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May 14, 2012 Chris Dickerson Lane Stewart Chris Berge
May 14, 2012
Chris Dickerson Lane Stewart Chris Berge
• “Locations for commerce in downtown Milwaukee include a mix of suburban-like corporate campuses and mid and high rise office buildings that often function as islands, not integrated as part of an urban environment. The right amenities, connectors, and transportation networks sensitive to the established land use can be catalytic to growth and strong interfaces between uses.” – Chemistry in Place
INTRODUCTION
• Business Analyst – Downtown Business/Retail
• AGSL – Zoning, Landuse, Bus Routes, Bike, Police Districts
• Compass – Assaults, Burglaries, Robberies, Locked Vehicle Entry
• Long Range Lakefront Committee – Lakefront Study
• Chemistry in Place – Class A Towers, Proposed Class A Sites, Corporate Compounds
• Walkability Study – http://thisbigcity.net/how-walkable-streets-make-us-richer
• Websites – walkscore.com – milwaukeestreetcar.com – http://www.milwaukeedowntown.com/categories/7-
parkingtransportation/documents/25-milwaukee-trolley-loop
SOURCES
• Class ‘A’ high rise – Over 19 stories high 1) 1000 N. Water Street 2) 100 E. Wisconsin 3) 411 E. Wisconsin 4) U.S. Bank Center 5) Cathedral Place
CLASS A TOWERS
Source: www.wikipedia.org
Source: http://www.bizjournals.com/milwaukee/print-edition/2011/11/18/michael-best-law-firm-seeks-downtown.html?page=all
Source: www.wikipedia.org
Source:http://www.scb.com/?mainpage=2&pagetype=Architecture&p=73&firstlevel=5&seclevel=2
Source: www.wikipedia.org
1) 231 W. Michigan St. – WE Energies
2) 770 N. Water St. – BMO Financial
3) 720 E. Wisconsin – Northwestern
Mutual 4) 507 E. Michigan St.
– Johnson Controls 5) 1320 N. MLK Dr.
– Time Warner 6) 333 W. State St.
– Journal Sentinel 7) 100 Manpower Pl.
CORPORATE CAMPUSES
Source:http://www.bizjournals.com/milwaukee/print-edition/2011/01/28/future-of-mi-building-in-downtown.html?page=all
Source:http://www.visitmilwaukee.org/meeting-planners/resources-services
Source: http://city.milwaukee.gov/Previous-award-winners/Year-5-2001.htm
Source:http://www.glasssteelandstone.com/BuildingDetail/1686.php
Source:http://www.waymarking.com/waymarks/WM5ZB5_Milwaukee_Journal_Sentinel_Building_Milwaukee_WI Source: www.manpowergroup.com
Source: http://myweb.msoe.edu/reyer/mke/1902b.html
OUTLINE
• Amenities downtown Milwaukee based on NAICS codes • Restaurants, Retail, Accommodation, Museums and
Historical Sites, Entertainment, and Educational Services • Demographic overview
• Who lives in the target area? • Parking • Walkability
• Impact on business • Transportation • Crime • Lake Front Study
RESTAURANTS
Source: Business Analyst
RETAIL
Source: Business Analyst
MUSEUM AND HISTORICAL SITES
Source: Business Analyst
EDUCATIONAL SERVICES
Source: Business Analyst
ACCOMODATION
Source: Business Analyst
ENTERTAINMENT
Source: Business Analyst
COMBINED
Source: Business Analyst
POPULATION DENSITY
MEDIAN AGE
AVERAGE NUMBER OF PEOPLE PER HOUSEHOLD
% OF OWNER OCCUPIED HOUSING UNITS
PER CAPITA INCOME
FESTIVALS &TRADE SHOWS
Source: www.411mke.com
GETTING AROUND: WALKABILITY, PARKING, & TRANSPORTATION
• According to Walkscore.com downtown Milwaukee is very walkable – “Walkers Paradise” – This score is based on the number of nearby businesses – Received a score of 71 based on transportation – considered “excellent”
• Based on the number of nearby bus stops (and other transit opportunities)
• However, relatively long blocks and few intersections in the downtown area are not ideal for walking – Average block length: 574 feet – considered “poor”
• NYC average block size is 358 feet
– Number of intersections per square mile: 106 – also “poor” • NYC has about 187 intersections per square mile
• *Study done in London found that walkability increases consumer spending: – Walkers spent 40% more than those arriving by car – Walkers spent 55% more than those travelling by tube
• How do we start to encourage walking in Downtown Milwaukee?
*Source: http://thisbigcity.net/how-walkable-streets-make-us-richer/
GETTING AROUND: WALKABILITY, PARKING, & TRANSPORTATION
VACANT COMMERCIAL SPACE
VACANT COMMERCIAL SPACE
VACANT COMMERCIAL SPACE
VACANT COMMERCIAL SPACE
CLASS A TOWERS & POTENTIAL DEVELOPMENT SITES
DOWNTOWN PARKING
PEDESTRIAN WALKWAYS
PROPOSED WALKWAYS
POSSIBLE SITES FOR DEVELOPEMENT
Southeast corner of Mason St. & Jefferson St.
Park East site across from Man Power
Broadway St. & Michigan St.
Park East area
STREETCAR AND TROLLY LOOP
DAYTIME CRIME
ASSAULTS VS SURFACE PARKING
BURLARIES VS SURFACE PARKING
LOCKED VEHICLE ENTRIES
CRIME VS. SURFACE PARKING
POSSIBLE HIGHWAY RECONFIGURATION
CURRENT PROPOSED
RECONFIGURATION
Based on Long-Range Lakefront Committee recommendations
CHOSEN DEVELOPMENT SITES
CHOSEN DEVELOPMENT SITES
“Locations for commerce in downtown Milwaukee include a mix of suburban-like corporate campuses and mid and high rise office buildings that often function as islands, not integrated as part of an urban environment. The right amenities, connectors, and transportation networks sensitive to the established land use can be catalytic to growth and strong interfaces between uses.”
– Chemistry in Place
SUMMARY
• Creating connections – Walking routes
• Integrate class A towers and corporate campuses • Linking amenities to one another
– Local events/festivals • Get people out in the community • Build ties
– Public transportation opportunities • Street car
• Identifying opportunities – Surface parking lots – Mixed use development
SUMMARY
QUESTIONS/COMMENTS?
