Jenna Brown& Nita Slaughter

Culture of Ello Demographics

o Artistso Designerso Musicians

o Beauty, Positivity and Connecting with

people and things they loved

o 37% of Ello users are Female

o 36% of Ello users have never

posted o 27% of Ello users

have posted more than three

times o 6 days after signup, 25% of users are still

active

Psychographics

ElloGlossary

•Omnibar•Discover

•Loves •Friends •Noise