Hiram E. Fitzgerald Burton A. Bargerstock Michigan State University University of Wisconsin, Madison October 24, 2011

Economic Development and Engagement Scholarship

An Engaged University…

Co-Creating Collaborative Partners

The Prima Civitas Foundation (PCF): A non-profit foundation created in 2006

• Partnering with four year universities, community colleges, intermediate school districts, local economic development groups, workforce development agencies, and other local and regional partners, PCF seeks to bring about foundational change to the culture of Michigan’s economy, while at the same time stimulate activity for job creation and retention.

• Using its vast network at the local level, PCF leverages significant opportunities through relationships with state and national leaders to bring new and innovative approaches to Michigan’s economic revitalization

Lansing Area Economic Partnerships (LEAP)

1. Leadership 2. Value-added enterprise 3. New enterprise 4. MSU integration 5. Global community 6. Emerging talent

MSU-LEAP Community Builders Initiated by Leap, Inc. and the Prima Civitas Foundation, the MSU Community Builders program recognizes businesses and organizations that are working with Michigan State University to advance economic development and quality of life in the Mid-Michigan region. Since the launch of the program in September 2008, 74 companies, agencies, and organizations have been recognized as MSU Community Builders. These organizations were selected in recognition of their sustained and active engagement with MSU. These engagements have resulted in broad and enduring positive community impacts.

Six Initiatives

Lansing Area Economic Partnership. (2009, November). Greater Lansing Next: A plan for regional prosperity (p. 9). East Lansing: Michigan State University, Land Policy Institute. Retrieved from http://greaterlansingnext.com/pdf/09-LEAP_Brochure_web.pdf.

LEAP:Action Strategies for Greater Lansing NEXT

• Expand business assistance, acceleration, and attraction efforts

• Expand talent attraction and retention efforts • Support placemaking improvements • Enhance cultural and creative assets • Improve first impressions • Expand entrepreneurship and innovation

services • Strengthen and expand our regional mission

Lansing Area Economic Partnership. (2009, November). Greater Lansing Next: A plan for regional prosperity (p. 9). East Lansing: Michigan State University, Land Policy Institute. Retrieved from http://greaterlansingnext.com/pdf/09-LEAP_Brochure_web.pdf.

Greater Lansing Next Plan

• Greater Lansing Next Plan is an example of a Regional Strategic Growth Plan (2009).

• MSU Land Policy Institute helped prepare this plan. • There are less than ten strategies that are the focus of

the Plan.

• Future investments should be concentrated on those strategies.

• Key is for the local governments, business and non-profit organization stakeholders to commit to putting the economic interests of the region first, and then to work collaboratively and cooperatively to plan and then implement the Plan.

• A copy of the Leap Plan can be downloaded from www.greaterlansingnext.com.

NEXT and the Michigan Prosperity Initiative

• Purpose: Prepare Michigan to better compete in the global New Economy. Initiated by MSU President Lou Anna K. Simon and Michigan Governor Jennifer Granholm.

• Three Phases: 1. New Economy Training Programs (101, 201 and 301):

– 99 training programs across Michigan in 63 days (LPI & Extension)

2. Assist State Planning & Development Regions prepare Strategic Growth Plans – Work with 14 regions to draft regional economic strategies over summer

3. Assist State of Michigan prepare State Strategies for Economic Growth

– Work with two state agencies to prepare draft state strategies informed by regional strategies (and other sources) and expose to review and comment by 400 representatives of statewide organizations at Oct. 7th Summit. Will refine strategies over the next month and encourage stakeholders to use to help get Michigan back on the path to prosperity.

East Lansing: Michigan State University, Land Policy Institute.

MSU Business-Connect

• MSU Business-CONNECT was established to help companies leverage MSU’s wealth of resources more efficiently. The Business-CONNECT team works with companies to align business goals with MSU’s intellectual capacity and ability to deliver, drawing on MSU’s extensive base of human knowledge and source materials, high-end scientific equipment and facilities, and invaluable international connections and educational services.

