Emc - Journey to the Cloud - Business Agility Seminar

1

Business Agility EMC and Exponential-e

Andy Bant Cloud Business enablement manager

2© Copyright 2012 EMC Corporation. All rights reserved.

Our Global Presence53,500 People Across 85 Countries

Melbourne, Australia

Rio de Janeiro, Brazil

Hopkinton, MAGlobal Headquarters

Bedford, MA

Franklin, MA

Cambridge, MA

Roy, UT

Singapore

Durham, NCApex, NCIrvine, CA

Burlington, Ontario

Duluth, GA

Santa Clara, CAPalo Alto, CA

Pleasanton, CA

Bangalore, India

Brentford, UK Vienna, AustriaPau, France

Rotterdam, Netherlands

St. Petersburg, Russia

Cairo, Egypt

Tel Aviv, Israel

Beijing, China

Shanghai, ChinaTokyo, Japan

Seoul, S. KoreaBe'er Sheva, Israel

R&D Center

Centers of Excellence

Customer Support Center

Executive Briefing Center

Global Solution and Engineering CenterManufacturing Center

Direct Presence

Seattle, WA

Chengdu, China

as of October 18, 2011

Sydney, Australia

Cork, Ireland

3

“Every now and then things

happen that are so enormous

that you can not standby and

do nothing, hoping not be

effected"


5

9-Year $26.8B Investment In Market Leading Technology

2003-2011

M&A $14.5B

R&D $12.3B

EMC Business Transformation

2003AND BEFORE

2005

2007

2009

ENTERPRISESTORAGE

INFORMATIONLIFECYCLE

MANAGEMENT

INFORMATION & VIRTUAL

INFRASTRUCTURE

JOURNEYTO THECLOUD

2012CLOUD &BIG DATA

6

Two Fundamental Challenges

LowerOperational

Costs

IncreaseRevenue

63%MAINTAIN

37%INVEST

ESG, 2012 IT Spending Intentions Survey,Jan 2012

7

Explosive growth of stuff

8

Architectural Assumptions are changing

9

Virtualization Layer - Cloud OS

Network Storage Server Security

The Software-Defined Data Center

VirtualData

Center

VirtualData

Center

VirtualData

Center

VirtualData

Center

VirtualData

Center

Software-DefinedData Center

Services

10

Enterprise IT Provides Control & Reliability

TrustedControlled

ReliableSecure

Enterprise IT

11

Public Clouds Introduced Greater Agility

SimpleLow CostFlexibleSelf-Service

TrustedControlled

ReliableSecure

Public CloudEnterprise IT

12

IT Risks Loss Of ControlPublic CloudEnterprise IT

TrustedControlled

ReliableSecure

“22% Use a Non-IT Provisioned Service To Perform Their Job”

Forrester, “Empowered Business Technology Defined,” 18 July 2011

“41% Information Workers use Personal Cloud Services”

Forrester, “The Personal Cloud: Transforming Personal Computing, Mobile, and Web Markets,” 6 June 2011

SimpleLow CostFlexibleSelf-Service

13

Deliver IT-As-A-Service (ITaaS)IT Must Transform To An “Internal SP”

Deliver Improved Business Agility.

Provide Value To Business Top-Line.

Maintain Trust And Control.

Simplify Consumption of Internal/External Services.

14

IT Production Infrastructure Focus

Business ProductionApplications Focus

IT-as-a-ServiceBusiness Focus

With Many Benefits Along The WayITaaS Is Goal of the Cloud Journey

% Virtualized

StandardizationAutomation

SimplicityEfficiencyProtection

ScalabilityContinuitySecurity

79%

EMC is here

100%86%

15%

30%

40%

15

Critical To Consuming Both Internal & External Services

ITaaS Requires a Hybrid Cloud Infrastructure

Private

Automated HybridCloud Infrastructure

Public

InfrastructureTransformation

16

Critical to Consuming Any ApplicationThe New Application Platform

ApplicationTransformation


Private Public

New Application Platform


17

Critical to Consumer-Style Choice ComputingAccess Applications From Any Device



End User ProvisioningTransformation

Private Public


New End User Computing


18

TR

US

TEnd-To-End Trust and AutomationThe New Technology Model

A U

T O

M A

T I O

N



End User ProvisioningTransformation

Private Public


New End User Computing


19

Storage Mobility

Solutions for Transformation

Unified Storage

Backup And Recovery

Management

Scale-OutBlock Storage

Enterprise Applications

Scale-OutFile & Object

Big Data Applications

20

Storage Mobility

Management Watch 4 net

VPLEX RecoverPoint

EMC Technology for Transformation

Unified Storage

Backup And Recovery

Scale-OutBlock Storage

Enterprise Applications

Scale-OutFile & Object

Big Data Applications

Data Domain, Avamar, NetWorker

VMAX VNX / VNXe Isilon Atmos


INFORMATION

NEW & EXISTINGBUSINESS APPLICATIONS

VMWARE CLOUD OS VMWARE CLOUD OS

NEW DEVICES

INFORMATION STORAGE INFORMATION PROTECTION

EMC Portfolio

NEW ANALYTICAPPLICATIONS

Identity Security

Information Security


What ever you build, be sure the foundations are solid!


