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Easy Health Presentation

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Page 1: Easy Health Presentation
Page 2: Easy Health Presentation

The Apollo Hospital Group Group

Unique in reach and brand name in organized healthcare

Over 25 years of presence and experience in healthcare Industry and the father of Corporate Health care in India.

ReachNation wide network of hospitals, pharmacies & clinicsIn addition to the Tele medicine (currently reaching 50,000, to be rolled

out across 5 states) and administering health insurance for the rural poor across the country.

BrandIndia’s largest, best reputed organized healthcare brand Apollo is a trusted brand, which is a strong differentiator in healthcare.

ExpertiseCurrent knowledge of patient histories, disease prevalence treatments & costs makes it an unique integrated healthcare service provider for India.

Customer ExpectationCross sell opportunities are large

Product bundling can also be done with the wellness clinics, pharmacies by bundling health maintenance programs with

insurance products.

Page 3: Easy Health Presentation

GroupLeadership position in Europe in Health Insurance with

strategic investments into Provider, Wellness and Disease Management guided by superior technology platform for Health Insurance. One of the world’s top five private insurers.

ReachGlobal presence DKV present in 9 European countries, China and now India. Provides

service to 7.3 million customers. Income reached 5 billion Euros. Brand

Member of the Munich Re GroupDKV is synonymous to health insurance across the borders of Europe.

A member of the ERGO Insurance Group, belonging to the Munich Re. Expertise

Long lasting health care and Health insurance experienceActuarial , Technical and international Health Insurance expertise built

over 80 years Customer Expectation

Fair practicesBelieve in DKV’s strengths: Innovating new and comprehensive

products

Deutsche Krankenversicherung

Page 4: Easy Health Presentation

Apollo DKV Health Insurance Company

Vision

To provide affordable and innovative health insurance solutions to

every citizen of India and become their first-choice partner in positive

health.

Mission

Our Mission is to:

Constantly introduce innovative health insurance and wellness

solutions that meet customer needs

Build an organization on the principles of transparency, trust and

integrity

Create opportunities for our employees to learn and grow in an

enjoyable work culture

Constantly deliver on our commitments to all the stakeholders

Page 5: Easy Health Presentation

Apollo DKV’s Business Targets

Number of Lives:Apollo DKV expects to cover 2 million lives.

Market:With a market share of 10% in three financial years.

Presence:Six regional Offices and operation across 25 locations.

Product Innovation:Innovative health and travel insurance products lined with wellness and prevention components.

Systems and Technology:State of Art IT supports system across all locations.

Page 6: Easy Health Presentation

Our promise to the country

In Apollo DKV,

we will constantly strive towards:

Partnership : with our customers for their

good health

Enhancement : of affordability and accessibility

Prevention : as an approach towards wellness

Wellness : leading towards…

Disease Management : our ultimate objective

“Prevention for Better Health”

"Let's Stay Healthy”

Our unique Brand Positioning

Page 7: Easy Health Presentation

Our Product

Easy Health

Individual Health Insurance

Page 8: Easy Health Presentation

Easy Health Product

What is Health InsuranceHospitalization Expenses Room rentMedicineConsultation FeeDiagnostic Fee Ambulance Pre-hospitalization expenses Cashless treatment Tax rebate under Section 80DCover ceasing age

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Easy Health Product

Sum Insured Basis

Individual Sum Insured / Floater Sum Insured

Benefit Type

Indemnity / Benefit

Plans

Standard Exclusive Premium

Individual 1.00, 1.50, 2.00,

2.50, 3.00, 4.00,

5.00

3.00, 4.00,

5.00, 7.50

3.00, 4.00,

5.00, 7.50,

10.00

Family

Floater

2.00, 3.00,

4.00,5.00

3.00, 4.00,

5.00, 7.50

4.00, 5.00,

7.50, 10.00

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Easy Health Product

Basic Features

In-patient treatment

Pre-hospitalisation

Post-hospitalisation

Domiciliary hospitalisation

Day Care Treatment

Daily Cash – Shared Accommodation

Organ Donor

Emergency Ambulance

Health Check-up

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Easy Health Product

In-patient Treatment

Room rent, boarding expenses,

Nursing,

Intensive care unit,

Medical Practitioner,

Anaesthesia, blood, oxygen, operation theatre

charges, surgical appliances,

Medicines, drugs and consumables,

Diagnostic procedures, Cost of prosthetic and other devices or equipment if

implanted internally during a Surgical Procedure.

