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    NCR Advanced Store@Retail

    Transforming Point of Sale Into the Point of Service

    Yiannos Papadopoulos

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    NCR History

    Key player in retail storeautomation since 1884

    Invented first cash register

    Demonstrated thought

    leadership throughouthistory, e.g. scanners,DynaKey operator interface,self-checkout, etc.

    Proven international point ofsale software provider

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    Advanced Store@RetailOverview

    NCRs corporate POSsolution for Europe,Middle East, andAfrica since 1995

    More than 37,000POS terminalsinstalled

    In more than 20countries

    Germany Italy (fiscal) Turkey(fiscal) Spain Sweden Denmark Netherlands

    UK Switzerland Austria Portugal Cyprus South Africa Dubai

    Saudi Arabia Jordan Qatar Russia

    (fiscal)

    Poland(fiscal)

    France Morocco

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    Retail Industry Trends

    Europe is being transformed into anintegrated retail market

    Retailers with foreign operations areincreasing their presence, withEuropean retailers dominating theinternationalization trend

    Majority of top 100 retailers operate inmultiple lines of trade

    Global players continue to streamlinecosts and functions, integratingoperations in effort to reap scalar

    economies Mega-retailers have severe challenges

    with integrating divergent storesystems and managing information flowand consolidation

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    Retail Technological Imperatives

    Delivering systems and applications quickly

    Implementing better solutions for collecting and using keycustomer data

    Adapting new and innovative technology solutions forcompetitive advantage

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    NCR Advanced Store@Retail

    NCRs international point ofservice solution

    Targeted at wide variety ofretail industry sub-segments and store sizes

    Supermarket Hypermarket

    Do-It-Yourself

    Specialty/Clothing Store

    Modular and structured in

    design to be cost-effectivelymodified to meet localrequirements and customerspecific needs

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    NCR Advanced Store@Retail

    Fully aligned with NCRs global strategic direction

    and total store solution portfolio to reduce

    implementation and cost Architecture, platform, and tools

    Utilize standards wherever possible

    Components

    Defined integration points

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    NCR Advanced Store@Retail

    Increased reliability, security, and overallperformance with Microsoft Windows 2000

    Multilevel redundancy for data capture and storage

    Checkout not impacted by network or serverfailure

    Automatic and simple recovery procedures

    System availability and data protection

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    Point of Service (POS) 32-bit operating environment

    Written in Java Using OO design and programming

    Supports Windows CE, NT or 2000 JPOS peripheral control

    Graphical cashier interface Designed by NCR Human Factors

    Engineering

    NCR Advanced Store@Retail

    http://www.javapos.com/index.html
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    Point of Service User Interface

    DynaKeysText and icons

    used

    Instructional AreaNew area used

    to provide instructionsabout the task

    Electronic ReceiptOne line per itemLast item added tobottom of list

    Customer

    Points

    Prompt andInput Area

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    Minimal need to memorizeinformation

    Fewer keys to select at each stageof the operation

    Only valid options are selectable

    Uses intuitive graphical images

    Point of Service User Interface

    NCR Human Factors Engineeringleads all store automationtechnology companies with nearly

    20 years ofexperience and a dedicated,

    standard-setting team of scientists

    and engineers

    Intuitive user interface designed by NCRs

    Human Factors Engineering team to increaseproductivity and reduce training time andassociated costs

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    NCR Total Checkout Solution

    NCR Advanced Store@Retail point of service application

    NCR Human Factors Engineering- designed user interface

    NCR Dynakey displays

    PC-based point of service terminals

    Improve customer service withoutincreasing operating costs

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    WebMaster POS Management Multi-Layer application

    Utilizes Windows 2000

    Written in Java

    Using OO design and programming

    SQL Server 7.0/2000 (JDBC/ODBC) Access point of sale data for:

    PLU Maintenance

    Customer/personnel file maintenance

    Checker functions

    Checker reporting

    Daily reporting

    Start of Day/End of Day

    Client access through web browser

    Available anywhere on the retailers Intranet or accessible Internet

    Gateway to other systems

    NCR Advanced Store@Retail

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    WebMaster POS Management

    The architecture of the POSManagement application is a3-tier client & server system

    The client is only responsiblefor the graphical user

    interface (presentation) The middle tier runs all

    business logic

    The server runs the RDBMS

    Database

    Busines

    s

    Logic

    User

    Interface

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    Presentation Businesslogic

    Dataservices

    WebBrowser

    OthersWebServ

    erand

    Webservices

    Component

    Manager

    BUS

    HTTP(S)

    HTTP

    WebMaster POS ManagementArchitectural Concept

    SQL Server7.0

    Other

    Other

    Other

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    Client Business Logic Data

