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Device NetworkSolution

What is Mobiledesk?

Mobiledesk is the combination of Samsung Electronics' device with

Samsung SDS’s mobile solution.

It is Samsung offering an Enterprise Mobility Service in real-time.

What is Mobiledesk?

SDSA

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Why Mobiledesk?

Provides optimized solution for the enterprise environment; tailored

specifically for the company’s customized services.

Proven reliable service and security to provide a “Total Service.”

Why Mobiledesk?

Support

Various

File

Formats

Robust

Security

Features

Real-time

Email update

Premium

SI Service

View Email

in Original

Format

Dedicated

UI

Using True-Push, real-time

email update is provided

Keep files secure through multiple

verification; i.e. Device and network

password protection

Supports various file formats,

including DRM files

Customizable User

Interface (UI) according to

the company

Can view mail/approvals all in

original format; can view and

download attachment

Reliable IT Service for

smooth operation

SDSA

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Why Mobiledesk? [Value] There is a need for real-time decision making mobile solution for companies in

every industry.

In conjunction with existing corporate systems’ mobile services, the

responsiveness in the field increases for better efficiency.- Groupware(Default), Enterprise System (ERP, CRM, SFA, FFA, SCM, BI, KMS, PLM, etc.)

※ Analysis of the Needs for mobile service were done by interviewing key customers.

ImproveField

ServiceEfficiency

StrengthenBusiness

Responsiveness

Real-timeDecisionSupport

Tele-communication

Insurance Card CPG &

Pharmacy

Manufacture

&

Construction

Delivery

& Gas

Key Decision Maker

Sales

Customer

Service

ERP

SFA

KMS

BI

FFA

PLM

SCM

CRM

Mobile

Gro

upw

are

Existing Enterprise SystemValue Role

※ Target Industry Analysis: 1,000 companies based on industry-standard

Industry Fit

√

√

√

√

√

√

√

√

√

√

√

√√

Why Mobiledesk?

& Bank

SDSA

• ERP : Enterprise Resource Planning • CRM : Customer Relationship Mgmt. • SFA : Sales Force Automation • BI : Business Intelligence

• KMS : Knowledge Mgmt. System • SCM : Supply Chain Mgmt. • FFA : Field Force Automation • PLM : Product Lifecycle Mgmt.

- 4 -※ Source : Samsung SDS SOA Consulting

Why Mobiledesk? [Benefits]

Average 40% of the working class are on the road. Mobiledesk improves

accessibility on the road.

Real-time decision making and reduced business lead time, leading to greater

productivity.

Sales &

Marketing

Customer

At Desk

On the

Road70%

30%

70%

30%

60%

40%50%

50%

60%

40%60%

40%

Technology

Partner

Purchasing

PartnerCustomer Customer

R&D Production Logistics Service

Customer

Value

Chain

Average

Improve Accessibility

Real-time Decision Support

Why Mobiledesk?

Productivity

Maximize Customer Value

SDSA

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Why Mobiledesk? [vs. RIM] Mobiledesk provides more features then the leading competition.

(i.e. real-time push, security, and battery-life)

Why Mobiledesk?

Samsung Mobiledesk

(Release Date: 08-08)Evaluation

RIM BES

(Release Date: 12-08)Evaluation

Support •Android / Windows Mobile ●• Blackberry Bold 9000

• BlackBerry OS◐

Function

• Basic groupware

: Mail, Contacts, Calendar, Address, Agenda

• EMS Extension

: Company-specific business system integration

• Support for company-specific UI

●

• Email, Address, Calendar, Agenda, Memo

+ Remote File Access

• No support for company-specific UI

◐

Real-time • SEVEN True Push (3 million users) ● • BlackBerry Push ●

Mail Server • Exchange, Domino, Acube ● • Exchange, Domino ◐

Security

Network- End to End

- Mobile VPN Tunnel

●

Network- End to End

- Mobile VPN Tunnel

●

Device

- Remote Wipe Out

- AES Data Encryption

- Secure Document Handling

(View Attachment Only)

Device

- Remote Wipe Out

- AES Data Password

- Wi-Fi, Camera, etc. control

SDSA

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Solutions

Mobiledesk MySingle offers different solutions to meet your company

needs.

Solutions such as Email Sync, Custom UI, and Web Viewer are

available.

