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E-commerce and Ebusiness

Date post: 19-Dec-2015
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DR. EDUARDO BELTRAN PONCE E-BUSINESS
Transcript

DR. EDUARDO BELTRAN PONCE

E-BUSINESS

E-commerce is buying and selling goods

and provide services on the Internet.

http://www.youtube.com/watch?v=lzsBwnv_dAg

Products and Services

E-Commerce payment systems

$

E-COMMERCE VS MARKETING TOOL

/

MARKETING TOOL

E-COMMERCE

MARKETING TOOL OR E-COMMERCE?

“Es una manera segura, flexible e integrada de brindar un valor diferenciado, combinado los sistemas y los procesos que rigen las operaciones de negocios básicas con la simplicidad y el alcance que hace posible la tecnología en Internet” (IBM).

Transforming business processes (mainly) through the use of Information Technology and Communications.

12

VALUE CHAIN MANAGEMENT

E-BUSINESS

Increased

productivity

and flexibility

Increased

access to

products and

services

Marketspace

Improved

customer

service

Easy access to

information

Interactivity

Reduction of

inventories and

transportation

costs.

16

BENEFITS OF E-BUSINESS

E-BUSINESS E- COMMERCE

Use of Information and

Communications

Technologies (ICT) to

transform all the internal

and external business

process:

Internal Management.

Coordination with Business

Partners.

Coordination with Suppliers.

Improved Customer Service.

Use of Information

and

Communications Technologies (ICT) to

make commercial

transactions with

digital capacity.

E-BUSINESS E- COMMERCE

E-government. G2C,

G2B.

Corporate purpose of a

company: Using a

Virtual platform

It´s the part of the

process that refers

only to the buying and

selling of goods and

provides services by

the internet.

Purchase Process

Payment Gateway

Delivery

VIRTUAL

Purchase Process

Payment Gateway

Shipping

VIRTUAL

PHYSICAL


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