EBM 660FINAL REPORT

Presented By: Marveluz De Jesus [4/9/2013]

PROJECT OVERVIEWI. What is the project about?

II. Define the goal of this project

III.Define the scope of this project

I. What is the Project About?

Shadowing Activity

Opening StoreServing Customers

How the Chef works in the KitchenClosing the Store

Find out when is the best time their store is busier to see how I can develop marketing strategies

I. What is the Project About?

Marketing

Flyers (200) Business Cards

Invitations for the Opening in February 25th 2013

LinkedIn/ Twitter/ Pintrest Referrals (15)

Sending email to the contacts I have in my email and encourage them to spread

the news

II. Goal of The Project

“The goal is to contribute for Chef George Manileneous Cuisine an increase

of customers and their sales from January to April 2013 and to gain

experience in Marketing and start using the ability and skills in using arts for marketing and advertising the Chef

George Manileneous Cuisine.”

III. Scope

The TEAMBoard of Advisors

1. Professor[Prof. Peter Miller]

Accomplishments: Skype Call (Thursdays at 4:45pm)

Provided helpful marketing tips Directed well to keep me on track through

Group Sessions, Course Outline, Follow ups through email or personally in class

The TEAMBoard of Advisors

2. Entrepreneur[Chef George Rivera]Accomplishments:

Allowed me to perform shadowing activities, doing routine tasks, explore real life business, made me

see how operation in business works Helped me gain experience in interacting with

people, with customers Allowed me to work on Marketing for his business

Gave me helpful information and strategies

Entrepreneur’s Feedback:

The TEAMBoard of Advisors3. Student Advisor[Amy Lin (Formerly)][Edison (Currently) ]Accomplishments:

Advised me to use other tools for Marketing online such as the Yelps and Urbanspoon Gave me ideas in making a poster

Gave me comments that will help me improve my Reports and/ or presentations.

END PRODUCT

1.  Chef George Manileneous Cuisine advertised to neighborhood.

2. Flyers distributed.3. Gained Customers.

4. Achieved 23 hours for Routine Tasks and Job- Shadowing.

5. Referred to 15 people.6. 900 servings for Catering Service.

APPENDIX