Talk from Ecomm 2008 on the power of merging concepts of Web 2.0 with Telcom. Accompanying Video here:http://video.google.com/videoplay?docid=-9095407285049076847#
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Don’t Break The Trillion Dollar Vault Unlock It! Shirish Andhare, VP Product Marketing, Sylantro
Transcript
1. Dont Break The Trillion Dollar Vault Unlock It! Shirish
Andhare, VP Product Marketing, Sylantro
2. About Sylantro Multiplay Application Feature Server Platform
Service Providers Web Services + Developer Program Developers New
User Experiences That Drive Adoption Users
3. New Communication Experiences
4. Communications As A Service
5. Driving Desktop Productivity Call Hang Up Hold Toggle
Unannounced Transfer Consultative Transfer Add to Conference
6. Schumpeter: Creative Destruction Source: The Economist 's
special survey "Innovation in Industry" (20th February 1999)
7. Constructive Disintermediation?
8. The 1:1 Diagnostic Telco vs. Rethink
9. Challenges The 1 to 1 Diagnostic is based on work by Kosnik,
Blair, Ramfelt and Pfeifer from 1987-2000. Stanford University
Cultural Differences I dont understand Principles and Values Clash
Its against my principles and values! Skill Gaps I dont know how
Motivation Whats in it for me? Communication I didnt know!
10. I Didnt Know! Ecomm Speakers VON Spring Speakers
11. I Dont Understand You!
12. You Dont Understand Me! Telecom IN AIN SCP IVR SAP S-CSCF
Parlay CSTA 3GPP OMA SIP RTP RTSP CTI POTS TDM ISDN CDMA TDM
Centrex Circuit Switching CCS Inband Central Office DTMF DID ACD
PRI BRI PSTN PTT PCM SS7 SMDI E1 Trunk T1 Line Loop Start Ground
Start Simplex Repeater MSC Transfer IMS ECMA CCITT HSS LERG P-CSCF
GSM Long distance U-Law PBX Diameter
13. Whats In It For Me? Pure Voice Revenues Trillion Do Nothing
$ Time
14. Whats In It For Me? Revenues From Bundling Services (Closed
Business Model) Trillion Traditional Services Bundling $
15. Whats In It For Me? Revenues From Multiplay Services (Open
Business Models) Trillion New Multiplay Service Models $ Time