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Econ Foundation Session A

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  • 8/13/2019 Econ Foundation Session A

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    Manisha Rajadhyaksha 2 2

    Session 1: Managerial Economics

    Foundation Course

    Obecti!es:

    A"ter t#is session$ %ou &ill understand:

    1' subect matter o" t#is course

    (' anal%tical a))roac# used in Economics

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    Manisha Rajadhyaksha +

    Economics

    Economics plural ofeconomics

    (Noun)

    Noun: Branch of knowledge concerned

    with production, consumption, and

    transfer of wealth.

    conomy ! "ondition of region or groupas regards material prosperity.

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    Manisha Rajadhyaksha ,

    -efinition . Economics

    Economics is a social science that

    studies ho society chooses to allocate

    its scarce resources, hich havealternative uses, to provide goods and

    services !or present and !uture

    consumption"

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    Manisha Rajadhyaksha /

    Economics . Goods 0 (ervices

    Goods and Services # good is

    anything that satisfies a want.

    $oods tangi%le or intangi%le.

    &angi%le goods physical items, and

    'ntangi%le goods ser(ices.

    Both goods and ser(ices satisfy wants

    and therefore can %e called goods.

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    Manisha Rajadhyaksha 1

    Economics . Reso'rces np'ts# factors or means of prod'ction %and# %a&or#

    capita%# and entreprene'rship$ *and %and itse%f and anything that grows on it or can &e

    taken from it 4nat'ra% reso'rces$5

    *abor h'man effort# &oth physica% and menta%$ Ca)ital man6made too% of prod'ction7 good prod'cedfor 'se in the prod'ction of other goods$

    Ca)ital goodsreso'rces prod'ced and com&ined withother reso'rces to prod'ce more o'tp't$

    Entre)reneurs#i) organi)ationa% force that com&inesfactors of prod'ction %and# %a&or# and capita% andtransforms them into the desired o'tp't$ 8he o'tp't may&e capita% or cons'mer goods$

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    Manisha Rajadhyaksha 9

    Economics 6 (carcity Re%ationship &etween how m'ch there is of something and how

    m'ch of it is wanted$ Reso'rces are scarce compared to the 'ses we have for them$ Eamp%es water scarce; rod'ction ofgoods to satisfy a want wi%% red'ce avai%a&%e reso'rces$

    Reso'rces are %imited or scarce not eno'gh to prod'ce goods tosatisfy a%% o'r wants$ (carce reso'rces yie%d scarce goods$

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    Manisha Rajadhyaksha ?

    Economics 6 @hoices

    )carcity forces choice. conomics is

    often called the study of choosing.

    "annot ha(e all we want of e(erything

    we want.

    )carcity imposed %y limited factors of

    production yielding limited output of

    goods relati(e to unlimited wants.

    "hoices must %e made.

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    Manisha Rajadhyaksha AB

    Economics . *%ternative Cses @hoices made a&o't how reso'rces wi%% &e 'sed or

    a%%ocated$ Allocate means distri&'te$ @hoices among a%ternatives decide which goods wi%% &e

    prod'ced# how to a%%ocate reso'rces to prod'ce goods# andhow to a%%ocate the goods among the pop'%ation$

    Method 'sed to decide how these a%%ocations wi%% &e madedepends on the kind of economic system chosen$

    Reso'rces have a%ternative 'ses and are scarce necessary to choose among a%ternatives$ Many a%ternativeways to 'se reso'rces# and hence choices made$

    Governments# individ'a%s# &'sinesses 'se reso'rces as pertheir o&jectives time# income# %and# %a&or# capita%# andentreprene'rship$

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    Manisha Rajadhyaksha AA

    Economics . Opport'nity @ost

    *pportunity costs are e(erywhere, due to

    scarcity and the necessity of choosing.

    *pportunity cost is not what you choosewhen you make a choice + it is what you did

    not choose in making a choice.

    Opportunity cost is the (alue of the forgone

    alternati(e + what you ga(e up when you got

    something.

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    Manisha Rajadhyaksha A2

    Economics . >resent 0 D't're

    @ons'mption @hoice imposes opport'nity cost over time$ Cse of reso'rces means that those reso'rces wi%%

    not &e avai%a&%e for f't're 'se$ * decision m'st &e made# an opport'nity cost

    enco'ntered# as to whether to a%%ocate for presentneeds or f't're needs$

    8oday vers's tomorrow$ (ome goods wi%% &e

    cons'med today and some in the f't're$ yred'cing present cons'mption# f't're cons'mptionincreased$

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    Manisha Rajadhyaksha A3

    Economics . (ocia% (cience

    conomics is a social science thatstudies how society chooses.

    Social sciences focus on human%eha(ior.

    conomics is a social science means

    that economists study human %eha(iorconfronted %y scarcity throughapplication of scientific method.

