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The Enterprise
Development
Programme. Annual Review 2009/10
Inside front cover
For further information contact:
Hugo Sintes EDP Manager
01865 472 221 or [email protected]
Kyle Johnson EDP contact
01865 473 915 or [email protected]
Annie Lewis EDP contact in Scotland
0141 285 8873 or [email protected]
www.oxfam.org.uk/edp
CONTENTS
Proud to be different 4People 5Director’s introduction 6A snapshot of the portfolio 8Manager’s review 10EDP’s remarkable women 12Current portfolio: 15 Colombia 16 Ethiopia 18 Haiti 20 Honduras 22 Indonesia 24 Liberia 26 Occupied Palestinian Territories 28 Russia 30 Sri Lanka 32 St Lucia 34 Tanzania 36New portfolio: 39 Ethiopia 40 Nepal 41 Occupied Palestinian Territories 42 Pakistan 43 Philippines 44 Rwanda 45EDP and the Virgin London Marathon 46
“Oxfam successfully supported our business at a critical moment. We now want to
become one of the leading companies in the sector.”
Daoud Istanbuli, New Food Company,
Occupied Palestinian Territories
Annual Review 2009/10
3
With your support, Oxfam provides an intelligent mix of loans and grants to small and medium enterprises throughout the developing world, helping people to work their way out of poverty.
But it’s not just about providing capital. It’s about identifying business opportunities, and helping entrepreneurs develop and implement viable business plans. It’s a pioneering, business-based approach to development.
EDP is unique and it works. It combines Oxfam’s international presence and experience with the finance and expertise of our supporters and partners. It creates wealth and drives change in poor communities. Crucially, it helps many thousands of people – especially women – to work their way out of poverty.
Proud to be differentThe Enterprise Development Programme (EDP) adopts a private equity approach to building sustainable businesses. We invest where others don’t go and where the potential for social impact is highest.
4 > Proud to be different
“Oxfam is developing a blueprint for promoting
and investing in small and medium enterprises in the most marginalised
parts of the world.”Vincenzo Morelli,
EDP Board Member
The EDP Board provides both direction and financial oversight, shaping EDP’s long-term strategy and making informed decisions concerning specific businesses. Board members also support fundraising activity on an ongoing basis.
Penny Lawrence EDP Director, International Director, Oxfam
Joss Saunders EDP Chair, Legal Counsel and Company Secretary, Oxfam
Vincenzo Morelli TPG Capital, founder Board Member
David Gait Maitri Trust, founder Board Member
Andrew Nicholson Virgin London Marathon
Jo Barnett Virgin London Marathon
Sandy Arbuthnot Private supporter
Gita Patel Stargate Capital Investment Group
The EDP Investment Committee (IC) of experts analyses potential new EDP investments, assesses the risk and return of each proposal, and makes considered recommendations to the Board. For enterprises that join the programme, the IC monitors performance and risk, whilst supporting their development in order to ensure ongoing commercial viability and sustainability.
Chris West Shell Foundation
David Irwin Irwin Grayson Associates
David Pitt-Watson Hermes Focus Asset Management
David Bright Global Markets and Enterprise Adviser, Oxfam
Nicholas Colloff Director, Strategy and Innovation, Oxfam
Hugo Sintes EDP Manager, Oxfam
All EDP enterprises benefit from the support of specialist global and regional staff, covering issues such as climate change and gender equality, as well as monitoring and evaluation.
Karl Hughes Global Adviser – Programme Effectiveness, Oxfam
Thalia Kidder Senior Global Adviser – Women’s Livelihoods, Oxfam
Alan Doran Business and Finance Adviser, Oxfam
EDP Board Investment Committee
Advisers to the Committee
5
Director’s introduction
Two years have passed since Oxfam’s Enterprise Development Programme (EDP) approved its first round of investments in June 2008. Our vision was to develop a model for supporting and investing in small (bigger than micro-) enterprises in places financial institutions do not reach.
We sought to promote a different, more business-like approach to economic development, more ambitious
than conventional livelihoods
initiatives whilst underpinned by
robust commercial disciplines.
As EDP began to build
momentum, the need to place
women at its core emerged
as an additional strategic
focus. Consequently, all of
our enterprises now ensure
that significant opportunities
are created for women,
often the most marginalised
people in poor rural areas.
Today, this vision for EDP is
rapidly becoming a reality. We
have selected, supported and
invested in 11 enterprises
(increasing to 16 from September
2010) and have seen substantial
progress, both in terms of each
business and in the evolution of
EDP as a whole. Indeed, some
enterprises are beginning to
deliver economic returns and
are helping many people to
work their way out of poverty.
This second year has, however,
seen a number of significant
events – namely the economic
downturn, political upheaval
and natural disasters – which
have directly affected individual
enterprises in the portfolio. Our
vegetable-growing enterprise
in Honduras witnessed a coup
d’état, and two of EDP’s dairy-
farming operations, in Sri Lanka
and Colombia, have been
operating in a context of armed
conflict. In Haiti, the devastating
earthquake that struck Port-au-
Prince in January 2010 destroyed
Veterimed’s central building and
tragically killed two of their staff.
The fact that, despite these
challenges, people living
in poverty have set up,
rebuilt and invested in their
enterprises, makes us proud
to be their co-investors.
As we finalise this report, the
enterprise that EDP supports
6 > Director’s introduction
in Pakistan is facing the
terrible effects of widespread
floods; we are fully committed
to helping them to get
themselves back on track.
In spite of such varied
challenges, Oxfam’s support
has led to significant successes.
The New Farm Company in the
Occupied Palestinian Territories
has almost doubled its sales
in the last year and is now
sourcing from 13 co-operatives
where women constitute 76
per cent of the membership.
In Tanzania and Colombia,
agreements were reached
with important buyers that will
source from Oxfam-supported
businesses. In addition, all of
our enterprises appointed new
staff and mentors. These are
the seeds for future growth.
We have also successfully laid foundations that will enable us to achieve considerable social returns from our investments, particularly in
terms of job creation and
empowering vulnerable groups.
Such impacts are built into
every business plan, forming a
critical part of each enterprise’s
poverty-reduction strategy. For
example, in Ethiopia, Assosa has
granted women exclusive rights
for the distribution of their edible
oil – a radical departure from
traditional Ethiopian social norms.
Naturally, all of this good work
would not be possible without
the support of our donors.
I am pleased to confirm that we have raised £3 million towards the £6 million target that will allow us to make around
30 investments by 2013. We
are also delighted to welcome
several new Board members,
including two representatives
of the Virgin London Marathon.
