Email Power Prospecting

Kendra Lee

Breaking the Email Delete Barrier

Copyright ©2015 by KLA Group, LLC. v5.0. www.klagroup.com

www.klagroup.com

President and Founder, KLA Group

Celebrating sales excellence since 1995

Getting our clients more customers thru:

– Lead generation and prospecting

– Hiring great sales people

– Developing effective sales training

A recognized Sales Leader

Top 25 Influential Leaders in Sales, OpenView Partners

Top 10 Women in Sales Experts to Follow on Twitter, Sales Gravy

Actual client results

Average monthly sales increased 74%

Increased sales pipeline 251%

Grew main business line more than 60%

Copyright ©2015 by KLA Group, LLC. v5.0. www.klagroup.com 2

Kendra Lee, KLA Group

[email protected] +1 303.741.6636 www.klagroup.com

mailto:[email protected]

http://www.klagroup.com/

@KendraLeeKLA #4SalesSuccess


Breaking the Delete Barrier

Compelling first sentence

Perceived length

Know your name Subject line

Opening salutation

Degree of difficulty to act



…1000 1

… 1000 2 …1000 3


…it’s EXPECTED to not respond



The Glimpse Factor


1. Do I have time for whatever it is now?

2. Can I delete it and do nothing at all?

7

3. Do I need to hold on to it to do something later?


1. Feel like a quick read

2. Draw them in with

compelling information

8

3. Be easy to act on


<115 words


MAXIMUM 3 paragraphs



Sample Signature

Warm regards,

Kendra

Kendra Lee President | Phone: +1 303.741.6636 | E-mail: [email protected] | www.klagroup.com |

http://twitter.com/KendraLeeKLA

KLA Group, LLC

View my LinkedIn profile at http://www.linkedin.com/in/kendralee

Facebook: www.facebook.com/KLAGroup

Prospecting a pain? Download your free copy of our new PowerProspecting Sales Kit



http://www.linkedin.com/in/kendralee

http://www.facebook.com/KLAGroup

http://www.klagroup.com/resources/tools/index.cfm



Sample Signature

Warm regards,

Kendra

Kendra Lee President | +1 303.773.1285 | [email protected]| www.klagroup.com

KLA Group, LLC

Follow me on: LinkedIn| Twitter | Facebook

Have you my read book? The Sales Magnet




twitter.com/KendraLeeKLA


http://www.thesalesmagnet.com/


Give your contact a

hint about the email content




Want to simplify and automate payments,

seamlessly and securely?

Last chance reminder (please open today)

13

Are You a Recovery Superhero?



Intriguing subject lines

Relevant to the body

Not a gimmick

Professional

Concise

Imply action is required

Personal

Written just for me

Friendly

Not always a business topic



Meeting Thursday afternoon

Break fix situation

15

Confirming Friday meeting time

Could use your help


Follow up every 3 days




Switch up your message


Get NEW LEADS February 26

Call with CONFIDENCE

Craft a grabber opening statement to GET IN THE DOOR

ID your best odds target prospects

Break past gatekeepers

Cruise through tough objections

Have a COMPELLING first conversation

Set appointments that STICK

Blitz Mania

Blitz with me and build your pipeline immediately

18


Includes:

1 1-hour prep-session Feb. 19 ($250)

3 Blitz Day check-in calls ($375)

8 hours of blitzing Feb. 26 (priceless)

Objection Handling & Appointment Closing module ($199)

The Bloodhound Follow-up Strategy ($247)

The Sales Magnet ebook ($9.99)

Blitz Mania


The first 15 get Using Email & Calendar Invitations module

$199 value FREE

$1,089 (Total value)

Event Special $247

19


Includes:

1 1-hour prep-session Feb. 19 ($250)

3 Blitz Day check-in calls ($375)

8 hours of blitzing Feb. 26 (priceless)

Objection Handling & Appointment Closing module ($199)

The Bloodhound Follow-up Strategy ($247)

The Sales Magnet ebook ($9.99)

Blitz Mania


The first 15 get Using Email & Calendar Invitations module

$199 value FREE

$1,089 (Total value)

Event Special $247

www.klagroup.com/BlitzMania

20



Let’s connect.

Kendra Lee, President

KLA Group

[email protected]

+1 303.741.6636

www.klagroup.com

www.thesalesmagnet.com

© 2014 KLA Group, LLC. All rights reserved.

Except for the inclusion of brief quotations in a review, no part of this presentation may be

reproduced or utilized in any form or by any means, electronic or mechanical, including but not

limited to photocopying, recording, emailing or by any information storage and retrieval system,

without permission in writing from KLA Group.

Kendra Lee

KendraLeeKLA

KLA Group

21



http://www.thesalesmagnet.com/




Date post:	16-Jul-2015
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