8
SEPTEMBER-DECEMBER 2016 (VOL 1)
PUBLICATION OF UPENA UITM TERENGGANU
1
PATRONS
Assoc. Prof. Dr. Samad Abdol Nawi
Assoc. Prof. Madya Dr. Azemi Bin Che Hamid
Assoc. Prof. Dr. Mazidah Puteh
ADVISOR
Mohd Hairi Bin Jalis
CHIEF EDITOR
Siti Nor Fadillah Ahmad Shariff
Mohd Azuan Mohd Alias
EDITORS
Siti Nurhanifah Sulong
LAYOUT AND GRAPHICS
Siti Nor Fadillah Ahmad Shariff
Editorial BOARD
Though female managers monopolize most ho-tels nowadays, but there are still some conven-tional beliefs that under estimate the capability of the female manager. I myself used to be a ho-tel manager and I have to admit that there are several challenges that we need to encounter as female managers. Knutson and Schmidgall (2013) highlighted that there are four major at-tributes for woman to be successful in the hotel industry. It consists of hard work, patience, per-severance and working harder and longer than the male employees. Among the several issues arise pertaining to female managers are balancing between work and family. Hotel operates 365 days a year and it is the nature of hotel to have shift and working long hours. Thus, for married female managers, it would be quite challenging for them. A strong support system from the family and manage-ment is needed to prevent the quality of life from daunting. Additionally, bias and unstable emo-tions are among the perceptions that most peo-ple have on female managers. Knutson et al (2013) reiterated that male bias appeared to be prominent as the barriers for female managers. Probably, male employees prefer to listen to male manager, as they believed in „boys net-work‟. Organization can establish a strategy that treats male and female employees equally. In conjunction with that also, female managers were tend to be associated with „soft‟ depart-ments such as human resources, finance, sales and marketing as well as purchasing. The real is, given the proper technical skills and adaptabil-ity; female managers can also perform in „hard‟ departments like food and beverage depart-ments, housekeeping as well as banquet. Sending female managers for outside executive develop-ment programs, practice equal and flexible work policies and employment programs as well as encourage professional certification will all assist them to strengthen their career development. In conclusion, gender is actually not an issue in hotel operation. Whether the manager is female or male, it demands the cooperation, teamwork and communication skills from everybody to en-sure a smooth and successful daily operation. Reference Knutson, B. J. & Schmidgall, R. S. (2013), Chal-lenges and opportunities for woman: Achieving success in hospitality financial man-agement, Journal of Hospitality and Tourism Education, 13:3-4, 45-54
As we all know Apple had recently launch a new
smaller iPhone SE in order to compliment the
iPhone 6S and the bigger 6S Plus but did anyone
know about the immergence of NoPhone? The
Founders Van Gould, Chris Sheldon, Ingmar
Larsen and Ben Langeveld have the idea of intro-
ducing a phone that have the ability to connect
people to real world. It is said that almost 4,500
unit have been sold worldwide.
The founder also said that a few customer have
given a positive feedback like with NoPhone the
customer had stop using phone while driving,
stop taking pictures of food, stop getting emails
from boss and many more. Although the phone
cannot do anything that any iPhone can do it has
one big advantage that it is toilet resistant.
On serious tough the creation of this phone is to
make people aware of their smartphone addic-
tion and also serve as a placebo. People can still
have the feeling of holding a phone but at the
same time not being addicted to using the
phone. People can now have a peaceful conver-
sation while enjoying their meals. There will be
no more picking up and looking at the phone
screen after hearing the notification sounds. An-
yone interested can simply visit
www.thenophone.com/ to know more about the
NoPhone.
At the dawn of the new millennium,
technology appeared to be significant
in hotel and tourism industry. Among
the latest innovation in hotels is ro-
botics replacing certain hotel’s job
position.
Starwood is the first hotel worldwide
to introduce robotic butlers at Aloft
Hotel in California in August 2014.
