CONTENTsTHE EXECUTIVE MBA AT UNIVERsITY OF GENEVATHE COMpETITIVE AdVANTAGE OF OUR EMBATHE EMBA pROGRAM1sT YEAR2Nd YEARspECIAlIzATIONspERsONAl dEVElOpMENT pROGRAM MBA dIRECTORsHONORARY COMMITTEEpROFEssORs MBA sTATs 2011 THE UNIVERsITY OF GENEVA AdMIssIONs ANd TERMsGENERAl INFORMATION

05 06 08 10 11 13 15 161718202225 26

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Our teaching faculty is keenly aware of the need for managers and business leaders to develop and implement efficient operational solutions to complex situations

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A unique learning experienceOur Executive MBA provides executives with a first class general management educa-tion without interrupting their careers. The program is designed to balance theory and practical application, and combines class-room learning with interactive personal development. Our experienced faculty is keenly aware of the need for today’s man-agers and business leaders to develop and implement efficient operational solutions, while simultaneously ensuring the strategic renewal of their organizations. The program goes beyond the basics of business and pre-pares participants for senior management challenges and responsibilities.

THE EXECUTIVE MBA AT UNIVERsITY OF GENEVATop participant profiles and diversity Our MBA participants are hand-picked pro-fessionals from diverse industry backgrounds – including the public and private sectors – with an average of 7-10 years of working ex-perience. Our MBA is fully accredited by the Association of MBAs and the admission pro-cess is highly selective. Applicants undergo a rigorous review process, including a formal interview with a member of our alumni pro-gram, prior to being accepted.

A catalyst for career successThe program strives to develop successful and responsible leaders through a real-world learning experience. The professors use ma-

Sebastian Raisch Director of the MBA Program

terials that come directly from business and help the participants reflect upon learnings in the context of their organizations. Through the in-company MBA project, the participants develop a strong sense of collaboration with their fellow students. The MBA experience represents an important catalyst for our par-ticipants to move up the ladder or to change career paths. It is challenging work – but it is also a once in a lifetime learning experience.

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THE COMpETITIVE AdVANTAGE OF OUR EMBAQuality: Our EMBA is fully accredited by the AMBA, one of the most prestigious in-ternational accreditation associations

Competitiveness: The University of Geneva offers one of the most attractive value-for-money EMBA programs

Faculty: We combine the University of Geneva faculty with top professors from around the world

Modularity: The program is offered in English and French; the participants select from 20 specializations in the 2nd year

“The Executive MBA at the University of Geneva has

provided the perfect balance for me: learning from

renowned professors and from experienced col-

leagues – who understand the international busi-

ness environment and Swiss specialties –, studying

theoretical tools, and applying them in practice. In

two passionate years at HEC, I have gained crucial

business knowledge, self-esteem, and wonderful

friends. The EMBA has not only made me a better

manager, but also a more complete person.”

ElIE pETERSenior Communication Manager Innovation

Holcim

Executive MBA 2009-11

In two passionate years at HEC, I have gained

crucial business, knowledge, self-esteem,

and wonderful friends

Practice: The in-company MBA project is undertaken in groups of 3-5 participants; this helps build their networks and fosters their collaborative skills

Diversity: Our EMBA comprises a large network of professionals from diverse na-tional, industry, and company backgrounds

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THE EMBA pROGRAMThe full EMBA program cycle lasts 2 years and comprises 24 modules and an MBA project. In the first year, the objective is to provide a comprehensive overview of the most relevant management topics.

In the second year, participants opt for our flagship International Management program or select one of 20 specializations.

The participants work in groups on their MBA project, which is undertaken in close collabo-ration with company partners.

Fully accredited program Taught in either French or English

Two-year program

MBA project in collaboration with companies

Choice of several specializations in

the 2nd year

personal development program

Courses provide real-life learning

experience

Help move up the ladder or change career paths

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EXECUTIVE MBA 12 CORE COURsEs

ENGlIsH

FRANçAIs CHOICE OF

20 spECIAlIzATIONs ENGlIsH

FRANçAIs

INTERNATIONAl MANAGEMENT 12 COURsEs

ENGlIsH MBA GROUp pROjECT

ENGlIsH

FRANçAIs

1sT YEAR

MAsTER OF BUsINEss AdMINIsTRATION

MBA

2Nd YEAR

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BUsINEss AdMINIsTRATION ANd MANAGEMENT Our first year EMBA program provides a com-prehensive overview of management research and practice covering core topics such as Fi-nance, Accounting, Marketing, HR, Economics, and Strategy.