MSU Business Connect: http://businessconnect.msu.edu

MSU Technologies • Transfer MSU intellectual property to the

marketplace • Provide MSU researchers with feedback from

the marketplace • Focus on:

– Biotechnology – Defense – Energy – Environment – Informatics – Nanotechnology

MSU Technologies: http://technologies.msu.edu

The Hatch: A business incubator in East Lansing’s Technology Innovation Center

• The Hatch will allow students to launch new ventures for their entrepreneurial capstone projects under the mentorship of ENet.

• The Hatch is a collaborative effort between the Lansing Economic Area Partnership, MSU and the city of East Lansing to provide incubation space to student entrepreneurs that is tightly connected to university and community services.

The Hatch: http://www.cityofeastlansing.com/hatch

MSU Bioeconomy Network

• The mission of the MSU BioEconomy Network is to identify, encourage and support research programs that will position Michigan State University as a world leader in the development of the bioeconomy.

• Created in 2010, the network is designed to marshal MSU research and resources to help foster connections with public and private sector initiatives designed to expand Michigan's bioeconomic sector.

Office of the Vice President for Research and Graduate Studies

Campus-Community partnerships: Innovation, Incubation, and Economic Development

East Lansing Technology Innovation Center

msuENet: Entrepreneurial Network MSU Hatch: Innovation center for college students

MSU Business Connect: helping private sector business to connect with MSU

MSU Technologies: marketing inventions to private sector

Private Sector Business

East Lansing Smart Zone

Prima Civitas Foundation: statewide, regional economic development

Some MSU spin off companies: (2008: 48 patents, 4.8 million in revenue)

AcquaBio Chip, LCC: pathogen identification instrumentation Biophotonoic Solutions: optimizing ultra fast lasers BoroPharm Inc: boronic acid compounds Draths Corp: chemicals for products from renewable materials Gema Diagnostics: applications for assisted reproduction technology InPore Technologies: silica particles for wind turbine and auto industries MiteZapper LCC: eradication of mites from honey bee colonies Monarch Atenna Inc: antenna technology for wireless industry NamesforLife, LLC: databases to link related names or terms Natural Therapeutics: natural fungal nail relief products Neogen Corp: food and animal safety products Niowave Inc.: superconducting particle accelerators Red Cedar Technologies: optimizing software and consulting for engineering products TCH Pharmaceuticals: pharmaceutical drug development Verde Turba Technologies Inc: develops turbo machinery XG Sciences: manufactures graphite nanoplatelets as additives to plastics

University Corporate Research Park

The mission of the University Corporate Research Park is to mutually benefit Michigan State University and tenants of the Research Park through the advancement of research, technology, development of new knowledge, and commercialization of intellectual property.

Innovation Technology Center Analysts International Corporation Netarx LCC Diverse Computer Marketers, Inc. Transaction Network Services MI Virtual University MDOT Lansing Transportation Services Center MSU Foundation Technology Development Center L&S Associates Lyondell Basell Industries MSU Composite Vehicle Research Liuman Technologies LLC Biotechnology Development Center EcoSynthesis, Inc Claytex,l Inc MBI International

A Founding Member of the Capital Area Information Technology (IT) Council

• Helping lead the effort to transform the Capital Area to a knowledge-based economy are 300+ local IT companies providing more than 4,500 jobs—as well as “end users” of technology like banks, insurance companies, hospitals and schools that also employ large numbers of IT professionals.

• The purpose of the IT Council is to foster a vibrant and thriving IT community in the Greater Lansing Region through:

• Education/Training • Job Development • Networking/ Events • Leadership

IBM-MSU Partnership: On-Campus IBM Global Delivery Center

• innovative application development and support services to modernize older and less efficient IT systems for state and local government agencies and universities.

• accommodating work from telecommunications, health care and other U.S.-based clients in the center and modernizing IT applications through process excellence, tooling automation, and asset re-use.

• students studying computer science, supply chain, and engineering will be candidates for employment by programs in the IBM global delivery center.