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Pre-hospitalisation The Medical Expenses incurred due to an

Illness in the 30 days immediately before the Insured Person was Hospitalised, provided that We have accepted an inpatient Hospitalisation claim

For 60 days, if we intimated at least 5 days before the Hospitalisation

Post-hospitalisation The Medical Expenses incurred in the 60 days

immediately after the Insured Person was discharged post Hospitalisation, provided that We have accepted an inpatient Hospitalisation claim

For 90 days, if we intimated at least 5 days before the Hospitalisation

NEWNEW

NEWNEW

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Easy Health Product Domiciliary Treatment

The Medical Expenses incurred by an Insured Person for medical treatment taken at home, which requires Hospitalisation

Could not be transferred to a Hospital, or

Hospital bed was unavailable

The condition continues for at least 3 days No payment for Asthma, Bronchitis, Tonsillitis and

Upper Respiratory Tract infection including Laryngitis and Pharyngitis, Cough and Cold, Influenza, Arthritis, Gout and Rheumatism, Chronic Nephritis and Nephritic Syndrome, Diarrhoea and all type of Dysenteries including Gastroenteritis, Diabetes Mellitus and Insupidus, Epilepsy, Hypertension, Psychiatric or Psychosomatic Disorders of all kinds, Pyrexia of unknown Origin.

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Easy Health Product

Day Care Procedures

The Medical Expenses for a day

care procedure or surgery where

the procedure or surgery is taken

by the Insured Person as an

inpatient for less than 24 hours.

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Easy Health Product Daily Cash - Shared Accommodation

Hospitalized in Shared Accommodation in a Hospital for each continuous and completed period of 24 hours if the Hospitalisation exceeds 48 hours

Organ Donor

The Medical Expenses for an organ donor’s treatment for the harvesting of the organ donated provided the donor is a blood relative

Pre and Post hospitalisation expenses for Donor is not covered

Emergency Ambulance

Expenses incurred on ambulance offered by a healthcare or ambulance service provider used to transfer the Insured Person to the nearest Hospital following an

emergency

NEWNEW

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Additional Features

Daily Cash – Accompanying Child

Maternity Expenses

Out-patient Dental

Spectacles, Contact Lenses, Hearing Aid

E-opinion for Critical Illness

Coverage for New Born

Optional Rider

Critical Illness

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Daily Cash – Accompanying Person

If the Insured Person Hospitalized is a child Aged 12 years or

less, We will pay a daily cash amount for 1 accompanying adult

for each complete period of 24 hours if Hospitalisation exceeds

72 hours

Maternity Expenses

Medical Expenses for a delivery (including caesarean section)

while Hospitalised or the lawful medical termination of

pregnancy during the Policy Period limited to 2 deliveries or

terminations

Waiting period of 4/6 years

Prenatal & post natal expenses covered up to sub limit

Newborn baby

If we have accepted a claim under Maternity expenses we will

cover the new born baby under Inpatient Treatment from Day 1

NEWNEW

NEWNEW

NEWNEW

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Outpatient Dental Treatment

From the fourth year onwards We will pay 50% of the expenses for dental treatment taken from a Network dentist

We will only pay for Consultation, X-rays, extractions, amalgam or composite fillings, root canal treatments and prescribed drugs for the same

Spectacles, Contact Lenses, Hearing Aid

Every third year, We will pay up to 50% of the actual cost of One pair of spectacles or contact lenses, and/or A hearing aid

These items must be prescribed by a Network EYE/ENT specialised Medical Practitioner

NEWNEW

NEWNEW

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E-Opinion in respect of a Critical Illness

If an Insured Person suffers a Critical

Illness

At the Insured Person’s request We will

arrange a second opinion from Our panel

doctor.