1st YEAR

“Today’s business environment is so dynamic

that high competence is required to make the right

decisions. Thanks to the EMBA program at the Uni-

versity of Geneva, I have enhanced my strategic

and leadership skills. It has given me the foun-

dation to face further personal and professional

challenges. Talented professors and experienced

classmates enrich the discussions of real business

cases. The program has equipped me with the

tools and knowledge needed to succeed in a ma-

nagement career. The EMBA program is definitely

a key contributor to my career success.”

Upon successful completion of the first year, the participants receive a Certificate of Com-pletion and may continue their course study in International Management, the traditional MBA curriculum, or in the proposed specia-lizations.

12 MANdATORY CORE COURsEs

Business EconomicsBusiness StrategyFinancial AccountingFinancial PolicyHuman ResourcesInvestment Decision MakingInteractive StrategizingManagement AccountingMarketingOrganization DesignRisk ManagementPDP/Self-Leadership*

12 COURs OBlIGATOIREs

Economie d’entrepriseStratégie d’entrepriseComptabilité financièrePlanification financièreRessources humainesGestion financière Stratégie interactive Contrôle et auditMarketingModèles d’organisationModélisation et gestion du risquePDP/Self Leadership*

GERARdO RIVERA VAlENCIALatin America Sales Manager, ALSTOM

Executive MBA 2009-11

*Personal Development Program (PDP)

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INTERNATIONAl MANAGEMENTOur flagship International MBA program pro-vides the capabilities and skills required for a higher management position in a multinational company or organization.

2nd YEAR

Students wishing to obtain the International MBA Degree must successfully complete both the basic core courses in the first year and the International Management program in the second year.

12 COURsEs

Business Law Corporate Social Responsibility Doing Business with Emerging CountriesEntrepreneurship / Business PlanInternational Accounting & TaxationInternational MarketingInternational Strategy Managing Across CulturesPDP / Change ManagementPDP / Developing Coaching CapabilitiesPDP / Leading TeamsPDP / Power & Influence

These 12 modules are taught only in English

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spECIAlIzATIONsIn the 2nd year, students may choose the tradi-tional MBA curriculum, International Manage-ment, or one of the proposed specializations.

A wide variety of specializations is offered to enable the participants to pursue new careers and gain deeper expertise specifically tai-lored to their needs.

Given that they respect the maximum 3-year cycle, students who have already completed a specialization at the University of Geneva HEC Executive may request that this should count toward their MBA studies.

Programs which comprise less than 12 mod-ules must be completed with supplementary MBA modules from the International Manage-ment program.

7 spECIAlIzATIONs IN ENGlIsH

Aviation ManagementCommodity TradingCorporate Social Responsibility International ManagementInternational OrganisationsMarketing & MethodsModern Management for NPO

13 spECIAlIsATIONs EN FRANçAIs

Contrôle de GestionEntrepreneurship & Business DevelopmentGestion des Ressources HumainesGestion des Risques d’Entreprise Gestion et Management dans le

Organismes Sans But Lucratif Gestion Quantitative de PortefeuilleManagement de ProjetsManagement dans les Institutions de SantéManagement des Institutions SocialesManagement Stratégique Achats,

Logistique et ApprovisionnementsSécurité de l’Information Marketing, Communication et E-Business Management Durable

Specializations can be subject to change

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“I find the EMBA very stimulating, and the learning

environment innovative and fun. The combination of

in-class lectures with high quality discussions and

interesting case studies, the collaborative culture,

and the focus on personal development have al-

lowed me to rapidly learn new concepts and ideas.

What has been most surprising is how quickly I ha-

ve been able to apply some of the new knowledge

that I have acquired during the EMBA to my cur-

rent job. The EMBA will prepare me to step up my

career, not only by providing me with new mana-

gerial tools, but also by changing my mindset and

giving me greater self-confidence to identify and

pursue opportunities.”

jANA jAUFFRET

Head of Governance Op,

Global Alliance for Improved Nutrition

Executive MBA, 2010

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The key to success in the job market is no lon-ger an MBA degree, but rather the MBA gradu-ate! What you learn is of course important, but it’s what you do with this knowledge that will create your value-added and make the differ-ence, which is why we have now integrated this factor as one of our key values. Our Personal Development Program (PDP) has been de-signed to help you to:

° become aware of your potential and show you how to develop it fully (self-leadership module in the 1st year)

pERsONAl dEVElOpMENT pROGRAM ° create links with our alumni to draw from their experience through targeted meetings and during the annual garden party

Our MBA doesn’t just offer an excellent learn-ing experience, it also offers you the concrete means to put it into practice.

