Drive Website Traffic with Social Media
Welcome to
How to Drive Website Trafficwith Social Media
Presented byWhitney Nelson
Online Marketing Specialist
Drive Website Traffic with Social Media
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Our Agenda
• Why social media is important? • How to drive traffic using:– Facebook– Twitter– LinkedIn– And more!
Drive Website Traffic with Social Media
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18% of website visitors report being influenced by social media.
Drive Website Traffic with Social Media
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Social Network Sites
What are the benefits of using social networking sites, anyway?
The Big 3 Reasons• Build relationships• Gain exposure• Earn credibility
Drive Website Traffic with Social Media
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FacebookPlace links where your visitors will
look for them. Easy-to-find access to your URL equals more visitors.
Drive Website Traffic with Social Media
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Drive Website Traffic with Social Media
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Drive Website Traffic with Social Media
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Twitter•Shorten the URLs to fit more text.
•Promote New Content, Deals or Promotions
• Use Images to Generate Interest
Drive Website Traffic with Social Media
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Drive Website Traffic with Social Media
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Company Pages
Drive Website Traffic with Social Media
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Product/Services Page
Drive Website Traffic with Social Media
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Employee Pages
Drive Website Traffic with Social Media
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LinkedIn•Groups
•Answers
3 links to Hubspot website out of 6 posted. Remember:
credibility counts.
Drive Website Traffic with Social Media
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Quora
Explore topics and questions that are relevant to your company’s
products or services.
Drive Website Traffic with Social Media
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StumbleUpon
Drive Website Traffic with Social Media
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Other Bookmarking Sites to Consider…
• Reddit• Digg• Delicious• Buzzfeed• Bizsugar • Diigo• Tagza
Photo Courtesy of Webtreats/Flickr
Drive Website Traffic with Social Media
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Questions?
Use the chat pane or #onsharpwebinar to ask questions about social media and website traffic.
Drive Website Traffic with Social Media
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Thank You & Happy Holidays
This presentation will be available online after the holidays. If you have additional questions,
please email me at [email protected].