Community-Based Health Care, Medical Education and Research: Expanding Local Capacity Statewide

Detroit Medical Center Macolm CC University Center and a 30 hospital Statewide Campus

System

MSU College of Osteopathic Medicine College of Osteopathic Medicine (D. O.) College of Human Medicine (M.D.)

Grand Rapids Secchia Center and hospital partners in Kalamazoo Lansing Midland/Saginaw Traverse City Marquette

Medical Centers in Grand Rapids, Detroit, and Statewide

New and Ongoing Strategic Initiatives

Establishing Place-based Hubs

MSU Detroit Center

Center for Community and Economic Development (CCED) in Lansing

MSU Detroit Research Partnerships Office at YouthVille-Detroit

Center for Community and Economic Development

Establish Advisory Committee of Stakeholders

Help Identify Issues, Capacities, and Needs

Consider Alternative Responses

Design Strategies and Mobilize Resources

Collaborate with Community to Implement Strategies

Evaluate Impacts

Modify Strategy and/or Disseminate

Findings

Establish and Maintain Networks Within Communities

Principles of Community Development • Promote active and representative citizen participation • Engage community members in issue identification • Help community members understand economic, social,

political, environmental, and psychological effects • Build upon community assets and emphasize shared

leadership and active citizen participation • Seek alternatives to efforts that are likely to have

adverse impacts • Increase leadership capacity, skills, confidence, and

aspirations in community development

Information Technology Empowerment Center (ITEC) • A nonprofit, collaborative

partnership of community, business, education, and government

• ITEC’s mission is to increase technology skills of Lansing area children and adults so as to better prepare them to participate in a fast-paced, global IT-based economy

• http://www.iteclansing.org

“ITEC is the result of a convergence of a group of MSU faculty and academic staff with the City of Lansing, the Prima Civitas Foundation, Lansing School District, Lansing Community College and Capital Area Michigan Works!, along with private sector firms and key funding from the Dart Foundation and TechSmith. The stakeholders looked to after-school programs in places like Harlem, Pittsburg and Detroit as they modeled their program.” Capital Gains, September 28, 2010

ENGAGEMENT OCCURS Result: ITEC

Community Neighborhood Association Leader [has aspirations and ideas]

• Abandoned school building

• Underprivileged neighborhood

• Underperforming children

• Pressure for community to use building for substance abuse program

• Community declines substance abuse program

• Private company Spartan Internet buys building

MSU Dept. of Computer Science and Engineering

Associate Provost for University Outreach

and Engagement

Interdisciplinary Team of Researchers

contacts

assembles

Partners [From community, business, education, and government]

Disparities in Internet access and use

Computer use in schools

Media training centers

Computer science/software development and technologies

Educational computer games

MSU Researchers [performing research – issues related

to the use of IT]

Takes action! (see next slide)

University-Community Linkage

Example of Campus-Community Program Development

Interdisciplinary Team of Researchers • Team decides how to organize

Involves community, MSU units, Spartan Internet, Prima Civitas

- Choices: • Set up as a university research laboratory? • Set up as an independent nonprofit corporation?

• Major objectives – Innovative research – Enhancing users’ skills in

technology and technology disciplines

– Develop applications for community business partners

• Develops business plan to become self-sustaining

- Involve government, workforce development agencies, community foundations, Lansing School District, Capital Area IT Council, etc.

• Decide what to do? What programs? Emphasize afterschool programs that promote science, technology, engineering and math skills in children

- Delivery system to use? Educational computer games (Scratch, Alice)

Takes action!

Steps Taken by the Interdisciplinary Team

Basic Research

Applied Research

Technology Transfer

Community Benefits

University Benefits

Carried out by the interdisciplinary team of faculty researchers

• Spin-off to private company

• Develops marketable product

• Delivers to school for implementation

• Skilled workforce • Stimulate innovation • Afterschool activities

• Contracts and grants • Better relationship

with partners • Community valuing

MSU • Fulfills land-grant

mission

Research Process, Technology Transfer, and Benefits

innovation new products

new ideas new processes

ITEC Lego Robotics Camp

ITEC Digital Media Camp

ITEC Geocaching Camp

Aligning MSU Mission to State-Defined Needs

Regional Economic Development

• Regions are the fundamental geography for economic development in the global New Economy.