Similarly, Marriott Hotel in Ghent,
Belgium employed a concierge ro-
botics that has been working since
June 2015. Mario as they name it,
mastered 19 languages. The robots
welcome the guests upon guest arri-
val at the hotel as well as guiding
guests at the buffet counter. Japan on
the other hand that is well known for
its sophisticated technology, also ma-
terialize a robot as their Front Office
Assistant staff. Henn-na hotel, Sasebo
city opened its doors to visitors earlier
this year with majority of the manning
are robots. This five star hotel with
the meaning of ‘Strange Hotel’ is lo-
cated in Huis Ten Bosch, a theme park
in Nagasaki prefecture. The robots
basically greet the guests upon guest’s
arrival, sending the guest luggage to
the guestrooms as well as cleaning
the guestroom.
These robots possessed certain char-
acteristics such as they are simple to
configure and directed towards close
interaction with humans. A study con-
ducted by Chandana and Saakshi
(2015) indicated that 56% of the re-
spondents displayed major interests
in utilizing robotic room service. The
robots emergence had invited de-
bates among industry players as well
as researchers. Some claimed that the
service inconsistencies displayed by
hotel staffs can be solved with the
advancement of all these robots. Ro-
botics can work faster than human.
Thus leading to a higher production
rates and productivity. While other
argued that hotels should be provid-
ing personalized service with the hu-
man touch. Robotics definitely unable
to deal with guest complaints when
service failures occurred. Additionally,
a robot can’t even smile. Richard Sing-
er, the Travelzoo European President
in his interview with CNN highlighted
that, “I would be very surprised if we
get to the point where hotels are en-
tirely manned by robots”.
Technology is in needs in today’s hos-
pitality world but it shouldn’t be
harmful to human. How do you pro-
pose technology without destroying
the pleasure and human rapports up-
on which the hospitality is based?
Reference
Chandana & Saakshi, B. V. (2015), Secondary
data collection future of robotics in hotels,
available online at www.slideshare.net
Neild, B. (2016), Why your next hotels will be
staffed by robots, available online at
www.edition.cnn.com
Wong, M. H. (2016), Japans robot hotel
opened its automatic doors, available
online at www.edition.cnn.com
2 5
MAC 2014
PUBLICA-TION OF
2
Dari Abdullah bin Umar r.a, Nabi Muhammad S.A.W bersabda: “Ketahuilah setiap daripada kamu adalah pemimpin, dan setiap daripada kamu akan dimin-ta pertanggungjawaban terhadap apa yang dipimpin. Seorang ketua adalah pemimpin bagi rakyatnya, dan dia akan diminta pertanggungjawaban terhadap yang dipimpin.Seorang suami adalah pemimpin bagi anggota keluarganya, dan ia akan dimin-ta pertanggungjawaban terhadap mereka. Seorang isteri adalah pemimpin bagi rumah tangga, suami dan anak-anaknya, dan akan diminta pertanggungjawaban terhadap yang dipimpinnya.Seorang hamba adalah pemimpin bagi harta tu-annya, dan dia juga akan diminta pertanggungjawaban ter-hadap apa yang dipimpinnya. Ketahuilah setiap kamu adalah pemimpin, dan setiap kamu akan diminta pertanggungjawaban atas apa yang kamu pimpin.” (H.R Bukhari dan Muslim) Pada dasarnya, hadis di atas menerangkan bahawa setiap indi-vidu memainkan peranan sebagai pemimpin kepada individu yang lain. Tanpa mengira jantina, tahap pendidikan, mahupun pangkat, seseorang itu perlu memimpin dan bertanggungjawab ke atas golongan yang dipimpin olehnya. Tugas menjadi pem-impin bukan sahaja digalas oleh mereka yang bergelar lelaki, para pentadbir, guru, atau cendiakawan di institusi- institusi pengajian tinggi -malah mereka yang bergelar ibubapa turut menyandang amanah sebagai pemimpin dalam menentukan hala-tuju kehidupan rumah-tangga dan memainkan peranan penting dalam mendidik generasi muda pada hari ini. Kepimpinan didefinisikan sebagai daya mempengaruhi tingkah laku seseorang sehingga menyebabkan individu tersebut sanggup memberi kerjasama untuk mencapai sesuatu matlamat yang telah dipersetujui. Menurut Winston dan Patterson (2006), „pemimpin‟ merupakan seorang (atau lebih) individu yang berkebolehan memilih, melengkapkan, melatih, dan mempengaruhi satu atau lebih pengikut; yang mempunyai pel-bagai kebolehan dan kemahiran; dan mampu mengarahkan tumpuan pengikut kepada misi dan objektif sesebuah organ-isasi. Dalam konteks kepimpinan ibubapa, matlamat utama setiap ibubapa adalah untuk memastikan bahawa anak-anak di bawah jagaan mereka tumbuh serta mencapai keseimbangan dan kecemerlangan dari segi rohani, jasmani, emosi dan intelektual. Anak-anak kecil ini diibaratkan seperti kain putih – dan ibubapalah yang bertanggungjawab untuk mencorakkannya. Baik-buruk hasilnya bergantung kepada ibubapa itu sendiri. Kepimpinan ibubapa amat diperlukan oleh anak-anak disebab-kan oleh beberapa faktor. Pertama, kepimpinan ibubapa merupakan obligasi moral kepa-da anak-anak. Hal ini jelas apabila ibubapa seharusnya menun-jukkan tingkah-laku serta sikap yang baik agar menjadi suri teladan kepada anak-anak. Menurut Kenney (dalam Langley, 2012), kanak-kanak sentiasa mempunyai sifat ingin tahu dan memerhatikan bagaimana seseorang dewasa mengendalikan sesuatu keadaan. Tindak-tanduk orang dewasa, khususnya ibubapa mempunyai impak yang besar ke atas emosi dan ting-kah-laku anak-anak. Sebagai contoh, seorang anak yang melihat kedua ibubapanya menggunakan kata-kata kesat dan melakukan penderaan fizikal ke atas pasangan masing-masing untuk menyelesaikan masalah, berkemungkinan besar
menggunakan cara yang sama apabila berlaku salah-faham atau pergaduhan dengan rakan-rakan di luar rumah. Selain itu, anak-anak yang masih mentah ini tidak mampu berfikir secara kritis dan membuat keputusan yang rasional. Mereka masih kurang pengalaman dan tidak mampu menilai dengan baik. Sementara itu, pengaruh persekitaran luar rumah dan rakan sebaya yang negatif mampu mengheret anak-anak ke kancah gejala sosial yang membimbangkan pada hari ni. Oleh yang demikian, kepimpinan ibubapa di rumah merupakan sebuah obligasi mor-al yang bertindak sebagai benteng yang mampu menyelamatkan mereka dari terjebak dalam masalah-masalah moral ini. Ketiga dan yang terakhir, kepimpinan ibubapa turut diperlukan dalam menyediakan suasana yang kondusif di rumah. Ibubapa perlu mewujudkan suasana „rumahku syurgaku‟ di rumah agar anak-anak dapat membesar dalam suasana dan persekitaran yang baik. Hal ini dapat membantu mereka untuk berjaya di sekolah. Kajian menunjukkan rata-rata pelajar yang mempu-nyai reputasi akademik serta sahsiah yang baik di sekolah ada-lah berlatarbelakangkan keluarga yang bahagia dan penyayang. Penceraian ibubapa mempunyai hubugkait dengan ketid-akupayaan anak-anak mendapat keputusan yang membang-gakan di sekolah (Potter, 2010 dalam Abbot, 2012). Selain itu, interpersonal konflik di antara kedua ibubapa juga turut me-nyumbang kepada pencapaian akademik yang rendah dalam kalangan pelajar (Ghazarian & Buehler, 2008 dalam Abbot, 2012). Kepimpinan ibubapa dirumah amat penting kepada anak-anak kerana tanpanya, sesebuah rumahtangga itu akan kucar-kacir. Ibubapa yang dapat memimpin dengan baik dapat menja-min kejayaan anak-anak mereka – baik dari segi akademik, mahupun sahsiah. Oleh yang demikian, dapatlah disimpulkan bahawa ibubapa memainkan peranan pentinng dalam