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engaging and effective presentations€¦ · deliver it. 10/07/2017 25 Deliver Value If you promise...

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10/07/2017 1 engaging and effective presentations Dr Graeme Salter Try this quick quiz Complete the following quote
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Page 1: engaging and effective presentations€¦ · deliver it. 10/07/2017 25 Deliver Value If you promise to deliver value … and then deliver it an ... and effective presentations Dr

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engagingand effectivepresentations

Dr Graeme Salter

Try this quick quizComplete the following quote

Page 2: engaging and effective presentations€¦ · deliver it. 10/07/2017 25 Deliver Value If you promise to deliver value … and then deliver it an ... and effective presentations Dr

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Try this quick quizComplete the following quote

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Some statistics from …

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Page 6: engaging and effective presentations€¦ · deliver it. 10/07/2017 25 Deliver Value If you promise to deliver value … and then deliver it an ... and effective presentations Dr

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The Problem

PowerPointLess

Presentation is not engaging• audience tunes out and doesn’t hear message

Presentation is not effective• the message is not relevant or there is no action for

the participant following it

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The Power of Presentations

Try This Quick Quiz

• Is it possible to win a Nobel Prize for an engaging PowerPoint presentation?

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Try This Quick Quiz

Try This Quick Quiz

• Is it possible to make a lot of money from an engaging presentation?

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FlowHive - An Aussie Example

Crowd funding

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As for me …

Get to travel the world to speak

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Travel To Interesting Places

Travel With Interesting People

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Speak In Interesting Places

Get International Recognition

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Take Part In Key Events

Meet With Vice Chancellors

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Meet With Ambassadors

Before You Start

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Know The Purpose

Know the reason(s) for your presentationThese could include –

• inform• generate interest• capture leads• persuade to change opinion• persuade to fund• persuade to buy

and many more

4 Keys to Engaging Presentations

1. Use attention getting openings2. Hit the ‘Attention Reset’ button regularly3. Use strong visuals4. Finish strong

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1. Get Attention

7 Ways To Get Attention

1. Set a challenge2. Use a contrarian approach3. Make a startling assertion4. Arouse curiosity5. Use quotations differently6. Take them through a "what if" scenario7. Tell them a story

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Why is this photo famous?

1838

Change is happening - rapidly

Less than 200 years ago no human being had ever been photographed!

The world didn’t know about

‘iPhones’ or ‘apps’ in 2006

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Top Tip

Keep a file of interesting anecdotes, images, statistics etc to draw upon

7. The Use of Stories

• Stories allow you to connect with your audience on a personal and emotional level

• Stories have been known to increase audience retention by up to 26%

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Case Study

Toni Salter The Veggie Lady

Workshops on

• How to grow your own organic vegetables

• Gardening therapy for the aged and disabled

2. Attention Reset

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Quick QuizHave you seen a similar graph before?

What does it represent?

Attention span over the course of a lecture or presentation

Quick Quiz

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The ‘Attention Reset’ Button

The ‘Attention Reset’ Button

Nothing magical about 10 minutesCould be 5, 10 or 15 minutes

The time will vary depending on circumstances –• audience• time of day• weather

and more …

Be perceptive to your audience’s attention levels

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Passive Attention Getters

• change something … anything• the type of visual aid you are using• your position on the stage• what audience members are doing (eg. stand up)

• play a short video• tell a story• make a transition (eg. in summary …)• make them laugh

• be conceptually relevant• doesn’t need to be a joke

The Grandmother testWould it be appropriate for a grandmother to read?

(Of course, this depends on the grandmother)

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Active Attention Getters

• Ask a question (can prompt with arm in air)• Tell the person next to you ….• Write down the key message you learnt so far• Presentation question (eg. is this alright so far?)

Mix it up

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Want to know a secret?

One secret for getting attentionHave you heard WiiFM?

What’s In It For Me

Highlight benefitsrather than features

Big Benefit / Promise

Make a big promise and then …

deliver it

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Deliver Value

If you promise to deliver value … and then deliver it an audience will forgive almost anything –• boring style• poor appearance

and more …

3. Be Visual

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http://www.presentation‐process.com/images‐in‐powerpoint.html#.VfkCr87fobZ

Does this ‘connect’ with the audience?

http://www.presentation‐process.com/images‐in‐powerpoint.html#.VfkCr87fobZ

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Quiz

How much do PowerPoint slides cost?