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    Manisha Rajadhyaksha A+

    Economics . -efinitions

    "lassified into four groups:

    1. ealth definitions,

    2. Material welfare definitions,

    -. )carcity definitions, and

    . $rowth/centered definitions.

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    Manisha Rajadhyaksha A,

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    Manisha Rajadhyaksha A/

    Materia%6

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    Manisha Rajadhyaksha A1

    (carcity6&ased -efinition . Hione%

    Ro&&ins Essays on Nature and Significance of the Economic Science A?32!$ Economics ! science which studies human beha"ior as relationship between ends

    and scarce means which ha"e alternati"e uses#$

    Main Features o" Scarcit% De"inition

    A$ /uman &ants are unlimited: f one want is satisfied# another want crops 'p$

    8h's# different wants appear one after another$2$ *imited means to satis"% #uman &ants: Himited means and reso'rces forsatisfying these wants$ Reso'rce considered as scarce if its s'pp%y is %ess than itsdemand$

    3$ Alternati!e uses o" scarce resources: (ame reso'rce devoted to a%ternative %inesof prod'ction# and for satisfaction of different wants$

    +$ E""icient use o" scarce resources: Cn%imited wants are ranked as per priority# and

    scarce reso'rces are 'sed in efficient manner for satisfaction of these wants$,$ Need "or c#oice and o)timi0ation:@hoice &etween most 'rgent and %ess 'rgent

    wants$ "ence# Economics is ca%%ed science of choice# and scarce reso'rces 'sedfor maim'm satisfaction i.e.$ optimisation! of most 'rgent wants$

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    Manisha Rajadhyaksha A9

    Modern Growth6Oriented -efinition

    . >a'% (am'e%son Economics ! study of how people and society end up choosing$ with orwithout use of money$ to employ scarce producti"e resources thatcould ha"e alternati"e uses to produce "arious commodities o"er timeand distributing them for consumption$ now or in the future$ among"arious persons or groups in society. It analyses costs and benefits of

    impro"ing patterns of resource allocation#.Main Features o" Modern ro&t#.Oriented De"inition

    A$ ro&t#.orientation:concerned with determining pattern ofemp%oyment of scarce reso'rces to prod'ce commodities over time$

    2$ D%namic allocation o" consum)tion:of income for present andf't're$

    3$ Distribution: of cons'mption among gro'ps in a society$+$ Im)ro!ement o" resource allocation:thro'gh cost6&enefit ana%ysis$

    mprovement of reso'rce a%%ocation and &etter distri&'tive j'stice aresynonymo's with economic deve%opment$

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    Manisha Rajadhyaksha A?

    ranches of Economic 8heory

    Microeconomics

    Macroeconomics

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    Manisha Rajadhyaksha 2B

    Microeconomics

    Branch of economics concerned with economicdecision/making of single unit of economic system.

    0ow does an indi(idual or a family decide on how

    much of (arious commodities and ser(ices toconsume3 0ow does a %usiness firm decide howmuch of its product or products to produce3

    Microeconomics shows that economics is a socialsciencewhich aims at analy4ing economic %eha(iorof indi(iduals in a social en(ironment.

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    Manisha Rajadhyaksha 2A

    mportance of Microeconomics

    A$ Determination o" demand )attern: i.e.$ amo'nts of demand for goodsand services in the economy# as tota% demand for a good or service isthe s'm tota% of the demands of a%% the individ'a%s$

    2$ Determination o" t#e )attern o" su))l%: i$e$ amo'nts of goods andservices prod'ced &y firms in economy$

    3$ 2ricing:>rices of goods and services determine pattern of reso'rce

    a%%ocation in economy$ 8hese prices are determined &y interaction offorces of demand and s'pp%y of the goods and services$

    +$ 2olicies "or im)ro!ement o" resource allocation: economicdeve%opment stresses improving pattern of reso'rce a%%ocation in theco'ntry$

    ,$ Solution to t#e )roblems o" micro.units:Microeconomics starts with

    individ'a% cons'mers and prod'cers# po%icies for correcting wrongdecisions at micro6%eve% are a%so faci%itated &y microeconomics$Economic pro&%ems faced &y economic agents s'ch as individ'a%cons'mers# prod'cers# etc$! are ana%y)ed with microeconomic theories$

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    Manisha Rajadhyaksha 22

    Macroeconomics ranch of economics concerned with economic

    magnit'des re%ating to the economic system as a

    who%e# rather than to the microeconomic 'nits %ike

    individ'a%s or firms$

    8herefore ca%%ed aggregative economics$

    4Macroeconomics dea%s $$$ not with individ'a%

    income &'t with nationa% income# not with

    individ'a% prices &'t with the price %eve%# not withindivid'a% o'tp'ts &'t with nationa% o'tp't5

    Ienneth o'%ding!$

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    Manisha Rajadhyaksha 23

    mportance of MacroeconomicsA$ Income and em)lo%ment determination:are vita% concerns of

    macroeconomics$

    2$ 2rice le!el:-etermination of genera% price %eve% and inf%ation isdisc'ssed in macroeconomic theories$

