Employment Options and Mindset…

“Learning never exhausts the mind.”

- Leonardo da Vinci

Art McDermott CSCS CISSNOwner –

“Boomer Blueprint”

www.boomerblueprint.com

B2B and B2C products…

Let’s look at these options: (Survey)

1) Physical Therapy

2) Occupational Therapy

3) Strength and Conditioning (Private/Institutional)

Examples of experience in each

PT, OT, S&C

Your Persona

Dress – How do you wish your profession to be perceived? (Baseball caps are NOT a fashion staple in a professional setting)

Engagement – How invested are you in your client? “No one will care…” Waiter vs Elite Server By the end of the first interaction, what do you know about

this person? People buy people. (use the verb your prefer) Texting is NOT acceptable while working - examples

Professionalism – How do you conduct yourself? Industry standards Proper language & vocabulary (not confusing lingo)

Attorneys, financial advisors, physicians

Knowledge – Are you viewed as an ‘expert’ in your industry?

Education: Seminars: Know more about a single

niche than anyone else; era of the specialist

Writing, Speaking and Blogging Examples: local paper and civic

organizations (content is king) Learn how to speak well

Presenting at Industry Conferences Being interviewed or quoted on radio

or TV

Authority – Are you seen as an authority figure?

Via reputation and status Commanding a room Coaching/Leadership Abilities:

example: Implementing large groups vs 1:1

Make a decision Be fluent with your systems and

protocols How do you treat others: peers,

superiors, subordinates How you carry yourself

Why do I mention this?

Because for the first time in generations, it is possible your generation will have a lower income and or quality of life than your parents.

NOTE: Guess which generation has all the cash now? There is where you need to focus.

Solve the need we have to stay active and healthy for the long haul and you will be wealthy.

Understand where your chosen field is headed, not where it is today.

Future-casting…

Existing Health Care System focused on treatment, not prevention…

the Boomers are coming!

We live is extraordinary times. Entire industries can be ‘disrupted’ by new thinking. Uber

How does this impact you?

How do you expect your life to proceed? - Your parents generation: Put in your years, save money in an IRA and get a pension. The company will take care of you. Enron

- New school: In this economy, you cannot count on a pension being there. Social Security? Create a sustainable future

The day you stop learning, is the day you start dying...

Reading rules:- 1 industry related article per

week- 1 business or marketing

article per week- Start to read about how

successful people do things! - Read 1 personal

development book per month- Learn the basics of business

and money and how to attract it

- Attend at least 1 seminar per year outside you “regular” organization. A4M

Art’s 10 Concepts1) Don’t take 1 person’s word for anything. Carve your own way…with guidance. Find a mentor, join a Mastermind Group – better yet, form one 2) Never stop learning…ever. Invest in yourself!

 3) You MUST give before you get. You can to “good” and still do ”well” Examples…

 4) Thinking positive thoughts will not make you wealthy. You must work, VERY hard to make it.

5) You get paid for “DONE”. Success is not an accident. “It’s called WORK for a reason.” Many of you will be running your own businesses, many will be hoping for a job in one. It is NOT an accident as to which one you are. (Tendency to expect high paying jobs with minimal work and lots of perks...this era is dying) 6) Address your weaknesses, when young; outsource them when you are older. 7) Differentiate yourself somehow. Be extremely good you’re your specific niche. You will be sought out.

8) There are many sins, but unless you believe in reincarnation, we are only here once. I believe to not use everything you were given is a sin against nature. There is no greater burden than a great potential.Your energy or your body 9) Never ever stop. Be relentless and consistent. Example: Be the best you can be no matter how menial you believe it to be. You will be noticed. 10) Set short term and long term goals. Review them often with outside opinions. 1 year and 3-5 years, beyond.   “A fool with a plan will defeat a genius without one”

“The E-Myth” by Michael Gerber

“The 4-Hour Work Week” by Timothy Ferris

“Rich Dad, Poor Dad” by Robert Kiyosaki

Money: Mastering the Game by Tony Robbins

(Goal Setting) Any work by Brian Tracy

(Productivity) “The Power of Less” by Leo Babauta

Where to start? Napoleon Hill – Think and Grow Rich

Current Reads & Actions Entrepreneur,

Success Magazines “Guerilla Marketing

to Baby Boomers” Jay Levinson

Studying: FB Advertising Course; Infusionsoft; Leadpages; etc…

Learning: AWAI – Writing and copywriting

Speaking: Joined Toastmasters and National Speakers Association

Competing 1st book in April

There are X number of students in this class

75% will not act on this information. You won’t buy a book/cd/dvd/MP3.

This leaves 25% of you…

For a few of you, money is not a crucial concern

Estimate: 5% or so

This leaves 20% or less of you…

Of the remaining few of you, I expect a rare few will take intentional action

today – while it’s fresh in your mind - because you are open to the message – due either to motivation or intellectual

curiosity.

YOU are in for a much more rewarding experience on this planet than the rest.

You are defined by the 5 people you spend the majority of time with.

- Jim Rohn

“The greater danger for most of us is not that our aim it too high and we miss if, but that it is too low and we reach it.” 

― Michelangelo