This is particularly exciting
because, in 2011, Oxfam will
be the official Virgin London
Marathon charity. But, of course,
our generous Board Members
give EDP more than their money;
they give their time and expertise,
helping us in matters ranging
from enterprise assessment to
portfolio management. This is
a relatively new way of working
for Oxfam and I am delighted
to say that it has proven to
be extremely effective.
Another particularly gratifying
sign of EDP’s success has been
the energy invested by everyone
who contributes to this exciting
initiative. This, combined with the
quality of potential investments
being identified, bodes extremely
well and I would like to thank
our supporters, staff, local
partners and, of course, our
enterprises for their commitment
to EDP. I look forward to sharing
new lessons and successes
with you in 12 months’ time.
Penny Lawrence
Director, Enterprise
Development Programme
Penny is International Director at Oxfam, a post she has held since 2006. She was previously Director of International Programmes at VSO (Voluntary Service Overseas) and Vice-Chair of BOND, the leading network of UK-based INGOs.
7
Total Loan Business Project Drawn grant grant (% of total)
St Lucia/Belle Vue, fruit and vegetables £50,000 - £33,000 £17,000 100%
Indonesia/Pacomen, vanilla £117,000 - £75,000 £42,000 62%
Occupied Palestinian Territories/NFC, food £120,000 £10,000 £90,000 £20,000 94%
Liberia/AMENU, rice £150,000 - £126,000 £24,000 100%
Russia/FORUS, microcredit £169,000 £122,000 - £47,000 100%
Haiti/Lèt Agogo, dairy £125,000 £34,000 £68,000 £23,000 24%
Sub total cohort 1 £731,000 £166,000 £392,000 £173,000 -
Tanzania/processors, sisal £151,000 £63,000 £45,000 £43,000 6%
Ethiopia/Assosa, sesame oil £201,000 £111,000 £26,000 £64,000 79%
Honduras/Aproalce, vegetables £175,000 £99,000 £58,000 £18,000 40%
Sri Lanka/Vavuniya, dairy £125,000 £54,000 £51,000 £20,000 0%
Colombia/suppliers, dairy £122,000 - £55,000 £67,000 10%
Sub total cohort 2 £774,000 £327,000 £235,000 £212,000 -
Total (both cohorts) £1,505,000 £493,000 £627,000 £385,000 -
A snapshot of the portfolioSummary of committed and realised expenditure per enterprise, as of June 2010.
8 > A snapshot of the portfolio
All investments typically take the form of a loan. Business grants support enterprise management and development, while project grants support areas such as the promotion of opportunities for women, local management and impact measurement.
This summary does not include cohort 3 enterprises approved in June 2010, which represent an additional investment of approximately £1m, taking the total funds committed to £2.5m.
With support from EDP, beekeepers in Zembaba, Ethiopia, will be able to access new markets for their honey.
More on page 40.
9
22% Dairy
18% Fruit and vegetables
6% Grains
6% Non-food
5% Spices
10% Fibres or other9% Honey
Domesticmarket
Exportmarket
24% Processed food
EDP funding committed by market sector
Pho
to: C
risp
in H
ughe
s/O
xfam
Manager’s review
These include the need to
undertake in-depth market
analysis, put in place effective
business management support
and secure access to capital.
Of course, if you are a woman
or a group of women, you’ll
also need the confidence and
support to break through barriers
created by decades of exclusion.
Oxfam’s Enterprise Development
Programme effectively
overcomes these challenges.
As in any investment portfolio,
performance varies and we
are working closely with all of
our enterprises to help them
become sustainable, well-
managed businesses. We are
well aware of the difficulties
of investing in the earliest-
stage enterprises in one of the
toughest sectors: rural, remote
and, usually, agricultural-related
businesses in poor countries.
But this is where Oxfam can add real value. It’s also where, we believe, success is not only possible but very much needed.
In the last year and despite the
challenges listed in Penny’s
introduction, enterprises in the
portfolio achieved increases
in sales averaging 15 per cent.
Given that most of these are
one to three years old, and have
only been in EDP’s portfolio for a
year, we believe that this is a very
positive indicator. Conversely, the
six businesses that have begun
trading have only achieved 50
per cent of their forecasted first-
year sales. The resulting lesson
for our Investment Committee has
been to insist on greater scrutiny,
while ensuring that future
business plans include more
realistic growth forecasts. In
addition, our Board has advised
that an EDP Contingency Fund
is set up to support enterprises
that require additional financing
until requisite sales levels are
achieved; a mechanism used
effectively in Ethiopia by Assosa.
We are putting a lot of effort
into improving the frequency,
10 > Manager’s review
Having spent a number of years running microcredit programmes in Central America, I understand the obstacles micro-enterprises face in trying to graduate into solid, formal small and medium enterprises.
relevance and quality of financial
reporting and this remains a
focus area for our enterprises.
EDP enterprises’ sales range
from zero or just £10,000 to as
much as £200,000 per annum,
but even the larger ones still
need Oxfam’s support to develop
their financial management
capacity as accounting skills are
scarce in most EDP locations.
Consequently, the EDP Board
has stipulated that all enterprises
provide more regular financial
information, an area in which I will
now be supported by our newly
appointed Finance Adviser, Alan
Doran. Alan also leads on the set
up of loan agreements through
local financial intermediaries,
and I am delighted to be able
to announce that we have
just received repayment of
EDP’s first enterprise loan.
This very positive outcome is an example of the endeavour and tenacity of EDP’s business partners.
It also suggests that the EDP
model can be successful.
In the last year, we have also
refined our analysis and support
to ensure that women benefit
from, and play a leadership
role in, the businesses. This has
entailed carefully choosing which
enterprises and products to
support, giving business training
and persuading community
leaders and men to act differently.
Similarly, in recognition of the
fact that unreliable weather
patterns have emerged as a
critical challenge across the
portfolio, we are now undertaking
more rigorous analysis of
potential climate-related risks
whilst helping enterprises
and communities to develop
effective adaptation plans.
Despite the successes and
process improvements outlined
above, unforeseen occurrences
have caused noticeable delays
in the implementation of three
business plans in particular.
In addition to the obvious
example of Haiti, we have been
unable to provide support to
the enterprise in St Lucia after
Oxfam’s local office closed.
In Liberia, disappointingly,
scheduled improvements to
the water infrastructure were
also delayed. Appropriate
actions have been taken to
address each of these cases.
We remain very positive, and expect next year to be as busy as this last one.
With the amazing commitment
of Oxfam staff, members of the
Board and Investment Committee,
and all our local partners,
mentors and enterprises, I am
sure every second of it will be
worthwhile. I feel we are on to
something big, and am extremely
motivated looking forward.