° develop your personal and leadership skills (4 dedicated modules in the 2nd year)

° work in teams that combine various profes-sional, cultural, and business sectors – both during the program and in the MBA project

“We help develop our participants’ professional

identity. Today, managers face increasingly com-

plex environments. While MBA programs often

provide the knowledge and tools that managers

need, much less time and effort are invested into

improving their personal and leadership skills.

This is unfortunate as no theoretical lecture can

prepare managers for the full variety of challenges

they will face in their careers. That’s why we de-

signed the entirely new Personal Development

Program. This program helps our participants put

their knowledge in action in ways that enable them

to deal with even the most difficult situations. We

use action-based learning to simulate leadership

challenges and foster leadership skills by working

in teams.”

jEAN-YVEs MERCIERHead of the PDP Program

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MBA dIRECTORs BERNARd MORARdProfessor, Control & ManagementUniversity of GenevaDean, SES Faculty, Co-Founder, MBA Program

GIlBERT pROBsTProfessor, Organization & ManagementUniversity of Geneva,Managing Director, World Economic Forum,Co-Founder, MBA Program

sEBAsTIAN RAIsCHProfessor, Strategic ManagementUniversity of GenevaDirector, MBA Program

The program strives to develop successful and

responsible leaders

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MR. dAVId ARKlEssPresident of Corporate and Government Affairs, Manpower Inc.

MR. GIUsEppE CONTIProcurement Director - Services,Merck Serono S.A.

MR. pETER FANKHAUsERChairman of the Board, Thomas Cook AG,CEO Central Europe Thomas Cook Group

MR. RAFAEl HUBERLearning and Talent Development Manager,Cargill International

MR. HANs IslERMember of the Board of Directors, Ernst & Young, Switzerland

MR. pATRICK OdIERPartner, Bank Lombard Odier Darier Hentsch

HONORARY COMMITTEEMRs. NICOlE pAUlIManaging Director Private Banking, Credit Suisse AG

MR. IVAN pICTETPartner, Bank Pictet & Cie

MR. pHIlIppE REGAzzONICEO Amlin RE Europe

MR. KlAUs sCHWABPresident-Founder, World Economic Forum

MR. ERIK A. slINGERlANdPartner, Egon Zehnder International (Suisse) S.A.

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pROFEssORs The University of Geneva has a long teaching tradition in Business Management. This tradi-tion dates back to the founding of the Econom-ic and Social Sciences (SES) department in 1915, one of the first in Europe to unite differ-ent disciplines in one department. The teach-

“I really enjoy teaching in our MBA program. What I

appreciate most are the discussions, which benefit

from our student’s rich professional experiences.”

For the MBA program, we combine HEC Faculty

members with hand-picked guest professors

ing and research development in Management prompted the faculty to establish a specialized section called the “Hautes Etudes Commer-ciales” (HEC Geneva) in 1994. This section’s faculty includes nearly one hundred teachers, researchers, and administrative staff. For the

MBA program, we combine HEC Faculty mem-bers with hand-picked guest professors from Swiss and international universities.

pROF. MARCEl pAUlssENProfessor of Marketing at HEC Geneva

“Reflecting the city of Geneva’s cosmopolitan char-

acter, our MBA participants come from 24 nations.

This is a real advantage when discussing manage-

rial challenges in a globalized world.”

