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Driving Growth from the Internet of Things Case Studies Neil Hickey July 17, 2015
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Page 1: Driving Growth from the Internet of Things Case …...Title Driving Growth from the Internet of Things Case Studies July 17, 2015 Author Cao, Kimi Lei Created Date 7/23/2015 1:48:39

Driving Growth from the Internet of Things Case Studies Neil HickeyJuly 17, 2015

Page 2: Driving Growth from the Internet of Things Case …...Title Driving Growth from the Internet of Things Case Studies July 17, 2015 Author Cao, Kimi Lei Created Date 7/23/2015 1:48:39

Copyright © 2015 Accenture. All rights reserved. 2

IoT’s Top-Line Opportunity

Optimistic predictions of the value created by the Internet of Things range

as high as $15 trillion of global GDP by 2030.

Operational EfficiencyAutomation, more flexible production

techniques and predictive maintenance

Top-Line GrowthNew digital products and services

generate entirely new sources of revenue

Page 3: Driving Growth from the Internet of Things Case …...Title Driving Growth from the Internet of Things Case Studies July 17, 2015 Author Cao, Kimi Lei Created Date 7/23/2015 1:48:39

Copyright © 2015 Accenture. All rights reserved. 3

Four steps to exploit revenue-generating opportunities

1. Innovate

through

Product-

Service

Hybrids

2. Become

the most

valuable

information

provider

3. Treat

services

as R&D

4. Create

an IIoT

workforce

Page 4: Driving Growth from the Internet of Things Case …...Title Driving Growth from the Internet of Things Case Studies July 17, 2015 Author Cao, Kimi Lei Created Date 7/23/2015 1:48:39

Copyright © 2015 Accenture. All rights reserved. 4

1. Innovate through product-service hybrids Michelin move to Service vision

Tire Manufacturer Business-as-a-Service ecosystem

Bring new services

to the market

Scale up existing

Tire-as-a-Service

business

To get stronger and faster in the Services business

• Strong partner ecosystem with convergence of interest

• Support global scale growth and operations

Fuel -

Efficiency

Uptime

Veh

icle

Fle

et E

co

-Driv

ing

Strategic

Usage

Data

Federate an

ecosystem of

business partners

1

2

3

Page 5: Driving Growth from the Internet of Things Case …...Title Driving Growth from the Internet of Things Case Studies July 17, 2015 Author Cao, Kimi Lei Created Date 7/23/2015 1:48:39

Copyright © 2015 Accenture. All rights reserved. 5

2. Be the VIP – Most Valuable Information ProviderCaterpillar is banking on information services for it’s

installed base to retain and attract customers

CAT Telematics Landing Page Equipment List with Complex Assets

Machine Alerts, Fault Codes

Hours, Location, Fuel Consumption

Machine Detail with Geo and Time-Fence

Page 6: Driving Growth from the Internet of Things Case …...Title Driving Growth from the Internet of Things Case Studies July 17, 2015 Author Cao, Kimi Lei Created Date 7/23/2015 1:48:39

Copyright © 2015 Accenture. All rights reserved. 6

3. Treat Services as R&D

Ford is using information services as a strategy to win

over customers using superior customer experiences

Ford once said “make the best quality goods possible at the lowest cost possible, paying the highest wages

possible.” That was a good rule in the early 20th century, but it’s insufficient for the 21st.

OpenXC™ is a data-focused API for your car and by installing a

small hardware module, the vehicle data becomes accessible to

Android or other desktop applications using the OpenXC library.

Page 7: Driving Growth from the Internet of Things Case …...Title Driving Growth from the Internet of Things Case Studies July 17, 2015 Author Cao, Kimi Lei Created Date 7/23/2015 1:48:39

Copyright © 2015 Accenture. All rights reserved. 7

Examples

Remote operation of mining equipment from the Command Center

Adaptive robots working side-by-side with people on the factory floor

Self-driving cars create an entirely different kind of commute and driving

experience

4. Integrate Digital and Human Labor

While the adoption of the Industrial Internet will accelerate and expand the use of

digital labor (in the form of automation using intelligent software and robots), greater

returns and productivity gains will come from augmentation, which seamlessly blends

digital and human labor in task-specific environments

Page 8: Driving Growth from the Internet of Things Case …...Title Driving Growth from the Internet of Things Case Studies July 17, 2015 Author Cao, Kimi Lei Created Date 7/23/2015 1:48:39

Copyright © 2015 Accenture. All rights reserved. 8

Next Steps on Your IoT Journey

There are a number of initial steps that companies should be considering now to help them take

advantage of the growth potential of the Internet of Things including:

Think boldly about value potential

from product-service hybrids.

Cultivate tomorrow’s

partner ecosystem. Start now to design

and develop Industrial

Internet platform.

Closely study

Industrial Internet

financials.

Prepare

marketing/sales/service to

promote new digital products

and services.

Clarify legal rights, obligations

and secure access to data

generated from machines to

deliver new digital services.

Think about how to

augment workforce

with smart machines.

Page 9: Driving Growth from the Internet of Things Case …...Title Driving Growth from the Internet of Things Case Studies July 17, 2015 Author Cao, Kimi Lei Created Date 7/23/2015 1:48:39

9Copyright © 2015 Accenture. All rights reserved.

www.accenture.com/iot


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