    Update

    Service

    Update

    Service

    Browser Web Server

    Server

    Scripts

    Servlets

    Database

    AS@Retail

    POS

    AS@Retail

    POS Server Data Files

    NCR Advanced Store@RetailArchitectural Concept

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    Supported Environment POS

    DOS

    Windows CE, NT 4.0,and 2000

    JPOS

    DOS and TAPS

    Server

    Windows 2000 Server

    POS Management WebMaster

    Windows 2000 Professional

    SQL Server 7.0 (JDBC/ODBC)

    Web browser user interface

    NCR Advanced Store@Retail

    http://www.javapos.com/index.html
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    Integration Ready

    NCR RealPrice - electronic shelf labels Unit and retail prices displayed simultaneously

    Promotional messages, special offers, frequentshopper items, and nutritional information

    Euro and local currency

    NCR FastLane - self-checkout solution Option for customers to scan, bag, and pay without

    assistance

    Reduces queue size for all customers

    Minimizes labor requirements

    NCR EasyPoint - self-service kiosk solutions Web Framework system components

    Web Client Services

    Applications

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    Relationship Technology Solutions

    Frequent shopper application Automatic discounts

    Triggered discounts

    Bonus points promotion

    Prize delivery

    Baseline for collecting customerand transaction data for datawarehouse

    Deliver CRM customer-specificoffers generated by data warehouse

    NCR has built nearly 1,200data warehouses including

    systems for 14 of the worldstop 30 retailers

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    HQ Operationaland Decision

    Support Systems

    DataWarehouse

    EFT ServerAS@RetailPOS Server

    SelfCheckout AS@Retail

    EJ Audit

    AS@RetailPOS ManagementAS@Retail

    Point of Service

    Web Kiosk

    AS@RetailFrequentShopper

    DecisioNetElectronic Shelf Labels

    Hub

    Total Solution Offering

    NCR is the only companycapable of providing an

    end-to-end retail solution,from customer touch points

    to customer relationshipmanagement

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    NCR Advanced Store@Retail

    Targeted at Europe, Middle East, and Africa, potential release inSouth Asia Pacific

    Supports country-specific requirements such as multi-language,multiple tender options (including Euro), fiscal, EFT I/F, and local

    peripherals Targeted at wide variety of retail industry sub-segments and store

    sizes, i.e. supermarket, hypermarket, specialty store, etc.

    Modular and structured in design to be cost-effectively modified tomeet local and customer-specific requirements

    Deploy a single point-of-service solution

    across borders and across store formats

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    NCR Advanced Store@Retail

    Best Retail In-store

    ApplicationFood Grocery & Drug

    2001

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    Delivering systems and applications quickly Deploy a single point-of-service solution across borders and across

    store formats

    Supports country-specific requirements such as multi-language,multiple tender options (including Euro), fiscal, EFT I/F, and localperipherals

    Targeted at wide variety of retail industry sub-segments andstore sizes

    Utilizes industry standards and latest technology based on NCRsstrategic direction to reduce implementation time and cost

    Fully integrated with NCRs total retail solution

    Guarantees system availability and data protection

    Multilevel redundancy for data capture and storage

    Checkout not impacted by network or server failure

    Automatic and simple recovery procedures

    NCR Advanced Store@RetailIndustry Requirements Realization

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    Baseline for collecting customer and transaction data for datawarehouse

    Deliver CRM customer-specific offers generated by data warehouse

    or frequent shopper application Store management functions accessed through web browser from

    clients

    Store management system acts as gateway to other systems

    Intuitive point of service designed to increase productivity, reducetraining time and costs

    Integration with self-checkout systems and electronic shelf labels

    allows for unattended customer service

    NCR Advanced Store@RetailIndustry Requirements Realization

    Implementing better solutions for collectingand using key customer data

    Adapting new and innovative technologysolutions for competitive advantage

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    NCR Advanced Store@Retail

    Consumer Benefits Better customer service because

    cashiers are focused on customerneeds, not the needs of thecheckout system

    Faster check-out operation andoption for self checkout reducestime customers spend waiting inline at checkout

    Offer of promotions and discountsthat match the customers

    preferences and lifestyle Easy access to product and pricing

    information when and where thecustomer needs it

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    Retailer Benefits Improve customer service without

    increasing operating costs

    Grow your market share with theprofitable customers whose loyaltyyou have earned

    Expand your e-commerce environmentby blending your virtual and physicalstores

    Deploy a single point-of-servicesolution across borders and across

    store formats Ensure system availability and data

    protection

    NCR Advanced Store@Retail


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