NEWNEW

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Critical Illness- A term rarely heard 20 years ago has now become a reality- Cancer, Coronary Artery Bypass Surgery, Heart Attack, Kidney failure, Major Organ Transplant, Stroke- The sad & shocking part is that those suffering from CI survive for an average of 5 years after being diagnosed. It is those 5 yrs when the person is not earning (unproductive years). Medical expenses for CI is exorbitantly high, thus draining the family of all its saving.Cancer- There are an estimated 25 lakh cases of cancer in India at any given time. Nearly 7-8 lakh new cases are diagnosed each year with approximately 5 lakh deaths in the year.- The most frequent cancer types world wide are: Among men (in order of number of global deaths): Lung, Stomach, Liver, Colorectal, Oesophagus and Prostate.

Among women (in order of number of global deaths): Breast, Lung, Stomach, Colorectal and cervical.

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- Tobacco us is the single largest preventable cause of cancer in the world. Tobacco use causes cancer of the lung, throat, mouth, pancreas, bladder, stomach, liver, kidney and other types: Environmental tobacco smoke (passive smoking) causes lung cancer.

Cardiovascular Diseases

- Current Projection suggest that by the year 2020 India will have the largest cardiovascular disease burden in the world. One fifths of the deaths in India are from coronary heart disease

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Critical Illness

Cancer, Coronary Artery (Bypass) Surgery ,

Heart Attack (Myocardial Infarction), Kidney

Failure, Major Organ Transplantation, Multiple

Sclerosis, Paralysis, Stroke

The Insured Person is first diagnosed as

suffering from a Critical Illness during the Policy

Period and he survives for at least 30 days

following such diagnosis.

Maximum three claims in lifetime

Cover ceasing age – 70 years

Optional Rider – 50% or 100% of Sum Insured

On Individual Sum Insured basis

NEWNEW

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Major Exclusions

30 days waiting period

2 year specific disease waiting period

Pre-existing disease covered from 4th year

HIV, AIDS

Internal & external congenital disease

Non-allopathic treatment

Artificial limb and external devices

Cosmetic treatment

Weight loss treatment

Maternity (if not opted and within waiting

period)

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Easy Health Product

Cumulative Bonus

Available for every claim free year

Sum Insured increased by 10%

Maximum up to 50% of SI

In the event of Claim, CB reduced by 20% of

Sum Insured

Health Check-up

Available in Claim Free year

Subject to waiting period of 2/3/4 year

Expenses reimbursed towards health check-up

up to the sub limit

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Easy Health Product

Cashless Hospitalization

Available in the Network hospital only

Subject to pre-authorization by TPA

Approximately 4000+ network hospitals

Specialized network for Dentist & ENT in the

coming years

Panel Doctors for Critical Illness

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Who can be insured

Self, Spouse, Children and Parents

Entry Age

Self

Minimum 18 years and Maximum 60 years

Adult Dependent

Minimum 18 years and Maximum 60 years

Child Dependent

Minimum 5 years and Maximum 21 years

Can be covered from 91st day if parent covered under same policy

Cover Ceasing Age Nil

NEWNEW

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Premium Calculation - IndividualPremium excludes service tax and cess

Family Discount

10% - 3 or more

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Easy Health Product Premium Calculation – Family Floater

Premium excludes service tax and cess

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Easy Health Product Premium Calculation – Critical Illness

Premium excludes service tax and cess

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Portability

Comparable Individual Health

Insurance Plans

30 days exclusion waiver

2 year exclusion waiver

Pre-existing Exclusion waiver

Min waiting period of 1 year

Transfer of Cumulative Bonus

5% every year max 20%

No reduction in waiting period for

other benefits

NEWNEW

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INDIVIDUAL Standard Exclusive Premium

Sum Insured per Insured Person per Policy Year

1.00, 1.50, 2.00, 2.50, 3.00, 4.00, 5.00 3.00, 4.00, 5.00 7.50 3.00, 4.00, 5.00 7.50, 10.00

