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ENT Slides

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    MALARKODI1000821280

    KOK KUAN YEONG1000922599

    SHAMLEEN1000820491

    SANTHINIYA - 1000821021

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    L

    Meaning of our company logo

    - Green leaf represent environmental free.

    - Green sun represent globally free.

    - Green color represent as a green product.

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    COMPANY BACKGROUND

    SunGreen Solar company focus in finding new

    types of solar portable charger which will help

    the public to charge, cell phones,mp3 and Ipod

    with sun power, Not only that but this type of

    charger is user friendly meanwhile it is easy to

    bring everywhere we go.

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    INTRODUCTION

    Solar panels is system device that can traceand charge power to digital device throughsun.

    Unlimited power energy and environmentalfree

    Clean and environmentally safe unlike fossil

    fuels.Charge cellphone,mp3 & 4,I pod and I phone.

    Anytime, anywhere easy and save.

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    Vision , Mission & Objective

    Fantastic opportunity for each and everyone to

    fulfil the true potential.

    Reducing the impact on the environment.

    Help people to save the most of their energy.

    Standards of customer satisfaction and

    efficiency.

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    ORGANIZATIONAL STRUCTURECEO

    (Ms Malarkodi)

    ADMIN & FINANCE MRKT & IT PRD(T),Design & TECH

    MANAGER MANAGER MANAGER

    (Mr. Shamleen) (Mr. Kok) (Ms Santiya)

    STAFF STAFF STAFF STAFF STAFF STAFF STAFF STAFF STAFF

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    Marketing plan

    We have employed the Marketing Mix i.e. Product, Price,

    Promotion and Place. These, as mentioned above, are commonly

    referred to as the 4 Ps of marketing. Optimizing the marketing mix

    is the company responsibility of our strategy.

    Product

    Price

    Place

    Promotion

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    PROMOTION

    Marketing mix

    Advertising

    Sales Promotion Sponsorship deals

    Direct marketing

    Personal Selling Public Relations

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    Market & Industry analysis

    Demand

    Market strategies

    Competitors analysis

    PEST analysis

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    COMPETITORS ANALYSIS

    Competitors

    company

    Product

    strategies

    Pricing

    strategies

    Distribution

    strategies

    Promotion

    strategies

    Solio High High High High

    DinoDirect Low Medium Low Low

    Sunflower High High Medium High

    KeyStone Medium High Medium Medium

    I Sol-Plus Medium High Medium High

    Landportsolar Medium Medium Medium Low

    Kiwi choice High High Medium High

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    PEST ANALYSIS

    Political - SIRIM (Law & Regulations)

    Economy - Market demand and Trends

    Social-

    21ST century, trend & everybody needs

    Technology - Advanced and intentions to give new,

    flexible & Environmental free.

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    SWOT ANALYSIS

    Strength- Meet Emergency & High efficiency

    Weakness - Difficult to charge during winter season

    Opportunities - Attract customers & high market share

    Threat - Earn low profit margin & competitors

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    SunGreen Solar Product Design( sunflower company product used for example design)

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    PRODUCTION PLAN

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    OPERATION PLAN

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    FINANCIAL STATEMENT

    Start-up funding

    Pro forma income statement for SunGreen solar

    Pro forma cash flow statement (yearly) for SunGreen

    Solar Ltd

    Sales Forecast for the SunGreen Solar

    Return on Investment (ROI)

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    SURVEY METHOD(For Estimate production cost and sales)

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    Start-up funding

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    Pro forma income statement for SunGreen solar

    Profit and Loss 31 december 2010 Projected 2011 Projected 2012Net sales RM 1,345,997.00 RM 1,963,326.00 RM 2,484,192.00

    Cost of Goods Sold RM 415,554.00 RM 643,678.00 RM 856,492.00

    Gross Margin RM 930,443.00 RM 1,319,648.00 RM 1,627,700.00

    Operating Expenses:

    Total Sales and Marketing

    Expenses RM 157,066.00 RM 289,490.00 RM 331,200.00

    Total General and Administrative

    Expenses RM 291,357.00 RM 456,239.00 RM 538,654.00

    Total Operating Expenses RM 448,423.00 RM 745,729.00 RM 869,854.00

    Income before income taxes RM 482,020.00 RM 573,919.00 RM 757,846.00

    Income tax expenses RM 3,200.00 RM 5,452.00 RM 7,719.00

    Net profit RM 478,820.00 RM 568,467.00 RM 750,127.00

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    Pro forma cash flow statement (yearly)

    for SunGreen Solar Ltd

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    Sales Forecast for the SunGreen Solar

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    Return on Investment (ROI)

    ROI Year 2010 = 478820.00 x 100

    500,000.00

    = 95.7%

    ROI Year 2011 = 568467.00 x 100500,00.00

    = 113.6%

    ROI Year 2012 = 750,127.00 x 100500,000.00

    = 150%

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    CONCLUSION

    Its a good business plan and the product can

    be attracted by many customers from different

    generations of life.

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    WEB PAGE(further more details please log on our blogs)

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