Hugo Sintes
Manager, Enterprise
Development Programme
Hugo has more than 11 years of experience in enterprise development and finance in both the private and voluntary sectors. He has been at Oxfam for three years and has been EDP Manager since January 2009.
11
EDP’s remarkable womenWomen are at the heart of the success of EDP – and our enterprise in the Occupied Palestinian Territories provides the perfect example.
We know that women in rural
areas don’t get the same
opportunities as men, even
though they do most of the
work on the farm and in the
home. Women also tend to
have responsibility for family
welfare, which means they’re
more likely to spend their income
on family priorities such as
health, education and food.
The New Farm Company in
the Occupied Palestinian
Territories (see pages 28 and
42) is an excellent example of
how, by placing women at the
heart of the process, EDP can
help people build profitable
enterprises that have a far-
reaching social impact. To raise
awareness of this success,
Oxfam invited Elizabeth
Handy, the acclaimed portrait
photographer, and her husband
Charles, a universally respected
management writer, to profile
four women, each leaders
of one of the co-operatives
supported by this project.
These included women like Huda
Shadeed, Purchasing Manager
for the Duda Co-operative
Society, whose main product is
couscous. “We also make our
own pickles, pastries and sweets,
and do some catering for the
local schools,” she says. “The co-
operative brings in useful money
that helps in the home and with
the education of our children. We
want to prove, as women, that we
have control over our own destiny.”
“Each of these co-operatives
is led by a passionate and
determined woman,” adds
Charles Handy. “Individuals who
have created a viable business
out of nothing, worked with and
given new life to many other
women, enhanced their own
well-being as well as the future
of their children, and provided
inspiring examples of leadership.”
The Handys’ photographic
study is now being exhibited
in centres of business across
the UK. The photographs
and stories provide inspiring
examples of how business at
its best can transform lives.
12 > EDP’s remarkable women
“The co-operative brings in useful money that helps in the home and with the education of our children.”Huda Shadeed
“We also make our own pickles, pastries and sweets and do some catering for the local schools. I even
do a bit of embroidery for sale, when I have time.
“The co-operative also helps us to build social relationships and to expand our worlds. We want to prove,
as women, that we have control over our destinies.”
Huda Shadeed (pictured, far left), Purchasing Manager of the Dura Co-operative Society
Photos: Elizabeth Handy
13
For more information about this exhibition
go to www.oxfam.org.uk/edp
Collecting milk in Sri Lanka. See page 32.
Current portfolioOver the last year, EDP has been supporting 11 enterprises in markets as diverse as dairy, vanilla, microfinance, food oils, sisal and vegetables. The following pages provide an insight into each of these businesses, including their economic and social goals and their progress to date.
“In those days, it would be mostly my husband who earned and we
would use his earnings. Now, I am eating from my salary.
I am also earning an income.”Pavalarasa Saro,
dairy farmer, Sri Lanka
15
Colombia Dairy productsEnterprise Alliance of four enterprises supplying milk to Alpina:
Ascamp, Monterrey, Cooproler, Asoinpa
Key contacts Harold Muñoz (Ascamp), Adrián Ramírez (Monterrey),
Jesús A. Realpe (Cooproler)
Product Fresh milk
Market Colombia
Investment £122,000: £0 loan, £55,000 business grant, £67,000
project grant, over three years (since end-2009)
Impacts sought > Increase income for 204 producers by 60 per cent
> Pilot a successful model of collaboration between farmers and a large company
> Increase participation of women
The background The Colombian dairy sector has been growing
steadily and, despite a small drop in national
consumption in the last year, it offers our
enterprises significant opportunities for growth.
Oxfam is working with Alpina (one of the largest
dairy companies in Colombia) to strengthen four of
its small-scale dairy suppliers. This is an innovative
collaboration as it takes place in a country where
conflict has created low levels of trust between
farmers, business, NGOs and government.
16 > Current portfolio
The business Each of the four enterprises is
owned by, or sources from, on
average, 50 farmers. They have
formed an alliance to improve
their competitiveness and
strengthen their relationship with
Alpina. The four enterprises seek
to improve the quality of milk,
achieve economies of scale, and
promote women’s empowerment.
The progressAll key milestones set out in
June 2009 were met, including:
> Set up of the business
alliance and a project
committee with representation
from farmers, Oxfam, Alpina
and the project mentor.
> Recruitment of the mentor –
a vet with ten years’ experience
in the industry – who is
at present prioritising the
quality of the produce.
> Identification of roles and
opportunities for women.
A survey showed that
women play an important –
albeit invisible – role and
rarely receive training. This
information has been critical in
adjusting the project to ensure
better social outcomes.
17
Ethiopia Food oilEnterprise Assosa Farmers’ Enterprise
Key contacts Ashenafi Mengistu (Manager)
Product Food oil from sesame, groundnuts, soya and other crops
Market Local (oil) and export (oil seeds)
Investment £201,000: £111,000 loan, £26,000 business grant,
£64,000 project grant, over two years
Impacts sought > Increase economic and social security for oil-crop farmers
> Increase household income by 35 per cent (on average)
> Increase women’s participation in organisations by 50 per cent
The backgroundEthiopia is one of the seven poorest countries in
the world and has deep-rooted gender inequalities.
Vegetable oils are an essential part of local diets
and seed-based oils are especially valued.
By processing seeds into oil, the Assosa Farmers’ Enterprise
is taking advantage of the rapid expansion of sesame seed
production in the western region of Benishangul Gumuz.
In the last year, late and erratic rainfall caused a 50
per cent decline in yields, but the devaluation of the
Ethiopian Birr has led to higher prices for imported goods,
including imported palm oil (the price of which has risen
by 35 per cent). The opportunity for processing and
marketing oil locally therefore remains very attractive.
18 > Current portfolio
The businessThe Assosa Farmers’ Enterprise comprises
20 producer organisations which represent
5,400 farmers. Despite its experience in
seeds, processing into oil represents a new
challenge – but one with major potential.
The progressWhile the initiative is very new, most milestones
defined for the first period have been
met. Conversely, the procurement of new
machinery proved to be more complicated
than originally anticipated, delaying the
start of oil-processing activities.
> The loan management agreement with
the financial intermediary was signed
and funds have been disbursed.
> Assosa has committed to giving women
distribution rights for sesame oil in local villages,
a major step in a very conservative region.
> Oxfam and our partners have facilitated
the establishment of women traders’
associations in each of the 20 member co-
operatives, and provided business training.
