e-Com Logistics – Creating Value

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Conventional Retail Vs Ecom Retail

Source: http://people.hofstra.edu/geotrans/eng/ch5en/conc5en/ecommercelog.html

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Core Job of an E-tail Co.

• Generating and cloning returncustomers• Increasing Product portfolio• Providing a superior customer experience• expanding reach, incentive programs, customer rewards, to

name a few.

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Core Job of an E-tail Co.

• However they also have a dependence on “physical” services• Delivery• Returns• Packaging• Warehousing• Collecting revenue

Here is where 3PLs come in to create value• Allows sellers to focus (people and capital) on their core

business

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Core Mantras for an E-Com Co.

• How do we cut down order-to-delivery time lines• How do we control the quality of product and service while

maintaining speed

"It's important to customers that they get what they ordered, when they ordered it, and how they ordered it,”

“In this market, it’s all about compressing the cycle time from when the customer orders at home until the carrier rings the doorbell with their package.”

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Creating the Value

• Delivery– last mile delivery network – different TATs– Reverse Network

• Fulfillment Centers– Supports varying storage footprints – Quicker turnaround from order receipt till delivery– IT driven processes ensuring high fulfillment accuracy

• Economies of Scale– Leverage existing network and shared infrastructure

Provide Companies with the same logistics platform as the largest Indian companies at a fraction of their costs.

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Creating Corporate Value

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Creating Value in the Future

• New Business Models evolving• New needs of e-tailing businesses – eg. Packaging• 3D printing? Impact? • Data – what are we going to do with it?

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Thank You