memimpin serta mendidik anak-anak mereka. Ibubapa diibaratkan nakhoda dalam sesebuah pelayaran rumahtangga. Tanpa nokhada yang bertau-liah – sudah pasti sesebuah pelayaran hanyut di lautan. Sumber: Abbot, K. P. (2012). The influence of the family on adolescent academic achievement. Retrieved from: http://l i b . d r . i a s t a t e . e d u / c g i / v i e w c o n t e n t . c g i ?article=3264&context=etd Langley,M. (2012). How parents‟ examples affect kids. Re-trieved from: https://mom.me/kids/5049-how-parents-examples-affect-kids/ Matvichuk, T. (2015). The influence of parent expectations, the home literacy environment, and parent behaviour on child read-ing interest. Retrieved from: commons.emich.edu/cgi/viewcontent.cgi?article=1432&context=honors Muhammad Effendi Ismail. (6 September 2015). Erti sebuah kepimpinan. Retrieved from: http://www.sinarharian.com.my/mobile/karya/pendapat/erti-sebuah-kepimpinan-1.427810 Winston, B.E & Patterson, K.(2006). An integrative definition of leadership. International Journal of Leadership Studies, Vol 1 Iss. 2, pp. 6-66. Retrieved from: https://www.regent.edu/acad/global/.../winston_patterson.htm
I finally finished watching the final episode of the Korean drama "Come Back to Me, Mister". A story of two men in their forties, an overworked husband and a chef/restaurant owner, who died unexpectedly and tragically. Because they were not given the chance to meet their families before they died, they pleaded with the "higher authority" to allow them return and say their goodbyes. I will not go into the details of the drama. It's a story about regrets and making amendments. It's funny, sad, heart-warming all rolled into what I believe the best Korean family drama I ever watched. Sounds a bit cliche' but that's not the point that I want to make. The point is life is short, too short. We always assume that we are going to wake up tomorrow. That we will be here next week, next month, next year, 10 years, 100 years. We make plans for holidays, weddings, careers, the future, but we forgot to live for today. Think about it, when you woke up this morning, what was the first thing you did? Did you say a prayer to God for giving you another day to live? Did you kiss or hug your spouse/children/parents and tell them how much you love them? Or did you just jumped out of bed and carried on with your daily routine? Watching that drama made me think about my own life. We take a lot of things for granted. The air we breathe, the water we drink, the land we live on, and especially the people we love. And the worst part is we only realize how important they are when we no longer have them. How many times have we gone to sleep angry with our spouses/children/parents? How many times have we said to ourselves "I'll do it tomorrow" or “there‟s always tomorrow”? If we continue taking things for granted, we might end up living with regrets. We have to live as if there is no tomorrow. Don‟t get me wrong. I am not asking to forget about tomorrow. I am only stating that we need to emphasize on today and hope for tomorrow. We should thank God every day for all the things that we have. We should express love and appreciation to our loved ones daily. We should take time in our busy schedules to engage in activities with family and friends. We should do what we can do today instead of waiting for tomorrow. Learn a new language, do volunteer work, or go on trips to places in the country that we have never ventured. Travel the world, if possible, meet new people and learn about their culture. Hopefully, when our time is up, we have no regrets and leave our loved ones with only fond and wonderful memo-ries.