> The mentor is in place, and Assosa’s accounting
capacity has been established. Oxfam is working
with the enterprise to produce more regular
cash-flows; this was agreed as a condition
for follow-on investment (needed to make up
for the delay to the start of oil processing).
> An agreement has also been made
with the local government to acquire land
for two seed-multiplication centres, to be
managed by 150 women members.
> 570 farmers (228 women) received training with
the aim of increasing productivity by 30 per cent.
19
Haiti Dairy productsEnterprise Lèt Agogo/Veterimed
Key contacts Rosanie Germain (Manager)
Product Dairy products: milk, yoghurt, cheese
Market Haiti
Investment £125,000: £34,000 loan, £68,000 business
grant, £23,000 project grant (since end-2008)
Impacts sought > Create stable trading relationships for 2,500 farmers
> Increase number of dairy units from 13 to 25
> Increase market share from 0.4 per cent to 5 per cent
> Increase women’s representation in producer groups by 30 per cent
The backgroundEven before it was struck by the devastating earthquake
of January 2010 – which killed an estimated 230,000
people and left more than one million homeless – Haiti had
endured a tumultuous political and economic past.
Veterimed, the Haitian NGO which runs the Lèt Agogo dairy
network, was severely affected by the earthquake: two
members of staff and seven family members were killed; the
Central Unit building was destroyed; two of the local franchises
were damaged; and office equipment, dairy infrastructure,
delivery carts and thousands of bottles were lost.
Local markets have shrunk, as supermarkets, schools, hotels and
restaurants are not yet fully operational. But, as of June 2010,
there are some positive signs: schools, one of the network’s key
markets, are re-opening, and milk is also being sold through
the emergency responses of organisations like Oxfam.
20 > Current portfolio
The businessLèt Agogo is an initiative of Veterimed, a Haitian
NGO with 15 years’ experience. It has built a
national network of 13 dairies that turn local
producers’ milk into pasteurised milk, yoghurt and
cheese, which are then sold commercially across
Haiti. Veterimed also manages a Central Unit
that provides overall management and support.
Despite the devastating impact of the earthquake,
Lèt Agogo’s ambition remains strong. It has been
able to secure new offices and is seeking funding
to restore its capacity to pre-earthquake levels.
The progress Progress before the earthquake was slow due
to a slight decrease in Oxfam’s in-country
capacity and the focus on developing a common
agenda with Veterimed and its other backers.
However, despite these difficult circumstances,
progress has been made in various areas:
> A partnership was piloted with financial
intermediary Konsèy National Finansman Popilè.
> The network has 11 functioning dairies, plus
two which are severely damaged, and five which
are in the process of joining the network.
> An independent evaluation showed that
the income from milk sales of Lèt Agogo
farmers was three times higher than that
of non-Oxfam-supported farmers.
> Veterimed employed 150 people (excluding its
10,000 supplier farmers). Women constitute 46 per
cent of staff and are represented on the board.
> The EDP Board approved the use of
the newly set up EDP contingency fund
to help Veterimed restore its capacity.
21
Pho
tos
on r
ight
: Suz
i O’K
eefe
/Oxf
am
Honduras VegetablesEnterprise Aproalce
Key contacts Danilo Sauceda (Manager) and Juan Pacheco (Chair)
Product Fresh vegetables (potato, cabbage, carrot, cauliflower and broccoli)
Market Local wholesale markets, supermarkets and other markets in Honduras
Investment £175,000: £99,000 loan, £58,000 business
grant, £18,000 project grant, over three years (since mid-2009)
Impacts sought > Double production over three years
> Increase income for 400 farmers by 40 per cent
> Develop Aproalce so it becomes sustainable
The background The June 2009 coup d’état – eventually resolved in a contested
election – and the global recession created unfavourable
conditions for investment in Honduras. GDP has declined
by 4 per cent and US remittances by 10.9 per cent.
The agricultural sector in Honduras employs around 52
per cent of the population; however, small-scale producers
have been marginalised by the government. Those in the
western region have been particularly badly affected, and
are facing social, political and economic exclusion.
Despite this, and recent political instability, agriculture
is still a sector with great potential. Oxfam remains fully
committed to supporting Aproalce, an enterprise with
the capability to become an important business in the
western region, one of the poorest areas in Honduras.
22 > Current portfolio
The businessAproalce is a producer organisation that sells
high-value vegetables to local and national
markets, and neighbouring countries. It is
governed by a general assembly and a board of
directors (four men, four women). Most farmers
are also members of local savings groups.
The progressThe political situation is now stable and,
although recent problems have had a
negative impact on sales, the enterprise has
met all of its key milestones, including:
> Staff – including general and accounting
managers – were recruited, as well as a mentor.
> Women now constitute 50 per cent of
Aproalce’s members and hold 40 per cent of
senior posts. Women are taking on new roles
(for example, working on their own land or
participating in market activities) and are being
offered special terms and conditions by local
savings groups. However, domestic duties remain
a big obstacle to women’s full participation.
> Aproalce now sells its produce in bulk weekly
consignments to supermarkets across two local
towns, and negotiations are at an advanced
stage with other significant prospective buyers.
23
Indonesia VanillaEnterprise Pacomen and vanilla growers
Key contacts Apolos Mora (Village Leader)
Product Organic vanilla
Market Local, national and international
Investment £117,000 of grants, over two-and-a-half years (since end-2008)
Impacts sought > Pilot a profitable business model for the production and marketing of vanilla
> Increase income for 200 farmers by 10 per cent
> Increase participation of women
The backgroundSerui Island, west Papua, has been affected by conflict and
remains the poorest province of Indonesia. However, local
village communities have identified, and are beginning to
capitalise on, market opportunities that take advantage of
the island’s climatic conditions and natural resources.
One of the best examples is in the production of vanilla,
which is not widespread in Papua despite Indonesia being
a significant global exporter. Indeed, the overall outlook for
the vanilla market is very positive as Indonesian prices have
remained strong despite a reduction in global prices.
24 > Current portfolio
The businessAt the beginning of this initiative, whilst there
was no formal enterprise, there was a group of
committed farmers keen to grow organic vanilla for
export. In the last year, Oxfam has worked closely
with the Papua Commodity Marketing Enterprise
(Pacomen) – a small enterprise with experience in
trading cocoa – which will source from ten groups
of 20 farmers supported by EDP’s investment.
25
The progressDespite a slow start due to difficulties
identifying and recruiting staff, significant
progress has been made in a number of
areas. Key milestones met include:
> Demonstration plots have been set up
and 200 farmers have received training and
started cultivating vanilla on their own land.