• Economic development planning at the regional level in Michigan is done through the 14 State Planning & Development Regions, that also do transportation and other regional planning. www.miregions.org

• These are the political regions recognized by the state and federal government and are created locally.

MSU Extension Program Institutes • Tom Coon, Director • Michelle Rodgers, Associate Director • Steve Lovejoy, Associate Director

• Michigan State University Extension

Preparing Michigan’s Children and Youth

for the Future. Director: Julie Chapin Enhancing Michigan’s First Green Industry: Agriculture and Agribusiness. Director: Wendy Powers Improving Health and Nutrition. Director: Dawn Contreras Greening Michigan: Leveraging Natural and Human Assets for Prosperity. Director: Rick Foster

Focus areas for Agriculture & Agribusiness

• Environmental Quality • Bioproducts and Bioenergy • Food and Animal Systems • Business Management • Ornamentals, Landscape and Turf Systems

Greening Michigan: leveraging natural and human assets for prosperity

• Equipping communities and their residents to make decisions that will help them to leverage their natural and human assets for economic development – Biomass based fuels (ethanol, methane) – Biomass based materials (plastics, composites) – Alternative energy (wind, geothermal, bio) – Energy efficiency – Water efficiency – Urban agriculture, gardening – Tourism – Carbon trading

Product Center: MSU AES and Extension

• The Product Center helps to develop and commercialize high value, consumer-responsive products and businesses in the agriculture and natural resource sectors. The Center is a key to the front door of MSU's vast and varied technical expertise, research, outreach, and educational services

Product Center: http://www.aec.msu.edu/product

Citizen Planner: Training and Educational Tools

• Job basics for community planning, zoning, and economic prosperity

• Ethics and conflicts of interest • Land use laws and court decisions • Plan implementation and development controls • Best practices and smart growth • Effective meetings, deliberation, and conflict

resolution • Relevant tools and techniques to do the job well • Smart Growth Readiness Tool (online assessments)

Building Inter-University Collaborations

University Research Corridor (URC) • Michigan State University • University of Michigan • Wayne State University

Empowering Michigan. Third annual economic impact report of Michigan’s URC. Anderson Economic Group, LCC 2009

Purpose: to accelerate economic development in Michigan by educating students, attracting talented workers to Michigan, supporting innovation, and encouraging transfer of technology to the private sector

Benchmarking Comparisons Northern California Southern California North Carolina Pennsylvania Massachusetts Illinois

Michigan’s URC (2006-2008): rank against benchmarking comparisons

• Start-up companies: From 5th to 4th • Patent grants issued: From 5th to 3rd • Technology licenses issues: From 6th to 4th

Operational Expenditures: From 6.5 billion to 7.3 billion Net Economic Impact: From 12.9 billion to 14.5 billion Total R & D Expenditures: From 1.369 billion to 1.405 billion

Empowering Michigan. Third annual economic impact report of Michigan’s URC. Anderson Economic Group, LCC 2009

Redefining Economic Strategies for the New Economy

• Michigan Economic Development Corporation • Michigan Department of Energy, Labor, and

Economic Development • MSU Land Policy Institute

MSU Land Policy Institute: www.landpolicy.msu.edu

Creating Entrepreneurial Communities

• Resources – Coaches and mentors – Professional services – Information – Education – Workforce – Capital – Space

• Culture – Risk tolerance – Diversity valued – Messages/media – Welcoming to all – Youth engagement – Awards and recognitions

MSU Land Policy Institute: www.landpolicy.msu.edu

Social Networks Community based social groups E support professionals Business groups “No wrong doors” “Third places” Social media E clubs Policy Zoning Reporting Incentives Regulation Public policy Public institution support

Economic Development through Arts and Culture

Wharton Center for Performing Arts • A leading resource for

renowned arts entertainment and education programs

• Enriching the lives of Michigan residents and strengthening the value of the arts in everyday life