Kita yang lupa Teruna dara Perlu ibubapa Dari binasa Kita yang lupa Anak didik alpa Perlu disapa Dari kecewa Kita yang lupa Adinda setia Perlu wira Untuk gelak ketawa Kita yang lupa Kekanda perdana Santap Celana Perlu dijaga
Kita yang lupa Kerja bermegah Perlu ditegah Lebihkan amanah Kita yang lupa Jiran tetangga Bantu selia Dilupa tiada Kita yang lupa Jangan terus terlena Cari punca Selesai segera
3 3
Kajian kualitatif merupakan salah satu cara membuat kajian atau penyelidikan. Menurut Creswell (1994) dalam
kajian kualitatif, penyelidik bertindak sebagai instrumen kajian. Dalam penyelidikan, penyelidik adalah instrumen
utama yang bertindak untuk memungut data secara pemerhatian, temu bual dan analisis data di lapangan seterusnya
menganalisis data. Justeru, penyelidik perlu berada dalam situasi yang dikaji, contohnya mendengar dan memerhati
sendiri fenomena yang menjadi persoalan utama dalam kajian. Penyelidik mempunyai tanggungjawab menganalisis
peristiwa-peristiwa yang berlaku di persekitaran ketika menjalankan kutipan data. Kutipan data dijalankan adalah
secara berterusan.
Justeru itu, menyedari betapa pentingnya pengetahuan tentang penulisan Kajian Kualitatif ini kepada para pen-
syarah, pihak UPENA UiTM Terengganu telah merangka strategi mengadakan bengkel “Academic Writing of Quali-
tative Article.” Bengkel selama dua hari ini telah berlangsung pada 4 hingga 5 Mei 2016 di Makmal Komputer 3A4,
UiTM Terengganu. Penyertaan bagi bengkel ini adalah disasarkan kepada kesemua pensyarah UiTM (Terengganu)
Dungun, Kuala Terengganu dan Bukit Besi. Seramai 44 pensyarah pelbagai bidang telah mendaftar untuk
menghadiri bengkel. Penceramah yang dijemput merupakan seorang yang mempunyai kepakaran dalam penulisan
kajian kualitatif, Dr. Siti Uzairiah Mohd Tobi dari Universiti Teknologi Malaysia, Kuala Lumpur.
Objektif utama bengkel adalah bertujuan untuk memberikan pendedahan kepara para pensyarah yang menjalankan
penyelidikan kuatitatif dengan kaedah yang betul. Selain daripada itu, melalui bengkel ini para pensyarah dapat
mengetahui prinsip kajian kualitatif, menghasilkan “ Literature Review, Theoretical dan Conceptual Framework”
dengan betul serta menghasilkan kajian kualitatif yang berkualiti dan berkesan.
Aturcara bengkel tersebut adalah:
Pemahaman tentang kajian dan kaedah kualitatif
Literature review
Theoretical dan conceptual framework
Kaedah pengumpulan data
Kesahihan dan kebolehpercayaan data
Para peserta telah berpuas hati dengan penganjuran bengkel seperti ini di UiTMT. Pihak UPENA amat berharap
bengkel ini dapat diteruskan lagi di masa-masa akan datang dengan harapan lebih ramai lagi penglibatan daripada
para pensyarah yang dapat membantu UiTM dalam mencapai status Universiti Penyelidikan.
Rujukan:
Aini Hassan. 2007. Kualitatif Atau Kuantitatif ?: Memahami Andaian Asas Yang Mendasari Penyelidikan Pendidi-
kan. Masalah Pendidikan. 30 (1). Halaman 7-16. ISSN 0126-5024
Creswell, J. W. (1994). Research Design, Qualitative & Quantitative Approaches. Thousand Oaks, CA: Sage.
