Does your startup need a US presence?

[email protected] IteratingFun.com @simonhk

Simon Newstead@simonhk

Global game startups:Do you need a US

presence?


Millions downloads in USA

Developed in HK

Biz dev in USA & HK


Benefits of a US presence?

Publisher

Development

Game designAppstore marketing

PR

Funding

Monetization

Live Ops

Studio

Large benefit

Moderate benefit

No benefit

Key


Close to partners


Close to your market


Development in Asia


Some tipsAccelerators

•500 Startups, YC, Yetizen, Game Dojo etc

Networking•Conferences, Meetup.com, SV list, vendor events

Co-working spaces•Parisoma, YIL, Rocketspace, Hatchery, PlugnPlay etc

Living space•Startup Dorm, Factory 0, Airbnb etc

Company formation, accounting, immigration etc•Ping me…


Risks

• Visa situation•Varying level of difficulty

• Team collaboration can be hard (or worse)• Social / love / family life

•Prepare for sacrifices!• Can get expensive


Final note – US startups

• Can work in reverse•Overseas can be a great way to bootstrap

•Relocate HQ back when ready

•Example – 6Waves


Thanks!

[email protected]@simonhk

Blog: IteratingFun.com

Date post:	06-Nov-2014
Category:	Business
Upload:	simon-newstead
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Does your startup need a US presence?

Business