EmployerRegistry.ca TrainingWestin Harbour Castle

April 29, 2009 April 28, 2009

A collaborative approach to experiential learning across the province

Training Agenda1. Introductions & New Video2. Marketing Update3. Development Update & Functionality Demos4. Group Discussion: Local Mini-Sites5. New Local Mini-Site Training6. Group Discussion: Employer

Recruitment/Utilization7. Wrap-up & Next Steps

1. Introductions & New Videos

Today’s Presenters Michelle Murray, School to Career

Manager, Halton Industry Education Council

Matt Elliott, New Media & Communications, Halton Industry Education Council

Kelly Hoey, Executive Director, Halton Industry Education Council

Statistics 1486 activated employers 1221 activated educators 162,619 pageviews Approximately 8 employers

registered per day since September

Parking Lot

Post your questions

here

New Videos Four segments, each covering a different

geographic section of the province Focus on Employer, Educator, Student and

Passport to Prosperity coordinator 7-8 minutes long Includes a French segment Will be available for HD streaming or

download on the site

Hamilton Video

2. Marketing Update

Marketing MaterialsWhere We’ve Been

Postcards Pens Folders Solo Banners Sticky pads Solo banners

Provincial MarketingWhere We’ve Been

Facebook advertisement – over 2 million views

Google advertisements – over 200,000 views Media outreach Pilot radio advertisement

Marketing Next Steps Solo banners available to all coordinators

today New marketing survey coming soon More materials available by request

(quantities permitting) Email Krystin Lovat-Fraser at

distribution@employerregistry.ca for details

3. Development Update & Functionality Demos

Progress

“Roadmap”

Employer Registry 1.0

Employer Registry 1.5

Employer Registry 2.0

Employer Registry

3.0?

April 2008

June 2008

Fall 2008

The Futur

e

Expanded “Roadmap”

Employer Registry 1.0

Employer Registry 1.5

Employer Registry 2.0

Employer Registry

3.0?

April 2008

June 2008

Fall 2008

End of Summ

er

April 2009

Local Sites

May 2009

Employer Registry 2.5

Building a Foundation

Architecture

Core Features

Extras

2008-2009

2009

2009+

Development List Definitive

List of requested features

Nag me if something isn’t on there

Deadline for end-of-summer consideration: May 31, 2009

EmployerRegistry.ca 2.5May 2009 release

List of proposed features

Advanced Search/Filtering

Educators: List by Contact

No Email Address Option

Privacy Option

Revised opportunity posting screen

More encouragement for employers to post opportunities

Clearer distinction of what’s been posted

More additions in 2.5 New opportunity types: Job Fair, Speaker’s

Bureau More language options User delete & move (ie. Move teacher

between schools) Expanded list of Co-op Job Titles Speed and flexibility enhancements (all

browsers can now access the site)

Functionality Demos Exporting Change Notification Settings Changing Password Adding new opportunities / contacts Sending a password reminder

4. Group Discussion: Local Mini-Sites

Jean Courtney

Ministry of Education

Local Mini-Site Discussion What must a local mini-site have to

be successful in your community? What could a local mini-site have on

it going forward? What are some ideas on promoting

your local site?

5. New Local Mini-Site Training

Evolution of the Local Site September 2008 – Alpha Launch December 2008 – Beta Launch April 2009 – Final Launch

Local Site Usage To Date Over 75 articles

posted Comprising news &

events from across the province

New Designs

Local Site Principles Choice of design: two designs to start with

more to come Fully-featured website with unlimited amount

of content Simple template – just start filling in the blanks Advanced controls as you learn – customize

everything to your liking Support for French local sites

Demos Demo: News & Event Rotators Demo: Making Edits Adding a news item Adding an event Adding a new page Uploading an image Adding a youtube video

6. Group Discussion: Employer Recruitment &

Utilization Strategies

Discussion Questions What recruitment strategies have

been effective in your community? How do you ensure employers feel

valued? How can we help going forward?

7. Wrap-up & Next Steps

Celebrating 10 years of Passport to Prosperity

Thunder Bay Video

Thank you!