pROF. pHIlIppE lAssERREEmeritus Professor of Strategy and Asian Business

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India

Singapore

Brazil

MBA sTATs 2011

ClAss OF 2011 sElECTEd pROFIlEs

Switzerland

Turkey

Denmark

Sweden

Germany

United Kingdom

SpainPortugal

Italy

Tunisia

FranceBelgium

Poland Belarus

UkraineCzech Rep

Lichtenstein

Greece

Hungary

Romania

RéMI BAETsléFrenchManagerDeloitte Consulting AG

KRIsTINA pEARCE AustralianDrug Safety SpecialistMerckSerono SA

ROBERTO HANANIABrazilianLegal OfficerMMV

MIREIllE FRICKSwissDirector Conforama

lUCITHA GIRAUdFrenchControllerRoger Dubuis

KURsAT OsMANOGlU TurkishFinance Group ManagerProctor & Gamble

MOTOKI FUjITA JapaneseManaging Director Allied Telesis EMENA

jANINA KRAsIFinnishPetrochemicals TraderLitasco SA

Canada

Japan

Finland

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Banking/Finance

Int’l Organisations

Consulting/Services

Pharma/Medical

Consumer Goods

Engineering/Research

Luxury

IT/Telecom

Commodity Trading

Aviation

Health/Social

Manufacturing

Architecture

Insurance

5 10 15 20 25

INdUsTRY YEARs OF pROFEssIONAl EXpERIENCE

5

10

15

20

25

30

5 7 9 11 133 17 1915 21 23 27 2925

Number of Nationalities Represented

24

Average Work Experience

11 Years

Average Age

36

37% Female participants

AGE RANGE

5

10

15

20

25

30

25-29 30-34 35-39 40-44 45-49 50+

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THE UNIVERsITY OF GENEVA Geneva, a cosmopolitan city conducive to ne-gotiations and new conceptions, is the prime meeting place at the highest political and eco-nomic level. It houses the headquarters of a myriad of multinational corporations, banks, and international organizations.

The University of Geneva, founded in 1559, is located in the very heart of the city. The Univer-sity of Geneva is one of the leading higher ed-ucation institutions in Switzerland, renowned for the excellence of its faculty and students, and home to several Nobel Prize winners.

Numerous amenities, such as libraries and cut-ting-edge computer and multimedia facilities, are available to students. MBA students have access to these facilities with their student ID card, which is issued at the beginning of each new program.

HEC University of Geneva has offered part-time and full-time MBA programs since 1992. The part-time Executive MBA can be followed in both French and English. The full-time MBA (IOMBA) focuses on International Organisa-tions and is offered in English.

www.mba.unige.ch

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“Following the completion of two Masters’ de-

grees, in Economics and Demography, I began

my career in the medical device industry at John-

son & Johnson. Subsequently, I held marketing

positions in the biomedical industry, in Geneva

and Zurich. I currently work in a management po-

sition in the banking industry.

This MBA has allowed me to acquire a strong foun-

dation in the main management fields. The second

year was an opportunity to follow a marketing spe-

cialization, which consolidated my work experi-

ence. I would like to add that I really enjoyed the

cultural and professional diversity of the students,

which allowed me to widen my network.”

pAsCAl ROCHA, Marketing Manager, Banque Cantonale Vaudoise

Executive MBA 2010-12

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AdMIssIONs ANd TERMsAdMIssIONsSelection depends on the applicant’s acade-mic performance, personal motivation, and relevant professional experience.

Admission criteria:

° University degree (minimum Bachelor) or the equivalent (BAC+4)

° Pertinent professional experience - 3 years minimum in a managerial position

° Letter of motivation and references ° Strong command of both written and spo-ken English

Application deadline: 15 May

COsT ° Registration fee* (due immediately follow-ing acceptance): CHF 3,000.

° 1st year - 12 Core courses: CHF 12’900. ° 2nd year - International Management: CHF 12,900 (or one of the proposed spe-cializations. For more details visit www.mba.unige.ch)

° Complementary modules: CHF 1,075 per module

TERMsIn case of withdrawal from the program, re-funds are made as follows:

° 90% of all course fees if cancellations are made at least 15 days prior to the 1st course day.

° 50% if cancellations are made after this deadline but prior to the 1st day of class.

° After the 1st day of classes, and for cancel-lations due to serious and unforeseen cir-cumstances, 50% of the tuition will be reim-bursed for courses not yet attended.

* The costs are subject to annual change without prior notice.

The registration fee is non-reimbursable.

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GENERAl INFORMATIONsCHEdUlE & lOCATIONCourses are held as follows at the Uni-Mail building on alternate weekends:Fridays: 2.15 pm – 9 pmSaturdays: 8.15 am – 1 pm Some are held over 3 consecutive full days Thu / Fri / Sat: 9 am – 5:30 pm

Students should note that each class hour re-quires an additional 1 to 2 hours for reading, preparation, case study, and evaluation. Atten-dance is mandatory in all classes.

To apply, please see our website and follow the instructions: mba.unige.ch

FOR FURTHER INFORMATIONPlease feel free to contact us by e-mail.We look forward to hearing from you.

Executive MBAEnglish Program: emba-hec@unige.chFrench Program: mba-hec@unige.ch

Executive MBA HEC - University of GenevaUni Mail, Bd du Pont d’Arve 40CH - 1211 Geneva 4 Switzerland

© EXECUTIVE MBA UNIVERsITY OF GENEVA

HEC, University of Geneva, Uni Mail

Boulevard du Pont-d’Arve 40

CH-1211 Geneva 4

Switzerland

mba.unige.ch ©

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