• Four theatres – Cobb Great Hall (2400), Pasant Theatre (750), MSU Concert Auditorium (3400), Fairchild Theatre (400) MSUFCU Institute for

Mid-Michigan Allen Neighborhood Center - AWARE Shelter - Black Child & Family Institute - Boys and Girls Club of Lansing – Charlotte High School - Charlotte Performing Arts Center - Cristo Rey Community Center - Eagle Visions Ministries, Inc - Eastern High School - Edgewood Village Scholars - Ele’s Place - Esther Court Ministry - Faith United Methodist Church - Happendance - Hartland High School - Holt High School - Holy Cross Children’s Services - Ingham County Health Department - Ingham Intermediate School District - Jackson Public Schools/Parkside - Lansing City Pulse - Lansing Community College - Larry M. Trice, Sr. Outreach Center - Leslie Middle School Aspire Scholars - MMCC Students of Promise - MSU College of Music - MSU College of Osteopathic Medicine - MSU Cultural Engagement Council – MSU Department of Psychology - MSU Department of Theatre - MSU Family Resource Center - MSU Residential College in the Arts & Humanities - Northridge Academy - Okemos School District - Onaway Area Community Schools - Pleasant View Elementary - Refugee Development Center - South Side Community Coalition - St. Vincent Catholic Charities - Stockbridge High School - Stormfield Theatre - The Child Benefit Fund - Williamston High School - Williamston Theatre

West Michigan Allegan High School - Aquinas College - Belding High School - Broadway Grand Rapids - Calvin College - East Grand Rapids High School - Fennville High School - Grand Rapids Catholic Central High School - Grand Rapids Civic Theatre - Grandville High School - Ottawa Hills High School

Northwest Michigan Bellaire High School - Benzie High School - Central High School - City Opera House - East Middle School - Elk Rapids High School - Interlochen Arts Academy - Northern Michigan Community College - Old Town Playhouse - St. Francis School - Traverse City College Prep Academy - West High School

MSU Museum • Michigan State University Museum is committed

to understanding, interpreting, and respecting natural and cultural diversity—through education, exhibitions, research, and the building and stewardship of collections that focus on Michigan and its relationship to the Great Lakes, and the world beyond.

• The MSU Museum is Michigan’s natural history and culture museum, and first affiliate of the Smithsonian Institution. Recent Smithsonian collaborations with MSU researchers and scholars have included publication of the world's most comprehensive study of the species and range of birds in South Asia, and a Smithsonian Folklife Festival centerpiece program on Native American basketry traditions.

MSU Museum Strategic Emphases Research connect PORTAL

Learning Laboratory

Operation Ignatius - student

connection

MCIR

Museum International

Museum as Forum

Eli and Edythe Broad Art Museum

“Critical thinking and analytic skills need to be accompanied by the abilities to detect patterns, to combine seemingly unrelated ideas to find new ways to solve problems, to develop compelling narratives to express ideas, and to understand the nuances of human desires and fears. These abilities are fostered by the arts and by art museums, powerful cultural institutions that show how artistic expression has mirrored and shaped contemporary experience.”

Karin A. Wurst, Dean, College of Arts and Letters.

Art Works: Creative Invention/Reinvention

Partners Michigan Office of Cultural Economic Development City of East Lansing Arts Council of Greater Lansing Michigan State Housing Development Authority Lansing Economic Development Corporation Michigan State University

Goals: Lead and Coordinate Cultural Economic Development Encourage, Support, and Invest in Creative Enterprises Attract and Assist Workers and Businesses Enhance the Value of Place

Creative Economy: “consists of a cultural core that includes occupations and industries, both for profit and not for profit that focus on the production and distribution of cultural goods and services, as well as intellectual property—but specifically intellectual property that has a cultural component.”

Art Works: Creative Invention/Reinvention, 2009, p. 2, 4

For More Information Contact

University Outreach and Engagement Michigan State University

Kellogg Center, Garden Level East Lansing, MI 48824-1022

Phone: (517) 353-8977 Fax: (517) 432-9541

E-mail: outreach@msu.edu Web: outreach.msu.edu

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