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Copyright © 2014, Asia Online Pte Ltd Copyright © 2014, Asia Online Pte Ltd Empowered Machine Translation How Language Studio™ Empowers Users to Fully Control and Manage their Machine Translation Engines Contact: [email protected]
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Page 1: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte LtdCopyright © 2014, Asia Online Pte Ltd

Empowered Machine Translation

How Language Studio™ Empowers Users to

Fully Control and Manage

their Machine Translation Engines

Contact: [email protected]

Page 2: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

The term by its very nature implies that you are required to do something

Page 3: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

1. Click Training Data tab.

2. Click on Upload and select TMX files.

3. Click Training Data tab.

4. Click Build

Some even brag that it is this simple.

“Seriously, that’s it!”

Perhaps it should have been

“Seriously, that’s it????”

Page 4: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Just Add Water Upload Data

Any vendor that tells you

that high quality MT is

easy is either trying to fool

you or is incompetent

Time, Effort, Skill and

Investment are Mandatory

Page 5: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Page 6: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Height Height Height Height of lineof lineof lineof line

Distance from leftDistance from leftDistance from leftDistance from left

Page 7: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Height Height Height Height of lineof lineof lineof line

Distance from leftDistance from leftDistance from leftDistance from leftTranslation QualityTranslation QualityTranslation QualityTranslation Quality

MTMTMTMTEffortEffortEffortEffort

Page 8: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Height Height Height Height of lineof lineof lineof line

Distance from leftDistance from leftDistance from leftDistance from leftTranslation QualityTranslation QualityTranslation QualityTranslation Quality

MTMTMTMTEffortEffortEffortEffort

Page 9: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Height Height Height Height of lineof lineof lineof line

Distance from leftDistance from leftDistance from leftDistance from left

MTMTMTMTEffortEffortEffortEffort

Translation QualityTranslation QualityTranslation QualityTranslation Quality

Your EffortYour EffortYour EffortYour Effort

Your MT Department EffortYour MT Department EffortYour MT Department EffortYour MT Department Effort

Page 10: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

MT

Effort

Translation Quality

Your MT Department Effort

Your Effort

Google

Click to Translate

DIY

• Majority of all Technical Tasks

• Custom Engine Development Plan

• Quality Improvement Plan

• Issue Analysis and Resolution

• Terminology Normalization

• Unknown Word Detection and Resolution

• Gap Analysis

• Data Manufacturing

• Rule Creation

• Translation Quality Analysis

• Many more Quality Centric Tasks…

<20-40% Productivity Gain

• Term Management

• Engine Definition

• Evaluations

DIY Upload TM

Page 11: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

MT

Effort

Translation Quality

Post-Editing

Productivity(Reduced Post-Editing Effort)

Page 12: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte LtdCopyright © 2014, Asia Online Pte Ltd

Making “Empowerment” more than just a buzz word

Page 13: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

• Most failures are avoidable

• Most fail because – The wrong approach to customization was taken

– The lack of experience of the team doing customization

– The lack of understanding of how to work with data

– The lack of skills to be able to diagnose issues

– The expectation that it was going to be easy

– Lack of a clear and coherent MT strategy

Every MT Vendor has Projects that have Failed

The “Your MT Department” program is designed to

address all these issues and more

Page 14: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

• Business Development and Expansion

• Strategic Planning

• More Rapid Exploitation of the Full Commercial

Potential of your Custom Engines

• Support and Training for Project Managers

• Monitoring of Technical Performance

• Simplicity, Transparency and Control

• Understanding of

Return On Investment and

Total Cost of Ownership

Page 15: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

• 2 Meetings Per Month with Project and Technical Staff– Project strategy for development

and improvement– Status of engines and Task progress– Best practices– Post editor Feedback

• Business Strategy– Periodic senior management meetings– Strategic business guidance and Road map planning– Guidance to move project based MT to MT as a strategic initiative– Where required, participation and presentations to management

meetings– Mentoring for project managers

• Sales Support– Sales team training– Joint presentations to clients– Presentation library– Joint proposal and RFP response development

Page 16: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

• Custom Engine Development– Provide guidance and assist project managers

– Project planning

– Custom engine training plan

– Custom engine quality improvement plan

– Data gathering and acquisition

– Data manufacturing

– Data preparation and cleaning

– Gap analysis

– Project tracking

– Pre-translation analysis

– Post-translation analysis

Page 17: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

• Staff Training– Sales training

– Webinars

– Technical training

– Post editing training

• Technical Support– Knowledge base

– Support ticket system

Page 18: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

• Language Studio™ Linguists will listen to your issues and help to identify the cause and apply a correction on your behalf.