    3$ 3usiness c%cles:Economic &ooms and depressions fo%%ow one anotherin a cyc%ica% fashion$ ncome and emp%oyment epands d'ring &oomperiods and shrink d'ring depressions$

    +$ 3alance o" )a%ments: -ifference &etween tota% inf%ow and tota%o'tf%ow of foreign echange is known as &a%ance of payments$ @a'sesand remedies of o> pro&%ems are disc'ssed in macroeconomics$

    ,$ o!ernment )olicies: Government po%icies on economic varia&%es %ikenationa% income or genera% price %eve% are st'died in macroeconomics$

    /$ Interrelations bet&een mar4ets: -ifferent markets of economicsystem commodity# %a&or# &ond# money# etc$! are interre%ated$-ist'r&ance in one of these markets affects a%% the others$

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    Manisha Rajadhyaksha 2+

    Microeconomics v=s$

    Macroeconomics

    Microeconomics and macroeconomics arecomp%ementary to each other$

    Himitations of microeconomics are covered &y

    macroeconomics$ Macroeconomics does not make detai%ed st'dy of

    individ'a% cons'mer or prod'cer# which is takencare of &y microeconomics$

    "ence comprehensive notion of economics on%ywhen ac'ainted with &oth microeconomics andmacroeconomics$

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    Manisha Rajadhyaksha 2,

    Csef'% economic concepts in

    &'siness

    >rice e%asticity of demand#

    ncome e%asticity of demand#

    Opport'nity cost#

    8he m'%tip%ier# >ropensity to cons'me#

    Margina% reven'e prod'ct#

    (pec'%ative motive#

    >rod'ction f'nction#

    a%anced growth# andHi'idity preference$

    8heory of the firm6price# o'tp'tand investment decisions#

    'siness financing#

    >'&%ic finance and fisca% po%icy#

    Money and &anking#

    Jationa% income and socia%acco'nting#

    8heory of internationa% trade#and

    Economics of deve%opingco'ntries$

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    Manisha Rajadhyaksha 2/

    ndian contet . manageria%

    economist f'nctions:

    Macro6forecasting for demand and s'pp%y$ >rod'ction p%anning at macro and micro %eve%s$ @apacity p%anning and prod'ct6mi determination$ Economics of vario's prod'ctions %ines$ Economic feasi&i%ity of new prod'ction %ines=processes and projects$ *ssistance in preparation of overa%% deve%opment p%ans$ >reparation of periodica% economic reports 6 companys prod'ct6%ines#

    f't're growth opport'nities# market pricing sit'ation# genera% &'siness#and nationa%=internationa% factors affecting ind'stry and &'siness$

    >reparing &riefs and papers for top management for vario's@ham&ers# @ommittees# (eminars# @onferences# etc$ Ieeping management informed of vario's nationa% and internationa%

    deve%opments on economic=ind'stria% matters$

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    Manisha Rajadhyaksha 21

    Sco)e o" managerial economics

    ncrease in comp%eity of &'siness decision6making process

    d'e to changing market conditions and &'siness environment$

    ncrease in 'se of economic %ogic# concepts# theories# too%s of

    economic ana%ysis in decision making process$

    Rapid increase in demand for professiona%%y trained mangeria%

    manpower$

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    Manisha Rajadhyaksha 29

    Com)le, business &orld

    Growth of %arge sca%e ind'stries and (MEs

    Growth of variety of ind'stries

    -iversification of ind'stria% prod'cts

    Epansion and diversification of &'siness activities Growth of MJ@s

    -emand as nter6firm# inter6ind'stry# internationa% riva%ry# competition#

    risk# 'ncertainty

    Re'ires 6

    Cnderstanding market conditions# nat're and degree of competition#market f'ndamneta%s# &'siness environment

    Market condition ana%ysis 6 prod'ct market# inp't market# financia% market

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    Manisha Rajadhyaksha 2?

    Economics (t'dy of how peop%e 6 individ'a%s# ho'seho%ds# firms# nations 6

    optimi)e their gains from scarce reso'rces and opport'nities

    (ocia% science 6 st'dies h'man &ehavior in re%ation to optimi)ing

    a%%ocation of avai%a&%e reso'rces to acheive given ends

    ndivid'a%s 6 want=need 6 maimi)e 'ti%ity to satisfy want=need

    "o'seho%ds 6 what=how to cons'me 6 maimi)e tota% 'ti%ity Dirms 6 how to choose commodity# prod'ction# techno%ogy# %ocation of

    firm# market=market segment# price of prod'ct# advertising and other

    epenses# strategy for competition

    Jation 6 how=what to a%%ocate reso'rces 6 men and materia%s 6 &etween

    competing needs of society to mami)e we%fare of society Economic po%icies 6 taation# ependit're# price# fisca%# monetary#

    emp%oyment# foreign trade# tariff# ind'stria%


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