Solutions

Real-time Email Sync

Security

Customizable UI

Document Viewer

Web Viewer

Remote File Manager

Premium SI Service

SDSA

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Solutions

Mobile & Internet Intranet

NetworkMobiledesk

Enterprise

Email Solution

Online User

Company Email Server

- MS Exchange

- IBM Domino

- POP3

-In-house developed

email server

(Require SI separately)

AdminConsole

Firewall

SDS

Mobile

Center

Complete integration of company’s email capabilities (Receive, delete, view, etc) Key Features: Real-time email update, Calendar/BizCard sync, online employee

search

Email Server Support: MS Exchange, IBM Domino, ACUBE, POP3 (POP3 email only)

SI required for in-house developed email server

Solution Real-time Email Sync

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Mobile & Internet

Verizon

Mobiledesk

Enterprise

Email Solution

Company Email Server

Admin

Console

Firewall

Network Encryption

End-to-end encryption between Device and server

(No intermediate decryption) 128bit AES and SSL

Device SecuritySave email with encryption (3DES)

Auto Screen Lock (30min of inactivity)

Multiple Authentication & Remote Management

Authentication of user’s information & device

(Prevent ID theft)- Lost device (Remote Wipe)

Powerful remote management capabilities

Intranet

Robust security that covers everything from network to remote management. Important data is secured even if the device is lost or hacked.

Solutions

SDS

Mobile

Center

Solution Security

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Place company logo on the main page

(Logo image file provided by the company)

Design the UI to reflect the company’s CI

Choose icons associated with company

(Can use own image files for icons)

※ UI development service for companies with over 1000 users

Ability to customize the UI to reflect the uniqueness of one’s company. Customizable: Logo, Tone & Theme, Icon

Various presets available for tone, theme, icon, and UI design

Solutions

Solution Customizable UI

Company

Logo

Tone &

Theme

Icon

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View Attachment Document Types Extension

MS Office 2003, 2007(Word, Excel, PowerPoint)

.doc/docx, .xls/xlsx, .dot(format), .ppt/pptx, .pps/ppsx

Acrobat PDF .pdf

Hangul .gul, .hwp

HTML, MHTML Document.html, .htm, .mht(ActiveX Not Supported)

Image File .bmp, .gif, .png, .Jpg, .jpeg, .tif, .tiff

Text, RTF Document .txt, .rtf

Outlook Electronic Mail .eml

Compressed File.zip, .arj, .rar(Password, Multiple Compression Not Supported)

Password Protected File .doc, .xls, .ppt, .gul, etc.

View Mail/Approval in Original Format

View original Mail/Approval attachments through image streaming, for a fast and

easy viewing Prevents unwanted leak of documents by disabling the downloading of attachments.

Zoom in/out with the use of the integrated touch controls.

Support for various formats (32 formats; refer to list below).

Solutions

Solution Document Viewer

SDSA

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MobiledeskWeb Viewer

Solution

Carrier SDS

Mobile

Center

Web-based Enterprise System

Web-based Enterprise System

Firewall

Solutions

Solution Web Viewer

Mobile & Internet Intranet

SDSA

*Windows Mobile Mobiledesk screenshots

Quickly and easily view the web in its original format Most web-based business systems can be applied (marketing, sales, support, etc.)

Implemented with the minimalist configuration to the existing system.

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PC /

File Server

Users

Search

/Download

Network SDS

Mobile

CenterMobiledesk

Email Solution

Enterprise Email Server

Firewall

Permission

/Encryption

Attachment

Remote File Management

Solution

Solutions

Solution Remote File Manager

Mobile & Internet Intranet

*Windows Mobile Mobiledesk screenshots

Have safe access to your PC / File Server through your mobile device! Search and download files on your PC / File Server.

Manage user’s access permission and log-ins for folders and documents.

Send attachments without downloading in conjunction with Mobiledesk Email Solution (Data usage applies)

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Note Labor

GroupwareApproval Integration 1.5~2MM Required

Integration of in-house email server 3.5~4MM Required

Legacy Mobile System

Common Industry Mobile Service System (ERP/SCM/CRM/SFA/FFA etc.)Separate Estimate

Required

Special Industry Mobile Service System

(Logistics/Recycle/Onsite Management System)

Separate Estimate Required

Requirements Analysis /

Design

Development

& Testing

Implementation

/ Distribution Termination

ProjectManagement

Supporting

Engineering

ProjectSteps

Activ

ity

Ma

inte

na

nce

Samsung SDSA will provide the best possible mobile service, that is personalized

and tailored specifically for your company.