• Users can focus on translation and when required the identification of issues.

• Skilled Language Studio™ linguists perform the more complex tasks of resolving the issues provided by clients.

• Your account manager will assign a linguist to work with you to quickly resolve each issue.

Skilled Language Studio™ Linguists

understand the complexities of

customizing high-quality custom

machine translation engines, so that if

you don’t want to you don’t have to.

Page 19: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Quality requires an

understanding of

the data

There is no exception to this rule

Page 20: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Page 21: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Spanish

Original

Before

Translation:

Se necesitó una gran maniobra política muy

prudente a fin de facilitar una cita de los dos

enemigos históricos.

Business

News After

Translation:

Significant amounts of cautious political

maneuvering were required in order to facilitate

a rendezvous between the two bitter historical

opponents.

Children’s

Books After

Translation:

A lot of care was taken to not upset others when

organizing the meeting between the two long

time enemies.

Page 22: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

No Data A Little Data

Sufficient Data Large Amounts of Data

Page 23: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Language Pair Foundation Domain Foundation

Client Data

+

=Custom Engine

Asia Online Foundation Data

+

Sub-Domain Specific Data

Manufactured Data

Page 24: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Before Machine TranslationBefore Machine Translation

Pre-Translation JavaScript (JS)- Complex pre-processing can

be customized via JavaScript.

Pre-Translation Corrections (PTC)- A list of terms that adjust the source

text fixing common issues and

making it more suitable for translation.

Non-Translatable Terms (NTT)- A list of monolingual terms that are

used to ensure key terms are not

translated.

Runtime Glossary (GLO)

- A list of bilingual terms that are used to

ensure terminology is translated a

specific way.

After Machine TranslationAfter Machine Translation

Target text is processed and modified.

Post Translation Adjustment (PTA)- A list of terms in the target language that

modify the translated output. This is very

useful for normalization of target terms.

Post Translation JavaScript (JS)- Complex post-processing can

be customized via JavaScript.

Runtime customizations can be applied in 2 forms:Default: Applied to all jobs.

Job Specific: A different set of customizations can be applied for

different clients.

Source text is processed and modified.

Page 25: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Page 26: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Page 27: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

Page 28: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte Ltd

• Unprecedented machine translation control and

power

• But that is not all…

• The “Black Box” is transparent!!

Page 29: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte LtdAsia Online Automated

Client Role

Incremental Improvement

Select Language Pair

and Top Level Domain

Create Sub-Domain

Engine Project

Upload Data

Linguist Review

Create Training /

Quality Improvement Plan

Pre-Customization

Consultation with Client

Clean Data

Data Manufacturing

Client Data Validation

Training

Evaluate Quality

Fine Tune with Rules

Release to Production

Release to

Diagnostic Review

Machine Translate /

Post Edit

Create New

Project Version

Initial Customization

More Client

Data Needed?

Acceptable

Quality?

Evaluation & Release

Yes

No

Yes No

Asia Online Specialist

Key

Page 30: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte LtdCopyright © 2014, Asia Online Pte Ltd

CEO, Advanced Language Translation

Page 31: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte LtdCopyright © 2014, Asia Online Pte Ltd

Presales and Support Engineer, Kilgray Translation Technologies

Page 32: Empowered Machine Translation · tasks of resolving the issues provided by clients. • Your account manager will assign a linguist to work with you to quickly resolve each issue.

Copyright © 2014, Asia Online Pte LtdCopyright © 2014, Asia Online Pte Ltd

Empowered Machine Translation

How Language Studio™ Empowers Users to

Fully Control and Manage

their Machine Translation Engines

Contact: [email protected]


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