CLOUD REQUIREMENTS IDEAL INFRASTRUCTURE

Infrastructure Matters For Cloud Computing

Low-Cost Operations• Simplified Management• Lower Service Provisioning Cost

Infrastructure-As-A-Service • Integrated Compute, Network, & Storage Resources

Self-Service Consumption Model • Physical Resources Deployed Through APIs & Policies

Elastic Resource Allocation• Rapid Scalability Of Virtual & Physical• Automated Deployment

Shared Pools Of Resources• Virtualization Optimized• Resource Abstraction


Next-Generation Unified StorageOptimized for today’s virtualized IT

Affordable. Simple. Efficient. Powerful.

VNXe3150 VNXe3300 VNX7500VNX5700VNX5100 VNX5500VNX5300


The VNX Family to help you to do more……

755755 VNX VG2

VNX VG8

33003150

Affordable. Simple. Efficient. Powerful.

Modular Unified

Gateway

Taken our strengths and the strengths of all our competitors and created the best of breed

Ability to widen your solutions (biggest range)

Unique: Fast and flash-Performance-Less drives save money

Monitor tools:Show you what is happening, help

identify bottlenecks

VNX advanced Analytics

VNX with Watch4net,

expand

Unisphere

Infinite storageLeverage the cloud


Virtualization Changes EverythingTo move to virtual servers demands new storage solutions

Virtual server pool

Self-Optimizing Storage Pools

Storagesystem

Discrete servers

Static RAID Groups

Storagesystem

RAID groups Storage pool

AUTOMATIC DATA OPTIMIZATION

AUTOMATIC APPLICATION OPTIMIZATION


FLASH 1st Data StrategyHot data on FAST Flash SSDs, cold data on dense disks

“Hot”High Activity As data ages, activity

falls, triggering automatic movement to high-capacity disk drives for lowest cost

Highly active data is stored on Flash SSDs for fastest response time

Movement Trigger

FlashSSD

“Cold”Low Activity

Data

A

ctiv

ity

High- capacity

HDD

Data Age


3 to 10 Times the PerformanceRun applications faster than ever

• 3x the number of users

• 3x the number of transactions

• 10x the performance at 1/8th the TPM cost

• 3x the number of users and transactions

• 3x the number of transactions

• 10x the performance at 1/8th the TPM cost

• 3x faster VDI boot time

• 3x quicker VDI refresh time


Taking Data Delivery to the Next LevelVNX enhanced with host-based read caching

SSDs as option

FAST LUNs

FAST Poolswith FAST Cache

FAST Cache & FAST VP

VFCache

2008 2009 2010 2012

Perf

orm

ance

Effi

cien

cy

2011

VNX5500-F(Flash array)


Optimized for VirtualizationIndustry-leading integration

Virtual Server Administrator

Storage Administrator

VAAI* offloadvCenter Server

Integrationand VASA**

UnisphereLess net I/O

More VMs

Faster response

SAN and NAS connect

Manage storage and VM resources in unison

Control offload functions and integrated replication

Manage storage and VM resources in unison

Control offload functions and integrated replication

* VAAI = VMware vStorage APIs for Array Integration

** VASA = VMware vStorage APIs for Storage Awareness


Best Storage for Virtual EnvironmentsBy 2014, 50% of storage capacity will be in virtualized environments*

4% 8%12%

13%

19%

EMC44%

5%3%3%

6%

29%

EMC53%

Which is your storage vendor of choice in

virtualized server environments?

VNX is rated #1 as the best productfor VMware integration

VNX and VNXe wins 2012 award in Storage

Virtualization categoryJanuary2012

“2012 Virtualization Review Reader’s Choice Awards and Buyers Guide

”

#1

Source:“VMware Storage Integration Journey,” Wikibon, April 2011

Source:“Goldman Sachs IT Spending Survey,” September 2011

*“Worldwide Storage and Virtualized x86 Environments 2010–2014 Forecast,” IDC, August 2010

http://virtualizationreview.com/articles/2012/01/03/2012-buyers-guide.aspx







32

Two words that sort fact from marketeering

SHOW ME

33

Private Cloud Virtual Private Cloud100,000’s 100,000’s

Hardware Resilient Hardware Resilient

A Tale Of Two Clouds

VMware / EMC VMware / EMC

Traditional Apps Traditional Apps

34

Exponential-e/EMC Cooperative Cloud Services

EMC

Exp

on

en

tial-e

• Cooperative Virtualized Infrastructure TCO and Technical assessments for services including justification, strategy, server consolidation, and migration

• Cooperative Converged Networking assessments TCO, ROI and Infrastructure analysis to determine FCoE benefits and readiness

• Cooperative Migration services for Virtual Infrastructure scoping the design, implementation, and migration for server consolidation

• Co-operative Health Checks provide ongoing tuning and performance management of all IT assets for both virtual and physical domains.

35

Let’s Summarize

EMC is a leader and enabler for Cloud services

The right kind of IT services that create efficiency whilst allowing you to retain control, trust and security.

Our relationship with Exponential-e allows us to focus on leveraging their strategic assets of Connectivity, Trust, vertical market focus and the ability to help their customers rapid transition to the new IT and realize the benefits with minimal risk.

36

Q & A

Date post:	13-Nov-2014
Category:	Technology
Upload:	exponentiale
View:	534 times
Download:	0 times