6
Suatu ketika
Daku tersenyum melihat percikan bunga api
Bunyi mercun berdentuman, bersahutan sini sana
Malam tujuh likur penuh cahaya dan gegak gempi-
ta
Tandanya raya sudah tak lama
Namun semakin aku dewasa
Tujuh likur mulai sunyi
Entah mengapa mercun diharamkan
Kerana bisingkah atau kecuaiankah
Semuanya berputar tanpa sebarang jawapan
Tanggal 7 Mei 1991
Jawapan kepada semua persoalan
Tragedi Hiroshima Sungai Buloh
Kilang mercun Bright Sparklers yang gagah berdiri
Rupa-rupanya tiada lesen operasi
Akibat kecuaian diri
Berpuluh-puluh nyawa menjadi galang ganti
Beratus-ratus tan belerang
Hasilkan letupan dan pelbagai kemusnahan
Kedengaran hingga ke Selayang
Tangisan dan raungan kuat kedengaran
Masyarakat setempat mula ketakutan
Gas toksik dan asap mula bertebaran
Ngeri tiada terungkap
Takut tiada tergambar
Rahsia mula tersingkap
Bagaikan Hiroshima
Yang ada hanyalah kemusnahan
Serta kedukaan
Inilah takdir Tuhan
Untuk dijadikan sebagai pedoman
Sumber:
Wikipedia (23 Oktober 2016). Tragedi letupan ki-
lang mercun Bright Sparklers, dilayari pada 27 Ok-
tober 2016 dari https://ms.wikipedia.org/wiki/
Trage-
di_letupan_kilang_mercun_Bright_Sparklers#Ma
ngsa.
4 4
Its 2016 and many entrepreneur or marketer had chooses to market their product or services online because of the many advantages such as cost saving, time saving, keeping up with current behavior and many more. Some people even before starting or completing their business plan are thinking about their web site domain name, Facebook pages, Instagram account and Twitter account. They are putting so much effort into the online marketing without giving the same amount of attention to their brand and product development.
They are so much focus on Facebook likes without knowing the relevant of a single click effect
their sales outcome, every single likes does not determined how many people will buy your product or use your services. Some of the posting might not even reach even 1% of the prospect because of the current algorithms that Facebook Company uses. The Face-book likes also have the same effect on the amount of twitter followers that the company had. Some of the follower may not even be a real person because it is impossible to know why people would decide to follow an account. Facebook, Instagram and Twitter do come up with a solution that is to buy an advertising slot where the post will suddenly pop up in people time line and the negative effect is some people do get annoy with that kind of strategy.
Before the time of Facebook, Instagram and Twitter, the online marketer uses email to promote
their product or services, back at that time people rarely get email so much so they will open and read the email. Time have change, not only email is now use in most of work place where people will receive tons of email per day and the introduction of spam mail make people just ignore and delete any irrelevant email. Some might use making videos and uploaded to You Tube but the number of views also did not give any implication of prospects reach because some people maybe viewing the same ad more than ones.
Online reviews by a blogger that can be share into any social media also hard to predict the
target reach. The blogger will ask their follower to share the entry and the number of share is certainly not an indicator to how many had read the post from the share, like for example from 50 times the post is shared on Facebook maybe the entry was seen and read by 2 or 3 people. To conclude online advertising is still the best medium to use but the entrepreneur / marketer do have to carefully digest the feedback they get and react accordingly.
Reference Gordon, M. (2015, November/December 1). Ignore Five Web Marketing Metrics. The Home-
Based Entrepreneur's Magazine , pp. 45-47. Viera, C. (2015, November/December 1). 7 Reasons to Market with Bloggers / Online Influenc-
ers. The Home-Based Entrepreneur's Magazine , pp. 44-45.
