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Maximize you Business Model with Enterprise 2.0
Bucharest , 30th of November 2010
Jens Toppenberg
Director, Enterprise 2.0, EE&CIS
Hi!
Jens
Agenda
1. What is Enterprise 2.0?
2. Enterprise 2.0 and the CIO
3. Enterprise 2.0 in action
4. Oracle Enterprise 2.0
The following is intended to outline our general product direction. It is intended for information
purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should
not be relied upon in making purchasing decisions.
The development, release, and timing of any features or functionality described for Oracle’s
products remains at the sole discretion of Oracle.
What is Enterprise 2.0?
Applications and tools
to help people do their jobs
Empower people
and decision making
by working together
Bringing together
structured
and unstructured
information
Web 2.0 in the Enterprise = Enterprise 2.0Connecting People, Content & Processes
People Content
Processes
E2.0 and the CIO
The social revolution
File systems, Databases, Websites, BI, Applications,
Exchange
Forward
looking
What does this mean for the CIO?
Backward
looking
What if we could bring the Capabilities on the
right to the Applications on the left?
File systems, Databases, Websites, BI, Applications,
Exchange
File systems, Databases, Websites, BI, Applications,
Exchange
Hold on a minute…….what would be the Business
Justification or ROI of doing that?
E2.0 in Action
“Customer Driven Self Service”
“Idea Marketplace”
“Wisdom of crowds” “Prediction Market”
“Crowd Sourcing”“Idea Marketplace”
“Idea Marketplace”
“Prosumer”
“Crowd Sourcing”
“Broadcast Search”
“Social Procurement”
Multiple Business Opportunities with E2.0:
1. Idea Engines
2. Prediction Markets
3. Crowdsourcing
4. Answer Marketplaces
5. Broadcast Search
6. Prosumers
7. Dynamic Documentation
8. Expertise Location
9. Collaborative Product Design
10. Collaborative Service
11. Online Community driven self service
12. Response Mobilisation
13. Enterprise Mashups
14. Social Procurement
New cases
E2.0 Manages $700 Million in Research ActivityTexas A&M
• Research dashboard
• Customizable portals
• Collaboration tools
• Real-time insight
• Flexible E2.0 user interface
• Content management
• Role-based views
E2.0 Retires 46 Legacy ApplicationsBritish Telecom
• Composite Applications
• Flexible User Interface
• Design dashboard
• Collaboration tools
• Web 2.0 experience
Oracle E2.0
Oracle Enterprise 2.0 Solution
Enterprise 2.0 Platform
PortalOracle WebCenter Suite
Integration Infrastructure
SearchWeb
ServicesAdapters Content SOA & BPM
Social MediaOracle WebCenter Services
Third party repositories
CRM ERP Legacy Applications
BI Data Sources
Enterprise Portals
Team Spaces
Dashboards Composite Apps & RIA
Collaborative Applications
Multi-Channel Access
Content Management
UCM/ECM/TCM
Identity Management
Gartner Quadrants
Magic Quadrant for Web Content Management
Magic Quadrant for Horizontal Portal Products
Magic Quadrant for Enterprise Content Management
Thank you