> Further business training has been given
to Pacomen’s management, in partnership
with Cenderawasih University (the largest
state university in the region).
> A market survey for vanilla was carried
out and buyers have been identified
in Java and Sulawesi islands.
> Women are playing an increasingly prominent
role; they constitute half of all farmers, form
60 per cent of the Pacomen workforce, and
have representation on the enterprise board.
> Engagement with local authorities has delivered
notable success. The local government has
committed to supporting the agricultural sector and
vanilla production in the region; and Oxfam will be
sitting in planning meetings with the government.
After this report was submitted, an earthquake struck the islands and as a result it has been impossible to reach the communities. We hope to resume our support soon.
Liberia RiceEnterprise AMENU Farmers’ Co-operative Society
Key contacts John Brownell (Agency for Economic Development and Empowerment)
Product Rice
Market South-east Liberia
Investment £149,000: £126,000 business grants, £24,000
project grants, over two-and-a-half years (since end-2008)
Impacts sought > Double production and increase food security
> Increase income for over 1,000 farmers by 80 per cent
> Increase participation of women
The backgroundDecades of violent conflict, sparked by the rice riots of 1979,
devastated Liberia. While the political situation is now stable, the
country remains heavily reliant on imports of rice, its main staple
food, despite having extensive cultivable land and favourable
climatic conditions for rice production. In a concerted effort
to remedy this situation and bypass the price volatility of the
international rice market, local authorities and private sector players
are actively pursuing plans to promote local rice production.
26 > Current portfolio
The businessThe AMENU Farmers’ Co-operative Society has
1,008 members working in rice cultivation. The
paddy fields are not reliably irrigated, since
the dams were broken during the war, and – at
best – give one, low-yield crop of rice per year.
During the first phase (December 2008 to June
2010), the plan has been to support one rice
production cycle on up to 504 acres, and rebuild
irrigation systems to allow for a second harvest.
27
The progressThis is one of the poorest, most remote and least
developed areas in which EDP operates. As a
direct consequence of associated challenges,
AMENU farmers required additional time and
finance in order to clear and prepare communal
land. Project implementation was delayed and
a second harvest in 2010 was not possible. In
spite of this delay, progress areas include:
> Construction and repair of dams and canals
is at an advanced stage but is not complete.
Additional work is required to improve structures
and it has been decided that this will be
carried out by a new engineering company.
> EDP provided technical assistance which has
resulted in an improvement to both agricultural
production processes and business management.
> The initiative has secured funds from the
EU for its next phase, which will expand
irrigation, production and processing
capacities, while also building grain stocks
to reduce food insecurity. It will reach 2,000
farmers (50 per cent of them women).
Occupied Palestinian Territories Natural foodsEnterprise The New Farm Company (NFC)
Key contacts Daoud Istanbuli (Manager), Mohammed Sawafta (Oxfam)
Product Natural Palestinian foods
Market Occupied Palestinian Territories, Arab Gulf
Investment £120,000: £10,000 loan, £90,000 business
grant, £20,000 project grant, over two years (since end-2008)
Impacts sought > Increase sales by 15 per cent in the short to medium term
> Increase income for over 2,000 farmers by up to 30 per cent
> Increase opportunities for, and income of, women
The backgroundWhile the political and economic context of the
occupation remains challenging, the West Bank
economy is witnessing positive economic growth.
This initiative addresses the factors that keep people living
in poverty, including lack of employment and livelihood
opportunities, and the political issues that hinder business.
Production and labour costs are considerably lower in
the West Bank than elsewhere in the region. This offers a
competitive edge for small-scale producers so they can market
agricultural products which require basic processing.
28 > Current portfolio
The businessThe New Farm Company (NFC) markets
the products produced by eight rural co-
operatives in the West Bank. Most of these
co-operatives are also shareholders of
NFC. A significant percentage of the project
beneficiaries are women, who are more likely
to be involved in food-processing activities.
The progress Progress has been very good, and in order to
expand its operations the company has requested
follow-on investment (approved in June 2010).
> There has been solid progress in terms of
sales growth, and 2009 saw a small profit after
a large loss the previous year. Sales almost
doubled, with total income increasing by 112
per cent. The figures represented 76 per cent of
the first-year target, but are still very positive.
> NFC’s products are reaching
70 supermarkets in the West Bank
(quadrupling its presence since 2008).
> NFC has signed supply contracts with three
large food importers in Saudi Arabia and Jordan.
> The enterprise is providing regular
financial information, although the
quality needs some improvement.
> Social impact has been very positive.
The enterprise selects products that not only
have market potential but are also from co-
operatives that have a high participation of
women. Overall, farmers’ income increased by
eight per cent last year. NFC has also joined
a Steering Committee that meets with the
Ministry of Agriculture to support the design of
policies which promote the local food sector.
> Repayment of the loan has been
agreed for September 2010.
A recent photographic study by Liz Handy, with comments from Charles Handy, depicts the successes of some of the ‘Remarkable Women’ involved in NFC’s supply chain. See pages 12-13.
Occupied Palestinian Territories Natural foods
29
www.newfarm.ps
Russia MicrocreditEnterprise Forus Bank
Key contacts Tatiana Vladimirovna Yurina (Director)
Product Microcredit services
Market Micro-entrepreneurs in central Russia
Investment £169,000: £122,000 loan, £47,000 project grant,
over two years (since mid-2008)
Impacts sought > Reach over 1,300 new clients, supporting 650 new jobs
> Increase household income by 30 per cent
The backgroundRussia is an urbanised, middle-income society, but some rural
areas and small towns remain very poor. Small businesses
represent only four per cent of GDP (compared to 30-35 per cent
in other developed countries) and face many obstacles. While a
systemic banking crisis was averted in Russia, lending to small
businesses and households fell dramatically during 2009.
30 > Current portfolio
www.forusbank.ru/en
The businessForus Bank is a regional micro-
finance bank which provides
credit and other financial services
to small and medium enterprises. In
contrast to other enterprises in the
EDP portfolio, this is a well established business
which Oxfam is helping to reach vulnerable groups.
The global crisis led to losses being made in 2009,
but the bank had returned to profit in March 2010.
The progressTaking into account the economic slowdown
and severe pressures on the bank, overall
progress has been good. Highlights include:
> Mobile banking (by van) is now a reality.
From August 2008 to March 2010, the project
generated a total of 391 new credits from six
regional mobile offices, covering 70 locations.
> The introduction of three ATM machines, and the Forus
plastic card, has been very successful. These are used in
conjunction with a wide range of Forus products, including
micro-loans and overdraft facilities. An agreement was
also reached with a large financial institution allowing
Forus cards to be used for loan repayments without
fees at ATMs, and at 75,000 terminals in kiosks.