1 a) In-patient Treatment Covered Covered Covered

1 b) Pre-hospitalization Covered Covered Covered

1 c) Post-hospitalization Covered Covered Covered

1 d) Day Care Procedures Covered Covered Covered

1 e) Domiciliary Treatment Covered Covered Covered

2 a) Daily Cash for choosing Shared Accommodation

Rs.500 per day, Maximum Rs.3,000Rs.500 per day,Maximum Rs.3,000

Rs.800 per day,Maximum Rs.4,800

Rs.500 per day,Maximum Rs.3,000

Rs.800 per day,Maximum Rs.4,800

2 b) Organ Donor Covered Covered Covered

2 c) Emergency Ambulance Upto Rs.2000 Upto Rs.2000 Upto Rs.2000

2 d) Daily Cash for accompanying an insured child

Not CoveredRs.300 per day,Maximum Rs.9,000

Rs.500 per day,Maximum Rs.15,000

Rs.300 per day,Maximum Rs.9,000

Rs.500 per day,Maximum Rs.15,000

2 e) Newborn baby Not Covered Optional Optional Optional Optional

3 a) Maternity Expenses Waiting Period of 6 years

Not Covered

Normal Delivery Rs. 15,000*Caesarean Delivery Rs. 25,000*(* Including Pre/Post Natal limit of Rs.1,500 and New Born limit of Rs.2,000)

Normal Delivery Rs. 25,000*Caesarean Delivery Rs. 40,000*(* Including Pre/Post Natal limit of Rs. 2,500 and New Born limit of Rs.3500)

Normal Delivery Rs. 15,000*Caesarean Delivery Rs. 25,000*(* Including Pre/Post Natal limit of Rs.1,500 and New Born limit of Rs.2,000)

Normal Delivery Rs. 25,000*Caesarean Delivery Rs. 40,000*(* Including Pre/Post Natal limit of Rs. 2,500 and New Born limit of Rs.3500)

3 b) Outpatient Dental TreatmentWaiting Period 3 years

Not Covered Not CoveredUpto 1 % of Sum insured subject to aMaximum of Rs.5,000

3 c) Spectacles, Contact Lenses, Hearing Aid Every Third Year

Not Covered Not Covered Upto Rs.5,000

3 d) E-Opinion in respect of a Critical Illness

Not Covered Not Covered Covered, One per policy year

4 Critical Illness Not CoveredOptional, if opted then the Critical Illness Sum Insured is as per the Insured Persons Table in the Schedule

Optional, if opted then the Critical Illness Sum Insured is as per the Insured Persons Table in the Schedule

5 Health CheckupUpto 1% of Sum InsuredEvery 4th Year

Upto 1% of Sum Insured subject to a Maximum of Rs.5,000 Every 3rd Year

Upto 1% of Sum Insured subject to aMaximum of Rs.5,000 Every 2nd Year

Benefits under 3b), 3c), 3d) and 5 are subject to pre-authorisation by the TPA

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FAMILY FLOATER Standard Exclusive Premium

Sum Insured per Policy 2.00, 3.00, 4.00, 5.00 3.00, 4.00, 5.00 7.50 4.00, 5.00 7.50, 10.00

1 a) In-patient Treatment Covered Covered Covered

1 b) Pre-hospitalization Covered Covered Covered

1 c) Post-hospitalization Covered Covered Covered

1 d) Day Care Procedures Covered Covered Covered

1 e) Domiciliary Treatment Covered Covered Covered

2 a) Daily Cash for choosing Shared Accommodation

Rs.500 per day, Maximum Rs.3,000

Rs.500 per day,Maximum Rs.3,000

Rs.800 per day,Maximum Rs.4,800

Rs.500 per day,Maximum Rs.3,000

Rs.800 per day,Maximum Rs.4,800

2 b) Organ Donor Covered Covered Covered

2 c) Emergency Ambulance Upto Rs. 2000 Upto Rs. 2000 Upto Rs. 2000

2 d) Daily Cash for accompanying an insured child

Not CoveredRs.300 per day,Maximum Rs.9,000

Rs.500 per day,Maximum Rs.15,000

Rs.300 per day,Maximum Rs.9,000

Rs.500 per day,Maximum Rs.15,000

2 e) Newborn baby Not Covered Optional Optional

3 a) Maternity Expenses Waiting Period 4 years

Not Covered

Normal Delivery Rs. 15,000*Caesarean Delivery Rs. 25,000*(* Including Pre/Post Natal limit of Rs.1,500 and New Born limit of Rs.2,000)

