Date post: | 12-Feb-2017 |
Category: |
Internet |
Upload: | david-hobbs-consulting |
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#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com
FROM → TO
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You need all three:
1. You have to deal with what you already have.
2. You need to know where you are going. 3. You have to figure out how to move from the
current to desired state.
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#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com
FROM → TO
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The actual planning process is more of a dance.
#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com
FROM → TO
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• Inventories (including coverage)• Metrics and various evaluations• Re-evaluating goals and successes• Current process reviews
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#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com
FROM → TO
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• Context that taxonomy is presented within• Desired taxonomy itself• Content strategy, including how well the
taxonomy can be covered over time
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#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com
FROM → TO
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• Mappings• Content creation plan (for coverage)• Process for transformation
You can’t fully plan how to get from the source to the target unless both are defined!
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#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com 12
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#oftopics
BeforeRedesign
AfterRedesign
#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com
• Taxonomy itself• How taxonomy applied• Context• Functionality
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Components of successful taxonomy on a website, intranet,
or extranet
#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com
Each of these should be considered in planning the three main components of a migration
FROM → TO
Taxonomy itself
Application of taxonomy
Context
Functionality
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#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com
Will now look at thesein more detail
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Mappings &Metrics to define taxonomy
#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com 20
You can’t rely on this mapping for automated migration
#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com
Metrics to refine taxonomy and engage with stakeholders
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#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com 24
Assess Gather metrics
Agree on cull Retag Relaunch
http://bit.ly/exploding-topics
#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com
Metrics
• Supply (6 metrics) – does this topic page have the right content?
• Demand (4 metrics) – does the outside world care about this topic?
• Core three metrics: • Last research published within last six
months• Greater than 10 content items• More than 10 pageviews in last six months
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#TaxoBC · @jdavidhobbs · https://davidhobbsconsulting.com
Data from multiple sources
27http://bit.ly/source-inv