> In terms of social impact, the percentage of women
borrowers remains high – 76 per cent overall.
> The loan element of EDP’s investment
has been fully repaid.
Russia Microcredit
31
Sri Lanka Dairy productsEnterprise Vavuniya District Livestock Breeders’ Co-operative Societies Union (VLBCSU)
Key contacts Ms Indraganthy (President, VLBCSU)
Product Fresh milk and other milk products, including plain and flavoured
pasteurised milk, ghee, toffee, yoghurt and ice cream
Market Local villages and towns in Vavuniya, northern Sri Lanka
Investment £125,000: £54,000 loan, £51,000 business grant, £20,000
project grant, over three years (since end-2009)
Impacts sought > Increase income of 1,500 producers by 20 per cent
> Provide new employment opportunities for women in management,
food processing, collection, transport and marketing
The background Sri Lanka has one of the lowest rates of milk production in
Asia. Oxfam and other partners identified the opportunity for
developing local supply, and helping women play a leadership
role. However, the area of Vavuniya has been affected by
conflict which has displaced an estimated 300,000 people.
After the government’s intervention in 2009, a post-conflict
economic recovery is beginning. The government is promoting
the dairy sector, for example by organising the redistribution of
stray cattle to resettlers. The local demand for milk is growing,
partially from the 100,000 people who, until earlier this year,
had been living in centres for Internally Displaced People (IDP).
32 > Current portfolio
The businessVLBCSU, the District dairy co-operative, is part
of the national network of dairy co-operatives. It
functions as a collection, processing, marketing
and distribution company for milk and dairy
products. With the support of EDP,
VLBCSU intends to start a home
delivery system, secure a contract
with the Department of Education,
and promote new products.
The progressIn spite of the conflict, the project has made
significant progress on a number of its key goals:
> Member co-operatives are already increasing
production and expanding local distribution.
Four of them are managed mainly
by women, and others are
increasing the proportion of
women in their membership.
> The appointment of a
financial intermediary to
manage the equipment loan
is almost finalised; a business
mentor (Head of the Business
Faculty) has been appointed.
> The central processing unit’s
operations have not yet started, but the
site has been acquired and cleared, equipment
selected and sourced and, once the building
is completed, production should begin.
> Negotiations are taking place with a large
national processing firm, with a view to ensuring
that there is a stronger alignment between
the company’s and farmers’ interests.
> Evidence suggests that additional income
from milk sales is being used for a variety
of purposes including school fees, house
improvements and buying livestock.
Sri Lanka Dairy products
33
St Lucia Fruit and vegetablesEnterprise Belle Vue Farmers’ Co-operative Society Ltd
Key contacts Raphael Felix (Manager)
Product Fresh fruit and vegetables
Market Local hotels and restaurants
Investment £50,000 of grants (reduced from £170,000 over three years)
Impacts sought > Increase market share from 10 to 25 per cent
> Increase income for 800 farmers
> Improve women’s leadership and status
> Improve national policy and create model for replication
The background St Lucia has a well developed tourism industry
which generates an annual income of £200 million.
It also has an advanced agricultural sector, but this
has suffered due to the decline in the banana trade
and limited opportunities for small-scale farmers.
Recent increases in food prices, coupled with concerns
over the deteriorating health of the population, have led
to the establishment of policies that assist agricultural
development and diversification. These factors suggest
that aligning the local agricultural sector with the
thriving tourism sector can provide the region with an
avenue to maintain its current rate of growth, as well
as create jobs and foster sustainable development.
34 > Current portfolio
35
The businessBelle Vue is a rural marketing, production
and distribution company, providing
high quality, local produce to the tourism
sector. The company has established
trading relations with large hotel chains.
The progressIn the last 12 months, there has been very little
expenditure on Oxfam-funded activities. Indeed,
due to the economic recession, Oxfam had to
close down our Caribbean offices, leaving
no permanent local staff to support the
project. Repeated attempts to recruit
a local project manager have ended
in failure. For this reason the EDP
Board approved the decision not to
renew our financial commitments
for years two and three.
Despite these difficulties, the
company managed a small
growth in sales in 2009
and has been successfully
diversifying into other markets,
so we remain positive about
its potential. The idea of
building links between local
farmers and the hotel industry
has also caught on in the region,
and Oxfam has provided advice
for similar initiatives on other islands.
St Lucia Fruit and vegetables
Tanzania SisalEnterprise 15 processor firms
Key contacts Salum Shamte (Katani Ltd) and Stephen Kijazi (Oxfam)
Product Sisal
Market Katani Ltd and, ultimately, local, regional and national markets
Investment £151,000: £63,000 loan, £45,000 business grant, £43,000
project grant, over three years (since mid-2009)
Impacts sought > Increase income for 16,500 small-scale producers by 25 per cent
> After ten years, women should account for 40 per cent of
producers and 20 per cent of processor owners
The background Approximately 80 per cent of people in Tanzania derive their
income from subsistence agriculture. Women undertake
a significant and disproportionately high percentage of
the agricultural workload, in addition to bearing almost full
responsibility for the care of children, the sick and the elderly.
The sisal sector provides an opportunity to address this
imbalance, as there is a significant under-supply of processed
sisal and sisal products in local, national and international
markets. The Tanzania Sisal Board expects national and regional
demand for sisal fibre to double over the next three years.
36 > Current portfolio
www.katanitz.com
The businessOxfam has partnered Katani Ltd, a sisal
processing and marketing company seeking
to expand its supply chain by linking with
more smallholder growers. Katani purchases
processed sisal, and provides training and loans
to rural processors so they can buy processing
machines and sisal from local farmers.
Despite the global recession, Katani has
maintained its sales of items such as ropes,
carpets and bags. The initiative is supported
by the Accenture Foundation, and is assisting
wider efforts by the public and private
sectors to increase production
capacity in the region.
With Oxfam’s support, five
processor firms are to
be set up in year one,
followed by a further
ten in year two.
The progress This initiative has great potential for developing
strong links between rural communities and an
established corporation, and has made good
progress on a number of its key milestones:
> The priority has been setting up the
partnership between Oxfam, farmers and
Katani Ltd. The company is committed
to this initiative and a Memorandum of
Understanding was signed at the end of 2009.
> A specialist agency has provided business
training to executives and processors have
received training that will enable them to increase
output without compromising quality.
> A regional sisal stakeholders’
workshop was attended by regional
and district advisers, the national
sisal board and association,
and 46 sisal growers.
Tanzania Sisal
37
Drying vegetable seeds in Nepal. See page 41.
