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Enterprise at Enterprise Developing and maintaining a culture of Enterprise
Enterprise at Enterprise Developing and maintaining a culture of Enterprise
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Martyn Flynn
Talent Acquisition Manager
South Wales & South West England
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Objectives
To explore the qualities of a successful entrepreneur
Share some Enterprising Anecdotes
Corporate Structure that fosters these behaviors
Q and A
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What is an Entrepreneur
One who organizes, manages, and assumes the risks
of a business or enterprise
One who undertakes an enterprise; one who owns
and manages a business; a person who takes the risk
of profit or loss.
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What skills do we associate with
Entrepreneurs?
Take Risk
Solve problems
Creative
Accountable
Competitive
Open minded
Self motivated
Passionate
Disciplined
Strong Work Ethic
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Jack gets F’s
Pearl Harbour
Dangers of Landing
Don’t waste energy
Know your strengths and
build upon them
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Executive is born
•Set up a delivery
business
•Investment of 100k
•7 cars
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Enterprise is born
Open Minded
Created the market
Not the airport
Listen to your customers
Litigation
No mileage – Took a risk
Shorter rentals?
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Great things happen when we listen to our
customers and each other
Lanny Dacus
Agreed to work for free for 6 months – Passionate
Took risks – 2 days free
NY Subway Carts = WES
Pick Up Svc – JT did not approve
Ikea
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Second Generation
Succession – Going Public
Andy’s career path
30% Pay cut
Promoted on performance
78 million and 200
employees
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12 Billion Revenue
7,600 locations
1.1 million vehicles
Business Week
best places to
launch a career
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“Don’t give me a Mexican Inn” – Andy T
Invincible
Strayed away from what we
were good at
Not about relationships
Enterprise Capital Group
500 million year
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Playing Field
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Decentralized network
7,600 independent small business run by Entrepreneurs
Make decision close to home
All functions done at a branch level –Wear many hats
Managers paid off profit of their branch
ESQi Jail
Mistakes lead to opportunities
Only be as good as everyone else if you copy everyone.
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Way we open branches
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Entry level / Internal Promotion
Mistakes are good / Constant Feedback
Manage what you measure
Dare to be different – Shorter rental vs Longer » Target Market
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Summary
Know your strengths and build on them
Take calculated risks
Listen to customers and employees
Long term relationships
Empower branches to run independently
Corporate control over brand and national marketing
Base promotions on performance
Share the wealth
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THANK YOU!
Martyn Flynn
Enterprise Rent A Car
Talent Acquisition Manager
029 20663268
www.enterprisealive.co.uk
Thank you!