Normal Delivery Rs. 25,000*Caesarean Delivery Rs. 40,000*(* Including Pre/Post Natal limit of Rs. 2,500 and New Born limit of Rs.3500)

Normal Delivery Rs. 15,000*Caesarean Delivery Rs. 25,000*(* Including Pre/Post Natal limit of Rs.1,500 and New Born limit of Rs.2,000)

Normal Delivery Rs. 25,000*Caesarean Delivery Rs. 40,000*(* Including Pre/Post Natal limit of Rs. 2,500 and New Born limit of Rs.3500)

3 b) Outpatient Dental TreatmentWaiting Period 3 years

Not Covered Not CoveredUpto 1 % of Sum insured subject to aMaximum of Rs. 5000

3 c) Spectacles, Contact Lenses, Hearing Aid Every Third Year

Not Covered Not Covered Upto Rs. 5000

3 d) E-Opinion in respect of a Critical Illness

Not Covered Not Covered Covered, One per policy year

4 Critical Illness Not CoveredOptional, if opted then the Critical Illness Sum Insured is as per the Insured Persons Table in the Schedule

Optional, if opted then the Critical Illness Sum Insured is as per the Insured Persons Table in the Schedule

5 Health CheckupUpto 1% of Sum InsuredEvery 4th Year

Upto 1% of Sum Insured subject to aMaximum Rs. 5000 per person Every 3rd Year

Upto 1% of Sum Insured subject to aMaximum Rs. 5000 per person Every 2nd Year

Benefits under 3b), 3c), 3d) and 5 are subject to pre-authorisation by the TPA

Page 33: Easy Health Presentation

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Executive Summary: Easy Health RetailKey Product Differentiators

Guaranteed Renewal

Choice of SI and Plans

Outpatient Dental & Vision

New Born and Maternity

Member is covered from ‘cradle’ to ‘grave’ i.e. no age restriction once member is covered with us

Competition stops coverage at a certain age Sum insured ranges from 1L to 10L across the

range of Standard, Exclusive and Premium plans with several intermediate options

More floater options than competition on SI and family definition

Vision and Dental benefits available in the Premium product

Dental benefit has a waiting period of 3 years, Vision can be availed every 3rd year Maternity waiting period of six years in the individual product and 4 years in the floater

New born baby cover is optionally available in the Exclusive and Premium product (provided parents are covered with us)

Page 34: Easy Health Presentation

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Executive Summary: Easy Health RetailKey Product Differentiators

CI rider and E-Opinion

Critical Illness rider available as optional rider benefit with core inpatient offering (Exclusive and Premium). Competition offers as stand alone

E-Opinion offered as standard benefit with Exclusive and Premium products

Health Checkup

Up to 1% of SI for all products

Available every 4th, 3rd and 2nd year for Standard, Exclusive and Premium product respectively

Health Risk Assessment

‘Basic’ Health Risk Assessment available to all prospects

Sophisticated version, with detailed prescription, available to members

Discounted MHC

One coupon for discounted MHC provided to every policy holder

Discounts available at ‘exclusive’ hospitals / clinics / diagnostic centers (price range from rs. 1200 to rs. 1800)

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Executive Summary: Easy Health RetailKey Product Differentiators

SMS based information

Welcome message

Basic information made available to members e.g. 3 nearest providers based on zip code

Community building

Through use of “Let’s Stay Healthy” Blog

Personalized health information, newsletters etc

Stay healthy card

Mailed to members in the event of a hospitalization event

Reinforce ‘Let’s Stay Healthy’ and focused on positive health

Health Line

Toll free contact number to for health tips and consultation manned by experts and professionals.

Personalized health consulting.

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