintaining A Respectful Tone Help Ensure Effective Downward Communication; Making Sure That Employees Clearly Understand The Information Is Also Crucial

Differences In Experience, Knowledge, Levels OfAuthority, And Status Can Lead To Misunderstandings And Misinterpretations

Example : Memo , Notices, Newsletters, E-mail Messages, Letters, Handbooks, Policy Statements, Procedures

ADVANTAGES OF DOWNWARD COMMUNICATION

DISADVANTAGES OF DOWNWARD COMMUNICATION

THANKS FOR YOUR PATIENCE !!!

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