Premium SI Service Target Area

Premium SI Service Implementation Procedure

Solutions

Solution Premium SI Service

SDSA

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Mobiledesk Projects

Mobiledesk Case Study : Samsung Group Function: Mail, Approve, Schedule, Employee Search, Contacts, etc

Basic groupware service Effect: ① Real-time communication anytime, anywhere

② Accessibility to work to increase productivity and corporate

competitiveness

Note: 10,000 Samsung Group users Plans to add more users

Mail

E-SearchSchedule

Approval

Option

Service Desk

Refresh

Menu

Send/Receive mail

Search and save

employee’s contact

information

Check schedule and

sync in mySingle

Check status of requests/approvals

Problems/Comments

Update to current lists

Basic settings /

Account settings / Version Update

Menu for Mobile mySingle

SDSA

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Mobiledesk Projects

Mobiledesk Case Study : Korea Daily Function: Upload/view news articles in real-time, Electronic Payment, Mail,

Approval, Calendar, E-Search, Contacts Effect: ① Upload and edit articles on the go

② Fast transactions; capable of doing business in various

environment

Note: News(Encrypted) by category, Upload/View, Calendar Invite, Approval

Integration

[Mobile Groupware] [Upload Article]

[Approval] [Attached Approval]

[View Article]

시작

*Windows Mobile Mobiledesk screenshots

SDSA

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Mobiledesk Projects

Mobiledesk Case Study : Samsung Electronics America

Function : Real-time logistics information system integration Effect : ① View real-time logistics information with Data Visibility

② Improve accuracy of demand forecasting, distribution,

inventory reductions, store management

Note : Use offline, bulk transfer, auto-sync/upgrade, Multilanguage

support

[Launcher] [Stock] [Management] [Data Analysis]

Sta

rt

Start

Sta

rt

*Windows Mobile Mobiledesk screenshots

SDSA

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Mobiledesk User Satisfaction Survey

Mobiledesk Projects

Source : Samsung SDS Mobile Groupware User Satisfaction Survey (07.2009)

Not Satisfied 10.6%

Normal 39.0%

Satisfied 45.0%

Extremely Satisfied

5.4%

Satisfaction

89.4%

Satisfaction Usage Effect

Mail

Calendar

E-Search

4%6%

16%

73%

Business process and

decision making

Check email during

work hours

Use on the go or

while waiting

Usage Effect

Approval

Mail

16%

14%

15%

25%

31%

Calendar and schedule

use

Employee

search and

communication

SDSA

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Customer Relation and Support

Submit Application

/ Request Quote

Activate and

ship device

Application

Application

Form

2

Survey IT & Server

Environment

4Forward

Quote

5Install

Email Solution Server

8

Maintenance

11

Additional Solution

/ SI Service

*

Cu

sto

me

rM

ob

iled

esk

Initial Process Shipment & Installation Maintenance

- Information

- IT & Server

Environment

- Expected User Size

- Additional Services

- Type of Email Server

- Customizability

- Integration test

- Survey network and

infrastructure

environment

- Additional solution and

SI services

- Detailed estimates

- Any additional

services that might

need added (separate

quote)

- Depends on contract

- Takes1~2 days- Choose own #

- S/W installation

- Activate device

- Takes 2~5 days

9

- Personal, payment,

shipment information

- Provide secondary level

technical support

-Upon request

provide first level

Helpdesk through

outsourcing

(Separate invoice)

Mobiledesk Introduction Process From initial installation to maintenance, a One-Stop, Total Service!

Trained professionals will provide reliable and expert service from start to

finish.

Apply

1 3Provide

Information for use in device

7

Sign Contract

6

Use Service

10

SDSA

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IT Staffproductivity

(2.6%)Business

operations(17.4%)

IT costreduction(20.0%)

Userproductivity

(60.0%)

※ Source : IDC 2008

Total $888,536

(Per 100 Users)

ROI (Per 100 Users)

Mobile Service ROI Achieved 309% ROI in the first 3 years!

Invests $2,053 per year for a reduction of $8,885 to increase productivity.(Survey of over 1,000 employees from 7 major corporation in North America/Europe [2008])

Annual Profit(Per 100 Users)

[Appendix: ROI]

SDSA

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Thank You

SDSACopyright © 2010 SAMSUNG SDSA Inc. All rights reserved*All screenshots are from the Android platform, unless noted otherwise.