Nothingso you can use

as many as you wantone slide per concept

one slide per bullet point

Page 28: engaging and effective presentations€¦ · deliver it. 10/07/2017 25 Deliver Value If you promise to deliver value … and then deliver it an ... and effective presentations Dr

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3a. Be Legal

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search.creativecommons.org

Google Search Tools

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pixabay.com

High quality images for free

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Don’t waste opportunities

HD video camera always with you!

Designer GlassesWhen viewing other video presentations take note of the techniques being used

You can learn from both good and bad examples

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Two aspects to consider

EngagementEffectiveness

Two aspects to consider

EngagementEffectiveness

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Two aspects to consider

EngagementEffectiveness

Know The PurposeKnow the reason(s) for your presentation

These could include –• inform• generate interest• capture leads• persuade to change opinion• persuade to fund• persuade to buy

and many more

In most cases, finish with a Call To Action

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4. Finish Strong

2 Ways to Finish

1. End with an “inspirational deficit”2. Strong Call to Action

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Inspirational Deficit

Call to Action

Next Steps …

1. Apply these principles to your next presentation or give an existing presentation a makeover

2. Put on your designer glasses when viewing future presentations

3. After your next presentation let me know how it went

[email protected]

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In conclusion …

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engagingand effectivepresentations

Dr Graeme Salter

Bonus Section

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Remove background using PowerPoint (or Word)

Demo: Remove Background

Eric’s Story

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School of Computing, Engineering and Mathematics

PowerPoint Tips and Tricks

Alcatraz

• Alcatraz Island is located in the San Francisco Bay• Often referred to as "The Rock," • the small island was developed with facilities for a lighthouse, a military fortification, a military prison (1868), and a federal prison from 1933 until 1963.

• Beginning in November 1969, the island was occupied for more than 19 months by a group of American Indians from San Francisco who were part of a wave of Indian activism across the nation with public protests through the 1970s. 

• In 1972 Alcatraz became a national recreation area and received designation as a National Historic Landmark in 1986.

Too much text

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Alcatraz

• Alcatraz Island is located in the San Francisco Bay

• Often referred to as "The Rock," • the small island was developed with 

facilities for a lighthouse, a military fortification, a military prison (1868), and a federal prison from 1933 until 1963.

• Beginning in November 1969, the island was occupied for more than 19 months by a group of American Indians from San Francisco who were part of a wave of Indian activism across the nation with public protests through the 1970s. 

• In 1972 Alcatraz became a national recreation area and received designation as a National Historic Landmark in 1986.

Picture good (but rectangular) – still too much text

Alcatraz

• located in San Francisco Bay• known as "The Rock" • military prison (1868)• federal prison (1933 – 1963)• national recreation area  (1972)• National Historic Landmark (1986)

Better – less text, picture framed, avoids text at bottom

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School of Computing, Engineering and Mathematics

Alcatraz‘The Rock’

Full bleeds can work well

San Francisco

Text may get lost on a busy image

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One solution is to add a transparent background

San Francisco

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Growth of Mobile Tablets

Photo object hanging in space

Growth of Mobile Tablets

Solution – Move to the edge

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Law of Closure

Law of Closure

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Law of Closure

Designer Glasses

When viewing other presentations –take note of the communication

techniques being used

Two edges? Move to corner

Three edges? Move to top or bottom

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Working Hard

Portrait layout not good for a full bleed

Working Hard

But can do a half bleed

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http://www.theusrus.de/blog/

Graphs should not be too busy

http://www.slideshare.net/jbrenman/shift-happens-33834

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http://www.slideshare.net/jbrenman/shift-happens-33834

All text can make an impact

http://www.slideshare.net/jbrenman/shift-happens-33834

Angles and change of colour can add interest

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http://www.presentation-process.com/images-in-powerpoint.html#.VfkCr87fobZ

Choose the right idea to visualize

http://www.presentation-process.com/images-in-powerpoint.html#.VfkCr87fobZ

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engagingand effectivepresentations

Dr Graeme Salter


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