EMPLOYEE ENGAGEMENT:THE KEY TO BECOMING INDISPENSABLE
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SUCCESSFUL MARKETING OF WORKSITE PRODUCTS BEGINS AND ENDS WITH EMPLOYER & EMPLOYEE ENGAGEMENT.
THEPARTICIPATION
FORMULA
Education
Motivation+
Before, During & After OE
=
EMPLOYEE MESSAGING MUST AMPLIFY THE EMPLOYER’S BENEFIT OFFER.
THE STATE OF ENGAGEMENT & WORKFORCE COMMUNICATIONHOW DID WE GET HERE?
Consumer (Employee) Demand for Choice
Transitioning Workforce
Economic State
Technology Advancements
conom
THE CURRENT GENERATION WANTS MORE THAN A PAYCHECK.
The Employer - Consumer Brand Connection
The Underutilized Weapon: Benefits & Compensation
Shifting From Reactive to Proactive Approach
TOP HR CONCERNS FROM 2019
Engagement & Productivity
Attracting & Retaining Diverse Talent
Strengthening Employer Brand
1
1 Human Resource Executive: What’s Keeping HR Up at Night in 2019?
THE PARTY DOESN’T STOP WITH ENROLLMENT/PARTICIPATION.
Employee Utilization: How, When, & Where?
What triggers a claim payment?
THE OPPORTUNITY FOR CARRIER & BROKER PARTNERSAMPLIFY VALUE & INCREASE STICKINESS
Identifying Employer Communication Pain Points
Employer Brand Value Proposition
Analyzing Existing Tools
Elevating OE to “Event” Status
Measuring Success
vating O
MeasuringS
THE OPPORTUNITY FOR CARRIER & BROKER PARTNERSLEVERAGE TECHNOLOGY TO WIN
Effectively communicate the value of a benefit
offering before, during and after OE season?
Transform the question of “What is this and why do
I need it?” to “How much should I buy to protect my
family?”
What if There Was a Tool That Could:
INTRODUCING SELERIX ENGAGE TECHNOLOGY • SMS, emails & push notifications
• Scheduled communication campaigns• Surveys/Quizzes• Ask HR
DYNAMIC MESSAGING
• Identify and define your target audience with a few simple clicks
• Deliver targeted, meaningful content leveraging key BenAdmin data points
INUITIVE AUDIENCE TARGETING
• Intuitive goal setting process• Open (Click) rates• Campaign performance• Survey results• Quiz results
MEASURABLE OUTCOMES
AN END-TO-END APPROACH TO WORKFORCE COMMUNICATIONCAMPAIGNS THAT DRIVE ENGAGEMENT
RETAIL OFFERING• Complete Access to Selerix Engage• Assigned Engagement Strategist• Personalized Onboarding Guidance• Analysis of Current State of Communication• Content Consultation & Quarterly Checkups
WHOLESALE OFFERING• Pair Your Team’s Expertise and Service
With Scalable Engagement Technology• Access to Selerix Engage Platform Features• Content consultation during initial on-boarding
QUESTIONS?