New portfolioIn 2010/11 we plan to invest in six new projects, including phase two of our project in the Occupied Palestinian Territories. We’re excited about the variety of these new opportunities, from moringa leaf (used in medicine and as a food supplement) in the Philippines to mushrooms in Rwanda, and from honey and beehives in Ethiopia to vegetable seeds in Nepal.
“We received training in modern beekeeping methods, and we’re beginning to enjoy the benefits.
We get much more honey than before. “Now I can buy basic necessities and send my children to school. I can buy
clothes, pens and books for them. If we get additional, modern beehives,
we will be able to sell more.”Mengiste Alemu,
beekeeper, Ethiopia (see page 40)
39
40 > New portfolio
Ethiopia HoneyEnterprise Zembaba Honey and Inputs Marketing
Key contacts Berihun Amsalu (General Manager), Gizachew Sisay (Oxfam)
Product Honey; beehives and protective clothing
Market Honey for export; beehives and other inputs for local markets
Investment £237,000 (£89,000 in loans) over three years (under negotiation)
Impacts sought > Create 25 jobs at the enterprise, plus support livelihoods of 3,500 farmers
> Increase beekeepers’ income by 30 per cent
> Promote women’s involvement and leadership
The backgroundAround 85 per cent of Ethiopia’s
80 million population live in rural
areas. Poverty is widespread,
and is most acute in women-
headed households. However,
economic opportunities exist,
and honey is one of them.
Beekeeping is already an
important economic activity,
yet productivity and quality are
low because many of Ethiopia’s
two million producers still
use less efficient, traditional
beekeeping methods.
Export opportunities opened
up when the EU approved
Ethiopia as an exporter of honey
in 2008, following a decline
in global supply as a result
of Colony Collapse Disorder
(CCD). Today, there is a large
global demand for honey, wax
and other bee products. The
introduction of modern hives
could help to meet the new
demand, increasing productivity
by up to 400 per cent.
The business Zembaba is owned by nine co-
operatives (with a total of 3,494
members, including 632 women)
in the Amhara region. It sells
honey and wax, and
seeks to build modern
hives and supply
protective clothing. Zembaba has
partnered with Ambrosia plc, a
company with the largest honey
processing plant in Ethiopia.
The planKey activities include: buying
equipment to make beehives
and protective clothing; training
women beekeepers and local
carpenters; and hiring business
staff. Members can buy hives
on credit to be paid off when
their honey is sold. Zembaba’s
vision is to develop into a
profitable supplier of honey and
beekeeping equipment that
is co-owned and managed
by women producers.
Nepal Seeds
The backgroundThe Mid-Western and Far-
Western regions of Nepal are
among the poorest in the country.
Discrimination against women
is widespread; their education
levels and incomes are lower
than those of men, and men
own the land. However, due to
the seasonal migration of men
to India, women have started
to play a more prominent
role in seed production.
The production of vegetable
seeds makes the best use of the
limited cultivable land. It provides
a higher financial return than
cereals, and requires less water
and resources than vegetables.
Demand is growing 25 per cent
year-on-year; however, only 53
per cent of seeds consumed
are actually produced in
Nepal – despite imports being
significantly more expensive.
The business The Pabitra Co-operative has
213 farmer members (30 per
cent women) from 21 villages,
and focuses on the five villages
that are prime areas for seed
cultivation. Pabitra currently
provides training, micro-loans,
fertilisers, seeds, medicines
and agricultural equipment,
and is starting to specialise in
the marketing of the seeds.
The planFinancial support will help to
increase farmers’ production,
open up new markets and
improve product quality.
Specifically, it will finance the
purchase of machinery and
equipment, provide working
capital and contribute to staff
salaries. Oxfam is collaborating
with partners including the
Environment Development
Society (EDS) and the Center for
Environmental and Agricultural
Policy Research Extension
and Development (CEAPRED),
as well as local authorities.
41
Ethiopia HoneyEnterprise Pabitra Co-operative
Key contacts Mr Naulsingh Khatri (President), Ms Dharma K. Poudel (Senior Social Mobiliser)
Product Vegetable seeds
Market Local, regional and, later, Indian markets
Investment £144,000 (£75,000 in loans) over three years
Impacts sought > Increase income for over 1,000 farmers (target 60 per cent women)
> Increase co-operative membership from 213 to 1,050
> Triple production of vegetable seeds under the brand name Himalayan Seeds
Occupied Palestinian Territories Natural foods
The backgroundDespite the economic and
political constraints facing the
West Bank, the food industry is
growing. For the last few years
the New Farm Company (NFC),
which received support from
Oxfam EDP between 2008 and
2010, has shown that it can be
part of this growth. Creating
opportunities for women is a
challenge, but the particular
approach used by NFC and our
partner, the Economic and Social
Development Centre (ESDC),
has shown positive results.
The business EDP has supported NFC for two
years (some of the successes
of the first phase of investment
are highlighted on pages 28-29).
As a result, NFC’s products are
well positioned; they are currently
on the shelves of more than 70
supermarkets in the West Bank.
Trading relationships with leading
wholesalers have started and
are projected to grow by 5-10
per cent annually. The company
is looking to expand its market
presence in Jordan and Saudi
Arabia by strengthening relations
with existing trading partners.
The planNFC is seeking support to
acquire machinery and improve
systems which are critical for
its growth and positioning as a
quality food provider. Specific
activities include: buying a filling,
capping and labelling machine
for olive oil, honey and molasses;
providing technical support
to women on food production
and processing; improving
operational and finance systems;
investing in export promotion
and local marketing activities.
42 > New portfolio
Enterprise The New Farm Company (NFC)
Key contacts Dawood Istanbuli (Manager, NFC), Mohammed Sawafta (Oxfam)
Product Natural Palestinian foods
Market Occupied Palestinian Territories, Arab Gulf
Investment £266,000 (£87,000 in loans) over two years (under negotiation)
Impacts sought > Increase sales (including olive products) from £137,000 to £670,000
> Increase local market share from 5 per cent to 8 per cent over three years
> Expand regional sales by 15 per cent per annum
> Enter Fairtrade markets in Europe in 2012
Pakistan Dairy
The backgroundAround 17 per cent of Pakistan’s
population live on less than
a dollar a day. Women are
unlikely to receive the same
level of education as men, do
not benefit from government
policies, and are actively
discouraged from participating
in commercial ventures.
The dairy sector offers significant
opportunities for growth.
Although Pakistan is among
the five largest milk producers
in the world, 97 per cent of its
milk is distributed through an
inefficient system of agents
and middlemen. Smallholder
milk producers are often
indebted to these middlemen
and are unable to gain direct
access to external markets.