7
Back pain can be distressing and excruciating. It is normally common among adults range between 35 to 55 years old (Nordqvist, 2016). There are several reasons that can contribute to the illness. Among them are due to poor posture in everyday activities. Sitting in front of the computer in the office, teaching in the class especially in kitchen practical classes or standing for long periods can devote to back pain. Additionally, indi-viduals experiencing sleep disorders can also encounter back pain. It is advisable to have suitable mattress that support the backside of your body when you sleep. Moreover, Nordqvist (2016) highlighted that strain is the most common reason for back pain. It normally occurred from a blunt and amateurish movement. For instance, when you are picking up something that is too heavy, you tend to experience strained muscles and ligaments. Early mediation is essential to avoid the back pain from getting worst and required a medication or surgery. Thus, activities can be seen as the soothing solutions to back pain. Simple exercises such as walking are essential. It holds the position of the body in a neutral and upright posture. However, every movement needs to be in moderation manner. In addition, it is important to maintain good posture. A simple thing such as standing incorrectly when brushing the teeth can also cause back pain. Leaning over the sink can put 50% pressure on your back pain. In con-junction with that, sleeping the right way is crucial. If you are back sleepers, then it is suggested to put pillow under your knees. A side sleeper should establish pillow between your knees with the purpose to support your back. Smith (2013) suggested that relaxation techniques would be very helpful for the back pain. Meditation, tai chi, yoga and deep breathing can do wonders for the back and easing the mind to rest. Therapy can be an essential part of rehabilitation. Majority of the back pain cases resolve itself without the medical team assistance. It can be treat with careful attention and home treatment. Resting is important but too much resting may lead to counterproductive. Anyway, different individuals may encounter different level of back pain. Physicians should be able to diagnose back pain after several physical examination inspections and interviewing the patient. It goes back to individual inner strength in tackling this illness. The emotional state will color the perception of the pain. Till we meet again in the next issue. Have a nice day everyone! J References Norqvist, C. (2016), Back pain: causes, symptoms and treatments, available at www.medicalnewstoday.com Smith, M. W. (2013), 12 ways to improve back pain, available at www.webmd.com
Social media nowadays is evolving tremendously. Netizens used social media such as Facebook, instagram and twitter to get con-
nected with colleagues and family/relatives. Instagram is among the popular online site giving advantage to individuals as well as
organizations to escalate a message by just a single click. With instagram, individuals can upload and share photos as well as videos
with either publicly or privately on the app.
A study from City Base Apartments discovered that Disneyland Park in California appeared to be the most instagrammed tourism
destinations in the world capturing more than 12 million instagram post. Amazing right? Probably the awe-inspiring attractions in
Disneyland such as Splash Mountain, Cinderella’s castle and Indiana Jones Adventure: Temple of the Forbidden Eye attracted tour-
ists to seize the awesome moments. Another top five tourism destinations worldwide most instagrammed are Walt Disney World
Resort, Orlando Florida at second place, Central Park, USA at third place, while Eiffel Tower, France and Universal Studio, USA re-
spectively at fourth and fifth place.
In line with the popular instagrammed tourism destinations in Malaysia, Mulu Caves in Sarawak appeared to be the number one
destination nailed by many instagram users. The underground cave is the largest cave chamber in the world. It’s said that the huge
chamber can accommodate 40 Boeings 747 without overlaying their wings. Sepilok Orang Utan Rehabilitation Centre in Sabah turns
up at second place. While Perhentian Islands and Langkawi are both emanated at third and fourth place. Petronas Twin Towers is at
fifth popular instagrammed destinations.
For those who love taking photographs, they can automatically post the same picture in Facebook, Twitter and Tumblr if they con-
structed the settings in their Instagram account. While for organizations, Instagram can be powerful marketing tools in promoting
their brand or product since it relies heavily on images. However, of course Instagram possessed their drawbacks too. It can matu-
rate individual’s enslavement and lead to individuals/users spending more time on Instagram. Additionally, whatever pictures that
users share online, will remain on the net forever, unless the user delete it. So be careful with any pictures that you post. J
Reference
Malaysia Travel World (2016), The World’s Most Instagrammed Tourist Destinations, The Star, available online at
www.star2.com
Touropia (2016), Ten Top Tourists Attractions in Malaysia, available at www.touropia.com