The business Chenab Dairy Enterprise is a new
start-up enterprise, consisting of
more than 17,500 farmers from
five co-operatives (two formed
in 2009, plus three new co-
operatives) in the Muzzaffargarh
district of Punjab. The enterprise
will work with Doaba Foundation,
a local NGO which has been an
Oxfam partner for five years. Its
vision is to grow into a profitable
dairy enterprise that will promote
women’s economic leadership
and increase household income
for smallholder farmers.
The planThe focus is on building capacity
and providing training to increase
sales and expand the range and
quality of produce. The project will
also carry out local campaigns
to promote more equal gender
relations. Farmers who join the
district co-operatives will sell their
produce collectively and ultimately
secure a better price. In addition to
selling fresh milk to an established
corporate client, the enterprise
will produce and sell high-margin
milk-based products like khoya,
cream and ghee to local markets.
43
Enterprise Chenab Dairy Enterprise
Key contacts Mr Khalid Ahmed, Ms Asiya Bibi (managers of two of the five co-operatives)
Product Milk and milk-based products
Market Local regional markets
Investment £165,000 (£41,000 in loans) over two years (under negotiation)
Impacts sought > Increase income by 20-30 per cent for approx 17,500 smallholder farmers
> Ensure 50 per cent of co-operative members are women
> Ensure women have 60 per cent representation on the board of the enterprise
As we finalise this report, floods have severely affected the area. Oxfam remains committed to supporting the enterprise’s plan but delays are expected.
Philippines Moringa leaves
The backgroundNearly half the population of
Caraga in Mindanao, south
Philippines, live in poverty –
double the national average.
People rely on subsistence
farming and fishing, but natural
resources are diminishing.
Women play a prominent
role in family farms but earn
no income and have little
say in how they are run.
In this context, the support for
the moringa industry offers
hope. There is a growing
demand for the use of moringa
in meals, herbal medicines and
natural dietary supplements.
Oxfam is working with Secura
International, a major supplier
of plant-based pharmaceutical
products, which has called
on the country to exploit the
growing demand for moringa.
The business In the past, the Libas Farmers
Multi-Purpose Co-operative was
engaged in the production of
coconut products, so moringa
is relatively new. However, one
of Secura’s moringa processing
plants is just two hours from
Libas members. Local farmers
have so far planted ten hectares
of moringa, and have had a first
harvest bought by Secura. This
has led to the commitment to
plant a further 100 hectares.
The planLibas aims to develop into a
strong marketing company for
moringa. Specific activities
include: finalising negotiations
with Secura; training women to
manage the seed nursery; and
organising harvest festivals to
promote moringa farming. Loan
finance is needed to promote
access to working capital.
44 > New portfolio
Enterprise Libas Farmers Multi-Purpose Co-operative
Key contacts Nanie Lanquino (Manager), Agnes Bolaños (Enterprise Facilitator)
Product Moringa leaves (pharmaceutical, personal care and food industries)
Market Secura International, a medium-sized company
selling to the pharmaceutical industry
Investment £100,000 (£59,000 in loans) over 18 months (under negotiation)
Impacts sought > Create 120 jobs for women in a seed nursery
> Increase earnings by 300 per cent for 72 members (30 per cent women)
> Involve 900 additional farmers after two to three years
Rwanda Mushrooms
The backgroundRwanda has witnessed economic
growth in the last few years but
levels of poverty remain high.
Promoting new opportunities
is critical and challenging,
especially for women who face
additional constraints such as
caring responsibilities, limited
access to assets, and cultural
discrimination. Economic
growth is driving an increased
demand for fresh and processed
mushrooms; a recent study
showed that demand outstrips
supply by 2:1. Mushrooms are
suited to local climatic conditions
and can be cultivated near
homes throughout the year,
with little land or labour. With
government support, some
women are already involved
in mushroom production.
The challenge is to connect
them to reliable markets.
The business Unlike other EDP projects, BN
Producers is a privately-owned
enterprise, which supplies dried
and fresh mushrooms to hotels
and supermarkets. There are at
present no other major suppliers
of mushrooms in the market.
BN employs eight full-time staff,
and 28 waged workers – all but
one are women. Its growth has
been slowed by limited access to
committed suppliers and finance.
The planBN plans to increase its
production and marketing
capacity by: establishing four
collection and retail outlets which
sell to supermarkets and hotels;
providing technical and business
training; and providing finance
to 300 women so they can buy
equipment and inputs. Its vision
is to become the leading fresh-
mushroom marketing company in
Rwanda.
45
Enterprise BN Producers
Key contacts Niyibaho Berthilde (Manager)
Product Fresh and processed mushrooms
Market Hotels and urban markets
Investment £79,000 (£30,000 in loans) over 18 months (under negotiation)
Impacts sought > Enable 30 women to achieve a minimum income of £20 per month
> Support 300 women in the first 18 months (up to 900 women in three years)
> Increase monthly production of fresh mushrooms from 600kg to 9,000kg
EDP and the Virgin London MarathonEDP projects will soon benefit from a new partnership between Oxfam and the Virgin London Marathon. Oxfam has been awarded Official Charity status for the 2011 race, and Oxfam’s runners will be fundraising for our projects in Ethiopia (sesame), Tanzania (sisal), Sri Lanka (dairy), and Honduras (vegetables).
www.oxfam.org.uk/marathon
The Virgin London Marathon
is now the biggest annual
fundraising event in the world,
raising in excess of £50 million
every year for charities. Oxfam
was selected after a hugely
competitive process, and the
innovative, entrepreneurial nature
of EDP was a key factor in our
successful pitch. Runners at
the 2011 event are expected to
generate more than £1 million
additional income for Oxfam.
As well as raising money, this is
a great opportunity to promote
both EDP and the idea that
business can change the lives
of some of the world’s poorest
communities. Oxfam’s runners
will be able tell their sponsors
that they’re helping people –
especially women – to improve
their business skills and gain
access to finance and equipment,
so they can work their way
out of poverty.
46 > EDP and the Virgin London Marathon
45
www.oxfam.org.uk/edp
Oxfam House, John Smith Drive, Oxford OX4 2JY. Oxfam is a registered charity in England and Wales
(202918) and Scotland (SC039042).Oxfam GB is a member of Oxfam International. Inhouse No. 4605
Oxfam’s Enterprise Development Programme uses a private equity approach to support small and medium enterprises in the developing world. Through strategic investments in sustainable businesses, EDP presents you with the chance to help thousands of people work their way out of poverty.
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